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Final Report
Prepared by: 5500 Executive Center Drive, Suite 126 Charlotte, North Carolina 28212 704-332-8433
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MW# 3-11-3-1 (463)
Table of Contents
Objectives Methodology Rating Scales and Analysis Sample Size and Margin of Error Summary at a Glance Summary and Conclusions Results for Total Sample
Issues Facing Greensboro Police Department Perceptions of the Greensboro Police Department Perceptions of Crime and Safety in Neighborhoods Perceptions of Crime and Safety in City of Greensboro Overall Perceptions of GPD Among Victims of Non-Violent Crimes Perceptions of GPD Among Victims of Violent Crimes Perceptions of GPD Among Those Who Have Had Contact for Reasons Other than a Crime GPD Website Respondent Recommendations and Suggestions Respondent Profile
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3 4 5 6 7 10 23
24 26 33 40 44 48 52 55 58
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Objectives
Measure perceptions of the GPD Explore perceptions of crime, safety, and effectiveness of the GPD Quantify awareness of the Community Resource Team Examine perceptions of GPD among victims Examine use and perceptions of the GPD Website
Methodology
401 telephone interviews were completed between April 25 and May 24, 2011, with adult residents of Greensboro, NC. A random digit dial (RDD) sample of landline telephone numbers and a RDD cell phone sample were purchased from Survey Sampling, Inc. The sample was stratified by the four GPD Divisions which were defined by zip codes. If zip codes crossed into more than one Division, streets and other landmarks were used to help place respondents into the correct Division. At least 100 interviews were completed in each Division.
To qualify for the survey, respondents had to live within the City limits of Greensboro. The questionnaire was translated into Spanish and a biligual interviewer conducted the interview in Spanish for residents who did not speak English. 29 interviews (7%) were conducted with persons of Hispanic ancestry. Interviews lasted 14 minutes on average.
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Summary at a Glance
Summary at a Glance
Questions using 10-point rating scale, where 1=low/negative/disagree and 10=high/positive/agree
Mean Ratings of Total Respondents (n=401) Mean Ratings by Division (n=100 per division) Dont know responses dropped from base
Q7. Overall impression of GPD Q9 . GP are courteous Q10. GP are professional Q11. GP perform job with integrity and honesty Q12. GP are responsive to community issues Q13. GP treat all residents with respect Q14. GP use good judgment in use of force Q19. GP are effective in making neighborhood safe
Total Sample
7.1 7.7 7.8 7.5 7.4 7.2 7.3 7.8
8.1
7.5 6.3
8.1
7.5 6.6
7.7
7.5 6.2
8.1
7.6 6.1
8.6
7.6 6.3
Q29. Need for police in City has increased in past year Q30. Greensboro is a safe place to live
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7.9 7.7
8.1 7.8
8.4 7.6
7.5 7.5
7.6 7.8
Summary at a Glance
The following results are based on small segments of the total sample. Sampling error is high for small samples. The results are suggestive and should be interpreted cautiously.
Victims of Non-Violent Crime: Perceptions of Telephone Response Unit * Note: Base is too small for a reliable analysis.
Q36. Response time (n=20) Q37. Showing concern for you and your situation (n=21) Q38. Asking appropriate questions (n=21) Q39. Treating you courteously and respectfully (n=20) Q40. Setting correct expectations for what would happen next (n=19) Q41. Overall satisfaction with TRU (n=20) Mean 6.9 6.1 6.6 6.8 6.4 6.2
Respondents Who Have Had Contact with GPD for Emergency Not Involving Crime
Q49. Satisfaction with Interaction (n=59) Respondents Who Have Had Contact with GPD for Reasons that Do Not Involve a Crime or Emergency Q51. Satisfaction with interaction (n=66) Respondents Who Have Visited GPD Website Q54. Rating of Website (n=50)
Mean
8.2 Mean 7.8 Mean 6.8
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Summary
In order to determine issues in an unbiased manner, respondents were asked to name the biggest issues facing the GPD. This question was asked first to get top of mind answers without influence from survey questions. The results show that no single issue dominated mentions. The issues mentioned most frequently are: Reducing crime (15%) Drugs and drug related crimes (11%) Need for more police presence (10%) Gangs (9%) Violent crime (7%) Racial issues (7%) Budget cuts (6%) Credibility and trust issues (5%)
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Summary
The results show that 70% of total respondents have a positive overall impression of the GPD (i.e., give ratings of 7 to 10, on a 10-point scale). Only 13% of total respondents give low ratings (ratings of 1 to 4, on a10-point scale).
