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The Valley’s Business Matters www.BusinessJournalDaily.com


ISSN 1047-8582 Vol. 26 No. 5 MidSEPTEMBER 2009 $2.50

Commercial Tenants
Becoming Buyers
Recession has brought Eagle, a building with some 25,500
feet. DIFA MV Inc. bought the Al-
unexpected sales, real loush Cardiology building with 2,400
square feet in Niles for $250,000 and
estate agents report. is converting it to an obstetrics/gyne-
cology clinic.
By George Nelson In addition, one of the largest
deals so far this year is the sale of

C
ommercial leasing activity the Ridge Road cargo building near
might be flat, even down, but Youngstown-Warren Regional Airport
sales of commercial properties to a company in the packaging indus-
in the Mahoning Valley are seeing try. That company, Pillar Partners Two
a definite uptick, real estate agents LLC, is using the 24,750 square feet
report. there plus the former Delphi training
Scott Lewis, broker and vice presi- center nearby to conduct research and
dent of Edward J. Lewis Inc.’s Warren development.
office, reports his firm is seeing a “Sales are really where the market
“plethora of sales we didn’t expect has been this year,” Lewis remarks, as
would happen this year,” including buyers with high percentages of cash
the former Sharp Lumber in Girard, available or “excellent relationships
being used as a warehouse, the vacant with their lender” have taken advan-
Cornersburg Giant Eagle, undergoing tage of the market. “We’re thriving in a
conversion to a Dollar Store, and a challenging economy,” he declares.
medical office building in Niles. He also points to the sale of the
MMTK Family Ltd. paid $250,000 Berk Enterprises property in Warren
for the Sharp Lumber property where for which Lee Richard Hartman, a
Ken Richards and Rodney Benedict service the cooling tower on the roof of City Centre One in a 34,500 square-foot structure stands, supplier of mainframe computer parts,
Youngstown. The workers are employees of Ohio One Corp., which owns and operates commerical Lewis says, and Cocca Development paid $165,000 in late June. The build-
buildings downtown. See Page 57 for related story on property management services. Ltd. paid $550,000 for the Giant See BUYERS, page 56

A Vineyard Grows unlikely of places.


His vineyard is no more than
In Youngstown. 500 yards from the asphalt and ex-
haust fumes emitted by the cars and
Yes, Youngstown. trucks that travel Belmont Avenue in
Youngstown. Here, Naples has grown
a hearty vineyard in the inner city that
By Dan O’Brien
will ultimately yield what he believes

A s he walks the rows of ripened


concord grapes on a sun-
splashed day in September,
you’d think Robert Naples was taking
a stroll through a vineyard tucked
will be great-tasting, quality wine.
“I do everything they do in Cali-
fornia,” Naples laughs. “Only at a
fraction of the cost.”
Naples started planting his small
away in California’s Napa Valley. vineyard – it’s no larger than an acre
The Cortland physician has de- – three years ago when his cousin,
voted a good part of the last three See VINEYARD, page 35
years to his avocation – and a poten- Robert Naples knew how to make wine but
tial business endeavor – in the most had to learn how to grow a vineyard.
2 MidSEPTEMBER 2009 The Business Journal
The Business Journal MidSEPTEMBER 2009 3

9 Made in the Valley at Ghossain’s


Martha Stewart and André the Giant are
among the fans of Ghossain’s Mid-East
Bakery. Reporter Maraline Kubik and
photographer Tony Mancino take us to the
Boardman bakery in this edition’s “Made
in the Valley.”
Rufus Hudson, John Getchey, Ken Carano and Eric Czetli cut the ribbon marking completion of one of the biggest and most
challenging projects in ODOT’s history, reconstruction of two bridges over Meander Reservoir.

Meander Bridge Reconstruction


Challenged Engineers, Tradesmen
pike cost nearly $91 million, said District 4’s deputy
The project cost $91 million and director, Eric Czetli.
12-14 Job Expo 2009
Some 5,000 job seekers converged on incorporates the state’s first spill- “There were a lot of challenges to overcome,”
Czetli said. “But we did it within budget and a month
the Covelli Centre, hopeful of landing one
of more than 1,000 jobs offered by area
containment system. ahead of schedule.” The westbound lanes and bridge
are set to open first.
employers. Learn if companies found By Dan O’Brien Czetli joined other state and local officials Sept. 9
qualified candidates and how job seekers for a ribbon-cutting ceremony to celebrate comple-

O
fared in our special report. ne of the biggest and most challenging projects tion of the westbound lanes.
in the history of the Ohio Department of The bridge project is the first of its kind in the
Transportation’s District 4 is nearly finished state equipped with a spill-containment system
and should be open to traffic Sept. 15. designed to keep hazardous materials from seeping
The reconstruction of two bridges along Inter- into Meander, Czetli said. The Mahoning Valley gets
state 80 that span Meander Reservoir and widening most of its drinking water from the reservoir.
the highway from state Route 11 to the Ohio Turn- See RECONSTRUCTION, page 4

�������������������
27-33 What’s for Dinner?
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From low-fat, low-carb and vegetarian meals
to step-by-step Internet broadcasts on how
to cook at home, area restaurants cater to
customers’ special requests. Sample some
of their offerings here.

17 Lou Zona 24 Local.Com

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4 MidSEPTEMBER 2009 The Business Journal

Reconstruction:
From Page 3
Czetli said the bridges crest midway over Mean-

Your business finances. der and allow any material spilled from trucks to
drain into pipes, inlets and roadside ditches away
from the bridges. The spillage then runs into two
containment basins located at low points on opposite
sides of the reservoir. Each basin is equipped with
shut-off valves that prevent contaminated materials
from seeping into Meander.
Should a truck overturn and cause a hazardous
material to spill, emergency crews have about 30
minutes to respond and shut off the valves, Czetli
said. “This gives them plenty of time to respond in

balancinAg
case of an emergency,” he said.
More than 55,000 vehicles travel across this
stretch of I-80 every day, Czetli noted. “About one-
third of them are trucks.”
Replacing the two bridges was first proposed in
the early 1990s, noted John Getchey, executive direc-

act
tor of Eastgate Regional Council of Governments.
“The original plan was to build a causeway,” he said.
“As it stands, things worked out real well. This is a
great project.”
Joe Alfano, ODOT’s project engineer, said about
120 tradesmen were working at the site during the
height of construction. Most of the subcontractors
were from the Cleveland area, but those contractors
used tradesmen supplied through local unions. “We
used ironworkers, carpenters and operators” from
the Mahoning Valley, he noted.
Jeremy Levenson, a supervisor for Great Lakes
Construction Co., Cleveland, said the project was

