BUDAPEST BUSINESS SCHOOL COLLEGE OF INTERNATIONAL MANAGEMENT AND BUSINESS

INTERNATIONAL BUSINESS SCHOOL BREDA

FACHHOCHSCHULE FRANKFURT AM MAIN

BA INTERNATIONAL BUSINESS ECONOMICS BA BUSINESS ADMINISTRATION BA INTERNATIONAL BUSINESS ADMINISTRATION

2012/2013
Budapest Business School College of International Management and Business

BA International Business Economics BA Business Administration BA International Business Administration

Degree awarded by Budapest Business School: BA International Business Economics - Specialization: Enterprises Degree awarded by Avans School of International Studies (Asis): BA Business Administration Degree awarded by Frankfurt am Main, University of Applied Sciences: BA International Business Administration International Business

_________________________________________________________________________________ Head of the International Business Programme: Dr. Pl Majoros Administrative assistant: Zsuzsa Bodor Head of International Business English Language Programme: Dr. Judit Beke Lisnyi Administrative assistant: gnes Szalontain-Kormos _________________________________________________________________________________ 2

Table of contents
Table of contents........................................................................................................................................3 ...................................................................................................................................................................4 1. General description of the course...........................................................................................................4 1.1. Collaboration with AVANS SCHOOL OF INTERNATIONAL STUDIES (Asis).......................4 1.2. Collaboration with FRANKFURT AM MAIN, UNIVERSITY OF APPLIED SCIENCES.........7 2. How to apply..........................................................................................................................................9 A.GENERAL CORE UNITS...................................................................................................................10 A.1. QUANTITATIVE METHODS AND INFORMATION TECHNOLOGY FOUNDATION LEVEL (19 ECTS)...............................................................................................................................10 A.2. ECONOMICS FOUNDATION LEVEL (21 ECTS)................................................................12 A.3. ELECTIVE UNITS......................................................................................................................14 B.BUSINESS CORE UNITS...................................................................................................................15 B.1. BUSINESS CORE MODULES (36 ECTS).................................................................................15 B.2. LANGUAGES MODULE (8 ECTS)...........................................................................................19 B.3. COMPETENCES MODULE (2 ECTS).......................................................................................19 B.4. OBLIGATORY ELECTIVE UNITS (2-4 courses ECTS)..........................................................20 C.SPECIALIST UNITS...........................................................................................................................22 C.1. SPECIALIST CORE UNITS (53 ECTS).....................................................................................22 C.2. OBLIGATORY ELECTIVE UNITS (6 ECTS)...........................................................................28 D. SPECIALIZATION: INTERNATIONAL BUSINESS ENTERPRISES...........................................29 D.1. CORE SPECIALIST UNITS (18 + 12 ECTS)............................................................................29 D. 1.1. OBLIGATORY ELECTIVE UNITS (two courses/semester 12 ECTS)..............................31 ANNEX....................................................................................................................................................33 LIBRARY REGULATIONS...............................................................................................................33

1. General description of the course

1.1. Collaboration with AVANS SCHOOL OF INTERNATIONAL STUDIES (Asis)
Hungary has for many years been increasingly open to international influences in all aspects of its economy; consequently, it attaches considerable importance to fostering international relations. Nowadays, the need to become integrated into Europe is of top priority both as regards institutional practices, and in the wider sense of the word. In order to be able to achieve such integration, Hungary needs well-qualified experts who are familiar with the European environment, who are flexible enough to adapt to new circumstances and requirements, and who are open to new methods and able to apply them effectively. The primary focus of the dual-awards programme, set up between the Budapest Business Schools College of International Management and Business, Budapest, Hungary and the AVANS SCHOOL OF INTERNATIONAL STUDIES (Asis) Breda, the Netherlands, is the training of experts who, equipped with theoretical and practical knowledge, can operate efficiently in the various spheres of economy, more specifically in the areas of finance, trade and commerce. This programme may, in the future, become one of the more prominent features of the Colleges activities in the field of international relations. Developed in close cooperation between the partner institutions, the dual-awards programme consists of a well-balanced curriculum. The quality of its study programmes is guaranteed, and has been mutually accepted and assessed by both partners. The main aim of the programme, built around a joint curriculum designed by the tutors of both the Dutch and the Hungarian institution, is to train students to operate successfully and achieve the results required of them in an increasingly challenging European business environment. The seven-semester programme focuses on familiarising students with the international economic processes emphasising the domestic, international and global markets. The students study micro- and macro-economic processes and the various levels of decision-making in Europe. Considerable attention is devoted to developing analytical, problem-solving and communication skills. During the seven semesters of the programme, students will acquire a good working knowledge in two foreign languages. The units for the BA in Business administration (BABA1) programme are taught in English by foreign and Hungarian tutors as well as experts from industry. Budapest Business School Faculty of International Management and Business 2 students should go to Breda to study at Asis for 3 compulsory semesters, semesters 5, 6 and 7. Those students who do not
1 2

BA in Business Administration BBS FIMB = Budapest Business School Faculty of International Management and Business

study at Asis will not receive their Asis BA degree. Students can do their placement in the 7th semester in the Netherlands. Students can also participate in the ERASMUS scholarship exchange programme. After successfully completing their studies, students will be awarded the Budapest Business School College of International Management and Business BA International Business degree and the International School Breda's BA Business Administration degree. The two institutions guarantee that the graduates of the programme who are otherwise qualified will be eligible for graduate and postgraduate educational programmes for which the two degrees are normally prerequisite. The content and structure of the programme The duration of the programme is seven semesters, full-time. To successfully complete a semester, students are required to attend the classroom sessions and to satisfy the requirements prescribed in each unit. On average the students have to complete 30 credits each semester. The total quantity of credits for the seven semesters is 210. In the taught part of the programme students need to accumulate 180 credits, while for the successful completion of the industrial placement they are given 30 credits. When designing the curriculum the primary aim of the institutions was to satisfy the requirement whereby the various units in the curriculum link up to each other, both in content and structure, so as to enable students to pursue further studies in Hungarian or foreign (European Union) institutions of higher education specialising in Economics or Business, or to study for a specialised degree. Among the units in the curriculum top priority is given by both institutions to topics focusing on the European Union, world economics and international trade policy. A special group of subjects deal with the market and with the creation, operation and development of the various market forces and pertinent institutions. The principles and practice of exporting also feature in the curriculum. The foundation units together with subjects like Statistics, Business Planning, Information Technology and Operations Research develop problem-solving skills and provide a solid basis on which to build the acquisition of further knowledge in the areas of world economy, the world of enterprises, marketing and management. In the fifth and sixth semesters students have the chance to specialise in areas that they are most interested in. The specialisations running are: International Business Enterprises, Economic Diplomacy, International Business Communication. International Business Enterprises can be taken in English, while the language of tuition on the two other specializations is Hungarian. Due to the strict curriculum prescribed by Asis and BBS College of International Management and Business and despite the ECTS system, students studying on the dual awards programme are required to enrol to courses in the semesters recommended in the curriculum (for further reference see Table 1). Assessment In accordance with the agreement between the two institutions, the students take written examinations in the prescribed units at the end of each semester. By the end of the sixth semester, students are 5

required to have at least two B23 language LSP (business/ecomomics) examinations before they are allowed to progress on to their final examination in the economics and management subjects. The students on the BABA4 programme study English as their first foreign language and any other modern language of their choice as a second foreign language. International students study Hungarian as their second foreign language. The students prepare their dissertation in the seventh semester. In this semester they also have to complete a 20-week industrial placement. After the submission and assessment of the dissertation and the completion of the industrial placement, the students take their final examination. This examination consists of a presentation of the dissertation, a question dealing with the student's dissertation and a complex question which covers several of the subjects studied. Materials used Each unit prescribes a set of core reading materials and recommended reading which can be found in the Colleges library. The tutors may also give students articles and other supplementary materials not stated in the unit requirements. Degree The students successfully completing the programme will be awarded the Budapest Business School College of International Management and Business BA International Business degree and the Asis BA Business Administration degree. The degree is awarded upon fulfilling the following requirement: Presentation of two at least B1-B2 state-recognized language LSP (business/economics) examinations.

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As defined by the Common European Framework (CEF)

1.2. Collaboration with FRANKFURT AM MAIN, UNIVERSITY OF APPLIED SCIENCES

International Bachelor Programme Business Administration5 Internationalisation ranks prominently among our universitys objectives. The new International Bachelor Programme in Business Administration is a further step towards achieving the ambitious objectives set by the university. This new concept has added an attractive and flexible international programme to University of Applied Sciences existing portfolio of successful Bachelor and Master programmes. Alumni will subsequently be well-qualified for management roles with international enterprises and institutions. During the programme, students acquire an exceptionally high level of language competencies and intercultural experience. A solid education in core areas is complemented by insights gained into political, legal and economic factors relevant in an international context. Additionally, students will be honing their communication skills while learning how to deal with cultural differences. The International Bachelor Programme Business Administration programme includes an International Year taught in English, as well as a mandatory internship which students are encouraged to complete in an international context. At the same time, the programme emphasizes an education in a multinational learning environment. The flexible programme provides a variety of options for German applicants to collaborate and study with students from different countries by spending the International Year either at home, together with incoming students from partner universities, or at a partner university abroad. During their stay in Frankfurt, international students will have the opportunity to study with German students as well as with other incoming students from our various partner universities. While classes are taught in English, incoming students may opt to take the same subjects taught in German. Domestic and international students who successfully pass the International Year and the internship at the host university may be entitled to receive in addition to their home universitys Bachelor degree a Bachelor degree from the host university (Double Degree programme), if such an agreement exists between the twoh universities. The content and structure of the programme The Frankfurt University of Applied Sciences was created in 1971 and offers practice-oriented study programmes of a high academic standard, paving the way towards a broad range of attractive professions. The Faculty of Business and Law is a major centre for business, management and computing education. It has a strong regional base and both a national and an international perspective. The duration of the programme is seven semesters, full-time. To complete a semester successfully, students are required to attend the classroom sessions and to satisfy the requirements prescribed in each unit. On average, the students have to complete 30 credits each semester. The total quantity of credits for the seven semesters is 210. In the taught part of the programme students need to accumulate 180 credits, while for the successful completion of the industrial placement they are given 30 credits.
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BAIBA = BA International Business Administration 7

