Digital Re-print November | December 2012

EXTRUSION: an ever growing aspect of the Indian food processing industries

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FEATURE

EXTRUSION:
an ever growing aspect of the Indian food processing industries
by Raj Kapoor, Managing Director, Assocom-India Pvt. Ltd, India
oday, we are witnessing dramatic changes in lifestyle which in turn is resulting in changes in consumption patterns of consumers across the world. The lifestyle change of the consumers, across demographics, is associated with demand for more convenience and healthy foods. The demand for convenience foods has been addressed by the food industry through adoption of innovations of food scientists, technologist and packaging experts. This has resulted in a range of convenience foods across all categories of the food industry. The growth in the processed foods segment has been one of the most noticeable trends in the recent years in the Indian market.

increasingly being recognised as important in India too. Food retail is taking-off and as it increases, the availability of processed foods will widen. The process of disintermediation has begun and supply chain efficiencies are set to improve. A prominent feature of the processed foods industry is the presence of multinational corporations. Many have already identified the potential of the Indian market.

tion, but also in infrastructure development, marketing, inspection and testing services, technology development and so on. Given the skew in income distribution among the population, there will be demand for processed foods at every price point from low-end product to high-end product. This is a big advantage to producers while examining market size and investment.

Nutrition security
While our countrys economic growth

Government backing
The Ministry of Food Processing Industries has a number of incentives schemes that entrepreneurs can benefit from. Given the huge market potential, the Indian government considers food processing as sunrise industry. Major trends in the Indian food processing industries reveal an expanding product variety and improved packaging. Interestingly, regional brands are coming to the fore. Improvements are seen in food retail environment. Mergers and acquisitions are beginning to happen. This trend, currently nascent, will eventually lead to consolidation of capacities and modernisation. Beyondborder investments take place from India. The Indian government allows 100 percent foreign direct investment in the food processing industry. A number of overseas businesses are currently looking at India as an investment destination. Investment opportunities are available not merely in food produc-

Table 1: India - Area and Production of Agricultural Products (Production in million tons)

India

Tapping Indias potential

Indias humungous market size, ravenous appetite for food (given the existing low per capita consumption) with growing incomes and changing lifestyles create incredible market opportunities for food producers, machinery makers, food technologists and service providers. In addition, the policies of the government are investor-friendly and, importantly, financial, technological and human resources are readily avaliable in the country. The sector has grown at seven percent a year until the Tenth Five Year Plan. With rising incomes and demographic pressure, growth is set to register 10 percent and more. As demand for foods including convenience foods, packaged and branded goods increases, so does awareness about health and food safety. While food standards and labelling laws are becoming stricter by the day in developed economies, they are
22 | november - december 2012

Indias Rank in World

Arable Land (million ha) Irrigated Land (million ha) Cattle (million heads) Wheat Rice Coarse grains (including maize) Milk Fruits Vegetables Edible Oilseeds Pulses Sugarcane Tea

151 55 186 93.9 104 42.22 100 47 82 30 18 350 0.85

2 1 2 2 2 3 1 2 2 3 1 2 1

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&feed millinG technoloGy

story is real in terms of human development indicators, the performance has been a cause for concern. India is way down in the Human Development Index and very high in Global Hunger Index. As per National Family Health Survey, 42.5 percent of children under the age of five are underweight and 69.5 percent anaemic. Pervasive malnutrition and undernutrition is reported across the country. Serious calorie and protein deficiency is seen especially in rural areas. The risk that the country may rapidly move towards nutrition insecurity is real. Given the age profile of the population (31 percent below the age of 15, and 53 percent below the age of 25 representing the future of India), the implications are serious. Malnutrition exerts long-term adverse effect on human health, labour productivity and general wellbeing. It is recognised that perpetual under-nutrition results in low resistance to infections and increased morbidity.

Versatile processing
Extrusion technology is one of the most versatile food processing techniques with wide range of applications. One of the most important applications of extrusion technology is to produce healthy and nutritious alternates /analogues to some staples. Also, extrusion technology can help in utilising low cost raw materials as well as underutilised grains to manufacture these analogues in

