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COMPANYS CONTRIBUTION TO THE INDIAN TYRE INDUSTRY CEAT

OVERVIEW OF THE COMPANY


On the road since 1958, CEAT has run up to be one of the best tyre manufacturers in the business. They not only make trailblazing tyres, but also market tubes and flaps. And that's not all. At CEAT They personify their business; tough yet smooth, secure yet ready to explore the undaunted. young and revving to go; with a maturity that comes with years of market presence. More than 3500 Cr annual turnover, an impressive list of clients and OEMs, various awards and certificates are statistics that could speak . Rather scorching the road with performance! CORPORATE HISTORY A recollection of our past gives us pride, but it is the responsibility of the future that makes us wise. CEAT International was first established in 1924 at Turino in Italy and manufactured cables for telephones and railways. In 1958, CEAT came to India, and CEAT Tyres of India Ltd was established in collaboration with the TATA Group. In 1982, the RPG Group took over CEAT Tyres of India, and in 1990, renamed the company CEAT Ltd. The journey since has been smooth, ups and downs notwithstanding. Today, we are on a roll and looking long distance. Our current mileage: Operations in Mumbai, Nasik & Halol plants Over 6 million tyres produced every year Exports to USA, Africa, America, Australia and other parts of Asia Network of 37 regional offices, 8 Zones, over 3,500 dealers and more than 100 C&F agents Dedicated customer service, with customer service managers in all four divisional offices, assisted by 50 service engineers.

ACHIEVEMENTS & AWARDS :


CEAT wins Gold at the EFFIE Awards 2011 for Be Idiotsafe Campaign. CEAT wins Cause Marketer of the year award at CNBC Awaaz Consumer Awards 2011 CEAT wins awards for Employer Branding and Best HR Practices for 2010 CEAT receives Reader's Digest Trusted Brand Gold Award for 2009 The 2007-08 Raid de Himalayas 2 wheeler Rally was won on CEAT Tyres CEAT was the no 1 in exports amongst all tyre companies in India..... Source ATMA Report 200708 CEAT Shoppe wins Best Innovation Award 2007-08 (* Franchisee Association of India) From a 2 wheeler tyre to a Car Tyre to a Giant OTR Tyre, CEAT makes the entire Range of Tyres. CEAT won the Employer Branding Award for "Excellence in Training 2007-08" ( * Awards by the Asia Pacific HR congress) CEAT has adopted a village "Tirad Seth", near Nasik as part of its CSR activities. ICQCC Distinguish award for Quality Circle in 2002 at Lucknow India NCQC Distinguish award for Quality circle in 2004 at Mumbai NCQC Distinguish award for Quality circle in 2006 at Kanpur India CCQC Mumbai Chapter Distinguish Award for Quality Circle in 2007 Best case study award from CII in 2005 RPG Best TQ\M Team Award for CFT in 2005 and 2006 Recognized with RPG BTT Six Sigma Team Award in 2005-06 Winner of RPG Quality award in 2003, 2004 & 2006 Certificate of merit in RPGOE in 2005 100 percent vendors are ISO certified Rated amongst top four auto ancillaries National Exports Award (CAPEXIL) - 13 times Best Exports certificate of merit - 7 times in the last 20 year

MRF TYES
A leader in the category MRF holds the No.1 position for the last 21 years Established as toy-balloon manufacturing company in 1946 by KM Mammen Mappillai, MRF quickly emerged as the leading maker of tread rubber. Since then, the company hasn't looked back The fact that it is the first tyre company in India to reach a turnover of 5000 Crores is testament to its dominance of the industry.

HISTORY
In 1946 - A young entrepreneur, K. M. Mammen Mappillai, opened a small toy balloon manufacturing unit in a shed at Tiruvottiyur, Madras (now Chennai). In 1949 - Although the factory was just a small shed without any machines, a variety of products, ranging from balloons and latex-cast squeaking toys to industrial gloves and contraceptives, were produced During this time, MRF established its first office at 334, Thambu Chetty Street, Madras (now Chennai), Tamil Nadu, India In 1967 - MRF became the first Indian company to export tyres to USA - the very birthplace of tyre technology. In 1970 - MRF inaugurates its Kottayam unit In 1971 - MRF opens its factory in Goa In 1987 - MRF crossed the INR three billion mark and also became the No. 1 tyre company in India. MRF Legend, the premium nylon car tyre was introduced. In 1989 - MRF was the clear market leader in every tyre segment. Once again, in recognition of excellence, MRF was awarded the Visvesvaraya Award for the Best Business House in South India.

AWARDS AND ACHIEVEMENTS : TNS Award MRF voted the "Most Trusted" Tyre company in India by TNS 2006 global CSR study. J D POWER ASIA PACIFIC MRF won the award for customer satifaction not once but 6 times in the last 7 years. CAPEXIL MRF won the award for exports. TECHNOLOGY AND R&D : The MRF Design Process : The Design process at MRF starts from the customer - inputs from individual customers are compiled by marketing and given to Corporate Technical MRF's R&D and Product Development Division or vehicle specific requirements are received from the OE customer. MRF's team of 300 engineers and scientists gives MRF its enormous strength in product design. Requirements received, a team now works on converting the customer input into a Design Concept. MANUFACTURING UNITS : TIRUVOTTIYUR PUDHUCHERRY GOA KOTTAYAM MEDAK ARAKONAM

JK TYRES VISION : To be amongst the most admired companies in India, committed to excellence