When designing the curriculum, the primary aim of ourinstitutions was to satisfy the requirement whereby the various units in the curriculum interconnect, both in content and structure, so as to enable students either to pursue further studies in Hungarian or foreign (European Union) institutions of higher education specialising in economics or business, or to study for another specialised degree. Among the units in the curriculum, top priority has been given by both institutions to topics focusing on the European Union, world economics and international trade policy. A special group of subjects deal with the market and with the creation, operation and development of each of the various market forces and pertinent institutions. The principles and practice of exporting also feature in the curriculum. The foundation units, together with subjects like Statistics, Business Planning, Information Technology and Operations Research, aim to develop problem-solving skills and provide a solid basis on which to build the acquisition of further knowledge in the areas of world economy, the world of enterprises, marketing and management. In the fifth and sixth semesters, students have the chance to specialise in areas that they are most interested in. The specialisations currently available are: International Business Enterprises, Economic Diplomacy, International Business Communication. International Business Enterprises can be taken in English, while the language of tuition for the two other specializations is Hungarian. Due to the strict curriculum prescribed by Frankfurt am Main University and BBS-FIMB and despite there being an ECTS system, students studying on the dual awards programme are required to enrol to courses in the semesters recommended in the curriculum (for further reference see Table 2). Assessment In accordance with the agreement between the two institutions, the students on the BAIBA programme take examinations in the prescribed units at the end of each semester. The students prepare their dissertation in the seventh semester. Degree The students successfully completing the programme will be awarded the Budapest Business School College of International Management and the Frankfurt am Main, University of Applied Sciences BA Business Administration degree. The degree is awarded upon fulfilling the following requirements: The student is entitled to obtain the diploma of Frankfurt am Main, University of Applied Sciences if the student has fulfilled all the requirements necessary to obtain the home universitys degree. Presentation of two at least B1-B2 state-recognized language LSP (business/economics) examinations or equivalent.

2. How to apply
Entrance examination for Hungarian students and EU citizens : Application to the programme should be submitted either in February every year, or in August at http://www.felvi.hu/for foreigners Foreign nationals (from non-EU countries) wishing to be admitted to the programme should address their application to the Admissions Board. With the application they have to submit their original secondary school leaving certificate (this will be returned after the admission procedure is completed), an official Hungarian translation of this certificate and an official transcript of the courses taken and completed. Application via email to Kollath.Katalin@kkfk.bgf.hu How to apply for the double degree course for Hungarian students: - Asis: to be enrolled for the course registration at Studielink is necessary together with documents submitted to the English Language Programme Office (DII. 25.) - Frankfurt am Main: application submitted to the English Language Programme Office (DII. 25.) How to apply for for the double degree programme for Frankfurt students: enrolment at the home institution For further information please contact the English Language Programme Office at Budapest Business School College of International Management and Business. Head of International Business English Language Programme: Dr. Judit Beke Lisnyi Lisanyi.Endrene@kkfk.bgf.hu Administrative assistant: gnes Kormos-Szalontai Szalontaine.KormosAgnes@kkfk.bgf.hu Address: Tel: 1165 Budapest, Disy L. u. 22-24 467-7940 Fax: 467-7941

Or the International Department: International coordinator for incoming students: gnes Felfldi-Psztor pasztornefa@kkfk.bgf.hu
Tel: 467-7800/377

http://www.bgf.hu/kkk/szervezetiegysegeink/KKK_SZOLG/nemzetkoziosztaly/Erasmus_exchange_studen ts For further details see: www.en.bgf.hu

BA International Business BA Business Administration BA International Business Administration Description of Units of Study6 2012/2013 A. GENERAL CORE UNITS
Sem. 1 Sem . 2 Sem. 3 Sem . 4 Credits Blocks Year 1 Year 2 Year 3 Sem . 5 Sem. 6

Modules C Ex C Ex C Ex C Ex C Ex C Ex Subjects L S L S L S L S L S L S A. GENERAL CORE UNITS A.1. QUANTITATIVE M ETHODS AND INFORM ATION TECHNOLOGY-FOUNDATION LEVEL Mathem atics for 1 Econom ics and Business 1,2 Operations 2 Research 3 Statistics 1,2 Com puter 4 Applications 1,2 A.2. ECONOMICS - FOUNDATION LEVEL 1 Microeconom ics 2 Macroeconomics International 3 Econom ics Introduction to 4 Finance OBLIGATORY ELECTIVE UNITS 1 Integration Studies 2 Econom ic Policy A.3. ELECTIVE UNITS Understanding East1 Central Europe

Prerequisites

A.1.1.

A.1.1., A 1.3.

A.1.4.

A.2.1 A.2.2.

A.2.2.

OBLIGATORY UNITS

A.1. QUANTITATIVE METHODS AND INFORMATION TECHNOLOGY FOUNDATION LEVEL (19 ECTS)
Unit of study: Mathematics for Economics and Business 1,27 (Gazdasgi matematika 1-2) (the unit is delivered in Hungarian) Number of lessons: NofLec8: 1, NofS9: 2, ECTS: 3 Evaluation: Exam Recommended term of study: See Table 1, 2 and 3

The course includes the specialization of International Business Enterprises. All the other specializations are taught in Hungarian. 7 The programmes of BBS FIMB, FHFFM and Asis Breda run in parallel. The course title corresponds to the Hungarian course title enclosed in brackets. Students are required to register for the English course if it is not indicated otherwise. 8 NofLec: Number of Lectures 9 NofS: Number of Seminars

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Content: The main goal of this course is to help our students in studying Economics, Probability Theory, Statistics, Finance with limitation, derivation and interpretation. After this course our students must be able to recognise the problems, select appropriate mathematical methods, solve the problems and evaluate the results. The topic of the second semester is Classical and Modern Probability Theory. The main goal is to help our students in study Statistics (Hypothesis Theory, Estimation, Sampling), Finance, Marketing Research, Operations Research. After this course, the students will be able to recognise uncertain problems, select appropriate Probability Distribution to solve the problems and evaluate the results. Unit of study: Operations Research (Opercikutats) Number of lessons: NofLec: 0, NofS: 2, ECTS: 3 Evaluation: Semester mark Recommended term of study: See Table 1, 2 and 3 Content: This course is an introduction into Linear Algebra and Operations Research. Its goal is to define a systems approach towards deterministic and stochastic problems, in order to help decision-making processes in business life. Matrix Operations and business application, LP Models and graphical solution and simplex method, Transportation Models with distribution method, Bayes Decision Models and Critical Path Analysis are dealt with. Unit of study: Statistics 1,2 (Statisztika 1,2) Number of lessons: NofLec: 1, NofS: 2, ECTS: 3 Evaluation: Term 2: Semester mark, Term 3: Exam Recommended term of study: See Table 1, 2 and 3 Content: Statistics 1 introduces some quantitative techniques which are fundamental to decision support in business. It also aims to develop critical awareness and understanding of some processes, techniques and technology by which numerical information can be collected and communicated. In the unit students learn descriptive statistics, index numbers, RPI, sampling theory. In Statistics 2 hypothesis testing, one-way analysis, test of independence, correlation, regression, and time series analysis and estimation are covered. Unit of study: Computer Applications 1, 2 (Szmtstechnika 1,2) Number of lessons: NofLec: 1, NofS: 1, ECTS: 2 Evaluation: Semester mark Recommended term of study: See Table 1, 2 and 3 Content: 11

This unit investigates the application of computer technology, while examining the basic principles. Students study the theory of information processing and the possible options for information transfer. Work in the computer centre focuses on the commonly- used software, word processing, databases and statistical programmes.

A.2. ECONOMICS FOUNDATION LEVEL (21 ECTS)

Unit of study: Microeconomics (Mikrokonmia) Number of lessons: NofLec: 2, NofS: 2, ECTS: 5 Evaluation: Semester mark Recommended term of study: See Table 1, 2 and 3 Content: Students study here the principles behind the operation, the objectives and the relationships between the basic units of the economy, namely, households, companies and the state. By analysing basic models of market structure, students will gain an understanding of the complexities of this environment and its effect on both the companies pricing and non-pricing behaviour. Unit of study: Macroeconomics (Makrokonmia) Number of lessons: NofLec: 2, NofS: 2, ECTS: 5 Evaluation: Exam Recommended term of study: See Table 1, 2 and 3 Content: The focus here is on examining economic activity at a national level from a macro-economic perspective. The main aim of this unit is to introduce students to the major macro-economic objectives of government and their possible corresponding effects on the economy, and ultimately business. The theory underpinning unemployment, inflation, budget, external balance, etc. is highlighted with special emphasis on the analysis of these issues in Hungary today. All democratic, market-based economies accept the need for government involvement in the day-to-day workings of the economy. Governmental attempts to influence aggregate levels of income, output and employment will all impinge upon the operations of the firm. Such interventions may take place at the request of the business community, and those, which do not, are usually not taken without the consultation of the various pressure groups. Unit of study: Introduction to Finance (Pnzgyek alapjai) Number of lessons: NofLec: 2, NofS: 0, ECTS: 3 Evaluation: Exam Recommended term of study: See Table 1, 2 and 3 Content: The purpose of this unit is to introduce students to the principal financial products available to government, companies and individuals, and to the markets in which these products are traded. Comparison is made between EU (as a whole) and Hungarian markets. Students are given an overview of the basic concepts and they learn to identify the major points of correlation from the point of view of 12

