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1. Manager today really has to focus on 2 major functions Marketing and HR.

. These have not been automated yet! When talked of Marketing, it needs to go beyond Sales. Its about creating a value proposition for the clients. And HR is no longer about giving Diwali bonuses or tracking attendance. India as a young country sees people as its biggest resource. Managing people, high performance virtual teams, cross cultural expectations and growth is one of the most important tasks of any good manager. So these are some of the functions that you need to learn the basic conceptual frameworks for as you move ahead. 2. Coming to the second reason - When the board of directors is looking for a CEO for their company, do you think they look for just financial abilities, or just a good sales person, or just a good peoples manager? No. What they really need is someone who has a 360 degree view of all the functions and that is what your MBA should provide you with. A full buffet is served and it remains with you for life. You can always refer back to it depending on the situations requirement. In fact, have you wondered why people spend 12-14 hours in office when work should ideally not be more than 8-10 hours? Well, research shows that 30% of time is wasted in arguing! Arguing about decisions, analysis, requirements and so much more. Why? Because people do not know enough about each others functions! And thats why its important for those who want to rise to have an all round understanding. 3. The third reason to pursue this education is Whole Systems thinking: Understanding the impact of one variable on others. And a non MBA can miss this aspect throughout his 40 year career span. Of course it is true that Ambani didnt have an MBA and neither did various other successful businessmen world over. But, those are the exceptions, not the rule. The rest of them with potential are probably still selling petrol somewhere! 4. The world is all about Networking or peer learning. The one gift your post graduation gives you is an alumni base: networks that you can be in touch with electronically, meet at common gatherings and reach out to as you all grow professionally. An MBA gives you perspective of Core functions like Marketing and HR; an overall functional view that is necessary to rise; the gift of systems thinking and peer learning and a fabulous network. MBA has become an entry-level qualification in most organizations today. Students from any stream (Arts, Science, Commerce, Engineering, Pharma, etc.) are eligible. Ordinary graduates face professional stagnation within a couple of years in many organizations. Companies consider performance, along with a professional qualification,

a prime contributor for an employee's promotion. Hence, MBA helps graduates with work experience break corporate growth barriers.

NEED FOR MBA: As the environment of organization-including economic, political, competitive, regulatory, and cultural factors becomes more complex, there is an increased demand for managers with the necessary skills, understanding, courage, and energy to tackle the difficult demands facing organizations of all kinds. To be a successful manager, an individual need skills in decision-making, financial analysis, and interpersonal relationships. He also needs the ability to apply those skills in a context of constraints, opportunities, and alternatives. Professional management programs are based on the premise that people can learn to manage all types of business situations more effectively. MBA programs not only help their students to develop skills that are highly valued by many employers, but the programs also present a theoretical context for solving many business problems. MBA helps to develop Analytical skills, Problem solving skills, Leadership skills, Management skills, Communication skills Relationship skills etc. The purpose of an MBA education is to provide training in the theory and practice of business management. An MBA is an effective tool to, To change your career To start your own business To gain the competitive edge in a competitive world To develop technical expertise and business savvy quickly To advance your career To gain valuable networking resources To enhance your financial position To enjoy greater job security To enjoy greater job satisfaction and self satisfaction To become a leader in an emerging field To develop your personality as a whole. MBA - JOBS: An MBA with different specialization streams prepares an individual to meet the greater demands of tomorrow's advanced industrialization. Some examples are given below. Executive Jobs: CEO and top management jobs Management Jobs: Senior managerial jobs

Banking Jobs: Consumer banking jobs deliver financial services to individual customers. Commercial banking jobs deliver financial services to businesses. Human resources jobs manage employee placement, salaries, and training Bank administration / accounting job - Bank administration / accounting jobs handle the banks internal operations Finance Jobs: Corporate Finance jobs help company find money, grow the business, make acquisitions, plan for it's financial future and manage any cash on hand Money Management job - Money Management jobs manage stocks and bonds for institutional clients and are on the buy side of Wall Street Insurance jobs help individuals and business manage risk to protect themselves from catastrophic losses and to anticipate potential risk problems Real Estate jobs cover field such as title insurance, construction, mortgage banking, property management, real estate appraisals, brokerage and leasing, and real estate development Accounting Jobs: Public and Managerial Accounting jobs focus on preparing financial statements and recording business transactions including computing costs and efficiency gains from new technologies, participating in strategies for mergers and acquisitions, quality management, developing and using information systems to track financial performance, tax strategy, and health care benefits management. Marketing Jobs: Product Management jobs have responsibilities including marketing and development of products of all types. Advertising jobs cover every media outlet including newspapers, magazines, TV, radio, and the Internet. Retailing jobs includes store management, buying, and merchandising.

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