ECONOMICS - TV STATION PROJECT

Directions, Information, and Grading Rubric

* You or you & your partner have been hired as directors of

programming for a new local Seattle Televison Station.

* The station will air in 6-months, you are helping to setup the station.
You are responsible for getting all of the necessary information
needed to make all programming choices.

* You will need to visit 3 different local or national TV websites and

complete a sheet that analyzes the 3 stations.

* You will need to develop 4 questions to ask 15 different students.

The questions need to be worded to get numbers or 1 word
responses, because you will need to sort the answers. After surveying
15 students you will create 4 illustrations that show categories and
percentatges representing the responses.

* You will create a new station number and station nickname.

Channel 5, The Home Team; Nick @ Night, Nickelodeon; ESPN,
Total Sports Nework

* Pick a theme for your station: sports, music, videos, reality TV,
all reruns, talk show format, gardening, cooking, travel, comedy, etc..

* The last section will be a 24-hour programing schedule. You will

need to complete each section in 1-hour blocks for 24 hours.
Utilize copy & paste for repeat sections.

TV Station Grading Rubric

* Project cover sheet (names/information/graphic) 1 page 5/

* Interest survey page & illustration/charts 2 pages 20/
* Competition comparison (compare 3 stations) 1 page 15/
* Station dial numbers, call letters, and logo 1 page 20/
* 24-Hour programming schedule 2 pages 40/
Due date is Thursday, May 8th
* Total Score 100/
 Programing Interest Survey & Charts
**Question Ideas: Favorite shows, sitcoms, movies, talk, reality, etc…
**Make sure that the responses are in numbers or 1 word answers, you will need to sort the answ

NAME AGE SEX

1 Anika Gani
2 Sam Shockley
3 Tina Nguyen
4 Lucy Lieu
5 Czarina Ducay
6 Sarah Carson
7 Joan Sohn
8 Reesa Reonal
9
10
11
12
13
14
15

Directions: Take the information from each question and create a graphic that illustrates the

Question # 1
what is your favorite tv category?
i.e. reality, fashion, scary, mystery..
Question # 2
what time do you usually watch tv?

Question # 3
would you like a show about
women and their needs?

Question # 4
would you like option men on this
channel?
vey & Charts
ies, talk, reality, etc…
will need to sort the answers for charts below

QUESTION # 1 QUESTION # 2 QUESTION # 3 QUESTION # 4

raphic that illustrates the topics & percentages

 TV Station Project - Analysis of Competing TV Stations in the Seattle/National Market

Station & Channel Primary Audience Primary Shows Primary Advertisers

Gender/age/interest List format or style Gender/age/interest
Station #1
Bravo

Morning
Afternoon
Evening
Late Night

Station #2
NBC

Morning
Afternoon
Evening
Late Night

Station #3
CW11

Morning
Afternoon
Evening
Late Night
 TV Project - Station ID & Logo

Sample Station:

M W T V
Modern Women Tele vision

"For the women in the know!"

 ECONOMICS - 24-HOUR PROGRAMMING CHART
Time - AM 30 Minute Shows 60 Minute Shows Misc. Minute Shows News Advertising Miscellaneous
Name & Summary Name & Summary Name, Summary, time Name, Summary, time # and Time

12:00 - 1:00

1:00 - 2:00

2:00 - 3:00

3:00 - 4:00

4:00 - 5:00

5:00 - 6:00

6:00 - 7:00

7:00 - 8:00

8:00 - 9:00

9:00 - 10:00

10:00 - 11:00

11:00 - 12:00

ECONOMICS - 24-HOUR PROGRAMMING CHART

Time - PM 30 Minute Shows 60 Minute Shows Misc.MinuteShows News Advertising Miscellaneous
Name and summary Name and summary Name, summary, time Name, Summary, Time # and Time

1:00 - 2:00

2:00 - 3:00

3:00 - 4:00

4:00 - 5:00

5:00 - 6:00

6:00 - 7:00

7:00 - 8:00

8:00 - 9:00

9:00 - 10:00

10:00 - 11:00

11:00 - 12:00