OLIVIA A.

ADAMS
8560 Wood Street, Mecosta, MI 49332 PHONE: (231)-679-0164 E-MAIL: oliviaadamspr@gmail.com TWITTER: @OliviaAdamsPR

EDUCATION

Ferris State University, Big Rapids, MI Bachelor of Science, Public Relations Graduation: May 2014 GPA: 3.67 Content Creator Trainee, Come Recommended, Virtual (April 2013 Present) Write content for Come Recommendeds career and public relations blogs Implement SEO strategies such as keyword research, analytics and link building Ghostwrite articles that appear on outlets such as The Huffington Post, Business Insider, Glassdoor.com, The Personal Branding Blog and Business2Community Research the latest trends in careers, internships, Generation Y, technology, human resources and respond to media inquiries Develop and implement crowdfunding campaign for heatherhuhman.com Public Relations Intern, 500 Festival Inc., Indianapolis, IN (January 2013 May 2013) Wrote the 500 Festival Parade script, which was used for on-site parade announcements for 300,000 spectators as well as the national parade telecast on NBC Sports Network Wrote the copy and assisted in the production of the 500 Festival Month of May Guide a 40-page publication which is distributed to more than 825,000 Central Indiana households Managed 500 Festival social media accounts and increased Twitter followers and 500 Festival OneAmerica Mini-Marathon Facebook fans by 25% Wrote press releases, newsletters, assisted with media relations, tracked media coverage and built media lists through Cision Public Relations Intern, Society for Case Research, Big Rapids, MI (September 2012 December 2012) Developed a public relations strategy to gain more critical incident submissions Edited copy of journal submissions and assisted in the final publication of the Journal of Critical Incidents, Vol. 5 Social Media Intern, Artworks, Big Rapids, MI (May 2012 August 2012) Developed and implemented a social media strategy that increased Facebook audience by 48% Copy Editor and Writer, The Ferris State Torch, Big Rapids, MI (January 2012 Present) Proofread copy and write bi-weekly opinions columns Lifestyles feature story writer (January December 2012)

EXPERIENCE

ACTIVITIES

Member, Ferris State PRSSA, Big Rapids, MI September 2011 Present Founder and President, Spanish Club, Big Rapids, MI January 2012 December 2012 Activities included learning and discovery through the use of Spanish Collaborated with Ferris States Center for Latino Studies to promote diversity on campus

HONORS

Member, National Society of Collegiate Scholars, 2012 Present Deans List, Ferris State University, 2011 Present Ferris State University Honors Program, 2011 Present