or well-balanced plan? unlike any other he’s worked on. “The first day was
definitely nerve-wracking,” he noted.
To cause as little disruption to traffic as possible,
workers used floating barges to demolish the two
older bridges and to build the new structures, he
said. “We’d never used barges in our work before.
This was a whole new undertaking,” he said. By
using barges, the crews were able to keep two lanes
of traffic open on I-80 at all times.
Construction began in 2006 and work was
performed on the two eastbound lanes and bridge
Business finances are a lot to juggle, especially when you know your focus should be first. Once that was under way, work began on the
on running your business. Here’s reassuring news. There’s one place with experts who westbound lanes. Each bridge is 2,500 feet long.
successfully balance them for you, so they can add up to more. The segment of I-80 was widened from four lanes
to six to help alleviate traffic clogs between Route
At First National Bank, we have the strength, stability and experts to help you analyze your 11 and the Ohio Turnpike exit, Levenson said.
business as a whole and coordinate your banking, wealth management and insurance. And “Capacity was the biggest driver in this project,”
it’s the very best plan for growing and protecting your business and your economic future. he noted.
W E C A L L I T T O T A L M O N E Y M A N A G E M E N T
One place. One well-balanced plan. One phone call away.
Call a business banker at 866.362.4601 to schedule a time to talk. ������������������
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The Business Journal MidSEPTEMBER 2009 5

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6 MidSEPTEMBER 2009 The Business Journal

Fuel Cell Industry Powers New Opportunity


Global commercial market Demand most likely will be driven by smaller, The organization has 75 members and acts as an
portable fuel cells, not heavy-duty components such informational and networking resource for compa-
expected to reach $1.9 billion by as those now being tested in some automobiles. nies looking to move into the fuel-cell market, he
Instead, backup generation systems, home heat- says. Crown, a major manufacturer of forklifts, has
2013, $5.1 billion by 2018. ing and electrical power units, as well as smaller developed a lift truck that operates on hydrogen
engines for lift trucks and other small motorized fuel cells.
By Dan O’Brien
vehicles, should command much of the market, Standard electric-powered lifts have a tendency to

F
uel cells aren’t a thing of the future. The relates Patrick Valente, director of the Ohio Fuel lose their juice after an eight-hour shift and recharg-
technology is here, and today that technology Cell Coalition. See FUEL CELL INDUSTRY, page 8
is integrated in a host of commercial products
that can be used extensively in businesses and
homes.
Moreover, manufacturers in northeastern Ohio
produce many of the components needed to make
these systems work and are in the ideal position
to capitalize on a market expected to hit nearly $2
billion in sales within four years.
“That’s huge,” says Bruce Bille, president of
Technical Staffing Professionals LLC in Howland.
“Fuel cells have been around since the 1850s.” It
was the drive for green energy and efficiency over
the last decade that gave new life to the develop-
ing technology that could make fuel cells a part of
everyday life.
Bille was among the 75 or so guests who at-
tended a symposium on fuel cell technology hosted
by the Advanced Manufacturing Initiative and The
Youngstown Business Incubator at Youngstown State
University Sept 1.
The program, part of the group’s Innovation
Series, focused on how companies in northeastern
Ohio and the Mahoning Valley could have a role in
capturing a business that’s drawing more interest
every year.
“There’s already fuel cells out there in products
that are commercially available,” Bille says.
These products range from home heating units to
power packs that have the capability of producing
enough energy to run an entire utility plant.
Fuel cells are sources of alternative energy that
generate power through an electrochemical reaction
of hydrogen and oxygen. The only byproduct of this
reaction is water; thus there are no hazardous or
environmentally damaging emissions.
Bille’s company is a management-recruiting firm
that specializes in going after professionals – usually
mid-level chemical, electrical and project engineers
– for companies that do business in the alternative-
energy market. Demand for such experience has
skyrocketed 500% since he founded the company
in 2001.
“What a lot of people don’t understand is that the
fuel cell is just a portion of the system,” Bille says.
While the cells require catalysts such as platinum
to operate, there is also the need for other compo-
nents such as pumps, various electronics parts and
blowers.
“All are industries we have in Ohio,” he says.
“Everyone is able to contribute something to a
market that’s going to explode over the next few
years.”
According to The Freedonia Group, a market
research firm in Cleveland, the global commercial
market for fuel cells is expected to reach $1.9 billion
by 2013. By 2018, it’s projected that business should
hit $5.1 billion.
The Business Journal MidSEPTEMBER 2009 7

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8 MidSEPTEMBER 2009 The Business Journal

Dr. Jim Maloney exhibits a membrane used in fuel-cell technology that converts hydrogen and oxygen to energy.

Fuel Cell Industry: Powers New Opportunity


From Page 6
Catacel is among a cluster of some 100 compa-
ing the batteries takes a long time. “Fuel cells can be nies in Ohio already doing business in the fuel-cell
recharged in five minutes,” he relates. “Fuel cells are field.
cleaner, and much more efficient to use.” Dick Wilk, president of Refractory Specialists
Widespread use of fuel cells in the automobile Inc., says he took his company from its traditional
industry, though, is probably a long time coming, HVAC – heating ventilating and air conditioning
Valente says. – and hearth business and added research toward
First, the country lacks the infrastructure to developing products used in the fuel-cell business.
provide hydrogen-fueling stations. “We found out that the same-old, same-old
Second, there just aren’t enough fuel-cell vehicles doesn’t work today,” he relates. “We’ve proven that
on the road or in the pipeline to justify construction a small company can act like a big company.”
of these stations. Wilk says Refractory Specialists has formed infor-
Regardless, he says the state of Ohio is in a strong mal partnerships with companies such as Siemens
position to grab a large chunk of this emerging mar- AG to produce insulation and coating that could be
ket because of its diverse manufacturing base, gen- used on components in fuel-cell systems. “We don’t
erous economic-development incentives programs make the fuel cells, but we make the components
and a chain of potential suppliers. that go into fuel cells,” he explains.
Thus far, Ohio has pumped about $70 million Since it entered this market during the late 1980s,
into educational programs and technology initia- the company has expanded and increased its client
tives that promote the use and development of fuel base. It employs 150.
cells. What makes the fuel-cell alternative so appeal-
Among those companies seeing the benefits of ing is that the cells are fairly easy to understand
these programs is Catacel, a company in Garrettsville and develop, adds Dr. Jim Maloney of Stark State
recently awarded a $450,000 grant to speed up the College of Technology. “A fuel cell is simple to put
research and production of fuel-cell components, together,” he says. “We have high-school students
reports its sales manager, Sam Mawlawi. The com- making them.”
pany employs 23 and specializes in designing and Stark State has sponsored programs and courses
manufacturing heat exchange components as well that have helped students engage in working on
as stackable fuel-cell units, or SSRs. advancing fuel-cell technology with some of the
One of the company’s projects involved a station world’s top companies, Maloney says.
that powers a hydrogen-production plant in Turkey, The North American headquarters of Rolls-
Mawlawi says. Royce, for example, uses fuel-cell technology to heat
The company expects “one or two” plants in the and light its building in North Canton.
United States will soon introduce fuel-cell technol- “We’ve seen 60% efficiency,” Maloney says. “And,
ogy to their operations. they may reach 70% efficiency out of the system.”
The Business Journal MidSEPTEMBER 2009 9