Most respondents (70% or more of total respondents) indicate the Greensboro Police are courteous and professional, perform job with integrity and honesty, are responsive to community issues, treat all residents with respect, and use good judgment in the use of physical force. Respondents believe it is more important for the GPD to reflect the community on race/ethnicity than gender, although the majority believe both are important. Less than half of respondents believe the GPD reflects the community on gender, and only half believe it reflects on race/ethnicity.
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Summary
The majority of respondents get information about crime and safety issues related to Greensboro from TV or newspapers.
More than 75% of total respondents (and more than 70% of respondents in each Police Division) believe the GPD is effective in making their neighborhood safe. 85% of total respondents (and at least 75% of respondents in each Police Division) believe they are safe in the neighborhood where they live. Break-ins, burglary and theft are the primary crime and safety concerns for neighborhoods, regardless of Police Division.
Only 16% of total respondents believe their neighborhood is less safe than a year ago.
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Summary
41% of total respondents say their neighborhood has a Neighborhood Association, Crime Watch or holds meetings related to crime prevention.
28% of total respondents are aware of the Greensboro Police Community Resource Team.
Respondents in the Southern Division are more likely to be aware than those in other divisions. Word of mouth, news media (Newspaper, TV) and Neighborhood Watch/Homeowner Association meetings are the primary ways people became aware of the CRT.
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Summary
75% of total respondents (and at least 70% of respondents in each Police Division) believe the GPD is effective in making the City of Greensboro safer.
78% of total respondents (and at least 75% of respondents in each Police Division) believe Greensboro is a safe place to live. Despite the high ratings on being safe: A quarter of respondents believe the City of Greensboro is less safe than a year ago. Almost 80% of total respondents believe the need for police in Greensboro has increased in the past year and only half agree Greensboro has enough police. The primary crime and safety concerns for the City of Greensboro are drugs, break-ins/burglary/theft, violent crime, and gang activity.
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Summary
13% of total respondents indicate they or another member of their household was a victim of a non-violent crime that took place in Greensboro, during the past 12 months. Among total respondents, 12%, reported the crime to the GPD.
Only 5% of total respondents (n=21) used the Telephone Reporting Unit. This sample size is too small for a reliable assessment of the Unit. However, the results suggest that attention should be given to improving the service.
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Summary
Only 5% of total respondents indicated they or another member of their household was a victim of a violent crime that took place in Greensboro, during the past 12 months. Among total respondents, 4% reported the violent crime to the GPD.
Only 2% of total respondents (n=7) were violent crime victims who reported the crime to the GPD and had a Detective assigned to their case. This sample size is too small for a reliable assessment of Detectives.
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Summary
15% of respondents indicated that during the past 12 months they had contact with the GPD for an emergency that did not involve a crime. A strong majority of these respondents (82%) were satisfied with the interaction.
17% of respondents indicate that during the past 12 months they have had contact with the GPD for a reason that did not involve a crime or an emergency. A strong majority of these respondents (79%) were satisfied with the interaction.
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Summary
77% of respondents have access to the Internet.
Among respondents with Internet access, 16% had visited the GPD Website.
Among those who visited the site, 60% rated the site good, 20% rated it average, and only 10% rated it poor.
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Conclusions
The survey indicates that the majority of residents in the City of Greensboro have a positive opinion of the GPD and the majority believe the GPD has been effective in making neighborhoods and the City safe.
More than half of all racial/ethnic groups give the GPD positive ratings on all performance measures. However, the findings do indicate some tension between the GPD and minority residents. Compared to White respondents, African Americans and other minorities give the GPD significantly lower ratings, particularly on treating all residents with respect and using good judgment in the use of physical force. (About 20% of African Americans give low ratings on these two issues.)
The findings indicate that officers and other police representatives need to be sensitive to these perceptions and work to gain the confidence of minority residents.
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Conclusions
Although there was a very small sample of respondents who had called the TRU, the data suggest that improving response time and providing more interpersonal response training to those who take calls and make calls to victims is warranted.
Only a few respondents were victims of violent crimes who had a detective assigned to their case. The limited data suggest that attention should also be given to how detectives interact with victims.