investors and entrepreneurs. Financial institutions are also dealt with as are financial reports and the various possibilities of acquiring resources (in this latter instance, costs incurred are also examined). Special emphasis is put on introducing capital markets and their role in the resource and risk management of enterprises. Unit of study: International Economics (Nemzetkzi gazdasgtan) Number of lessons: NofLec: 2, NofS: 0, ECTS: 3 Evaluation: Exam Recommended term of study: See Table 1, 2 and 3 Content: The aim of the course is to provide a comprehensive overview of modern international economics for students. The main topics of the course are: The basic theory of international trade. Trade policy, free trade vs. protectionism. Globalisation and regional integrations in the world economy. Factor movements, FDI and the multinationals. Foreign exchange policies, macro policies for open economies. In the third semester, students move away from the theoretical issues of a narrow economic sphere to examining various schools of thought and economic models in a historical context. The objective here is to demonstrate to students that economic theories may only be interpreted within the socio-economic structure of a given historical period. The materials used focus on the various phases of the development of economic theory, and not on individual authors. OBLIGATORY ELECTIVE UNITS (two courses 6 ECTS) Unit of study: Integration Studies (Integrcis ismeretek) Number of lessons: NofLec: 2, NofS: 0, ECTS: 3 Evaluation: Exam Recommended term of study: See Table 1, 2 and 3 Content: The objective of this course is to provide an overview of the economic functioning of the European Union. We begin with the historyof how the European Integration project began, thereby examining the principal economic theories underpinning it, and the political situation that had had an effect in shaping the integration process. A short introduction to the EUs institutional structure and legislative system then follows, which will provide a basis for subsequent detailed discussion of Single European Market issues. Finally, the course pays special attention to the financing of the EU, countries monetary and fiscal policies in the context of the single market, and the manner in which such policies are regulated by the EU.

Unit of study: Economic Policy 13

(Gazdasgpolitika) Number of lessons: NofLec: 2, NofS: 0, ECTS: 3 Evaluation: Exam Recommended term of study: See Table 1, 2 and 3 Content: During this course, students can become acquainted with the most important objectives, actors and tools of economic policy. The presentation of all these features will be put into a genuine context: students can check their knowledge through the analysis of Hungarian, European and world economic situations/examples. This approach enables the students to form and defend their well-founded individual opinions on actual issues and debates of economic policy.

A.3. ELECTIVE UNITS

Unit of study: Understanding East-Central Europe (Kzp-kelet eurpai tanulmnyok) Number of lessons: NofLec: 1, NofS: 1, ECTS: 2 Evaluation: Exam Recommended term of study: See Table 1, 2 and 3 Content: The objective of this course is to offer students a general orientationas regards the recent history, economic history and political development of the countries of the East-Central European region with a special regard to the transition to market economy and political democracy after 1990. Due attention will be given to the re-orientation of foreign trade relations and the new security issues in the region, including the process of the countries integration into the Euro-Atlantic structures. Introduction to ECE studies. Course requirements. General features of ECE. Historical background: dependence and belated modernisation. The recent past: State Socialism in ECE. Global and regional changes after 1985. The change of regimes. Key issues and debates Democratization of political systems in ECE Transition to market economy: privatization, marketization and macroeconomic performance Foreign policy priorities and security issues. Re-structuring of economic relations. ECE and the Euro-Atlantic institutions.

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B. BUSINESS CORE UNITS

Sem. 1 L S C Ex Sem. 2 L S C Ex Sem. 3 L S C Ex Sem. 4 L S C Ex Credits Blocks Modules Subjects B. BUSINESS CORE UNITS B.1. BUSINESS CORE UNITS 1 Introduction to Business Law 1-2 2 3 4 5 6 7 Introduction to Corporate Business Introduction to Management Introduction to Marketing Tax es and Subsidies Introduction to Accounting Human Resources Management B.1.1. Year 1 Year 2 Year 3 Sem. 5 L S C Ex Prerequisites

A.2.4. B.1.3. A.2.4. A.1.3.; A.1.4. B 1.9.

8 Introduction to Business Finance 9 Applied Computer Science 10 Business Communications 11 Introduction to Informatics for Econommics B.2. LANGUAGES MODULE 1 1st foreign language 2 2nd foreign language B.3. COMPET ENCES MODULE 1 Business Protocol and Etiquette B.4. OBLIGATORY ELECT IVE UNITS 2 Presentation and Writing Skills 3 Economic Psychology 4 Research Methods

B.1. BUSINESS CORE MODULES (36 ECTS)

Unit of study: Introduction to Business Law 1-2 (Gazdasgi jog alapjai 1-2) Number of lessons: NofLec: 2, NofS: 0, ECTS: 3 Evaluation: Exam Recommended term of study: See Table 1, 2 and 3 Content: This unit provides an introduction to the principles of business law founded upon the the Hungarian Constitution, the Hungarian Civil Code and the main business-related provisions of the Hungarian legal system. It mainly deals with the most essential civil law issues concerning commercial contracts, damages, financial collaterals and court proceedings. Students will be given a thorough presentation on the main forms of business associations in Hungary (Kft., Bt., Zrt., Nyrt.) and the programme discusses the establishment, operation, winding up and liquidation of such companies. Accordingly, this unit addresses some key issues concerning corporate mergers and acquisitions. Furthermore, students may gain an elementary understanding of such business-related legal fields like competition law, consumer protection law and also employment law. Although this unit is first and foremost built upon Hungarian legal provisions, it is a top priority goal of the course to highlight those legal principles which are compatible with the international business law practices, in order to enable the students to apply knowledge they gain here also in an international environment. Unit of study: Introduction to Corporate Business (Vllalati gazdasgtan alapjai) 15

Number of lessons: NofLec: 2, NofS: 0, ECTS: 3 Evaluation: Exam Recommended term of study: See Table 1, 2 and 3 Content: The unit introduces business organisations and discusses the basic features of their operation. From a Hungarian point of view, it summarises the principles and approaches adopted by theleading nations of the world. A separate series of lectures deals with the strategies applied in human resources management, including the planning of human resources, and the concept, theory, topicality and financing of innovations. Unit of study: Introduction to Management (Menedzsment alapjai) Number of lessons: NofLec: 2, NofS: 0, ECTS: 3 Evaluation: Exam Recommended term of study: See Table 1, 2 and 3 Content: The course introduces the subject of management, and takes the students through the history of management from classical, through human relations and neo-human relations, to contingency management theories and contemporary approaches to management. The topics of organisational structure, organisational culture as well as managing change and managing conflicts are also discussed. The subject provides an overview of the management process, focusing on what managers actually do and skills and knowledge they need to be effective managers. By the end of the course, students should be able to: Analyse the roots of contemporary management perspectives; Examine the process of achieving organizational goals through engaging in four major functions of planning, organizing, leading and controlling. During the seminars the students analyse case studies and can practice some managerial skills and problem-solving tactics. Unit of study: Introduction to Marketing (Marketing alapjai) Number of lessons: NofLec: 2, NofS: 0, ECTS: 3 Evaluation: Exam Recommended term of study: See Table 1, 2 and 3 Content: This marketing course is designed for students who have little or no marketing knowledge. The unit aims to familiarise students with the key concepts and issues of marketing at a tactical, rather than strategic, level. It is limited in scope and is not designed to teach students how to make marketing decisions, but to give them a thorough grasp of what marketing decisions there are to be made, and what factors affect them. At the end of the unit students should be able to: Understand the theories and principles surrounding the marketing concept; Identify and describe the main macro and micro influences within the marketing environment; Assess the relevant economic and marketing factors in the environment of a company; Identify the problems and issues associated with consumer buying behaviour; 16

Understand the need for information for marketing decisions, and identify different methods of collecting different types of information; Identify the process of market segmentation and understand its importance and relationship to the rest of the marketing process; Understand key principles associated with the marketing mix variable of product, price, place/distribution and promotion.

Unit of study: Introduction to Accounting (Szmvitel alapjai) Number of lessons: NofLec: 2, NofS: 2, ECTS: 5 Evaluation: Semester mark Recommended term of study: See Table 1, 2 and 3 Content: A significant awareness of finance and the financial implications of decisions is essential for anyone in business. This unit offers a view of organisations from the financial perspective. Topics to be discussed include e.g.: The role of financial reports and information for an organisation The role of financial information for the different possible users The development of accounting theory and concepts Stock valuation and depreciation methods Unit of study: Taxes and Subsidies (Adk s tmogatsok) Number of lessons: NofLec: 1, NofS: 1, ECTS: 3 Evaluation: Exam Recommended term of study: See Table 1, 2 and 3 Content: This unit examines domestic fiscal policy, the tax system, tax legislation and the structure of subsidies. It provideses an insight into the public finance system and discusses the states roles and functions in public finance, like allocation, redistribution and fiscal and economic stabilization. Special emphasis is placed on tax harmonization within the European Union. Students are given an overview of the theories and practice of international taxation. Unit of study: Human Resources Management (Emberi erforrs menedzsment) Number of lessons: NofLec: 2, NofS: 0, ECTS: 3 Evaluation: Exam Recommended term of study: See Table 1, 2 and 3 Content: The main aims of the module are to develop in students: a knowledge and understanding of the functional aspects of human resource management concepts of best practice in human resource management and the theory which underpins these understanding and skills in human resource management The syllabus content of the module covers the areas of HRM and personnel management, past, present and future, H.R. planning, recruitment and selection, job searching, talent management, work 17

