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CONDENSED

VERS'ON OF

cffi%ffiR

SYLVANIA LIGHTING PRODUCTS

Probably you've often noticed that colors don't look quite the same under elecric light as they do under natural light. And you've probably noticed roo, thar

say "color is how you light it." And that's why selecting the proper light source is of prime imporrance when you want to make interior color scliemes look their best under electric lighting.

the same color seen under the familiar light of the incandescent bulb - may appar to change when you look at it under a fluorescent tube. The reason for this is that difierent light-producing sources have difierent eftects on colors. That-s why we

THE PREFERENCE FOR FLUORESCENT Fluorescent lamps are becoming increasingly popular today for lighting all types of modern interiors . . . in
stores, offices, hotels, motels, restaurants, schools and homes. Practical reasons for this are their far greater

output and superior lighting quality. light fluorescent lamps

Also,

COOR,DINTATII\G rrGHT &ffiffi C0r0R

than any other form of electric lighting. flu^oresc.ent Tgdqy't. .lamps come in a wide range of "shades" of white light. This means you can ielect exactly , the shade you need to enhance particular color schemes or to make a// colors look mori natural^r.

can show colors to betier advantage

ill:HtlT*:,il1i"##,?:':':"

j'oul,,,'.'*ll.'iffi

White . . . Deluxe Warm White . . . Soft White . . . Cool White . . . Deluxe Cool White . . . and Daylight.

'e,p

A SUMMARY FOR PRACTICAL USE You'll find in the following pages a condensed tabulation describ1ng the effects of these eight shades of fluorescent on five major- families of colors. For comparison, the eflects of the incandescent lamp on the iame colors,
are also described.

The original study took weeks of observation under carefully controlled conditions. During its course, 860 s^epar.lt_e light-and-color analyses werJ performed by five diflerenr people or a total of 1800 observations - was undertaken, in all. The enrire study not from the standpoint of the color scientist, but to furnish con_ clusions that could be put to immediate practical use. We think.you'll find this quick summary of results a real help in planning a mdre efiective ancl decorative union oJ and color - and in selectine the exact ^light shacle of fluorescent light to make every co"lor scheme appear to best advantage.
Refer to the back cover for the convenient

TABLE OF FLUORESCENT AND

INCANDESCENT

LIGHT SOURCES SUGGESTED FOR INTERIOR USE.

lhe Iate JAN REYNOLDS, RLYNOLIJS, Sylvania Sylvanra Residential Restdenttal Lighting Lighting and Color Consultant conducted the major study analyzing the effects of light on color summarized in these pages. A detailed report is contained in the 28-page booklet "Color ls How You LIGHT lt", available at 50c per copy.
I

TFIE n,ED FAMILY

This group of colors includes orange-reds, deep wine reds, variations of rust and peach tones. In the original paint samples, their major components were orange mineral, burnt sienna, venetian red, or chrome yellow medium.

these colors appear as described viewed under the following lanPs

NATURAL WHITE FLUORESCENT Makes all these colors aPPear rich,
clear and vibrant

WHITE FLUORESCENT
Gives a yellow cast to lighter shadesfades and dulls the darker shades

WARM WHITE FLUORESCENT

Makes light shades clear and bright-gives a slight yellow cast to brighter reds-a slight brownish cast to darker reds and rusts

DELUXE WARM WHITE FLUORESCENT

Makes all these colors appear bright and rich

SOFT WHITE FLUORESCENT

Gives a pinkish cast to ali these colors

intensifies reds

Gives

DELUXE COOL WHITE FLUORESCENT all these colors a clear, cool appearanceslightly darkens some of deeper shades

COOL WHITE FLUORESCENT

Greys and darkens most of these colors

DAYLIGHT FLUORESCENT
Greys, deadens, or gives a violet cast to these colors

INCANDESCENT
Gives an orange cast

rich and glowing

makes most of these colors

orchicl, the original paint samples, their major components were burnt sienna, raw umber, orange, venetian red, chrome yellow or raw sienna.

This group of colors includes

shades

of

mauve, rose, cocoa and warm grey.