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Conclusions
Survey respondents did a good job providing relevant recommendations and suggestions for ways to improve the GPD. Top recommendations included: Have more police presence, more patrols, more bike patrols Act like you care Work more with Community Watch organizations Improve response time Be more pro-active in high crime areas, worry about serious crime Treat all races equally Get rid of bad cops
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What are the biggest issues facing the Greensboro Police Department? (Q6)
Unaided, Multiple Answers Allowed Total Respondents (n=401)
Don't know
Reducing crime Drugs/ Drug crimes More presence/ patrols No issues Gangs Racism Violent crime Budget cuts Trust issues
0%
25
19%
15%
11% 10% 10% 9% 7% 7%
Mentions of less than 5% are not shown.
6% 5%
50%
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Mean
2011
28%
42%
17%
13%
7.1
0%
20%
40%
7,8=Positive
60%
5,6=Mid-scale
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80%
100%
9,10=Very Positive
1-4=Total Negative
30% of the total sample gave an impression rating of 6 or lower to the GPD.
These respondents were asked Why? (Q8) Unaided, Multiple Answers Allowed
% of Respondents Who Rated 1 to 6 (n=119) % of Total Sample Who Rated 1 to 6 (n=401)
Negative experience Some officers good, some bad Mean, make fun of people 11% 9% 9% 9% 9%
18%
5% 3%
3%
3% 3% 3% 2% 2% 2% 1%
50%
8%
8% 6% 5%
Greensboro Police . . . Q9. Are courteous, n=390 Q10. Are professional, n=385 Q11. Perform job w/ integrity and honesty, n=380 Q12. Are responsive to community issues, n=382 Q13. Treat all residents with respect, n=375 Q14. Use good judgement in use of physical force, n=332
0%
9,10=Strongly agree 7,8=Agree
7.2
7.3
14% 14%
80% 100%
5,6=Neutral
1-4=Total Disagree
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28% of respondents rated use of force a 6 or lower. These respondents were asked Why? (Q15)
Unaided, Multiple Answers Allowed
% of Respondents who Rated Use of Force 1 to 6 (n=94)
Unnecessary roughness Personal experience Don't know Bad press about force
21%
19% 15% 14% 12%
5% 4% 3% 3%
3%
3% 1% 50%
11%
6%
57%
41%
0%
31
100%
64%
52%
0%
32
100%
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Where do you get information about crime and safety issues related to the City of Greensboro? (Q18)
Unaided, Multiple Answers Allowed Total Respondents (n=401)
TV Newspaper Word of mouth 17% 15% 3% 3% 2% 2% 0%
34 Mentions of less than 2% are not shown.
64% 58%
See it
100%
48%
29%
13% 10%
7.8
55%
30%
9% 7%
8.1
0%
9,10=Strongly agree 7,8=Agree
20%
40%
60%
80%
100%
5,6=Neutral
1-4=Total Disagree
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What do you believe are the primary crime and safety concerns in your neighborhood? (Q21)
Unaided, Multiple Answers Allowed Total Respondents (n=401)
Burglary, break-ins, theft Drugs No problems Assault, robbery 15% 14% 13% 12% 9% 7% 6% 5% 5% 5% 0%
36 Mentions of less than 5% are not shown.
51%
60%
17%
63%
16%
5%
100%
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Neighborhood Crime and Safety (Q23, Q24, Q25) Total Sample (n=401)
41%
14%
Q25. Are you aware of the Greensboro Police Community Resource Team?
28%
0%
38
100%
30% 24%
20%
7%
4%
4% 3% 3% 3% 60% Mentions of less than 3% are not shown.
40
33%
42%
18% 27%
7%
7.5
27%
24%
22%
6.3
7.9 7.7
49%
30%
13% 8%
36%
20% 40%
42%
60%
17% 5%
80% 100%
5,6=Neutral
1-4=Total Disagree
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What do you believe are the primary crime and safety concerns for the City of Greensboro overall? (Q31)
Unaided, Multiple Answers Allowed Total Sample (n=401)
Drugs Break ins, burglary, theft Violent crime, robbery, 30% 37%
25%
24% 14% 12% 5% 4% 4%
Mentions of less than 4% are not shown.