American Dream Inspires Ghossain’s Success


The bakery’s breads are
served in restaurants
throughout the country.
By Maraline Kubik

F red Ghossain’s father came to the United States


in search of the American Dream. He found
it by taking a chance on a family recipe and a
community hungry for the tastes of home.
“We took a chance on something that was com-
pletely unknown,” Fred Ghossain says. He and his
father, Joseph, and brother, Nick, began baking pita
bread and flatbread in 1970 in the garage of their
home at the corner of Market Street and Philadelphia
Avenue on Youngstown’s south side.
Ghossain, whose family immigrated from Leba-
non, says the specialty breads so common there
were impossible to find in Youngstown. Ghossain’s
grandmother, Raya, baked wonderful breads at home
and her son and grandsons decided to use her recipes
to make and market them. “Customers were mainly
mid-Eastern people,” her grandson recalls.
Joe Ghossain oversees operations at the Boardman bakery. His father, grandfather and uncle started the business in a garage.
Word spread throughout Youngstown’s Middle
Eastern community and demand for Ghossain’s building business at Ghossain’s Mid-East Bakery. “We started with the pitas. Now we sell spinach
flatbreads and pitas grew. The family built four additions around their ga- pies, spices, hummus and pita chips. The amount
Satisfying that growing demand wasn’t an easy rage, bought a conveyor oven capable of baking more of stuff we buy from Ghossain’s has grown from
task. “When you bake five dozen pitas at home, it’s bread and started selling it wholesale to retailers. Day One,” Joseph says. “They are good quality.
a lot of bread,” Fred Ghossain says. “When you try Joseph’s Market in Waterville, Maine, was among Ghossain’s delivers every Wednesday and we have
to expand that to 1,000 dozen, there’s a lot of trial the first grocery stores to sell Ghossain’s pitas and people who wait for the product to get here. We sell
and error.” flatbreads, Fred Ghossain recalls. out in a few days.”
At the time, Joseph Ghossain, who came to The grocery store, founded in 1925 by owner A truck driver who delivers Syrian bread from
America in 1954, was also running Humble’s Res- Kevin Joseph’s grandfather, a Lebanese immigrant, another area bakery, he adds, is among the regulars
taurant on Market Street. once catered to mill workers. Today, it specializes in who wait for Ghossain’s pita bread to be delivered.
When Joseph Ghossain came to the United fresh-cut meats and some Middle Eastern foods. Ghossain’s delivers its breads to several area
States, his son explains, he got a job in the kitchen “We found Ghossain’s through a priest at a Leba- retailers – grocery stores and delis such as Giant
of a hotel restaurant in Springfield, Mass. He was nese parish who came from Ohio,” Joseph says. Eagle, Sparkle and IGA – as well as local restuarants
so proficient in preparing meals, the owner of that Because many immigrants came to Waterville including the MVR, Grecian Gourmet, Nicolini’s and
restaurant sent him to culinary school. Then, in 1958 from Lebanon to work in the mills, Aladdin’s. The Middle Eastern bakery also has a loyal
or ’59, Fred Ghossain says, his there used to be a heavy concen- following – and long list of customers – throughout
father spent three weeks in tration of Lebanese bakeries in the United States.
Youngstown visiting friends. the area. That’s not so anymore, Martha Stewart uses Ghossain’s flatbread in some
Harry Humble, the owner of
Humble’s Restaurant, had just
put his restaurant up for sale
�������
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that remain have the ability to
bake the large quantities groceries
of her recipes and has recommended it to her fans,
citing it in her book, Quick Cook Menus, Joe Ghos-
sain says. Joe Ghossain is Fred’s son and a co-owner
and a friend suggested Joseph stores require. of the business. Oscar de la Renta, Ethel Kennedy
Ghossain buy it. So, he says, once Joseph’s learned and André the Giant are among the bakery’s most
He did. Then, a few years about Ghossain’s, the store began famous customers, he adds.
later, he bought the Hub in buying marook bread, which he But the bulk of business comes from individuals
Hubbard. “He was a very good describes as a “flat Syrian bread about from all walks of life who live throughout the coun-
businessman,” Ghossain says 14 inches round that Middle Eastern try, Fred Ghossain says. The morning The Business
of his father. people use to scoop up food like baked Journal visited, Ghossain’s had received phone-in
Both restaurants were “all- kibbee, raw kibbee or tabouli.” orders from customers in Florida, Michigan, West
purpose restaurants,” Ghossain Joseph says the response from his customers Virginia, South Carolina, Illinois and Ohio – all
says. They opened early and stayed open “is phenomenal. Some people travel for miles just before 9 a.m.
late, serving breakfast, lunch, dinner and coffee to get it. It reminds them of their situ.” Situ, Joseph “People started telling other people,” Ghossain
– strictly American fare, no ethinic specialties. Ghos- explains, is the Lebanese word for grandmother. says. As word spread throughout Middle Eastern
sain vividly remembers working in the restaurant Joseph’s Market also sells Ghossain’s spinach pies. communities in cities across the country, demand
kitchens as a boy. Joseph’s Market Place in New Castle, Pa., is also continued to build.
His father sold The Hub in the mid-1960s, a few among the bakery’s wholesale customers. Founded Today, Ghossain’s breads are served in homes
years before venturing into the bakery business. By in 1915 as a general grocer, the retailer has since and restuarants across the country. “We sell to the
the time a fire in the kitchen at Humble’s closed that evolved into a specialty ethnic foods store. restaurants in almost every country club in Florida,”
restaurant in 1975, demand for Ghossain’s flatbreads “Fred used to bring the bread in himself,” says Ghossain boasts, along with the restaurants at
and pitas had grown substantially – all by word of Dennis Joseph, who operates the specialty-foods Disney World, the restaurants and dining rooms at
mouth, “we never did any advertising,” Ghossain store with his brother, George Joseph, and nephew, the Excalibur Hotel and Casino in Las Vegas and a
says. So, his father decided to focus his energies on Bill Bresnar. See AMERICAN DREAM, page 10
10 MidSEPTEMBER 2009 The Business Journal