In

these colors appear as described riewed under the following lanps

NATURAL WHITE FLUORESCENT
Clarifies, brightens, makes all of these colors warm and rich

I
il
I

WHITE FLUORESCENT
Lightens and warms most of these colorsgives a yellowish cast to cocoa and grey shades_ greys mauve and rose tones

WARM WHITE FLUORESCENT

Makes these colors warm and clear with a slighfly yellow cast

DELUXE WARM WHITE FLUORESCENT Enriches and brightens all of these colors SOFT WHITE FLUORESCENT
Brightens and deepens these colors, giving a reddish cast

Makes these colors appear warm, clear and rich

-DELUXE COOL WHITE FLUORESCENT

Greys and darkens

COOL WHITE FLUORESCENT all of these colors DAYLIGHT FLUORESCENT

Greys and dulls these colors,

I
giving a slight blue cast

INCANDESCENT
Gives an orange cast, makes these colors bright, rich, warm

This group of colors includes

shades

cream, ivory, chartreuse, olive and

of buff' green-grey' In

the original paint samples, their major component was chrome yellow with some raw sienna or medium green.

these colors appear as described viewed under the following lamPs

NATURAL WHITE FLUORESCENT

Subdues these colors somewhat

Gives these colors

WHITE FLUORESCENT a clear, yellow cast

WARM WHITE FLUORESCENT

Brightens and gives a warm, soft yellow cast to all these colors

DELUXE WARM WHITE FLUORESCENT

Makes these colors appear warm and deep with a slightlY orange cast

SOFT WHITE FLUORESCENT

Deepens and gives these colors a pinkish-brown cast

DELUXE COOL WHITE FLUORESCENT

Enriches, clarifies and warms most

of these

colors

COOL WHITE FLUORESCENT Slightly greys and darkens most of these colors

r
DAYLIGHT FLUORESCENT
Dulls, greys and darkens all of these colors

NCANDESCENT

Warms and enriches all of these colors, giving them a slightly brownish cast

'Ihis group of colors includes blue-greens, ,vellor,r'-greens and grey-greens. In the original paint
samples, the major component r,vas chronre medium green r'r,'ith smali amounts of prussian blue.

these colors appear as described viewed under the following lamps

NATURAL WHITE FLUORESCENT
Darkens these colors giving thern a slight grey cast

WHITE FLUORESCENT
Makes these colors bright and clear with a slight yellow cast

WARM WHITE FLUORESCENT

Makes lighter shades bright and cleardarker shades deep and warm

DELUXE WARM WHITE FLUORESCENT

Makes these colors deeper, richer, warmer, with slight yellowish cast to the lighter shades
a

SOFT WHITE FLUORESCENT

Greys, ey gives a bluish cast to these colors

DELUXE COOL WHITE FLUORESCENT

Makes these colors clear and light

Greys

COOL WHITE FLUORESCENT all of these colors, darkens yellow-greens,

clears blue-greens

DAYLIGHT FLUORESCENT
Brightens, clears, gives a blue cast to all of these colors

NCAN DESCENT
a

Darkens

all of these colors, giving them

yellow or brownish cast

"Xl:*:93*,He]-- .:"l".Hi: .{i;\..**$.i]"":!i. k:

This group of colors includes green-blues and purple-blues. In the original paint samples'
basic components

of

these colors were sPectrum

blue and green with small amounts of medium venetian red and orange.

these colors appear as described triewed under the following lanps

NATURAL WHITE FLUORESCENT

Makes all these colors appear clear, rich and bright

WHITE FLUORESCENT
Makes green-blues greener, lighter shades greys darker shades

clearer-

WARM WHITE FLUORESCENT

Makes

all of these colors richer, lighter, clearer

DELUXE WARM WHITE FLUORESCENT

Warms and deepens most of these colors

SOFT WHITE FLUORESCENT

Greys or gives a slightly violet cast to most of these colors

DELUXE COOL WHITE FLUORESCENT Makes all of these colors aPPear

lighter, clearer, cooler

COOL WHITE FLUORESCENT Slightly greys or darkens all of these colors

Makes

DAYLIGHT FLUORESCENT all of these colors appear cool,

bright and verY blue

INCANDESCENT
Gives these

a yellowish or greenish cast to most of colors-dulls or darkens the deep colors

SIIGGESTED FOR INTEEIIOR IISE

FLUORESGENT
Today, fluorescent lighting is often preferred

A TABLE OF' LIGI{T

SOUR,CES

to into five times as much light as incandescent using the same amount of electricity. Yet it has up to nine times longer life.
candescent.

lt

produces up

4.