Gang activity
Shootings, gun violence Murder Don't know Speeding, traffic issues Juvenile delinquents 0%
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60%
Thinking about the City of Greensboro overall, would you say it is . . . (Q32)
Total Sample (n=401)
12%
As safe as a year ago Less safe than a year ago Don't know 0%
43
60%
26%
2% 100%
44
n=401
Q33 . In past 12 mo., have you been the victim of a non-violent crime in Greensboro?
Q34. Was the non-violent crime reported to the GPD? Q35. Was the official police report taken by phone? 0%
45
13%
12%
5%
100%
15%
6.4
6.2
20% 10%
40% 60%
20%
80%
100%
5,6=Mid-scale
1-4=Total Disagree
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Why did you give that overall satisfaction rating to the TRU? (Q42)
Unaided, Multiple Answers Allowed
(If overall satisfaction rating was 1 to 6) Why did you give that rating? n=9 (If overall satisfaction rating was 7 to 10) Why did you give that rating? n=7
Prompt
Helpful, informative Concerned, nice to me
Professional
Fine, did their job
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Q43 . In past 12 mo., have you been the victim of a violent crime Q44. Was the violent crime reported to the GPD? Q45. Was a detective assigned to your case? 0%
49
5%
4%
2%
100%
Regardless of your case outcome, how satisfied were you with the interactions in person or on the telephone with the detective assigned to your case? (Q46)
Victims of Violent Crimes Assigned a Detective (n=7) Dont know responses dropped from base
Q46. Satisfaction
14%
14%
29%
43%
0%
9,10=Very Satisfied
20%
40%
60%
5,6=Mid-scale
80%
100%
7,8=Somewhat Satisfied
1-4=Total Dissatisfied
(If overall satisfaction with detective is rated is 1 to 6) Why did you give the detective that rating?(Q47)
Unaided, Multiple Answers Allowed (n=5)
(If overall satisfaction rating was 1 to 6) Why did you give that rating? n=9 (If overall satisfaction rating was 7 to 10) Why did you give that rating? n=7
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Perceptions of GPD Among Those Who Have Had Contact for Reasons Other Than a Crime
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Other Types of Interaction With GPD Total Sample (Q48, Q50) n=401
Q48. During the past 12 mo., have you had contact with the GPD for an emergency not related to a crime?
15%
Q50. Over the pase 12 mo., have you had contact with the GPD for any reason that did not involve a crime or emergency?
0%
53
17%
100%
Mean Q49. Satisfaction with interaction that involved an emergency not related to a crime (n=59) 63% 19% 10% 8% 8.2
Q51. Satisfaction with interaction that did not involve a crime or emergency (n=66)
61%
18% 5% 17%
7.8
0% 9,10=Very Satisfied
20%
40% 5,6=Mid-scale
60%
80%
100%
7,8=Somewhat Satisfied
1-4=Total Dissatisfied
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GPD Website
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Q52. Do you have access to the Internet at home, work or anywhere? (Total Sample, n=401)
77%
Q53. Have you visited or used the Greensboro Police Website (Respondents with access to Internet, n=310)
0%
56
16%
100%
Mean
Q54. Satisfaction with interaction that did not involve a crime or emergency
14%
46%
30%
10%
6.8
0% 9,10=Very Good
20% 7,8=Good
40%
60%
80%
100%
5,6=Mid-scale
1-4=Total Poor
57
58
(Q55)
Respondent Profile
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(Q3-Q4)
(Q3) Race/Ethnicity
White Black or African American Hispanic or Latino of any race Some other race 54% 18-24 25-34 35-44
(Q4) Age
17% 19% 16% 17% 14% 17%
0% 61 100%
32%
7%
45-54
1%
55-64 65+
100%
Multi-racial
0%
4%
Gender
(Q5)
Male 50%
Female 50%
62
(Q56-Q57)
45%
(Q58-Q59)
Married
Separated/ Divorced
13%
Widowed
10% No 74%
Single
0%
34%
100%
0%
64
100%
(Q60-Q61)
Single family
72%
14%
Townhome or condo
10%
6 to 10 years
10%
Apartment
16%
11 to 20 years
20%
Other
0%
2%
100% 65
56%
100%
< $20K $20K to < $40K $40K to < $60K $60K to < $80K $80K to < $100K $100K+
0%
20%
28%
18% 17%
7%
12%
100% 66