ORGANIZATIONAL STUDY AT BOKARO STEEL PLANT

INTERNAL GUIDE:- PRANAV HEBBAR S.R.

INDUSTRY PROFILE

Structure of Steel Industry y Steel Authority of India Limited (SAIL) y Tata Iron and Steel Company (TISCO) y Rashtriya Ispat Nigam Limited (RINL) y Bhushan Steel y Essar Steel Limited. y Ispat Industries Limited.

COMPANY PROFILE
y Incorporated in 1964 as a limited company y Collaboration with the Soviet Union y Merged with SAIL in 1978 y Countrys first swadeshi plant y Production capacity of 4.5 MT y Future plans of increasing production to 7 MT y Brand Bokaro signifies assured quality
V. K. Srivastava MD, Bokaro Steel Plant S. K. Roongta Chairman SAIL

VISION
To be a respected world class corporation and the leader in Indian steel business in quality, productivity, profitability and customer satisfaction.

AWARDS AND ACHIEVEMENTS

 Selected for National Award for Excellence in Corporate

Governance 2008  Rolta Corporate Awards 2008.  Best turnaround PSU by Dalal Street Investment Journal in March 2009.  ICWAI National Award for Excellence in Cost Management 2008  FICCI Annual Award 2006-07 to SAIL for its outstanding achievement in the category of Rural & Community Development Initiatives.

FUNCTIONAL DEPARTMENTS

 PROJECTS DEPARTMENT  FINANCE AND ACCOUNTS DEPARTMENT  MATERIALS MANAGEMENT DEPARTMENT  PERSONNEL AND ADMINISTRATION

DEPARTMENT  CHIEF OF COMMUNICATIONS DEPARTMENT  COMPUTER AND INFORMATION TECHNOLOGY DEPARTMENT

PRODUCT PROFILE

PRIME PRODUCTS

Hot Roll Coil, Plate, Sheet Cold Roll Coil, Plate, Sheet Galvanized Plain and Corrugated Sheet Tin Mill Black Plates

SECONDARY PRODUCTS

Nitration Grade Benzene and Toluene Pitch Hot pressed Naphthalene Ammonium Sulphate Slag

PROCESS FLOW
Fluxes
COKE OVEN BATTERIES BF Coke Coke Breeze Coking Coal

Iron Ore

BF1 Sintering Plant

BF2

BF3

BF4

BF5 RM&MHP

Blast Furnace

130 T Con-1

130 T Con-2

130 T Con-3

130 T Con-4

130 T Con-5

300 t Con-1

300 t Con-2

Pig Casting Machine

Steel Melting Shop - 1

Continuous Casting Department

Steel Melting Shop - 2

HR Coil

Soaking Pit
Slabbing Mill
ll

Reheating Furnace Hot Strip Mill

HRCF

HR PLATE / SHEET

PL-II

Tandem Mill-2

PL-I
Tandem Mill-1

A N N E A L I N G

DCR Mill

Galvanized Sheet Corrugation Line

Hot Dip Galvanizing Line SPM 1 & 2 CRCF

CR Coil CR Sheet GP Coil

Galvanized Sheet Shearing Line

Corrugated & Plane Sheet

Managing Director

ED Works CoC

ED Projects

ED F&A GM C&IT

ED MM DMS

ED P&A

General Manager

ORGANIZATION CHART

Dep ty General Manager

Assistant General Manager

Senior Manager

Manager

Dep ty Manager

Assistant Manager

J nior Manager

E ec ti e fficer

SWOT ANALYSIS
STRENGTHS
y It is an integrated steel plant y It has sound reputation y Quality workforce y Products are of international

WEAKNESSES
y Heavy dependence on railways y Slow decision making process y Technology needs to be

standard
y Sound marketing network and

upgraded y Multiplicity of union y High manpower

customer relationship
y Vast infrastructural resources

SWOT ANALYSIS cont

OPPORTUNITIES
y Growth of steel sector y New projects for expansion of

THREATS
y Private players in the industry y Sensitive to international

the plant
y Unexplored rural market

market

FINDINGS
` An integrated steel plant ` A tall organization ` Government dependency, less flexibility ` Centralized ` Symbiotic and competitive resource interdependency ` Outdated technology ` Organization culture is performance oriented. ` Growth stage of the organization ` Mechanistic structure

CONCLUSIONS

y Believing in the principle of providing cost-effective

and superior quality of products and services, Bokaro Steel Plant is continuously improvising its strategies. y With the aid of SAIL, it is also a global player, with its products like Hot Rolled Coils and Plates, being well accepted in the most sophisticated world markets.

RECOMMENDATIONS
y Make it a flatter organization y Decentralize decision making y Improve flexibility y Improve technology y Install Enterprise Resource Planning y Make it an organic structure

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