motivation, performance management, organizational development, cultural intelligence, maximizing your return on people, human capital management, work and life balance. Unit of study: Introduction to Business Finance (Vllalkozsok pnzgyi alapjai) Number of lessons: NofLec: 1, NofS: 1, ECTS: 3 Evaluation: Exam Recommended term of study: See Table 1, 2 and 3 Content: This unit aims to enable students to make use of those managerial instruments which are most important for running a business. At the end of the unit, students will be able to: Draw up a simple master budget; Apply a master budget as an instrument for controlling the business; Judge the financial position of company; Prepare management decisions regarding a companys financial situation. Unit of study: Business Communication (zleti kommunikci) Number of lessons: NofLec: 0, NofS: 2, ECTS: 2 Evaluation: Semester mark Recommended term of study: See Table 1, 2 and 3 Content: Effective communication is an important skill for everyone in business today. Good communicators have a distinct advantage in building influence and promoting their careers. This practical course offers students a clear guide on and comprehensive practice in how to communicate effectively in various business situations, ranging from giving sensitive feedback to employers to persuasive communication for customers. It offers advice for improving writing skills, oral presentations, and one-to-one dealings with others. The content of the courses includes: developing presentation, report writing, negotiation and meeting skills, and conducting business research. Unit of study: Applied Computer Science (Alkalmazott szmtstechnika) Number of lessons: NofLec: 0, NofS: 2, ECTS: 3 Evaluation: Semester mark Recommended term of study: See Table 1, 2 and 3 Content: The module deals with various procedures that are used in social, economic and market analyses, and are linked to quality management problems. Also discussed are computer based data analysis techniques that are applied in the process of decision making are also introduced and the SPSS programme set is also be dealt with.

Unit of study: Introduction to Informatics for Economics (Gazdasgi informatika) 18

Number of lessons: NofLec: 1, NofS: 1, ECTS: 2 Evaluation: Semester mark Recommended term of study: See Table 1, 2 and 3 Content: The aim of the unit is to examine the theoretical background of the information system and the information technology model of business organisations. The economic processes of economic systems and the related informatics problems are discussed in detail. The life cycle of information systems and the information technology models of business organisations are also examined.

B.2. LANGUAGES MODULE (8 ECTS)

Unit of study: 1st and 2nd foreign language (zleti idegen nyelv 1. nyelv-English) (zleti idegen nyelv 2. nyelv-not English) Number of lessons: NofLec: 0, NofS: 4, ECTS: 2 Evaluation: Semester mark Recommended term of study: See Table 1, 2 and 3 Content: The unit surveys the environment and structure of businesses in Hungary and in the target country. The target language countrys and Hungarys trade relations are also discussed. The vocabulary and the body of information involved thereby aim to enable the student to communicate in two foreign languages in an international business environment. After the successful completion of the first two modules of language of business, the third unit aims to enable students to communicate in two foreign languages in an international business environment, both in writing, and orally. Students discuss global economic problems and related international cooperation in the target language. At the end of the unit, students will be able to communicate effectively in their specialist environment, describe and analyse micro- and macro-economic concepts and processes, analyse, synthesise and make presentations in the target language, and fill in and prepare documents such as contracts, marketing studies, minutes or reports.

B.3. COMPETENCES MODULE (2 ECTS)

Unit of study: Business Protocol and Etiquette Number of lessons: NofLec: 1, NofS: 1, ECTS: 2 Evaluation: Exam Recommended term of study: See Table 1, 2 and 3 Content: This unit deals with the behavioural forms that have developed in international business life, and the written and unwritten rules governing these forms. Relevant basic assumptions and technical terms are discussed, and a basis for internalising relevant habits, skills and attitudes is established. Special emphasis is given to the area of protocol that has particular relevance to effectiveness in commerce, as well as to the social customs generally adopted in individual countries. 19

B.4. OBLIGATORY ELECTIVE UNITS (2-4 courses ECTS)

Unit of Study: Presentation and Writing Skills (Prezentcis- s rskszsg fejleszts) Number of lessons: NofLec: 0, NofS: 2, ECTS: 2 Evaluation: Semester mark Recommended term of Study: See Table 1, 2 and 3 Content: Effective communication is an important skill for everyone in business today. Good communicators have a distinct advantage in building influence and promoting their careers. This practical course offers students a clear guide on and comprehensive practice in how to communicate effectively in various business situations, ranging from giving sensitive feedback to employers to persuasive communication for customers. It offers advice relating to improving writing skills, oral presentations, and one-to-one dealings with others. The content of the courses includes: Developing presentations; Report writing; Negotiation and meeting skills; And conducting business research. Unit of Study: Economic Psychology (Gazdasgpszicholgia) Number of lessons: NofLec: 1, NofS: 1, ECTS: 2 Evaluation: Exam Recommended term of Study: See Table 1, 2 and 3 Content: In the first semester we provide an introduction to management studies, the history of management thinking and aspects of organisational structure and culture, organisational change and conflict. We analyse case studies in these specific subject areas. In this course, the aim is to examine the inside of the organisation at the individual and group levels. Our main focus is aspects of economic psychology and organisational behaviour.It comprises 15 hours of lectures, plus 15 hours of seminars. The topics include: Organisational behaviour and organisational communication; Interpersonal communication and transactional analysis; Leadership theories and leadership models (Leaders and Managers, case studies on leadership and motivation, motivation theories); The formation of groups (Roles, rules and group structure; social control through groups; group effectiveness;case studies on group studies); The role of perception in managing yourself and others; personality theories. Unit of Study: Research Methods (Tanuls- s kutatsmdszertan) 20

Number of lessons: NofLec: 1, NofS: 1, ECTS: 2 Evaluation: Exam Recommended term of Study: See Table 1, 2 and 3 Content: Effective communication is an important skill for everyone in business today. Good communicators have a distinct advantage in building influence and promoting their careers. This practical course offers students a clear guide on and comprehensive practice in how to communicate effectively in various business situations, ranging from giving sensitive feedback to employers to persuasive communication for customers. It offers advice for improving writing skills, oral presentations, and one-to-one dealings with others. The content of the courses includes: developing presentation, report writing, negotiation and meeting skills, and conducting business research.

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C. SPECIALIST UNITS
Sem. 1 L S C Ex Sem. 2 L S C Ex Sem. 3 L S C Ex Sem. 4 L S C Ex Sem. 5 L S C Ex Sem. 6 L S C Ex Credits Blocks Modules Subjects C. SPECIALIST UNITS C.1. SPECIALIST CORE UNITS 1 European Common Policies 2 International and EU Law 3 International Relations and Institutions 4 International Marketing 5 International Marketing Communication and PR 6 Global Business Env ironment 7 International Economic Policy 8 International Business Transaction 9 International Trade and Forwarding 10 International Financial Management 11 Hungary's International Business Relations 12 International Organisational Management 13 Negotation Strategies 14 1st foreign language 15 2nd foreign language C.2. OBLIGATORY ELECTIVE UNIT S 1 Cross Cultural Communication 2 Economics of International Enterprises B.1.8. B.1.3. B.2.1. B.2.2. B.1.4. A.2.3. I. II. III. IV. V. VI. Integration Studies B.1.1. Year 1 Year 2 Year 3 Prerequisites

C.1. SPECIALIST CORE UNITS (53 ECTS)

Unit of study: European Common Policies (EU kzssgi politiki) Number of lessons: NofLec: 2, NofS: 0, ECTS: 4 Evaluation: Exam Recommended term of study: See Table 1, 2 and 3 Content: The aim of this course is to provide an introduction to the political, legal and economic context of contemporary Europe, to act as a foundation and introductory course on the creation and decisionmaking structures of the European Communities. After completing this unit, students will be able to evaluate the political and economic problems that Europe has faced since World War II and its implications for government and business today. Students will also be able to identify and critically analyse the differing concepts of Europe and European integration theory, as well as to evaluate the decision-making process and the legal framework of the European Community and its relative importance to business today. In addition, they will be able to assess the various attitudes of states towards the European Community. 22

Unit of study: International and EU Law (Nemzetkzi s EU jog) Number of lessons: NofLec: 3, NofS: 0, ECTS: 4 Evaluation: Exam Recommended term of study: See Table 1, 2 and 3 Content: This unit will examine the constitutional and legal framework of the European Community. It will consider the processes of law making and adjudication in the EU, with regard to the respective roles of the institutions. It will also examine the relationship of these institutions to one another. The unit will explore certain important concepts such as sovereignty, federalism and fundamental rights. Students taking the unit will get a sound insight into the European legal order and many of the key issues that affect its operation. This unit will also examine the principal ideas of the EUs economic law and in doing so will highlight the implications for individuals and businesses of continuing membership of a supranational organisation which is seeking to create an ever closer union of its member states and their citizens. The content of legal rules relating to such concepts as free movement and competition regulations will be considered and the policy objectives underlying EU legislation will be assessed, as will the crucial role played by the European Court of Justice in promoting European integration. Unit of study: International Relations and Institutions (Nemzetkzi kapcsolatok s intzmnyek) Number of lessons: NofLec: 3, NofS: 0, ECTS: 4 Evaluation: Exam Recommended term of study: See Table 1, 2 and 3 Content: The module presents the key concepts in international relations, the participants of international economic and political life, highlighting the national states, international institutions as well as nonand intergovernmental players. The unit presents the means of international conflict management. It outlines the development, the functions, the features and procedures of international institutions. It deals with global, regional and interregional international institutions like the UN, OECD, WTO and financial institutions, and also discusses Hungarys participation in these institutions. Non- and intergovernmental institutions are also dealt with in the lectures. Unit of study: International Marketing (Nemzetkzi marketing) Number of lessons: NofLec: 2, NofS: 0, ECTS: 4 Evaluation: Exam Recommended term of study: See Table 1, 2 and 3 Content: This unit brings the marketing units taken by students to a conclusion, bydemonstrating the universality of marketing theory in world-wide situations, and exploring the impact of environmental change upon marketing practice. The unit is designed to give students the widest achievable understanding of both theory and practice by means of the extensive use of case studies and assignments based on current 23