large quantities. One of the Table once a yearendless opportunities One show, 2: unique features of this technology is to fortify processed January 28 - February 1, 2013, Atlanta, USA Size Size Growth food products with microCategory (Million (Million (%) nutrients. Novak, president, membership here is nothing quite Rupee) vice US$) As extrusion process is like IPPE. The integra- and public relations, American Feed a high temperature short tion of three interna- Industry Association, USA to talk time process, it can retain about tionally recognised Packagedshows 11000 her involvement with7the event. trade Milk 220 the micronutrients efficiently. brings suppliers and buyers Biscuits 6500 130 17 Some of the most promistogether for education, technol- What is your role at IPPE? ing products that can allevi- exchange and Edible Oil ogy network- 6100am one 122three points of conI of 13 ate both micronutrient and encompassing the entire tact for the International Production ing Tea 3700 74 8 macronutrient malnutrition spectrum of farm to table. and Processing Expo, who also Savory Snacks * 2100 42 19 are, textured protein prodinclude Dr. Charlie Olentine, U.S. ucts, lentil analogue, recon- This year, the combination of Poultry & Egg Association and Anne Confectionery 2100 42 12 stituted rice, snack products International Feed Expo (IFE), Halal, American Meat Institute. the Vegetable Oil 1950 7 etc. All these products can International Poultry Expo (IPE), Olentine and39 team focus on the the his be efficiently fortified with the American Meat Institutes International Poultry Expo part of and Milk Food Drinks (MI Ds) 1450 29 2 various micronutrients. International Meat Expo (IME) will IPPE; Halal and her team focus on 1300 26 17 attract over Ghee (Clarified Butter) 25,000 attendees from the International Meat Expo and I, A variety of over 100 countries and over 1,100 along with the staff at AFIA, focus Salt 1300 26 13 applications exhibitors. on the International Feed Expo. Baby Foods 22 1 One further advantage of While the IPE focuses on poul- 1100 this technology is to reduce and egg producers1000 the IME (Indian Rupee) the themes of try and million What are = 20 million US$ the cooking time of the proc- processing, the IFE is designed IPPE? meat Source AC Nielsen retail audit, essed products. This has an manufacturers of feed, pet food, All India (Urban + Rural), MAT Dec for One Show, Once A Year 2006 economic advantage while ingredients and equipment. feed Endless Opportunities sums it up using these processed prod- In addition to the mammoth well. With three partners this year, ucts in the feeding programmes. Thissquare feet and nutrition securityare India include: micro- for 400,000 technol- trade show, there in endless opportunities ogy can be used to manufacture a also be a full education attendees in all the feed and protein there will number nutrient fortification of basic commodities; of processed and value added food products manufacturing reconstituted rice; production programme with sessions in English, sectors. in large volumes. Some of Spanish and Portuguese. textured soy proteins in large volumes; for the products and of The IPPE offers one location applications which have relevance to food up manufacturing high feed industry to network, learn GFMT caught with Sarah the protein snacks.

Events

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FEATURE typical combination of pulses and cereal. As far as cost of protein is concerned, protein cost from dal analogue is almost one third of protein from tur/moong/urad dal. Another unique characteristic of this product is it is very easy to cook. As it is Cooking dal by extrusion Extrusion cooking, one of the versatile a pre-cooked product it takes less than 10 food processing technologies can be put to minutes to cook on open flame compared use to manufacture soy-based dal (lentil) to more than 25 minutes for other dals. analogue using locally available raw materials. This characteristic is of utmost economic value especially in saving fuel costs during cook"India has a predominantly young ing for the mid-day meal programs. Also, this population with 53 percent of citizens product can be a perfect vehicle for microbelow the age of 25 and 31 percent below nutrients fortification to combat deficiencies such 15; the nutrition status for this young as iron, zinc and vitamin A. Above all this proddemographic deserves to be improved" uct which has a good amount of protein from Dal analogue is made from edible grade soy can certainly help in reducing certain defatted soya flour, whole-wheat flour and diet related degenerative diseases like heart turmeric powder. As dal analogue is made disease and osteoporosis. from in expensive raw materials, it is less than half the price of Tur dal to the consum- Expanding extrusion ers. Dal analogue has more than 30 percent The Indian extruded food and snack protein which is more than 30 percent food segment has been growing at 15 perincrease in protein content compared to cent per year. Opportunitites for extruded some of the traditional dals like Tur, Moong food products include textured vegetable and Chana. The quality of protein is superior proteins, ready to eat breakfast cereals, to any of the dals as this product has the expanded snacks, infant foods, modified Modern food processing methods offer an economic, nutritious and healthy alternate to this crisis without compromising the taste and food habits. starches, precooked pasta, protein enriched foods. There are more 5,000 manufacturers of extruded snacks including 10 major corporate like Britannia, PepsiCo, ITC Foods and Parle Agro. But it not just foodstuffs that can benefit from extrusion; there are also a variety of options for animal feeds such as pet foods and treats, aquafeed, hygienic animal feeds.

