http://www.final-yearprojects.co.cc/ http://troubleshoot4free.

com/fyp/ Bajaj Allianz General Insurance Company Limited is a joint venture between Bajaj Finserv Limited (recently demerged from Bajaj Auto Limited) and Allianz SE. Both enjoy a reputation of expertise, stability and strength. Bajaj Allianz General Insurance received the Insurance Regulatory and Development Authority (IRDA) certificate of Registration on 2nd May, 2001 to conduct General Insurance business (including Health Insurance business) in India. The Company has an authorized and paid up capital of Rs 110 crores. Bajaj Finserv Limited holds 74% and the remaining 26% is held by Allianz, SE. As on 31st March 2009, Bajaj Allianz General Insurance maintained its premier position in the industry by achieving growth as well as profitability. The company garnered a premium income of Rs. 2866 crore, achieving a growth of 11 % over the last year. Bajaj Allianz has made a profit before tax of Rs. 149.8 crore and has become the only private insurer to cross the Rs.100 crore mark in profit before tax in the last three years. The profit after tax was Rs.95 crores, which is also the highest by any private insurer. Bajaj Allianz today has a countrywide network connected through the latest technology for quick communication and response in over 200 towns spread across the length and breadth of the country. From Surat to Siliguri and Jammu to Thiruvananthapuram, all the offices are interconnected with the Head Office at Pune. Vision:

To be the first choice insurer for customers To be the preferred employer for staff in the insurance industry. To be the number one insurer for creating shareholder value

Mission: As a responsible, customer focused market leader, we will strive to understand the insurance needs of the consumers and translate it into affordable products that deliver value for money. Bajaj Allianz General Insurance offers technical excellence in all areas of General and Health Insurance as well as Risk Management. This partnership successfully combines Bajaj Finservs in-depth understanding of the local market and extensive distribution network with the global experience and technical expertise of the Allianz Group. As a registered Indian Insurance Company and a capital base of Rs. 110 crores, the company is fully licensed to underwrite all lines of general insurance business including health insurance. Achievements: Bajaj Allianz has received iAAA rating, from ICRA Limited, an associate of Moodys Investors Services, for Claims Paying Ability.This rating indicates highest claims paying ability and a fundamentally strong position. http://troubleshoot4free.com/fyp/ One place for Projects, Presentation, seminar, summer training report and lot more. NOTE:-This work is copyright to its Authors. This is only for Educational Purpose.

http://www.final-yearprojects.co.cc/ http://troubleshoot4free.com/fyp/ Bajaj Allianz General Insurance has received the prestigious Business Leader in General Insurance, awarded by NDTV Profit Business Leadership Awards 2008. The company was one of the top three finalists for the year 2007 and 2008 in the General Insurance Company of the Year award by Asia Insurance Review. 7 Ps of marketing of Bajaj Allianz : 1. Products and Services: Bajaj Allianz General Insurance Company Ltd. offers a range of insurance products to its clients. The following insurances are offered by the company:

Motor Insurance Asset Insurance o Home Insurance o Shop / Showroom: Protection against all risks Health Insurance o Health Guard o Personal Guard o Hospital Cash o Critical Illness o Silver Health o E-Opinion o Star Package o Health Ensure o Insta Insure o Sankat Mochan o Family Floater HG o Tax Gain Travel Insurance o Travel Companion o Student Companion o Pravasi Bharati Bima Yojana o Travel Asia o Travel Elite o Travel Assist o Swades Yatra Corporate Insurance o Specialty Lines Aviation Marine Hull Insurance Project Insurance Sports & Entertainment Insurance

http://troubleshoot4free.com/fyp/ One place for Projects, Presentation, seminar, summer training report and lot more. NOTE:-This work is copyright to its Authors. This is only for Educational Purpose.

http://www.final-yearprojects.co.cc/ http://troubleshoot4free.com/fyp/
o

Your Employees Group Personal Accident Group Health Guard Group Critical Illness Workmens Compensation Group Travel Office Office Package Burglary Plate Glass Public Liability Fire Money D & O Liability Fidelity Guarantee Manufacturing Unit Fire Business Interruption Industrial All Risk Workmens Compensation Engineering Public Liability Product Liability Composite Public & Product Liability Fidelity Guarantee Marine Insurance Credit Insurance

2. Price: The price structure is based on the type of policies. The price variation has to be kept due to intense competition among private players. Pricing element is very important for Bajaj Allianz as they want to increase market share. The price of Bajaj Allianz policies are made as per keeping the customer in mind. 3. Place: 3rd Floor, 349 Business Point, Western Express Highway Road,

Andheri(E).

http://troubleshoot4free.com/fyp/ One place for Projects, Presentation, seminar, summer training report and lot more. NOTE:-This work is copyright to its Authors. This is only for Educational Purpose.

http://www.final-yearprojects.co.cc/ http://troubleshoot4free.com/fyp/ The locations of every corporate offices of Bajaj Allianz is magnificent. They locate themselves in a very professional manner. This indicates their corporate approach towards their work. Work culture is also conducive to such environment. 4. Promotion: Huge advertisements on Television and radios. Tele-marketing Promotion in front of corporate offices Internet Marketing Hoardings and brochures 5. People: People are the main assets of financial organization because of service factor attached to it. Here in this case of insurance business, talented and experienced personnel are required. Bajaj Allianz recruits highly intellectual persons with good market knowledge. They also provide training to brief them up about Bajaj Allianz to its new staff members. This is the reason they are No.1 position in General Insurance among private players. They create an emotional commitment and strong two-way relationship between the employees and the Company. To have clear performance expectations and a clear return from the Company (working environment, development, reward, career opportunities etc), which helps employees to make a connection between their contribution and the progress made by the Company. To inspire and empower people to achieve their best and reward them competitively for their contribution and provide attractive career opportunities.To build a learning culture which fosters personal development and professional mobility and upholds values of professionalism,innovation, pragmatism, team spirit, integrity.To respect and value individuals, their diversity and support them in their need to balance professional and personal lives. 6. Process: The prestigious awards itself speaks the smooth functioning of the insurance activities. They have the highest claims paying ability and a fundamentally strong position. They want to be the first choice for insurers in the country. So, they understand the insurance needs of the customers and translate it into affordable products that deliver value for money. Below case study is a clear evidence of proof:

http://troubleshoot4free.com/fyp/ One place for Projects, Presentation, seminar, summer training report and lot more. NOTE:-This work is copyright to its Authors. This is only for Educational Purpose.

http://www.final-yearprojects.co.cc/ http://troubleshoot4free.com/fyp/

http://troubleshoot4free.com/fyp/ One place for Projects, Presentation, seminar, summer training report and lot more. NOTE:-This work is copyright to its Authors. This is only for Educational Purpose.

http://www.final-yearprojects.co.cc/ http://troubleshoot4free.com/fyp/ 7. Physical Evidence: Physical evidence is the material part of a service. Strictly speaking there are no physical attributes to a service, so a consumer tends to rely on material cues. There are many examples of physical evidence, including some of the following: a) Business cards b) Internet / Websites c) Furnishings d) Bajaj Allianz Building in Pune e) Internal Infrastructure

http://troubleshoot4free.com/fyp/ One place for Projects, Presentation, seminar, summer training report and lot more. NOTE:-This work is copyright to its Authors. This is only for Educational Purpose.