news stories in which a marketing dimension can be explored. These are supplemented by visiting lecturers who are themselves involved in the practice of International Marketing. Upon successful completion of the unit, students will be able to: Compare and contrast export, international and multinational marketing; Demonstrate the major differences between national and multinational marketing planning; Identify the factors which distinguish product, price and promotional policy formulation for overseas markets as opposed to the domestic market; Explain the major organisational changes to be made when a company moves from international to global marketing; Identify and discuss the impact of co-operative and restrictive measures regulating international trade. Unit of study: International Marketing Communication (Nemzetkzi marketing kommunikci) Number of lessons: NofLec: 3, NofS: 0, ECTS: 4 Evaluation: Exam Recommended term of study: See Table 1, 2 and 3 Content: This unit introduces the most up-to-date forms of sales, gradually moving from the network of shops to malls, while describing their economic and management features. Students become able to use tools and tactics in keeping and developing clients, reactivating sleeping clients and acquiring new clients. They discover how to manage a sales and/or account team within a company and understand how sales and account planning add to the overall performance and profitability of a company. This unit addresses such issues as interaction between the organisation and society, set approaches to solving problems, corporate culture, common values, organisational behaviour, corporate philosophy and personality corporate identity, and PR at profit-oriented and non profit-making organisations. It discusses the role of factors influencing market behaviour in the development of the organisations communication strategy. It examines the public opinion stakeholder groups of the company and the criteria of group formation. Internal and external public opinion stakeholder groups are also dealt with at length. The unit also focuses on the theory and practice of Marketing Communication, and an overview of the individual areas and the tools of this activity are given. Advertising, sales promotion and direct marketing are highlighted and the application of the visual, audio and audio-visual mass media is discussed. In addition, the unit surveys the methods of research into advertising and the planning of campaigns. Unit of study: Global Business Environment (Vilggazdasgtan s nemzetkzi kereskedelem) Number of lessons: NofLec: 2, NofS: 0, ECTS: 4 Evaluation: Exam Recommended term of study: See Table 1, 2 and 3 Content: 24

The purpose of the course is to help students better understand changes taking place in international economic environment that influence the behaviour of economic actors. The global business environment can be defined as the environment in different sovereign countries, with factors exogenous to the home environment of the organization, influencing decision making on resource use and capabilities. This includes the social, political, economic, regulatory, tax, cultural, legal, and technological environments. Globalisation and the continued rise of the multinational enterprise have brought about a higher degree of economic interdependence. Economic linkages among countries are growing rapidly. Within this context, the strategies of the nation-state and international economic actors have had to adapt to these new conditions. This unit seeks to explore the nature and form of these changes and the evolving relationships between interdependent countries and companies alike. Unit of study: International Economic Policy (Klgazdasgi politika s piacfejleszts) Number of lessons: NofLec: 2, NofS: 0, ECTS: 4 Evaluation: Exam Recommended term of study: See Table 1, 2 and 3 Content: The course follows the pattern of transition research. It starts with lectures about general features of the East-Central European (ECE) region and its historical background with special regard to the recent past i.e. the period of State Socialism and the decisive changes in the second half of the 1980s. The main aspects of transition to democracy and market economy in ECE countries will then be highlighted, along with an evaluation of the results and challenges of the first decade of internal, economic and social policies adopted by the freely elected parliaments and governments. Finally, the new pattern of foreign and security policies will be assessed with special attention to the process of accession to NATO, the European Union and the other international and regional organisations of the countries concerned. The free movement of production factors and the various strategies of international trade are also discussed. Building on a comparative analysis of international trade, it addresses the techniques of export promotion and the protection of markets, as well as the relevant tools. It pays attention to presenting the organisations and methods of managing international trade at macroand micro levels. In compliance with the demands of economic and commercial diplomacy, it analyses the economic and political superstructure, existing pressure groups and the potential growth trends of a particular region or country. It also discusses the conditions for choosing partners, the operation and the tasks of international trade organisations. Unit of study: International Business Transaction, International Trade and Forwarding (Nemzetkzi gyletek, Nemzetkzi gyletek logisztikja) Number of lessons: NofLec: 2X2, NofS: 1X2, ECTS: 4X2 Evaluation: Exam Recommended term of study: See Table 1, 2 and 3 Content: 25

The lecture is purporting to introduce into the world of international trade, to get to know the participant, to study all of the relevant elements and influencing factors forming the contract of sales, to present the risks to be faced with, to clarify the rights and obligations of parties, to identify the confronting national regulations and to give a short overview about the rules of international conventions. This knowledge enables students to prepare negotiations, realising the interest of the involved parties, to use the international standards, and to make a pre-calculation about the costs and fees, and to conclude contracts to full satisfaction. Unit of study: International Finance Management (Klgazdasgi pnzgyek) Number of lessons: NofLec: 1, NofS: 1, ECTS: 4 Evaluation: Semester mark Recommended term of study: See Table 1, 2 and 3 Content: Recent years have witnessed the development of multinational enterprises. Today, even purely national enterprises may be influenced by events in foreign countries. This particular unit focuses on the activities of multinational enterprises and the ways in which those activities may be influenced by the different environments within which they choose to operate. Particular attention will be devoted to the financial environment including markets in foreign exchange and international capital markets. Unit of study: Hungary's International Business Relations (Magyarorszg klgazdasgi kapcsolatai) (the unit is delivered in Hungarian) Number of lessons: NofLec: 2, NofS: 0, ECTS: 3 Evaluation: Exam Recommended term of study: See Table 1, 2 and 3 Content: This unit discusses Hungarys position in international trade and its trade relations with special regard to the EU, the developed countries outside the EU, CEFTA, Russia and the developing countries. The role in Hungarian economy of foreign direct investment is highlighted as is the appearance of Hungarian capital in the world economy. The unit also gives an overview of the history of Hungarys trade relations. Unit of study: Organisational Management (Vezets s szervezs) Number of lessons: NofLec: 2, NofS: 0, ECTS: 3 Evaluation: Exam Recommended term of study: See Table 1, 2 and 3 Content: The main aims of the module are to develop in students: knowledge and understanding the different key elements of international organizational management the practical management and organizational methods

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The syllabus content of the module covers the areas of scientific management, behavioural sciences, the basic functions of management, power, decision making, confict handling, management styles, corporate governance, corporate social responsibility, work-life balance, total quality management, benchmarking, business process reengeneering, change management. Unit of study: Negotiation Strategies (Trgyalstechnika) Number of lessons: NofLec: 1, NofS: 1, ECTS: 3 Evaluation: Semester mark Recommended term of study: See Table 1, 2 and 3 Content: People continually find themselves in situations where they need to negotiate or be assertive. Their assertiveness in most situations depends at least partly on how well they deal with others. What people want from a situation is rarely identical and this usually means having to negotiate. The aim of the unit is to teach students how to negotiate efficiently, and to help them to understand that ones behaviour influences how others behave, and that negotiators are responsible for how they deal with each other and it is possible to learn how to deal with our partners in ways which meet both our needs. The unit will cover the stages of negotiations: preparation, discussion, proposing, and bargaining. The unit will also be looking at how negotiators should handle troublesome customers. At the end of the unit students will be able to: Plan their work (i.e. identify needs and goals, own and others responsibilities, possible ways of proceeding); Work towards agreed objectives (i.e. anticipate the needs and goals of others, use assertiveness techniques to achieve goals, accept own responsibility in agreeing matters with others, reach agreement), Review work (i.e. identify how far goals have been met and factors affecting the outcomes, identify how to improve in the future), Develop a strategy (i.e. clarify goals of all involved, identify how to use own strengths and allow for own weaknesses in agreeing matters with others, plan how to approach the issue or person); Monitor progress (i.e. check mutual understanding, monitor and critically reflect on own skills, make ongoing improvements/adaptations); Evaluate strategy and present outcomes (i.e. ensure that all involved share an understanding of what has been agreed, evaluate the effectiveness of your strategy, identify factors that affected it, identify how to develop own skills further). Unit of study: 1st and 2nd foreign language (Nemz. gazd. szaknyelv spec. 1. nyelv English) (Nemz. gazd. szaknyelv spec. 2. nyelv -not English) Number of lessons: NofLec: 0, NofS: 4, ECTS: 2 Evaluation: Semester mark Recommended term of study: See Table 1, 2 and 3 Content: The unit surveys the environment and structure of businesses in Hungary and in the target country. The target language countrys and Hungarys trade relations are discussed too. The vocabulary and the body 27

of information involved are aimed to enable the student to communicate in two foreign languages in an international business environment. After the successful completion of the first two modules of language of business, the third unit aims to enable students to communicate in two foreign languages in an international business environment both in written and oral forms.

C.2. OBLIGATORY ELECTIVE UNITS (6 ECTS)

Unit of study: Cross Cultural Communication (Kultrakzi kommunikci) Number of lessons: NofLec: 2, NofS: 1, ECTS: 3 Evaluation: Semester mark Recommended term of study: See Table 1, 2 and 3 Content: This module seeks to equip students with specific knowledge and skills so that they can effectively cooperate and collaborate in an international context. Cultural competence is seen to have four levels open attitudes, self and other awareness, cultural knowledge and cross cultural skills and this module, using a variety of teaching methods, attempts to develop students competence at each of them. Unit of study: Economics of International Enterprises (Nemzetkzi vllalkozstan) Number of lessons: NofLec: 2, NofS: 0, ECTS: 3 Evaluation: Exam Recommended term of study: See Table 1, 2 and 3 Content: International Business is now becoming increasingly important. Managers need to know more and more about the worldwide environment in which their business can operate. The international and cross-cultural dimensions of managerial activity are now critical even to managers operating in SMEs (small and medium size enterprises), let alone MNCs (multinational corporations). International companies are moving within and between various countries, there are rapid political and social changes around the world, such as the collapse of the Soviet bloc, the integration of European countries, the emergence of China and India and so on. For these reasons and many more it is important to understand international companies and their business world. The course in particular covers: International Trade Theories and Practices; Labour Standards Government Intervention; National Cultural Characteristics; Internationalisation of the Firm; Modes of Internationalisation; The Internationalisation Process & Types of Firms; Internationalisation of SMSs; Financial Risk, Political Risk; National Institutions; Structuring International Organisations; Understanding & Managing a Multicultural Workforce; Project work.

