IntelliResponse Receives 2011 CRM Excellence Award

TORONTO, ONTARIO, August 5, 2011 IntelliResponse Systems Inc. providers of the patented IntelliResponse Answer Suite, a multi-channel web self-service software platform that delivers One Right Answer to customer and service agent questions, announced today thatTMC, a global, integrated media company, has named IntelliResponse as a recipient of the Customer Interaction Solutions magazine 2011 CRM Excellence Award. Customer Interaction Solutions has been the premier publication in the CRM, contact center and teleservices industries since 1982. Were both proud and honored to have earned this award, said Tim Peters, Head of Digital Strategy for IntelliResponse. Our ability to help customers reduce costs and enhance the consumer experience through unique self-service and agent assistance solutions continues to drive value for an increasingly diverse client base in financial services, insurance, utilities and higher education. The Twelfth Annual CRM Excellence Awards has recognized IntelliResponse Systems Inc. for being a true CRM partner to its customers and clients, said Rich Tehrani, CEO, TMC. IntelliResponse Systems Inc. has demonstrated to the editors of Customer Interaction Solutions that their Answer Suite improved the processes of their clients businesses by streamlining and facilitating the flow of information. Based on hard data, the CRM Excellence Awards rely on facts and numbers demonstrating the improvements that the winners product has made in a clients business. Winners were chosen on the basis of their product or services ability to help extend and expand the customer relationship to become all encompassing, covering the entire enterprise and the entire lifetime of the customer. About IntelliResponse Systems IntelliResponse enhances the multi-channel sales and customer service capabilities of hundreds of enterprise businesses and financial institutions. The companys Answer Suite technology is an award-winning On Demand software platform that allows customers and service agents to ask questions in natural language, and get one right answer regardless of the hundreds of ways the question may be asked. With more than 500 live customer-facing implementations answering 90 million+ questions with One Right Answer, IntelliResponse is the gold standard in first line customer experience management. With the IntelliResponse Answer Suite, your company web site, mobile application, social media channels and agent desktop can all be

25 Adelaide Street East - 20th Floor Toronto ON M5C 3A1

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transformed by an engaging virtual concierge, empowering customers to ask questions using normal, conversational language. The correct and complete answer is then instantly served to them in a variety of engaging ways. For more information about IntelliResponse, visit www.intelliresponse.com About Customer Interaction Solutions Since 1982, Customer Interaction Solutions (CIS) magazine has been the voice of the call/contact center, CRM and teleservices industries. CIS magazine has helped the industry germinate, grow, mature and prosper, and has served as the leading publication in helping these industries that have had such a positive impact on the world economy to continue to thrive. Through a combination of outstanding and cutting-edge original editorial, industry voices, in-depth lab reviews and the recognition of the innovative leaders in management and technology through our highly valued awards, Customer Interaction Solutions strives to continue to be the publication that holds the quality bar high for the industry. Please visitwww.cismag.com. About TMC TMC is a global, integrated media company helping clients build communities in print, in person, and online. TMC publishes Customer Interaction Solutions, INTERNET TELEPHONY, Unified Communications, NGN and InfoTECH Spotlight magazines. TMCnet.com, which is read by two million unique visitors each month, is the leading source of news and articles for the communications and technology industries. TMC is the producer of ITEXPO, the worlds largest and best-attended IP Communications event. ITEXPO West 2010 was ranked #3 on Trade Show Executives Fastest 50 Award List. TMC expects to accelerate ITEXPO Wests growth by bringing the show to Austin, one of the fast-growing technology hubs in the country. In addition, TMC runs multiple industry events: 4G Wireless Evolution; Smart Grid Summit; M2M Evolution; Cloud Communications Expo; SIP Tutorial; VIPeering; Business Video Expo; Regulatory 2.0 Workshop, DevCon5: The HTML5 Development Conference; CVx; Digium|Asterisk World; StartupCamp; MSPAlliance, MSPWorld and more! Visit TMC Events for a complete listing and further information. For more information about TMC, visit www.tmcnet.com. Contact: Mike Hennessy VP Marketing IntelliResponse Systems Inc. 416-214-9337 Ext. 224 info@intelliresponse.com

25 Adelaide Street East - 20th Floor Toronto ON M5C 3A1

www.intelliresponse.com

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TMC Contact: Jan Pierret Marketing Manager TMC 203-852-6800 ext. 228 jpierret@tmcnet.com

25 Adelaide Street East - 20th Floor Toronto ON M5C 3A1

www.intelliresponse.com

1-866-454-0084