MISSION : Be a Customer Obsessed Company - Customer First 24x7 No.1 Tyre Brand in India Most profitable Tyre Company in India Motivated and Committed team for excellence in performance Be a Green Company Deliver Enhanced Value to all stakeholders Enhance global presence through Acquisition / JV / Strategic Partnerships

CORE VALUES "Excellence comes not from mere words or procedures. It comes from an urge to strive and deliver the best. A mindset that says, When it is good enough, improve it . Caring for people Integrity including intellectual honesty, openness, fairness & trust Commitment to excellence

COMPANYS HERITAGE : Mr. Hari Shankar Singhania, the President of JK Organisation and Chairman of JK Tyre & Industries Ltd is a renowned business leader in India. He has been bestowed the prestigious national award "Padma Bhushan" by the President of India. He has been the President of International Chamber of Commerce (ICC), Paris, being the 2nd Indian and 3rd Asian in the last 80 years and has made significant contributions in national and international business arenas.

JK TYRE - WHEELS TO THE NATION JK Tyre has five Modern plants in India which are strategically located at Mysore, Karnataka (3) Banmore, Madhya Pradesh Kankroli, Rajasthan

JK Tyre pioneered radial technology in India way back in 1977, and is the Radial Leader in the country being the only tyre manufacturer offering the entire range of 4 wheeler radials i.e. for Trucks & Buses, LCVs, Cars and Farm. With strong adherence to quality and customer service we are not only a leading brand in India but also a strong global player with a presence in 77 countries across 6 continents offering a wide range of products backed by world class technology. JK Tyre enjoys a premium brand status in various advanced markets, including the USA and Australia. LEADING THE WAY Ever since its inception, JK Tyre has been a leader rather than a follower. We have garnered many Firsts to our credit like ; First Indian tyre company to introduce All Steel Truck & Bus Radials in India in 1999 Pioneered Radial technology in India by introducing passenger radials in 1977 First Indian tyre company to be recognized as 'SUPERBRAND' by Global Advertising Professionals First in India to launch 'Eco-friendly - Green tyre' First in India to launch 'Dual Contact' - Aquasonic tyre First to launch 'Asymmetric' tyre First in India to launch high performance tyre H rated - Speed of above 190 kms upto 210 kms V rated - Speed of above 210 kms upto 240 kms Z rated - Speed of above 240 kms. Upto 300 kms. World's first tyre manufacturer to get QS 9000 certification for all its multi-location operations World's first tyre manufacturer to get ISO 9001 certification for its entire operations.

APOLLO TYRES : OVERVIEW : Apollo Tyres Ltd, with its corporate headquarters in Gurgaon, India, is in the business of manufacture and sale of tyres since its inception in 1972. Over the years, the company has grown manifold, establishing its footprint across the globe. The company has manufacturing presence in Asia, Europe and Africa, with 9 modern tyre facilities and exports to over 118 countries. Powered by its key brands Apollo, Dunlop (brand rights for 32 African countries) and Vredestein, the company offers a comprehensive product portfolio spread across passenger car, light truck, truck-bus, off highway and bicycle tyres, retreading material and retreaded tyres. At the end of its financial year on March 31, 2012, Apollo Tyres had clocked a turnover of US$ 2.5 billion, backed by a global workforce of approximately 16000 employees. Apollo Tyres Ltd is traded in India on the Bombay, National and Kochi Stock Exchanges, with 53.06% of shares held by the public, government entities, banks and financial institutions as on June 30, 2012.

VISION :
A significant player in the global tyre industry and a brand of choice, providing customer delight and continuously enhancing stakeholder value.

VALUES :
Customer First Business Ethics Care for Society Empowerment Communicate Openly One Family

BRANDS
When Apollo Tyres was established in 1972, it was a single brand enterprise. Over the years, as the organisation grew and expanded its footprint across geographies, several brands either joined or were born into its fold. Today, the company owns 6 key brands Apollo, Dunlop (brand rights for 32 African countries), Kaizen, Maloya, Regal and Vredestein. While brands Apollo, Dunlop and Vredestein comprise of tyres across categories from passenger and commercial vehicles to off highway tyres, the remaining 3 brands are more product category specific. Regal and Kaizen focus on the truck-bus tyre segment while Maloya continues to operate within the passenger vehicle tyre category.

SUSTAINABILITY :
Each brand from the company is equipped with its own distinctive visual language and targetted at a specific customer need. This approach has enabled Apollo Tyres to provide a wide range of products for various applications, across geographies ending with a delighted customer. As an organisation, Apollo Tyres is committed towards creating values for its stakeholder. And the crucial link here is building a sustainable business, driven by strategic growth and responsible actions. Apollo Tyres believes that to truly move up the value chain, it is critical to use fewer natural resources to produce more. For a growing organisation, with a long-term focus and commitment, it is critical to safeguard resources for the future even as it creates value today. At Apollo, emphasis is laid on using natural resources cautiously and with care. In 2011, the company published its 1st Sustainability Report as per Global Reporting Initiative Version 3. The disclosures and identified gaps have further enabled the company to better define and evolve its internal systems relating to environmental and social aspects. Bulk of this work pertains to energy, water, health and safety issues across operations. The companys systems and processes have made it possible for it to report at Level B and the company is positive about achieving Level A across its operations in the next 2 years.

TVS TYRES FALCON TYRES BIRLA TYRES GOOD YEAR TYRES BRIDGESTONE TYRES CONTINENTAL TYRES

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