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D.

SPECIALIZATION: ENTERPRISES
Blocks Modules Subjects L S Year 1 Sem. 1 C Ex Sem. 2 L S C Ex

INTERNATIONAL
Year 2 Sem. 3 L S C Ex Sem. 4 L S C Ex Sem. 5 L S C Ex Year 3 Sem. 6 L S C Ex

BUSINESS

Credits

Prerequisites

D. INTERNATIONAL BUSINESS SPECIALIST D.1. INTERNATIONAL BUSINESS ENTERPRISES SPECIALISATION 1 EU Programmes and Project 2 Business Env ironment in the EU 3 Market Research 4 Foreign Trade Regulations 5 Operation of Physical - Logistical Processes Payments, Risk Management and Financing Analy sis of business situations and processes C 1.8. C 1.9. C.1.1

D.1.1. OBLIGATORY ELECTIVE UNITS (four subjects) 1

2 Strategic Management 3

4 Controlling 5 Hungary in the EU

D.1. CORE SPECIALIST UNITS (18 + 12 ECTS)

Unit of study: EU Programmes and Projects (EU programok, projektek) Number of lessons: NofLec: 1, NofS: 1, ECTS: 3 Evaluation: Semester mark Recommended term of study: See Table 1, 2 and 3 Content: The purpose of this course is to present the EUs funding and support system, the process of project set-up, and the features and details of project cycle management (PCM). The lectures will also present how Hungary has prepared for EU funds (institutional system, National Development Plan, operational programmes). Students will learn the most essential steps in project making and will be trained to prepare complete projects. Unit of study: Business Environment in the EU (zleti krnyezet az EU-ban) Number of lessons: NofLec: 2, NofS: 0, ECTS: 4 Evaluation: Exam Recommended term of study: See Table 1, 2 and 3

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Content: The aim of this course is to provide an introduction to the political, legal and economic context of contemporary Europe. The student should understand the evolution of the European Union, the relation of European business to the growth of the single market, and the importance of policies to ensure competition in a more integrated and enlarged European Union. After completing this unit students will be able to evaluate the political and economic problems that Europe has faced since World War II and its implications for government and business today, iidentify and critically analyse the differing concepts of Europe and European integration theory, evaluate the decision-making process and the legal framework of the European Community and its relative importance to business today, assess the various attitudes of states towards the European Community. Students will also be able to identify and understand the economic objectives of the integrated European economy and describe their mutual relationship and conflicts. They will be able to describe if and how monetary integration will help or hurt European firms and national economies and to identify the benefits of a strong and well defined competition policy. The course also deals with the problems and opportunities of integrating Central and Eastern European economies into an enlarged EU. Unit of study: Market Research (Piackutats) Number of lessons: NofLec: 2, NofS: 2, ECTS: 4 Evaluation: Semester mark Recommended term of study: See Table 1, 2 and 3 Content: The purpose of this course is to develop students' ability not only to learn Marketing Research in theory, but also to apply it in practice. During this block students have to organise and execute a real research project combining research methodology with statistics, marketing, finance and accounting. Unit of study: Foreign Trade Regulations (Klkereskedelem s szablyozs) Number of lessons: NofLec: 2, NofS: 0, ECTS: 3 Evaluation: Exam Recommended term of study: See Table 1, 2 and 3 Content: The participants get an overview of key elements of international environment and general principles of trade policies. The lecture is aiming to introduce into the world of trade regulations, trade barriers in terms of EU customs union and export and import regimes and of the adopted WTO rules. The different forms of market entry strategies and fundamental elements of pricing are completing the basic knowledge of the subject. Unit of study: Operation of Physical Logistical Processes (Anyagi logisztikai folyamatok szervezse) Number of lessons: NofLec: 2, NofS: 1, ECTS: 4 Evaluation: Semester mark Recommended term of study: See Table 1, 2 and 3 Content: Students will here learn the tasks and practical features related to the flow of commercial goods in export-import trade. 30

D. 1.1. OBLIGATORY ELECTIVE UNITS (two courses/semester 12 ECTS)

Unit of study: Strategic Management (Stratgiai Menedzsment) Number of lessons: NofLec: 2, NofS: 0, ECTS: 3 Evaluation: Exam Recommended term of study: See Table 1, 2 and 3 Content: The single most important change in the environment of business organisations in the past 20 years is the increasing tendency towards global competition. If we accept Michael Porters thesis that the essence of competitive strategy is relating an organisation to its environment, then increasingly todays environment is an internationally competitive one. This unit addresses the issues relating to strategy in an international context. Corporate strategy is not an agreed body of knowledge but rather a set of competing perspectives on the strategic operation of organisations. These perspectives are necessarily drawn from a multidisciplinary framework as they seek to interpret and understand business organisations in their totality as they relate to their complex environment. The intention of the unit is to encapsulate all previous studies in which the three major areas Marketing, Finance and Management covered can be synthesized. Unit of study: Analysis of business situations and processes (zleti szitucik s folyamatok elemzse) Number of lessons: NofLec: 0, NofS: 2, ECTS 3 Evaluation: Semester mark Recommended term of study: See Table 1, 2 and 3 Content: The lecture's aim is to introduce the students into the concrete processes of international commercial transactions, and to give an overview on costs elements and legal relationships implied. All those factors which might have an impact on the profitability of a business deal will be analysed with special regards on agent fees, banking charges, taxes and customs procedure fees etc. The students are required to work up case-studies, to make pre-, and post calculations, to provide purchasing orders, to give orders for transportation, storage. They have to write letters of complaints and to find out how to settle business disputes between involved parties. Furthermore the knowledge of TARIC Systems is required, and the students have to fulfil those documents which are being used in international trade. Unit of study: Controlling (Controlling, vezeti szmvitel) Number of lessons: NofLec: 1, NofS: 1, ECTS: 3 Evaluation: Semester mark Recommended term of study: See Table 1, 2 and 3 Content: The course is an overview of the role of accounting in the areas of planning, decision-making and control. Financial and management accounting are contrasted and compared in order to give students an indepth view of costs, the planning and management of financial and human resources, the importance of cost-benefit analyses, and the methods of handling expenses The significance of shortterm decision-making, the evaluation of long-term decisions, capital investments, financial planning 31

and control is also highlighted. The objective of the unit is to help students understand and apply accountancy based on the principle of responsibility. Unit of study: Payments, Risk Management and Financing (Fizetsek, kockzatkezels, finanszrozs) Number of lessons: NofLec: 2, NofS: 1, ECTS: 3 Evaluation: Semester mark Recommended term of study: See Table 1, 2 and 3 Content: The lecture aims to examine the different payment methods, dependent and independent personal securities offered by financial institutions in the course of financing international trade. It aims to analyse the involved potential risks of payment processes and their interdependencies with regard to overall non-performance of the underlying business deal. The threats of fraudulent actions, of remedies and costs in financial transactions will be highlighted. The fundamental goal is to enable the student to make calculations of financial aspects of commercial transactions, to evaluate the degree of safety of offered instruments, and to find the best financing method. Special documents of title are to be discussed. Case studies and simulated documentary work is planned to introduce student to practice. Unit of study: Hungary in the EU (Magyarorszg az EU-ban) Number of lessons: NofLec: 2, NofS: 0, ECTS: 3 Evaluation: Exam Recommended term of study: See Table 1, 2 and 3 Content: The objective of the course is to give an overview of Hungarys way to and the consequences and experiences of EU membership. Prior EU knowledge (e.g. European Business Studies, European Integration Studies) can be helpful but successful completion of either of the above mentioned courses is not required. The first part of the course (weeks 13) provides an overview of the way from the first contacts of Hungary with the EU (at that time: EC) to the accession treaty. The second part (weeks 4 5) focuses on the most tangible general economic consequences of accession. The third part (weeks 6 7) deals with selected specific fields with important changes as a result of membership. The fourth part of the course (weeks 810) deals with the most important experiences of Hungary from the first years of its EU membership as well as with its preferences regarding the future of the EU.

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ANNEX.
LIBRARY REGULATIONS
2012/2013
REGISTRATION The signed application form and the Library card constitute the documents of a contract between the Library and the User. In order to register as a member of the Library, users are required to fill in a registration form at the counter in the Borrowing Section of the Library. Readers of the Library must be over 14 and need to have a valid identity/student card. Students from abroad will need to have a Hungarian guarantor before they can be issued a Library card. The Library card is valid for one calendar year and has to be renewed every year. Users personal details are stored in a computer and will only be accessed by the Library staff. Users must report any changes in their personal details. The Library services can only be used with a valid Library card. The Library card is not transferable. The holder of the Library card is liable for any kind of misuse of the Library card. By signing the registration form (application for membership) users agree to abide by the Library regulations. LIBRARY REGULATIONS The Library can be visited only with a valid Library card with a passport size photograph which is has to be presented at the counter. Food and drink must not be taken into the Library. Mobile phones must not be used in the Library Bags and coats must be left in the cloak-room or put into the lockers outside the Library. Users should not disturb others by talking or with noisy behaviour. The proper use of the Library documents and belongings is obligatory for each reader. Anyone who wilfully damages the Library documents and/or belongings, must pay a penalty. While photocopying, users must observe the copyright laws in every respect. Users who repeatedly or seriously violate the Library regulations may be barred from using the Library with immediate effect. SERVICES OF THE LIBRARY Services provided free of charge for users with white Library cards Use of Library catalogues Use of CD-ROM network Information on the documents and services of the Library Use of the Reading Rooms Use of the documents of the Library on the premises Green Library cards entitle holders to use all the Librarys facilities in addition to the above mentioned services Reference services Subscribed databases on the Internet Interlibrary loan under special circumstances Reading of dissertations on the premises Photocopying of dissertations is prohibited!