American Dream: Inspires Ghossain’s Success


From Page 9 a few specialty food stores and in the frozen food
slew of others. departments of select grocery stores.
Individuals order the breads in small quantities Ghossain’s began packaging and freezing the
that are shipped from the bakery in Boardman every spinach pies for large-scale distribution under its
day using overnight delivery services, Ghossain con- new brand name – Virdowni – last year.
tinues. Restaurants order the breads several cases at a Virdowni, Fred Ghossain explains, refers to a
time, with some breads baked to order per customer river in his hometown in Lebanon that is lined with
specifications. Some restaurants want larger sizes of outdoor cafés that reportedly serve “the best food
flatbread for wrap sandwiches, he explains, while you’ll ever have in your life.”
other wholesale customers want breads packaged Pita pies filled with pepperoni, ham and cheese,
under their private labels. peppers and egg, potatoes and cheese with toma-
The Back Burner Restaurant & Bar in Hockessin, toes, onions, parsley, olive oil and spices and pita
Del., is among Ghossain’s regulars. pies filled with a variety of fruits were introduced
“We buy a lot,” says Kristin McGuigan, executive in Ghossain’s retail stores this year “to see how they
chef at The Back Burner Restaurant and its Gourmet go,” Fred Ghossain says. Another new product,
To Go take-out store. “We buy 10 cases at a time open-face pita pockets topped with spicy feta “are
and we’re a very small restaurant in an extremely really, really, really good,” he adds. The bakery’s
small town.” newest product, he continues, is its thin-bread chips.
The Back Burner, McGuigan says, dusts Ghos- They are available in seven flavors that range from
sain’s flatbread with a special blend of seasonings, garlic to hot salsa to cinnamon sugar.
bakes it and serves it in baskets to every table. Cus- Adding new products and packaging existing
tomers love it, the chef says. “Some come into this products for mass distribution are not the only
restaurant just for that.” means Ghossain’s is employing to expand its busi-
There are only 80 seats in the fine-dining res- ness. The bakery opened a second retail store this
taurant, she notes, so the per-person consumption summer in Niles. Before that, Ghossain’s only retail
of Ghossain’s bread is substantial. Packages of store was at its Boardman bakery. The company
Ghossain’s bread sold in Gourmet To Go, she adds, moved to Boardman in 2002 because its Market
“fly off the shelf.” Street location could not accommodate expansion.
The Back Burner began serving Ghossain’s flat- Eventually, Ghossain’s owners plan to open ad-
bread, McGuigan says, after a customer suggested it. ditional retail stores, most likely in western Penn-
“We used to serve something similar,” she explains. sylvania and then branch into the Cleveland and
After a customer recommended Ghossain’s, “We got Akron areas, says Anthony Khoury, vice president
a sample and just loved it.” of marketing and co-owner with his uncle Fred
The Excalibur found Ghossain’s in a similar man- and cousin Joe. “We want to focus on doing things
ner. “We were looking for a pita bread. There are no right [in the Niles location] before opening any
true pita breads in Vegas – there are round breads more stores.”
but no pocket,” says Matt Hosier, a specialty room Ghossain’s also bakes a full line of Middle Eastern
chef at the Excalibur. pastries that are sold in its retail stores and to local
One of the other chefs at the hotel/casino said restaurants. Deli items such as tabouli, hummus and
that he knew of a bakery that made good pita bread, stuffed grape leaves are made onsite and sold in both
Hosier says. “He brought in samples. We did a tast- retail stores, along with a complete line of imported
ing and we liked it.” Mediterranean groceries, spices and nuts.
Since then, Hosier says, he’s been serving Ghos-
sain’s pita breads with hummus and tabouli at the
Excalibur’s Round Table Buffet and Ghossain’s flat
breads in the employee dining room where they
Made in the Valley at
are used to make fresh tomato pizzas and wrap Ghossain’s Mid-East Bakery
sandwiches.
John Khoury, the Excalibur chef who recom- Products: Flatbreads, pita breads, spinach and
mended Ghossain’s says, “I know this bakery for a spinach-and-feta pita pies, pastries, Mediterra-
long time. It’s good bread. The bread that’s available nean deli items, Virdowni frozen foods, thin bread
here is too doughy. Ghossain’s bread is very light. chips, miscellaneous baked goods.
It’s very healthy.” Founders: Joseph, Fred and Nick Ghossain
He ordered 120 cases of flatbread and pita from
Year Founded: 1970
Ghossain’s when he placed his last order and expects
it to cover what the hotel restaurants will need for Headquarters/Manufacturing: Boardman, Ohio.
the month. Number of Employees: 16
Khoury moved to Las Vegas from Youngstown 27 Retailers: Ghossain’s retail stores in Boardman
years ago and, being Lebanese, says he bought bread and Niles, Giant Eagle, IGA, Sparkle, Joseph’s
from the Ghossain family when he lived here. Market Place, The Pennsylvania Macaroni Co.,
“People started telling other people [about our among many others.
bread] and it’s a ripple effect,” Fred Ghossain says,
describing how business has grown. “We have a lot Restaurants: Aladdin’s, Disney World in Orlando,
of repeat customers and a lot of new customers.” Fla., Excalibur Hotel and Casino in Las Vegas, Gre-
Flatbreads and pita bread are the bakery’s top cian Gourmet, MVR, Nicolini’s and many others.
sellers, but the popularity of Ghossain’s growing Geographic Area Served: United States
line of products continues to increase. Spinach and
spinach-and-feta pita pies, once available only in Source: Ghossain’s Mid-East Bakery
Ghossain’s retail stores, are now available fresh at
The Business Journal MidSEPTEMBER 2009 11

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12 MidSEPTEMBER 2009 The Business Journal

Job Seekers: Expo ‘Encouraging’


Some 5,000 job seekers turned
out hoping to land one of 1,000
jobs offered by employers.
By Maraline Kubik

