CENTRAL INDIA INSTITUTE OF MANAGEMENT STUDIES

MBA 1st Semister QUESTION PAPER

Subject -Principal of Management

All Questions are Compulsory. The first five questions shall be 16 Marks each and last question shall be of 20 marks Marks :100

Q-1-a) What are Managerial Functions?

8 marks

b) If you were the chief executive officer of a larger Corporation, how would you institutionalize ethics in the corporation? 8 marks Q-2-a) Planning is looking ahead & Control is looking back comment. 8 marks b)Why are contingency strategies important? Q-3-a) Decision making is the primary task of the manager Comment. 8 marks 8 marks

b) A formal organization is often conceived as a communications system. Is it how? 8 marks Q-4-a) Why do most small companies use functionally organized departments? 8 marks b) Do you see any reasons why managing by objectives may result in increased use 8 marks Q-5-a) What is motivation? How does effective managing take advantage of & Contribute to Motivation? 8 marks b) What would you recommended for making Committees effective? 8 marks Q-6-a) Discuss the role of electronic media in communication. b) Why is real time information not good enough for effective control? C) Why does most control of overall performance tend to be financial? Should they be? What else would you suggest? 20 Marks

CENTRAL INDIA INSTITUTE OF MANAGEMENT STUDIES

MBA 1st Semister QUESTION PAPER

Subject - CONSUMER BEHAVIOUR AND MARKET RESEARCH IMPORTANT NOTE1. Question Nos. 1 and 8 are compulsory. 2. Answer any three questions from the remaining. 3. All questions carry equal marks. 4. Answers to these questions should not exceed three pages for a full length question and one page for the short notes. Q.1. Why people buy? What are the factors influencing the decision to buy? Explain with suitable examples. Q.2. what is Consumer Behaviors? State the various aspects of Consumer Behaviors. Q.3. Define Marketing Research. What are the methods of Marketing Research? Q.4. Explain the need and objectives of Data Analysis. Also describe the importance of tabulation of data. Q.5. what is Advertising Research? Explain the role of Advertising Research in Consumer Marketing. Q.6. Describe the concept of Motivation. What are the Basic Motivational Functions? Q.7. what are the methods of Data Collection? Explain their merits and demerits in the Research Process. Marks 100

Q.8. Write short notes any three of the following: 1. Group Psychology in Consumer Behaviors. 2. Marketing Use of the Motivational Theory.

3. Market Segmentation. 4. Learning Theory and Marketing Application. 5. Questionnaire Method of Data Collection.

CENTRAL INDIA INSTITUTE OF MANAGEMENT STUDIES

MBA 1st Semister QUESTION PAPER

SUBJECT - MANAGERIAL ACCOUNTING

Important Notes Marks 100

1. Question Nos. 1 and 8 are compulsory. 2. Answer any three questions from the remaining. 3. All questions carry equal marks. 4. Answers to these questions should not exceed three pages for a full length question and one page for the short notes.

Q.1. In an engineering unit 50 hours are worked in a week. It has 100 labors. The standard rate per hour is Rs. 10. The standard output per hour is 200 units. In the first week of August 2006 the workers were paid as under: 20 marks 10 workers @ Rs. 8 per hour. 15 workers @ Rs. 12 per hour. 75 workers @ Rs. 10 per hour. Actual production - 10,500 units. Compare various labor variances. Q.2. Define Management Accounting and distinguish between Financial Accounting and Management Accounting. 20 marks Q.3. what are the methods of Costing? Describe the concept and nature of Job Costing and Process Costing. 20 marks

Q.4. Discuss the meaning and scope of Marginal Costing. What are the various advantages and limitations of Marginal Costing? 20 marks Q.5. what do you understand by Ratio Analysis? Discuss the role and importance of Ration Analysis in Management Accounting. 20 marks Q.6. Explain the aims and objectives of Cash Flow Statements. What are the different applications and uses of Cash Flow Statements? 20 marks Q.7. Discuss the concept of Responsibility Accounting. Explain the basic principles and prerequisites of Responsibility Accounting. 20 marks Q.8. Write short notes on any three of the following: 1. Prerequisites of Good M. I. S. 2. Trend Analysis. 3. Functions of Management Accounting. 4. Break-Even-Analysis. 5. Trend Analysis 20 marks

CENTRAL INDIA INSTITUTE OF MANAGEMENT STUDIES

MBA 1st Semister QUESTION PAPER

Subject - Business Ethics Marks - 100 All Questions are Compulsory. Each questions caries 16 Marks. But The only last Question C obtain 20 Mark. Q. -1) A. Define Business in Ethics? 8 Marks

B. What is the relationship between morality and ethics? Explain what you mean by moral Judgment. 8 Marks Q -2) A. What is recognition Ethics? Explain B. Explain Normative ethics in management Q- 3) A. Describe why ethics problem occur in business? B. Explain the meaning of ethics in Business? Q- 4) A. What is the different type of ethics? Compare and contract. B. How do you develop cods of ethics? Q- 5) A. Explain ethical and social issues in advertising? B. What do you mean by tunnel vision? 8 Marks 8 Marks 8 Marks 8 Marks 8 Marks 8 Marks 8 Marks 8 Marks

Q- 6.) Marks A. Explain what is job discrimination? B. What is an ethical dilemma? Explain C.Give three general areas which give rise to ethical dilemma.

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