DELUXE WARt\4 WHTTE Like Warm White, but with an added red element that gives it.a warmer

Also fluorescent light is soft and diffuse, with far less glare and shadow-a superior Iight for eye comfort and efficiency. lt comes in the eight ,'white"

beige cast. Brightens and enriches reds and yellows. Deepens blues and greens. Gives a yellow cast to some blue-greens. Blends well with incandescent.

5. 6.

SOFT

lamp colors listed below, allowing light

source

brightens some reds, pinks, and tans. Fairly flatter_ ing to complexions. Dulls yellows and greys greens.

WHITE Has a pink cast. Clarifies

and

selection to suit the exact type of color rendition, as well as the atmosphere desired.

1. NATURAL WHITE Has a delicate warm pink cast. Provides more red radiation than any other
most
fluorescent tube-emphasizing and accenting al-

COOL WHITE This tube has a btue-grey cast. Used widely in business and industry. Blends well with natural daylight.

all colors and giving them a bright,

clear,

natural appearance.
Has a yellowish cast. Emphasizes yelIows, yellow-greens, oranges. Good with tans, pinks, greens. "Greys" blue tones.

2. WHITE

7. DELUXE COOL WHITE Simitar to Coot White, but with an added red element that gives it a warm grey cast and improves rendition of reds. Shows almost all colors without distortion, but tends to deaden and grey them. Often used with Cool White where a warmer quality of light is desirable. 8.
greens bright and clear, tends to grey reds, oranges and yellows. Not recommended for use where per_ sonal appearance is important, because of its un_ flattering effect on complexions.

3.

WARM

WHITE A light

close to incandescent and frequently used with it. Makes reds and yellows warm and bright, brings out the yellow in green, adds a warm tone to blue. Allows use of a wide range of colors, but its lighting effect will appear more yellow at low lighting levels than at higher ones. Blends well with inca

source with a beige cast,

DAYLIGHT Has a blue cast similar to the "north light" of natural daylight. Makes blues and

Because

of its ability to

ndescent.

Natural White is the preferred shade of fluorescent for most applications.

enhance most colors,

INCANDESCENT
candescent lighting has a predominanfly orange cast-but three of the four types listed below
modify this orange character to improve color rendition for many of today's lighting applications.

The incandescent bulb is a concentrated "point,' source of light which requires proper shielding. ln-

"frost" results from -acid etching of the bulb interior to help reduce glare. lts orange cast creates a "warm" atmosphere and enriches warm colors, but tends to dull and deaden cool colors.

INSIDE

FROSTED

For utilitarian tighting.

The

SOFT WH ITE Preferred for general residential - use in floor, wall and table lamps. lighting, and for Special inside white coating produces whiter, softer, better quality lighting, and creates a more comfortable visual environment and less reflected glare. Good for use with almost all colors.

SOFT PINK- Special pearl-pink inside coating gives its light a pinkish cast flattering to com_ plexions and warm color schemes. Has the same
improved lighting qualities as Soft White, but slightly lower output. Creates a psychologically
"rrarm" atmosphere.

Devoe&Raynolds...Sherwin-williams...pratt&Lambert.,.Dupont...andpitisburghpaint

Sylvania wishes to thank the following paint companies for their cooperation:

SYL\ANIA W
nttytnAt
rEIFqHnwE
s

Erncrnnttlcs

60 BOSTON STREET SAI.EM, MASSACHUSETTS

Prinled in U,5.A.

DR

R-421 (supersedes R-338)