R
ick Spahlinger expected to retire from OAO
Severstal after working 38 years for the
steelmaker – Severstal bought the former
WCI Steel 18 months ago. Instead, the former
coordinator of purchased services was terminated
in April, six months after Severstal idled operations
at its Warren mill.
Without a vested pension and having taken a
heavy hit in his 401(k), Spahlinger can’t afford to
retire and was among thousands of job seekers who
turned out Wednesday at the 2009 Job Expo at the
Covelli Centre in downtown Youngstown.
Spahlinger was looking for an opening in quality
Michael S. Garvey, president of M-7 Technologies, reviews job
assurance with another manufacturer. “Most of my requirements with Rick Spahlinger.
experience is in heavy manufacturing – customer
relations,” he explains. from about a dozen applicants qualified for the posi-
The closest he came to finding a heavy manu- tions it is looking to fill.
facturer exhibiting at the Job Expo was M-7 Tech- The engineering and environmental consulting
nologies. Based in Youngstown, M-7 Technologies firm needs mid-level GIS specialists, environmental
provides precision measurement services for manu- scientists, civil engineers and a project manager.
facturers in a wide range of industries to improve Requirements for entry-level positions are a baccal-
product quality and reduce the time required to ureate or master’s degree in environmental science,
manufacture or repair heavy industrial products. It biology or geology and a love of the outdoors, said
was M-7’s first time at the Job Expo. John E. Burglund, assistant department manager.
“There are a lot of qualified candidates here,” ob- To be considered for senior-level positions, he said,
served Michael S. Garvey, president of M-7 Technolo- applicants must also have more than 10 years’ ex-
gies. “I’m amazed. We had an undergraduate from perience.
Carnegie-Mellon – that The Hermitage, Pa.-
tells you the quality of based company is looking
candidates that are here,” “We never expected this much of a turnout. to hire six to eight new
he said. We brought 250 applications with us and by employees, at least some
M-7 Technologies isn’t 1:30 p.m. we were out,” said Peggy Ange- of whom would be willing
looking to hire anyone lucci of Berner International. She had also to relocate. The company
immediately, Garvey said. serves clients throughout
His company, however, is collected a pile of resumes. Ohio, Pennsylvania and
growing and he anticipates West Virginia and needs
hiring several people over the next year. “We’re to staff an office in Waynesburg, Pa., Burglund said.
at about 20 [employees] right now and we may His company is also considering opening an office
double that, or more than double that in the next in southwestern Pennsylvania.
12 months,” he said. Janeen Weisman, a recruiter for Humility of Mary
Berner International Corp., New Castle, Pa., didn’t Health Partners, which operates hospitals in Mahon-
have any open positions either, but was looking to ing and Trumbull counties, found several qualified
build its bank of applicants because several employ- applicants for the state tested nurse assistant and
ees have more than 30 years with the company and social worker positions she was looking to fill.
are thinking about retiring, explained Peggy Ange- “We also had a lot of people looking for positions
lucci. Angelucci works in purchasing but volunteered we don’t have open,” Weisman added. “We had a lot
to help Berner’s director of human resources, Bobbi of people looking for maintenance and clerical posi-
Lump, screen applicants at the expo. tions and we have no openings in either of those.”
“We’ve had some very qualified people apply,” At best, 20% of the estimated 5,000 job seekers
Angelucci said. “We’ve also had some that are not so who turned out for the event will secure employ-
qualified,” she added. “We never expected this much ment through the 1,000 job openings exhibitors
of a turnout. We brought 250 applications with us were looking to fill. But that doesn’t mean those who
and by 1:30 p.m. we were out.” Angelucci and her won’t secure employment were discouraged.
colleague had also collected a pile of resumes. “I thought it would be good to come out and
Berner makes air curtains – the devices that blow see what opportunities are available – to see what
a steady stream of air from floor to ceiling at the companies are expanding,” said Dean Stebner.
entrances of commercial and industrial buildings Stebner owned and operated Electric Device Corp.
to keep insects and pollutants outside and help in Canfield for 20 years.
maintain comfortable temperatures inside. Electric Device provides engineering and manu-
Wallace & Pancher Inc. also received resumes See JOB SEEKERS, page 14
The Business Journal MidSEPTEMBER 2009 13

Job seekers converge on the Covelli Centre in downtown Youngstown during the region’s first
interstate job expo. Employers participating were from throughout the five-county region.

Award-winning services* for today’s environment.


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14 MidSEPTEMBER 2009 The Business Journal

Job Seekers: Find Expo ‘Encouraging’


From Page 12
those who remained were eager to learn about de-
facturing test equipment to industrial customers to veloping their business plans.
ensure their product quality. “I was encouraged,” Athya said. He’d like to
Now that he no longer owns the company and continue in the same line of work, designing fire
having recently earned his MBA, Stebner said he’s protection systems for buildings at the request of
looking to start a new business but isn’t sure if he architects and building designers, but wants to do it
should stay in the Mahoning Valley. Knowing what on his own, not as the employee of a large company
businesses are expanding may help him decide that trims costs by eliminating workers.
whether to stay put or relocate, he explained. The workshop enlightened him about the prepa-
Jim Athya of Warren, who designed fire protec- ration that goes into establishing a startup company.
tion systems the last 11 years – before being down- “I’ve got a lot of work to do,” Athya observed. “You
sized out of a job this past March – is also looking don’t just pull it out of your back pocket and put a
to take charge of his future. He was one of about 40 shingle out.” Thanks to information provided in the
job-fair visitors who attended the Start your Own workshop, Athya said he knows where to begin and
Business Workshop. where to look for help.
About half of the attendees who turned out for Workshops on how to dress for success, search
the workshop left after learning that there are loans for jobs online and succeed in the workplace were
but no grants available to entrepreneurs. Like Athya, also offered during the expo.

Barbara Slavin, marketing director at New Castle School of Ann Cowell tells Alvin Jenkins about job openings at Home
Trades, explains programs available at the trade school Savings and Loan Co.

Job seekers crowd the floor of the Covelli Centre as they visit employers and training providers from throughout five counties.
The Business Journal MidSEPTEMBER 2009 15

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16 MidSEPTEMBER 2009 The Business Journal

The Valley’s Business Matters


25 East Boardman Street, Suite 306
P.O. Box 714, Youngstown, Ohio 44501-0714
Telephone 330 744 5023
Fax 330 744 5838 • 330 744 0634
Email: info@business-journal.com
Web site: BusinessJournalDaily.com

Publisher Andrea Wood


Assistant Publisher Eileen Lovell
Copy Editor Dennis LaRue
Page Editor Maraline Kubik
Online Video Anchor Stacia Erdos
Video Editor Jeremy Lydic
Senior Reporters Dan O’Brien
George Nelson
Jeremy Lydic
Columnists Monnie Ryan
Lou Zona
Gail S. White
Stacia Erdos

Journal Opinion
Photographer Tony Mancino
Rate Comparisons Cara J. McClure
Sales Manager Janet O’Malley
Account Executive Gail S. White
Circulation Manager Diane Delpine
Art Director/ Fred Sipe

