Bridgette R.

Collier
Bcollier4golf@gmail.com www.linkedin.com/in/bridgettecollier Cell: 717-725-7503 SUMMARY Broad Based Professional with seventeen years of diverse experience in the financial industry. Demonstrated strong instructional design, training, leadership, problem solving and effective communication skills with special expertise in building successful client relationships, coaching, staff development and employee relations. Recognized by peers and managers for a can do attitude in successfully persuading, motivating and educating clients and team members. PROFESSIONAL EXPERIENCE UNIVERSAL ATHLETIC CLUB, LANCASTER, PA 2011 Present Provides Synergie treatments using Vacuum Massage Technology. Solicits business to current and new clientele. Reestablishing, updating and implementing the Synergie program to become a successful experience. Assessing and exceeding the expectations of the client. Building relationships to obtain repeat business. M&T BANK, BUFFALO, NY 2007 2010 M&T Bank Corporation had $70 billion in assets as of June 30, 2009, listed on S&P Index and is one of the 20 largest commercial bank holding companies in the U.S. M&T has over 800 branches in Northeast United States. Financial Consultant Licenses: 7, 6, 63, Life and A&H Actively propose needs-based financial solutions to new bank and mass affluent clients through ongoing account reviews and re-evaluation of client needs. Analyze customer situation, determining best advice, provide financial planning services and product approach for customer contact situations. Conducted sales calls to service current relationships and prospect new clients. 2008 Top Scorecard Winner 32 out of 175 2009 Scorecard 42 out of 172 Supervised five offices in Lancaster Region Collaborated with other business partners to provide extended financial and banking services Applied extensive product knowledge and demonstrated excellent presentation, verbal and written communications skills Self-motivated, well-organized individual Ability to work under pressure and adapt to a changing environment SOVEREIGN BANK, WYOMISSING, PA 2000 - 2006 Sovereign Bank (subsidiary of Grupo Santander) has more than $90 billion in assets, operates 750 retail banking offices with principal market in the Northeast United States. Sales Performance Consultant (2003 2006) Vice-President, reported to Divisional President. Executed a strategic plan with Regional Managers and Sovereign partners that resulted in the integration of sales and operations. Integrated the Cohen Brown Sales management culture within Sovereign Bank representing four regions: Harrisburg, York, Williamsport and State College which included 64 offices and over 400 team members; led the teams to increase revenues; coached, mentored and trained managers and sales staff to become effective sales leaders. Managed the sales process and reinforced sales behaviors, resulting in a four region average of 60% growth. Implemented, executed and managed the sales process under budget and timeline. Analyzed 24 service key performance measurements with focus on customer needs analysis to modify and improve sales behaviors resulting in an increase to bottom line. Developed and delivered monthly workshops focused on key sales processes including referrals, profiling clients, tele-consulting and leadership skills. Corporate Trainer (2000 2006) Trained and mentored over 2,000 team members in leadership, sales, technical and new hire training processes. Performed dual role as a corporate trainer in addition to other responsibilities during Sovereign career. Received three Red Carpet Service Awards for outstanding achievement and adaptability.

Bridgette R. Collier

Page 2

Instructional Designer (2000- 2003) Conducted needs analysis to identify training needs and recommend solutions by engaging in extensive communication with all departments and outside vendors. Designed and developed retail and commercial deposit and lending training materials including measurement tools and evaluations. Designed, developed, implemented, executed and facilitated the IRA program for all of Sovereign team members within a tight timeline and budget constraints. Designed and developed training programs that produced an ROI of 23% to 215%. Created and evaluated retail training programs to ensure consistency and quality materials for delivery to 4500 team members. Provided consistent quality customer service to both internal and external customers. Received two Red Carpet Service Awards for going above and beyond to get the job done. Recruiter (2000 2001) Supported an employee workforce of over 300 employees including 42 offices. Primarily responsible for recruiting, employee relations, development and activities. Improved employee relations through counseling and communications resulting in low turnover rates and minimizing legal exposure. Streamlined the resume to offer and training process by successfully managing and coordinating new hire and community office schedules with orientation, training and mentoring. Provided on-site orientation and worked with partners to make a smooth transition. KEYSTONE FINANCIAL BANK, N.A. WILLIAMSPORT, PA 1995 2000 Keystone Financial Bank, N.A. was a $7 billion financial institution which was the parent company of Northern Central Bank with 155 community banking offices and approximately 3,000 team members with principal markets in the Northeast United States. Keystone Financial Bank was purchased by M&T Bank in 2000. Assistant Manager (1999 2000) Assisted manager in supervising and mentoring eight employees at Columbia Mall office. Responsible for managing office in absence of manager. Expertise in business and retail loans, deposits, life insurance and mutual funds. Achieved status of top three offices in region to meet goals through the successful development of strong sales staff. Recognized as top annuity salesperson for Keystone Financial in 1998 Awarded for outstanding sales performance for Keystone Financial in 1996. Developed successful relationship and financial plans with customers resulting in increased revenues. Sales Associate (1995 1999) Promoted to positions geared for management track. Excelled and developed outstanding client and business relationships by going the extra mile and having a can-do attitude. Accumulated and executed knowledge on all aspects of sales, banking and servicing. Collaborated with business partners and recognized as top referrer in Keystone Financial. EDUCATIONAL BACKGROUND Master of Science in Instructional Technology, Bloomsburg University Bachelor of Science in Business Administration/Management, Minor: Behavioral Sciences, Bloomsburg University PROFESSIONAL ACTIVITIES, CERTIFICATIONS AND COMPUTER EXPERIENCE Lancaster Chamber of Commerce (2009-2010); Executive Board for Junior Achievement in Williamsport (20052006); Executive Board for American Institute of Banking in Williamsport (2003-2006); Facilitator for American Institute of Banking (2002-2007); Facilitated AIB course in Mortgage Origination (2004); Relay for Life (2003 (Captain)-2004); Chamber of Commerce (1996 2000); United Way (1996 2000; 2004 2006); Habitat for Humanity (1998 2000); Dale Carnegie Course with honors (1998); Floyd Wickmans sales course with honors (1993). Proficient using Blackboard, InfoMap and Microsoft Office along with various software packages.