Nahuel Arias

Creative en CONRAD CAINE GmbH crearias@yahoo.com.ar

Summary
I have been working in advertising and communication for more than six years, developing my skills in big agencies, working for blue chip customers (LatAm, USA and Europe) and winning some awards. I think part of it is because of my versatility not only for copywriting but also to conceptualize and build integrated communication strategies that encompass all the necessary media (ATL / BTL / Digital / Social Media / etc.). This is to me the secret of success nowadays. Find out more about me and my work: http://be.net/crearias

Experience
Creative Concepter / Copywriter at CONRAD CAINE GmbH octubre de 2011 - Actualidad (1 ao 8 meses) Main Tasks: Concept Development. Creative Copywriting (ATL / BTL / Digital). Communication Strategies Development. Preparing of Presentations. Main Clients: Siemens (Global/Germany/UK) - Henkel (Germany/CEE/EMEA) - Allianz (Global/Germany) - Sky Deutschland - Dunlop Deutschland - Bavaria Government - Otto Group (Germany) Sr. Copywriter / Proofreader at Bridger Conway abril de 2011 - octubre de 2011 (7 meses) Main Tasks: Concept Development. Creative Copywriting (ATL / BTL / Digital). Communication Strategies Development. Preparing of Presentations. Community Management. Proofreading.

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Main Clients: Pepsi / Quilmes / Bodegas Chandon (Valmont - Altos del Plata) / Clarn (Genios - Jardn de Genios Shop&Co) / Jumbo / CervePar (Brahma - Budweiser) / Telecom 1 recommendation available upon request Sr. Copywriter at AmorAgencia marzo de 2011 - abril de 2011 (2 meses) Main Tasks: Concept Development. Creative Copywriting (ATL / BTL / Digital). Communication Strategies Development. Preparing of Presentations. Community Management. Main Clients: Gatorade / Bacardi / LAN Argentina Sr. Copywriter / Proofreader at OgilvyAction diciembre de 2007 - febrero de 2011 (3 aos 3 meses) Main Tasks: Concept Development. Creative Copywriting (ATL / BTL / Digital). Communication Strategies Development. Preparing of Presentations. Proofreading. Main Clients: Coca-Cola de Company (Coca-Cola, Coca-Cola Zero, Powerade) / British American Tobacco (Lucky Strike, Dunhill, Viceroy, Parisiennes) / Unilever (AdeS, Hellmann's) / Kimberly Clark (Huggies, Kotex, Comfort) / Kraft Foods (Tang, Milka, Clight) / CCU (Heineken, Budweuser, Schneider) / Banco Santander Ro 1 recommendation available upon request Sr. Copywriter at Craverolanis/BTL mayo de 2007 - diciembre de 2007 (8 meses) Main Tasks: Concept Development.

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Creative Copywriting (ATL / BTL / Digital). Communication Strategies Development. Preparing of Presentations. Proofreading. Main Clients: AmBev (Quilmes, Brahma, Liberty, Patagonia, Labatt Blue) / Coca-Cola Company (Coca-Cola, Powerade) / CEPAS (Campari, Cinzano, Gancia) / AGEA (Clarn) / Telecom (Personal, Personal Fest) / Banco Galicia Copywriter / Proofreader at Mic & Asoc. octubre de 2006 - mayo de 2007 (8 meses) Main Tasks: Concept Development. Creative Copywriting (ATL / BTL / Digital). Communication Strategies Development. Preparing of Presentations. Proofreading. Main Clients: APSA (Alto Palermo, Alto Rosario, Buenos Aires Design) / National Amusements (IMAX, Showcenter) / Grupo ILHSA (Yenny, El Ateneo, Temtika, Dromo) / BMW (Concesionarios) / Sanofi Aventis Jr. Copywriter / Proofreader at Bridger Conway febrero de 2006 - octubre de 2006 (9 meses) Main tasks: Creative Copywriting (ATL / BTL / Digital) Concept Development. Communication Strategies Development. Preparing of Presentations Proofreading Main Clients: Cervecera y Maltera Quilmes (Quilmes, Pepsi, 7up) / Cencosud (Jumbo, Disco, Easy) / Diageo (Smirnoff) / Arnet / Sony Ericsson / Sherwin Williams / Banco Privado

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Projects
Sky Sport Activation January 2012 to July 2012 Miembros:Nahuel Arias On July 28, 2012 Sky Germany surprises the Eight Division Teams SV Lohhof and SSV Dillingen during their friendly match. While the players went to their cabins after warming up, the whole place has been changed to TV-SetUp of a professional Bundesliga Spiel - incl. cameras, experts, anchors and fans! The match was aired in full length on Sky Germany on August 17th 2012. Campari's Red Passion City June 2007 to September 2007 Miembros:Nahuel Arias Agencia: CraveroLanis/BTL Cliente: CEPAS Argentinas Producto: Campari Lucky Strike's Winteractive February 2010 to June 2010 Miembros:Nahuel Arias Agencia: OgilvyActionYunes Cliente: BAT

Languages
English

Skills & Expertise

Advertising Digital Marketing Creative Strategy Online Advertising Interactive Marketing Below the Line Advertising Interactive Advertising Marketing Communications Creative Direction Art Direction Social Media Marketing Digital Strategy Illustrator Graphic Design Community Management
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Copywriting Concept Generation Proofreading Content Strategy Viral Marketing Digital Media

Education
OgilvyAction Academy Specialist, Marketing and Advertising, 2009 - 2010 Activities and Societies: The OgilvyAction Academy is a unique and comprehensive programme, custom designed for the company, its people, and the changing world we live in. Comprised of 12 modules, this programme will enable participants to gain a collective standard of excellence and share the range of service platforms OgilvyAction presents to our clients in all corners of the globe. Universidad de Morn Licenciado, Publicidad / Marketing / Comunicacin, 2002 - 2007

Honors and Awards

Cannes / New York Festival / Ojo de Iberoamrica / Wave / Effie / Lpiz de Oro / Globes Awards / CAMPRO / FIP

Interests
Sports, trends, technology, social media, finance, music, physics

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Nahuel Arias
Creative en CONRAD CAINE GmbH crearias@yahoo.com.ar

2 people have recommended Nahuel

"Nahuel es una persona proactiva, eficaz y de resoluciones rpidas,y no por esto menos prcticas. Sabe interpretar las ideas y plasmarlas en frases y acciones que las definan. En fin, un hombre de pocas, pero consistentes palabras." Anabella Ramin, was Nahuel's client "Nahuel es un GRAN creativo que conoce el trabajo de BTL a la perfeccin. Ha trabajado para las mejores marcas de Ogilvy y siempre con trabajos de excelente nivel. Adems es una gran persona que siempre tira para adelante" Santiago Fornieles, Redactor Senior, OgilvyAction, worked directly with Nahuel at Free lance

Contact Nahuel on LinkedIn

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