Guiding principles
In view of the emerging challenges to fine cereals rice and wheat as well as emerging nutrition security challenge facing hundreds of millions, extruded foods offer lots of opportunities to tackle and food and nutrition security. Moreover, it is need of hour that food, more specifically nutritious food, should become a basic human right. The threat of nutrition insecurity and pervasive malnutrition / under-nutrition needs to be addressed with great urgency. India has a predominantly young population with 53 percent of citizens below the age of 25 and 31 percent below 15; the nutrition status for this young demographic deserves to be improved. Several welfare programmes (in which food is an integral part) currently in operation must aim to include locally grown / available cereals that are at once economical and nutritious. In addition, the millions of growers need improved crop marketability and more remunerative returns.

AB

IG thank you
DLG e.V. / German Agricultural Society Duxes Business Consulting Inc. EuroKarma Expogroup EXPOKHLEB Extru-Tech Inc Fiera Milano Spa Filip GmbH Fischbein SA Foretell Business Solutions Pvt Ltd Forschungsinstitut Futtermitteltechnik der IFF Fundiciones Balaguer S.A. Globalgap c/o Foodplus GmbH Haymarket business exhibitions Hydronix Ltd IAOM IAOM Mideast & Africa District IBC Asia (S) Pte Ltd ICC - International Association for Cereal Science and Technology IFWexpo Heidelberg GmbH International Grains Council International Research Network Ltd Ipack-Ima Spa Jacob Sohne GmbH & Co JCB Consulting Ltd JSConwell Ltd KIEV INTERNATIONAL CONTRACT FAIR, LTD Lock N' Pop, an ITW Company Magenta Global Pte Ltd Mogensen Raw Materials Handling Mondi Industrial Bags GmbH Morillon Muyang Group MYSILO DIS TICARET LTD. STI NABIM Neuero Industrietechnik

to all of our advertisers and supporters and readers in 2012

AB Vista Adifo N.V. Advantique Group Pte Ltd AEMIC Agromatic AG Akzo Nobel Surface Chemistry AB Alapala Machine Industry and Trade Inc. Almex b.v. AMB Events American Feed Industry Association APK-Inform Agency Assocom-India Pvt. Ltd. Australasian Milling Conference 2012 Bastak Gida Makine Medikal paz. Lth. Lhr. San. Tic. Ltd Sti Beijing Lanneret International Exhibition Co., Ltd Beijing Show World International Exhibition Co., Ltd. Bentall Rowlands Ltd BinMaster Borregaard Brabender GmbH & Co KG Braime Elevator Components Ltd Bridge2Food Bruker Optik GmbH BTO Exhibitions BV Buhler AG Business Empire Exhibition CargoTec Sweden AB Centre for Management Technology Chief Industries UK Ltd ChinaFeedOnline.com Chopin Technologies COMEDEPRO INTERNACIONAL S.A DE C.V Consergra s.l Croston Engineering Ltd Cultura Technologies Limited Datastor Systems Ltd Denis

O&J HJTRYK A/S Obial Orffa Additives BV Paglierani PARANTEZ INTERNATIONAL FAIRS INC Perstorp Performance Additives Pixie Consulting Solutions Ltd. Project Organisation Alexander Torlach GmbH PT Napindo Media Ashatama Rank Hovis R-Biopharm Rhone Ltd Rembe GmbH Safety & Control Romer Labs Diagnostic GmbH Russian Grain Union Sanderson Weatherall Satake Corporation SCE nv, Silo Construction & Engineering SEA Srl ELECTRONIC SORTERS Shandong Yingchun Steel Silo Manufacturing Co.,Ltd Silexport International Silos Cordoba Skov AS Special Nutrients STIF Symaga SA Tapco Inc Terrapinn Pte Ltd THAIS CORPORATION The Grain Elevator and Processing Society Tornum AB U.S. Poultry & Egg Association Ugur Makina United Business Media (M) Sdn Bhd University of Novi Sad UNORMAK DEG. MAK. SAN. ve TIC. LTD. Sti Victam International Vigan Engineering S.A. VNU Exhibitions Europe Vortex Valves Europe Ltd Wenger Manufacturing Inc. Westeel Wolfson Centre for Bulk Solids Handling Technology Wynveen International B.V. Zhengchang Group (ZCME)

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EXTRUSION:
an ever growing aspect of the Indian food processing industries

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