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LIBRARY FEES White Library card in case of free membership Green Library card in case of paid membership Registration fee for student card holders: Ft 800, Registration fee for non student card holders: Ft 1.600, Admission card: Ft 300, Fine: Ft 20,-/document/day for overnight lending: Ft 400,-/document/day Substitution of lost Library card: Ft 500, Scanning documents Ft 50,-,-/A4 page Printing documents Ft 15-25,-/A4 page colour print Ft 50-200,-/A4 page Prices above are all inclusive of. VAT. BORROWING Only valid green Library card holders are eligible to borrow documents from the Library. Data recording of borrowing and withdrawal occurs in the presence of the readers. a. What can be borrowed? All documents that are not subject to restrictions and are available in the Library. b. How many documents can be borrowed? Readers of the Budapest Business School College of International Management and Business may borrow a maximum of 10 documents at a time. Academic and non-academic staff of the College may borrow a maximum of 20 documents at a time. Outside users may borrow a maximum of 3 documents at a time. c. Documents not to be borrowed: Daily and weekly papers, journals Reference works with the label Kziknyvtr in the Reading Rooms Dissertations, the most part on CD-ROM-s Photocopies of compulsory readings which can be found in Rooms 47 and 26/b. Users may not borrow the documents in the European Union Documentation Centre. Apart from the documents relating to European integration, users can find reference books, textbooks, encyclopaedias, and dictionaries here. Books with the label Humberside and Francia Tagozat can primarily be borrowed by students studying on the English BA and the French language programme, respectively. The date when the document is to be returned is stamped on the fly-leaf of every document on loan. Overnight lending of documents belonging to the reference Library is possible only on special occasions. IMPORTANT: Borrowing of a new title does not automatically mean a prolongation of documents borrowed earlier. If the reader does not return documents on time she/he has to pay a fine. Until the settlement of the fine, documents cannot be renewed. Documents borrowed from the Library must be returned on time without any notice. The Library sends reminders to users when documents are overdue. Irrespectiveof the date the notice was sent to the reader, fines are calculated from the date of the original deadline.

34

The User is obliged to replace the lost or damaged document with a copy of the same edition when it substitutes the original in every detail, or reimburse the cost. d. Renewing books Documents borrowed can only be renewed in person or via email before the date they are due. If the documents on loan have been reserved, they cannot be renewed. e. Reserving books It is possible to reserve documents on loan. When the reserved document is returned, the Library notifies the user and shall keep the requested book for 8 days. A reservation fee will be charged on every book. In certain cases, the Library reserves the right to call in books before the loan date expires. f. Damaged or lost books In case of loss or damage the user can be held liable and will have to pay for the repair or the replacement of the books. HOW TO USE THE LIBRARY CATALOGUES Most of the books that can be borrowed from the Library can be found on the shelves according to languages and within these they are categorised according to disciplines (Classification numbers). Documents can be chosen from the open shelves or can be brought up from the Library store rooms/stacks after filling in the Document request form. Documents in the Library store rooms/stacks will be made available to the User on the day following the submission of the Document request form. Back volumes can also be obtained from the Library store room with the same conditions. Books used in the Library should not be returned to the shelves but put on the trolleys as indicated. If a dissertation is sought, please write D/ number indicated in the computer on the prescribed form and give it to the Librarian in the Information Section. The requested dissertations can be picked up on the day following the date written on the form. Audio and video materials and equipment together with language books and test tasksheets can be found in the Self Access Centre. Journals, with the exception of daily political papers, can be found in Room 26/b, Ground floor, Building D.

35

Table 1. Timing for BBS CIMB students at Avans

BA International Business - Full time - English language double degree programme (2012-2013) CIMB-Avans

Blocks Modules

Year 1 Sem .1 L S C E L Sem. 2 S C E L

Subjects

L S

L S

C E

Internship

A. GENERAL CORE UNITS A.1. QUANTITATIVE METHODS AND INFORMATION TECHNOLOGY-FOUNDATION LEVEL

1 Mathematics for Economics and Business 1,2 2 Operations Research 3 Statistics 1,2 4 Computer Applications 1,2
A.2. ECONOMICS - FOUNDATION LEVEL

3E

1 1 1

2 2 1

3E 3 Sm 2 Sm 0 1 2 2 3 Sm 3E

Credits

A and B modules Year 2 Sem. 3 Sem .4

Year 3 Sem .5 Sem. 6

Year 4 Sem. 7

Prerequisites

43
19

1 2

1 2

2 Sm 5 Sm

1 Microeconomics 2 Macroeconom ics 3 International Economics 4 Introduction to Finance

OBLIGATORY ELECTIVE UNITS

2 2 0 3E

5E 2 0 3E

6 3 6 4 22 5 5 3 3 3 3 2 2 52
36

A.1.1.
A1. 1., A1. 3.
for diploma classification

A.1.4. for diplom a classification A.2.1 A.2.2.

5 Integration Studies 6 Economic Policy*

A.3. ELECTIVE UNITS

3E 2 0 3E

A.2.2. via e-m ail

1 Understanding East-Central Europe

B. BUSINESS CORE UNITS B.1. BUSINESS CORE MODULES

2E

1 Introduction to Business Law 1-2 2 Introduction to Corporate Business 3 Introduction to Management 4 Introduction to Marketing 5 Taxes and Subsidies 6 Introduction to Accounting 7 Human Resources Management 8 Introduction to Business Finance 9 Applied Computer S cience 10 Business Communications 11 Introduction to Informatics for Econom mics
B.2. LANGUAGES MODULE

2 2 2 0 0 3E 3E

3E

3E

2 1 2 2 5 Sm 2 1 0 2 2 Sm 1 3E 0 1 3E

3E

0 2

3E 3 Sm 1 1 2 Sm

6 3 3 3 3 5 3 3 3 2 2
8

B.1.1.

A.2.4. B.1.3. A.2.4. A.1.3.1; A.1.4. A.1.4. B 2.1.1. B 2.2.1.

1 1st foreign languag e 2 2nd foreign languag e

B.3. COMPETENCES MODULE

2 Sm

2 Sm 0 4 2 Sm 0 4 2 Sm

4 4
8

1 Business Protocol and Etiquette

B.4. OBLIGATORY ELECTIVE UNITS

2E 0 1 1 2 2 Sm 1 2E 1 2E 32

2 2 2 2 95

2 Presentation and Writing Skills 3 Econom ic Psychology 4 Research Methods

Credits - A and B moduls together

30

24

37

Blocks Modules

Year 1 S em .1 L S
I.

Subjects
C. SPECIALIST UNITS C.1. SPECIALIST CORE UNITS

S
II.

S
III.

S
V.

Internship

IV.

VI.

VII.

1 European Com m on Policies 2 International and EU Law 3 International Relations and Institutions 4 International Marketing 5 International MarketingCom m unication 6 Global Business Environm ent 7 International Economic Policy* 8 International Business Transaction 9 International Trade and Forwarding 10 International Financial Managem ent 11 Hung ary's International Business Relations 12 Organisational Manag em ent 13 Negotation S trateg ies 14 1st foreig n lang uag e 15 2nd foreign languag e
C.2. OBLIGATORY ELECTIVE UNITS

2 3 3 0 4E
als o available here

0 0 0 0 0 1 1 0 1

4E 4E
also available here

Credits

Sem .2

C and D m odules Year 2 Sem .3 Sem .4

Year 3 Sem .5 Sem .6

Year 4 S em .7

Prerequisites

62
56

2 3 2 2 2 2 1 0 4 2S m

4E 4E 4E 2 4E 4E 1 3E 3E 0 4 2 Sm 1 4 Sm or 1 2 0 0 3E 3E 0 4E

1 Cross Cultural Com m unication 2 Econom ics of International Enterprises

D. INTERNATIONAL BUSINESS ECONOMICS SPECIALIST D.1. INTERNATIONAL BUSINESS ENTERPRISES SPECIALISATION 1 EU Programmes and Project*

3S m 2 0 3E

4 4 4 4 4 4 4 4 4 4 6 3 3 2 2 6 3 3 33
18

A 2. 5. preparation for specialisation

B.1.1. B.1.4.
A.2.3. for diploma classification

via e-m ail

preparation for speicialisation, for diploma class.

B.1.8. B.1.3. B.2.1. B.2.2.

2 Business Environm ent in the EU 3 Market Research 4 Foreign Trade Reg ulations 5 Operation of Physical - Logistical Processes
D.1.1. OBLIGATORY ELECTIVE UNITS (four subjects)

1 2 2 2 4S m 2 2 2 2

1 0 0 1 1 0

3 Sm 4E 3E 4 Sm 3 Sm 3E 0 1 2 2 1 0 3 Sm 3 Sm 3E 30

3 4 4 3 4
15

via e-m ail

C.1.1 for diploma classification

A 1.3.1. C.1.8. C.1.9.