Our Fragile Sense of Community


Webmaster

Again this year, the Youngstown/Mahoning Valley debate over health insurance reform. The patriotism
United Way kicked off its annual campaign with a of the president has been questioned, as well as his
Day of Caring, a communitywide effort that unites allegiance to the U.S. Constitution even his legal
volunteers from business and labor in behalf of a right to be elected president. Some zealots warn of
cause greater than themselves. They work side-by- armed insurrection; others predict another civil war.
T he Business Journal is published semi- side on community service projects throughout the Whether you are a Republican, a Democrat or an
monthly (twice a month) in Youngstown, Ohio. region. independent, you know this must stop.
Copyright 2009 by Youngstown Publishing Co. The date chosen the past couple of years holds The Day of Caring seeks to recapture the sense
great significance – Sept. 11 – one Americans will of community manifested Sept. 11, 2001, when we
All rights reserved. Reproduction or use, with- long associate with one of the most horrific events came together as a nation. Last Friday some 400 vol-
out written permission, of editorial or graphic that took place on our soil. unteers spent their day at places such as Sojourner
content in any manner is prohibited. Some of the pain of that day has faded but the House, Beatitude House, the American Red Cross,
vivid memories of what happened eight years earlier Easter Seals Society and Ursuline Sisters Ministries.
Average Issue Readership: 45,000
– the twin strikes on the World Trade Center in New There they cleaned, painted, landscaped, served
Mail Subscription Rates: $42 for 12 months; York City and on the Pentagon in Washington, as meals and helped these agencies reach out to the
$77 for 24 months; $96 for 36 months. well as a third attack, thwarted – remain. people they serve.
Back Issues: If available, $4.75 apiece In the days and weeks that followed, we joined The chief professional officer of the United Way,
prepaid (mailed); $3.25 apiece prepaid together as Americans to reach out to those directly Bob Hannon, calls the need “incredible.” While all
(picked up at our office). affected by the attacks, donating food and other those needs will never be met, the Day of Caring has
goods, money and time. Many of us were left with drawn awareness and, we hope, inspired appreciably
Submission Policy: News articles and photographs
a lingering desire to do more in and for our com- more volunteerism.
may be submitted but cannot be returned. We reserve
the right to select and edit all articles and letters.
munities. This year, a joint resolution of Congress and a
All submissions become the editorial property of The It took a disappointingly brief period for that day proclamation of President Obama designated Sept.
Business Journal. Submissions may be edited and of infamy to be exploited by some who saw it as a tool 11 a “National Day of Service and Remembrance”
may be published or re-used in any medium including to further their political agendas. They impugned to be observed annually.
Business Journal television and radio reports and the patriotism of those who questioned the rationales The Day of Caring here makes a difference in the
Daily Business Journal Online. behind the invasion of Iraq and the ease with which volunteers’ lives as they make a difference in the
Locally owned by the victory was promised but still not delivered. lives of those they help. And they pay tribute to the
Most recently we have witnessed angry personal memory of their fellow Americans who lost their
Youngstown Publishing Co. attacks become routine political discourse in the lives eight years ago.
The Business Journal MidSEPTEMBER 2009 17

BY LOUIS A. ZONA

Impressions �������������
WD-40, Duct Tape Are ��� ���������������������
No Longer the Answer ��� �����������������
��� ���������������������������������
Another wish that we messed up and spit something at you. ��������������������������
could go back in time. Can’t you hear a voice coming from
your manifold yelling, “Stand away �������������������������

A
wise man (or was he a wise from the motor, you moron, and call
guy?) observed that you only Mr. Goodwrench, now.” ��� �������������������������������
need two tools in life, WD-40 Have you ever tried to repair a mi- ����������������������������
and duct tape. If it doesn’t move and nor problem in your computer? Once
should, apply WD- you’ve read the ����������������������������
40. If it shouldn’t It seems that every facet of our manual, called the
move and does, use lives has been made more com- 800 number and ��� ���������������������������
the duct tape. spoken to some- ���������
I prefer the sim- plicated than it need be. body in Bangla-
ple, less compli-
cated approach to solving problems
desh – even un-
plugged the cord and plugged it back
��� ��������������������������
and wish that the complexities of in – your only recourse is to throw it �����������������������������
life today could be remedied with a into your back yard. I have found that ������������������������
touch of Elmer’s Glue. The other day both IBMs and Macs make very good
I thought I’d add some oil treatment to planters after you’ve taken a sledge- �����������
the motor in my Chevy Malibu. After
examining the engine for five minutes,
hammer to them.
On the other hand, before you ��� �������������������
prudence dictated that I return the follow my lead and convert your �������������
STP to the auto-parts store. computer into a decoration in your
Remember when you could reach yard, you could ask your 10-year-old ��� ����������������������
under the hood of your Chevy and neighbor to look at it. Don’t be fooled
replace even the spark plugs without by that innocent face; these kids were ������������������
risking life or limb? If you tried that
today, the car’s computer would be
raised on this stuff (where my genera-
See ZONA, page 18 ��� �������������������������
������������������
BY GAIL WHITE
��� ������������������������
Commentary �����������������������������
��������������������

America Seen Through ���������������������


�����������

The Eyes of a Parent


I ’m always telling the publisher
that I’m going to “grow up” and
quit writing about my kids, but it
seems once you become a parent you
look at the world through the eyes of
payments each month.
“That’s like infinity dollars!” he
exclaimed, with a new appreciation
for why he couldn’t get the new toy
he wanted.
your children and the filtered lens of If the government had employed
a family. such practices, we would not be over
Quite frankly, I think we would all $11 trillion dollars in debt right now.
be better off if our government were Now that’s really like infinity dollars.
run like a family household. When my son didn’t pay attention
When the budget is tight in our to his cell phone minutes and ran up a
����������������������������������������
family, we skip going to out to dinner bill two months in a row, I didn’t give �����������������������������������������
and put our wants on hold. Explaining him money and hope that he would
the concept of bills to one of my sons, try harder. I took the phone away. He ���������������������������
I was running through the various See WHITE, page 18
18 MidSEPTEMBER 2009 The Business Journal