1 Paym ents, Risk Manag em ent and Financing 2 Strategic Manag em ent 3 Analysis of business situations and processes 4 Controlling 5 Hungary in the EU**
E. Internship Criteria

3 3 3 3 3
9

via e-m ail

1 PE 1-2
Optional

0 0 0 0 2 8 30 38 4S m 3 32 35 11 24 35 34 4 38 28 5 33 17 0 17 30 0 30 2 2 2S m 3S m 2 3 4 131 95 226

2 Com m unication Training 3 Student Enterprise 4 students)

Intercultural management, Hungary (only for Erasmus

also available here

Credits - C and D (and E) moduls together Credits - A and B moduls together All credits

* written assigment submitted via e-mail in Semester 5 ** written assigment submitted via e-mail in Semester 6

L - Lecutre; S - Seminar; C - Credit; E - Exam; Sm - Seminar mark

38

Table 2. Timing for BBS-CIMB student at Fachhochschule Frankfurt am Main

BA International Business - Full time - English language double degree programme (2012-2013) BBS CIMB-Fachhochschule Frankfurt am Main (CIMB students) A and B modules Year 1 Year 2in Frankfurt Year 3 Year 4 in F. Blocks Sem. 1 Sem. 2 Sem. 3 Sem. 4 Sem. 5 Sem. 6 Sem. 7 Credits
Modules

Prerequisites

Subjects
A. GENERAL CORE UNITS

L S

L S

C E

L S

C E

L S

C E

L S

C E

L S

C E Internship

40
16

A.1. QUANTITATIVE METHODS AND INFORMATION TECHNOLOGY-FOUNDATION LEVEL

1 Mathematics for Economics and Business 1,2 2 Operations Research 3 Statistics 1 4 Statistics 2 5 Computer Applications 1,2
A.2. ECONOMICS - FOUNDATION LEVEL

1 2 3E

1 2 3E 0 2 3 Sm 1 2 3 Sm 1 2 3E

6 3 3 4 22 5 5 3 3 3 3 2 2 52
36

A.1.1.
for diploma classif ication A 1.1. A 1.3. f or diploma classif ication

1 1 2 Sm 1 1 2 Sm 2 2 5 Sm 2 2 5E 2 0 3E 2 0 3E 2 0 3E 2 0 3E 1 1 2E

A 1. 5.
for diploma classif ication

1 Microeconomics 2 Macroeconomics (Makrooekonomie)* 3 International Economics (International Economics)* 4 Introduction to Finance

OBLIGATORY ELECTIVE UNITS

A 2.1. A 2. 2.

5 Integration Studies (EU Integration/EU Law)* 6 Economic Policy

A.3. ELECTIVE UNITS

(A 2. 2.) via e-mail

1 Understanding East-Central Europe

B. BUSINESS CORE UNITS B.1. BUSINESS CORE MODULES

1 Introduction to Business Law 1-2 2 Introduction to Corporate Business 3 Introduction to Management 4 Introduction to Marketing (Marketing, Logistics, and Production)* 5 Taxes and Subsidies 6 Introduction to Accounting 7 Human Resources Management 8 Introduction to Business Finance 9 Applied Computer Science (Wirtschaftsinformatik 2)* 10 Business Communications 11 Introduction to Informatics for Economics (B. Infrormation System 2)*
B.2. LANGUAGES MODULE

2 0 3E 2 0 3E 2 0 3E

3 E

3 E

1 1 3E 2 2 5 Sm 2 0 3E 1 1 3E 0 2 3 Sm 0 2 2 Sm 1 1 2 Sm 0 4 2 Sm 0 4 2 Sm 0 4 2 Sm 1 1 2E 0 2 2 Sm 1 1 2E 30 25 16 1 1 2E 10 14 0 0 0 4 2 Sm

6 3 3 3 3 5 3 3 3 2 2
8

B 1.1. via e-mail, 3rd semester

A 2. 4. B1. 3. A 2. 4. A 1. 3., A 1. 5.

1 1st foreig n language 2 2nd foreign language

B.3. COMPETENCES MODULE

4 4
8

1 Business Protocol and Etiquette

OBLIGATORY ELECTIVE UNITS

2 2 2 2 95

2 Presentation and Writing Skills 3 Economic Psychology 4 Business Ethics

Credits - A and B moduls together

* The course title corresponds to the Frankfurt course title enclosed in brackets

39

Blocks Modules Subjects L

Year 1 Sem .1 S C E L Sem. 2 S C E

C V.

Internship VII.

C. SPECIALIST UNITS C.1. SPECIALIST CORE UNITS I. 1 European Common Policies 2 International and EU Law (EU Integration/ EU Law) 3 International Relations and Institutions 3 0 4E 4 International Marketing (Intern. Marketing) 5 International Marketing Communication (Intern. Marketing) 6 Global Business Environment (Intern. Economics) 7 International Economic Policy 8 International Business Transaction (Marketing. Logistics, Production) 9 International Trade and Forwarding (Intern. Trade) 10 International Financial Management (International Finance) 11 Hungary's International Business Relations 12 Organisational Management (WPM Intern. Management) 13 Negotation Strategies 14 1st language (German Language) 15 2nd foreign language C.2. OBLIGATORY ELECTIVE UNITS 1 Cross Cultural Communication (Cultural Diversity) 2 Econom ics of International Enterprises D. INTERNATIONAL BUSINESS ECONOMICS SPECIALIST D.1. INTERNATIONAL BUSINESS ENTERPRISES SPECIALISATION 1 EU Programm es and Project 2 Business Environm ent in the EU 3 Market Research (Marketing, Materialwirtschaft ) 4 Foreign Trade Regulations 5 Operation of Physical - Logistical Processes D.1.1. OBLIGATORY ELECTIVE UNITS (four subjects) 1 Payments, Risk Man. and Financing (Intern. Finance) 2 Strategic Management 3 Analysis of business situations and processes 4 Controlling (Financial and Man. Accounting) 5 Hungary in the EU E. Internship Criteria 1 PE 1-2
Optional

II. 2 0 4E

III.

IV. 3 0 4E 2 0 4E

VI.

3 0 4E 2 0 4E 2 0 4E 2 1 4E 2 1 4E 1 1 4 Sm 2 0 3E 2 0 3E 1 1 3E 0 4 2 Sm 0 4 2 Sm 2 1 3 Sm 2 0 3E

1 2 2 2 2 2 1 3 Sm

1 0 0 0 1

3 Sm 4E 4 Sm 3E 4 Sm

2 0 3E 0 2 3 Sm 1 1 3 Sm 2 0 3E 30

1 Communication Training
Credits - C and D (and E) moduls together Credits - A and B moduls together All credits

4 30 34

4 25 29

16 16 32

22 10 32

25 14 39

21 0 21

30 0 30

0 122 95 217

L - Lecutre; S - Seminar; C - Credit; E- Exam; Sm- Seminar m ark

Credits 59 53 A 2. 5. preparation for specialisation 4 B 1.1. 4 4 B 1. 4. 4 4 A 2. 3. for diploma classification 4 via e-mail 4 4 preparation for speici alisation, for diploma class. 4 B 1. 8. 4 3 B 1. 3. 3 3 B 2. 1. 2 B 2. 2. 2 6 3 via e-mail 3 33 18 3 C 1. 1. for diploma classification 4 C 1. 4. 4 C 1. 8. 3 C 1. 9. 4 15 3 3 3 3 3 0 0

Cand D modules Year 2 In Frankfurt Sem. 3 Sem. 4

Year 3 Sem. 5 Sem. 6

Year 4 in F. Sem. 7

Frankfurt Students at BBS (2nd year)

3rd Semester at BBS
Statistics 2 Intercultural Management International Economics** Introduction to Marketing Market Research Applied Computer Science International Financial Management (ex sem. 5) Payment Risk Management and Financing Hungarian for Foreigners*** Business Environment in the EU Student Enterprise Hungari an Credits 3 4 3 3 4 3 4 3 2 4 3 36 Studium Generale 5 30 recognized at FH FFM Makrooekonomie ECTS 5 International Finance WPM Wirtschaftssprache*** 5 5 Marketing, Materialwirtschaft Produktion Wirtschaftsinformatik 2 u 5 5 recognized ECTS Cultural Diversity at FH FFM not recognized because Wirtschaftsstatistik is needed 5

4rd Semester at BBS

Macroeconomics (ex sem. 2)* International and EU Law European Common Policies Global Business Environment** International Marketing International Marketing, Commun International Business Transaction

HC 5 4 4 4 4 4 4

European Common Policies / European 5 Law International Economics** 5 International Marketing International Trade WPM Internationales Management 5 5 5 30 ** International Economics (3rd sem at BBS) + Global Business Evironment (4th sem at BBS) *** WPM Wirtschaftssprache (= Hungarian for Foreigners in 3rd + 4th sem at BBS)

Hungarian for Foreigners*** 2 International Organisational Management (ex 3 sem. 6) 34 Optional: Understanding East-Central Europe * Having passed Microeconomics in Germany is prerequisite for Macroeconomics at BBS 2

Recommondation to Frankfurt Students (Double Diploma Program) 3.+4. Semester at BBS Financial and Management Accounting III (ex. 3. Semester, Frankfurt) Business Ethics (ex. 4. Semester, Frankfurt) Wirtschaftsstatistik (ex. Sem 3, Frankfurt) (=Statistics 1 for BBS Diploma)

to be passed in Semester 2 (upfront) in or in Semester 6 in Frankfurt to be passed in Semester 6 in Frankfurt to be passed in Frankfurt

Recommondation to Frankfurt Students (4th semester only at BBS) only 4. Semester at BBS International Finance (ex 4. Semester) Business Ethics (ex. 4. Semester) to be passed in semester 6 to be passed in Semester 6 do Studium Generale in Semester 3 instead

Macroeconomics in Semester 3 (to be passed in BBS, sem. 4.