Zona: WD-40, Duct Tape No Longer the Answer


From Page 17 world when the Slinky, a simple toy to predict baseball teams’ wins and VLP (very lousy player).
tion was raised on Ovaltine). that “walked” down the stairs, kept us losses by computing “runs scored” Things as seemingly simple as
The reality is that we are a society amused for hours. In a world of video against “runs allowed” and other vari- voting on Election Day have become
that is always looking for the quick games and mobile browsers, a slinky ables he found had more bearing than a big deal. I remember paper ballots,
fix. It certainly is my M.O., but safe to would be as popular today as knick- commonly accepted statistics. Today and ever so fondly. Today the voting
say that the days are over when a ham- ers. And to think that my brother and it has gotten so complicated that machine runs you back through your
mer and screwdriver were all that you I spent hours on our living room floor Sabermetrics applies mathematical choices and nudges you to vote for
needed in the tool drawer. We live in playing with tiny metal soldiers, us- values to a player’s defensive abilities candidates or issues you chose to
a complicated and complex world and ing only our imaginations. Kids today with its RZR (revised zone ratings) leave blank.
the tools that we need today require don’t need to imagine anything and and OOZ (out of zone ratings). They It seems that every facet of our lives
more than brute strength to operate. so they don’t; some software engineer count whether a player catches balls has been made more complicated than
Here I go again, wishing that I somewhere has already imagined for hit his way or catches balls not hit it need be. Can you imagine what it
could go back to a simpler time. Once them in some video game. directly to him. What gets even more would be like if we could send that
again I’d like to crawl into a time Do you remember when playing complicated is what baseball calls its time machine back and have our
machine and return to the 1950s and ball meant, “See the ball. Hit or catch UZR (ultimate zone rating) that slices great-grandparents visit 2009? You
my home at 118 Center St. I see my- the ball”? Well, it’s no longer that a baseball field into sectors that radi- might hand them a cell phone. “You
self sitting in our living room gazing simple. Major League teams have ate from home plate and counts plays say that I can take video clips with
at our 10-inch Silvertone television computer gurus on their payrolls made in each zone. it and text message and download
watching Betty Furness point out the whose sole purpose is to quantify Back when I played baseball, there information from the Internet?” my
finer points of the new Westinghouse players’ talent and rate of success. It’s was no such thing. There were only great-grandfather might ask. “You lost
self-defrosting refrigerator. all about metrics or “Sabermetrics” two considerations: Are you a good me at video clip.”
I certainly romanticize the 1950s, and “Pythagorean projections.” player or a lousy player? I always Never mind, Grandpa. Just hand
but it was indeed a much less com- It all goes back to the 1980s when fell into the latter, which in today’s me that roll of duct tape, would
plicated time in America. Imagine a Bill James began using Sabermetrics Sabermetrics lingo would be termed you?

White: America Seen Through the Eyes of a Parent


From Page 15 Their business lasted one long, ing medical research and pharmaceu- the world. The accomplishments and
mismanaged funds so he was now boring day. tical companies, fed by doctors and technology developed in this country
welcome to get his own plan and pay Yet, when American car manufac- hospitals concerned with the bottom are the absolute best.
his own bill. turers watched the demise of their line and pulled at both ends from Let us not forget, all this has been
When AIG mismanaged funds, the product for more than a decade and insurance companies, the health-care accomplished in a free market.
government gave its executives more were slow to change, it is the Ameri- business needs more than a trip to the Yet, at the rate that the cost of health
funds so they could “try harder.” can people left holding the bill for woodshed with dad. care coverage is rising combined with
Since receiving public funds, and their misfeasance. My youngest son came home from the number of uninsured or underin-
after celebrating their losses with lav- It is an invoice that they are now the neighbors disgusted one after- sured, who is going to benefit from
ish parties, AIG executives have been admiting will likely never be repaid. noon. They had a lemonade stand and these incredible innovations?
selling off the company holdings in But, like a parent who welcomes were charging $1.25 a cup. Like parents considering reform
fire sales – the latest of which were home a prodigal child who has gone “And it wasn’t even a big cup!” he school for their child, our nation is
sold to companies in Hong Kong and astray and finds his way back on the exclaimed. faced with the need to take drastic
China. How do you say, “No more straight and narrow path, the Ameri- It was the same reaction I had measures to fix health care.
American dollars” in Chinese? can public will react in the same man- after my last visit to the hospital. My But do you really want an entity
Once, my children set up a stand ner toward the auto industry. Slow to insurance company was charged $6 $11 trillion in debt to be in charge of
by the road to sell mud balls and bird trust completely, but forever hopeful for a Tylenol. Not a bottle of Tylenol making sure a doctor is available when
feathers. I tried to tell them that if they in their future. – one pill. you need surgery – or that the electric-
shaped the mud balls into bowls or Now, health care is a whole differ- One side of the industry feeds off ity has been paid so the life support
animal figures they might have better ent breed of a problem child. the other creating a cycle of pure system continues to run?
luck. But, being boys, they were con- This industry is simply a complete- dysfunction. Of course, at $6 a pill, it could be a
vinced that balls were what everyone ly abhorrent, disobedient, dastardly Don’t get me wrong, America has great way for the country to be out of
would want. adolescent. Spawned by pedal-push- the greatest medical innovators in debt for the next generation.
The Business Journal MidSEPTEMBER 2009 19

YOUNGSTOWN - WARREN

Regional Chamber Report


Members: Get Involved,
Increase Your Business �����������������������
By Kim Gonda
Regional Chamber Vice President, but for businesses!) has increased its �������������������
Marketing & Business Services clientele to include a local insurance
company, hometown bank, pizza ����������������
Regional chain and dry cleaning business by ���������������������������������
Chamber mem- meeting them at these fun, network- �������������������������������������
bers tend to real- ing gatherings.
ize the tangible • An insurance agent increased �������������������������������������������
benefits of mem- his book of business to include a tire
bership – dis- company and fire protection equip- ��������
counts on health ment company because as a “chamber
care, workers’ ambassador,” he called to welcome ����������
compensation them as new members and offer his ������������������
and office sup- assistance if ever needed. ��������������������
plies, as well as access to a variety • A photographer who set up a ���������������������
of tools such as use of our database. marketing consultation with a cham-
But they don’t always consider the ber staffer to brainstorm ideas on ���������������������
intangibles, which may just be key to how to expand his business not only � � � � � �������� � � � � � � � � � � � � � � �����
their growth: referrals, networking
and member loyalty.
garnered an offer to shoot some of the
chamber’s photos but also received
���������������� ��������������
Consider just a few examples of additional work from those he pho-
each: tographed.
Referrals Member Loyalty
• Through the Regional Chamber’s Doing business with Regional
Web site, RegionalChamber.com, each Chamber members: It’s not just a phi-
member has its own listing within losophy that we, as an organization,
the online Membership Directory; follow, but one that, as individuals, we
businesses and organizations receive pursue for our own personal needs as
additional local and national expo- well. And, we have heard from several
sure when people are searching for members that when they are shopping
that business or even that category of for a product or service, they first
business through a search engine. Did look to find them among our member
you know that our online Membership companies.
Directory receives 250 to 500 page Such loyalty shows support of com-
views each day? munity initiatives, economic develop-
• Many members participate in our ment and business growth.
Lead Groups or are active on commit- We could go on, as the stories we ��������
tees that allow them opportunities for hear like those above are endless. �����������������������������������
more one-on-one time with fellow Chamber membership is truly what
members so that they are comfortable each member determines to make of
���������������������
in giving referrals to them. it; after all, membership is an invest- ��������������� ����������������
ment. ��������������������������� ���������������������
Networking Keep in mind that more than 90% ����������������� �������������������
Members like to do business with of our member companies have fewer ������������� ������������

other members. than 10 employees, and most of those ������������������������� �����������������
• An attorney who sponsors and businesses and organizations pay $295 ������������������������� ����������������������
presents at some of our human re- to belong to the chamber (the lowest ������������������� ��������������������
sources roundtables that focus on of any metro chamber in Ohio, if not ���������������������������� ������������
topics like employee discipline and the nation). �
attendance policies gained four new If they’re actively promoting them- ������������� �����������������
������������������������������ ��������������
clients. All had attended these small, selves and their companies and tak-
���������������� ��������������������
interactive events. ing advantage of all that we have to ������������� ������������
• A marketing and promotional offer, they’re going to make back that
products company whose employees $295 – and then some – in no time �����������������
have attended many of our Business at all. Quite a return on their invest-
Marketplace events (like speed dating, ment!
20 MidSEPTEMBER 2009 The Business Journal

��������� September 11,


2009 Interest Rates
������������ FINANCIAL INSTITUTION
CERTIFICATES OF DEPOSIT PASSBOOK

TERM
ANNUAL
PERCENTAGE YIELD,
STATEMENT
SAVINGS
2-Week Trend APY*

CF BANK (formerly Central Federal S&L) 1 Year 1.50  .10/


Wellsville 24 Mos. 1.75  N.A.

CHARTER ONE BANK 12 Mos. .75 — N.A./


5 Year 2.25 — .25

CONSUMERS NATIONAL BANK 12 Mos. .85  .18/


Salem 4 Year 2.50 — .18
�������������������������������
CORTLAND BANKS 1 Year .75 — .50/
������������������������������������� Cortland 5 Year 2.50 — .50
���������������������������������������� E.S.B. BANK 1 Year 1.00 — .30/
������������������������������� Ellwood City, Pa. 4 Year 2.30 — .30
�������������������������������� FARMERS NATIONAL BANK 1 Year 1.00 — N.A./
��������������������������������������� Canfield 4 Year 2.00 — .20

��������������������������������� FIRST MERIT BANK 1 Year .50 — N.A./


New Castle, Pa. 2 Year 1.10 — .05

������������ FIRST NATIONAL BANK OF PA.


Hermitage, Pa.
1 Year
5 Year
.50 —
2.25 —
N.A./
.10

1ST NATIONAL COMMUNITY BANK 1 Year 1.00 — .20/


East Liverpool 4 Year 2.43 — .40

FIRST PLACE BANK 6 Mos. .60 — .25/


Boardman 12 Mos. 1.25 — .25

HOME FEDERAL 1 Year 1.51  .60/


Niles 3 Year 2.12  .75

1.60 —
HOME SAVINGS 12 Mos. Minimum $500 .35/
Youngstown 5 Year 2.80 — .35
Minimum $500

HUNTINGTON BANK 1 Year 1.50 — N.A./


Youngstown 4 Year 2.42  N.A.

KEYBANK 1 Year .15 — N.A./


Youngstown 3 Year 1.35 — .45
5 Year 2.35 —

MIDDLEFIELD BANKING COMPANY 1 Year 1.66  .50/


Cortland 13 Mos. 1.86 — .75
2 Year 2.02 

PNC BANK 1 Year .70 — N.A./


Youngstown 43 Mos. 1.25 — N.A.

PNC BANK 1 Year .85  N.A./


Conneaut Lake, Pa. 5 Year 1.55 — .05

US BANK (formerly Firstar Bank) 1 Year .50 — N.A./


Boardman 59 Mos. 3.00 — .10

*Annual Percentage Yield Arrows tell whether rates rose or fell since last issue. Dashes indicate “unchanged.”
Every effort is made to ensure the accuracy of The Business Journal compilations. Rates are subject to change without notice and should be
confirmed with the individual financial institution before entering into transactions. ©2009 Youngstown Publishing Co. All rights reserved.
The Business Journal MidSEPTEMBER 2009 21

BuildingWealth
SPONSORED BY

Your Responsibilities as an Investor


To help ensure the success of your investments, have about your account, a transaction, risk expo- •Review all transaction confirmations and ac-
you will want to take a number of important steps. sures, potential conflicts of interest, and, of course, count statements or reports carefully and promptly.
Inform and Educate Yourself commissions, sales charges and other fees. Report any errors or questions you have to your
•Read thoroughly all sales literature, prospec- •Notify your financial adviser whenever there is a financial adviser or branch manager immediately.
tuses and/or other offering documents before mak- significant change in your investment objectives, risk Use the Right Resources – Carefully
ing any investment. tolerance, income, net worth or liquidity needs. •Consult an attorney or tax adviser for specific
•Consider all investment risks, fees and/or other •Review your portfolio holdings on a regular tax or legal advice.
factors explained in these documents. basis, and whenever your financial circumstances •You are fully responsible for your investment
•Understand the relationship between your change. You may want to make changes. decisions if you choose automated channels (Inter-
investment objectives and the risks and returns on •If you have any investment holdings at other net or telephone) for your trading needs.
particular investments. Also understand the relation- institutions or brokerages, tell your financial adviser •Consider carefully the validity and reliability of
ship between your particular investments and your so that your financial adviser can make sure all your investment information obtained from all sources,
investment objectives. holdings work together. especially unsolicited information obtained over
Talk with Your Financial Adviser Keep Your Accounts Current the Internet.
•Provide accurate information about your finan- •Have cash or available margin-buying power in •Understand that the opinions of securities ana-
cial status, investment goals and risk tolerance when your investment account, or transfer funds into that lysts should never be interpreted as a guarantee of
seeking advice so that your investment firm can account, to ensure payment for securities purchases future performance or rate of return.
provide you with appropriate recommendations. by the settlement date. If you are paying by check
Source: Securities Industry and Financial Marketing Associa-
•Seek out information you need or want from or funds transfer, you should always make payments tion. This article provided by Mike Paterchak, Branch Manger,
your financial adviser by asking any questions you directly to your investment firm. Stifel, Nicolaus & Co. Inc., Member SIPC and NYSE

You know where you want to be financially—


ten, 20, 30 years from now. And you have a
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provide you with guidance that truly fits your personal situation.

© 2009 Stifel, Nicolaus & Company, Incorporated. Member SIPC and NYSE. For more information and the location nearest you, visit us on the web at www.stifel.com.
22 MidSEPTEMBER 2009 The Business Journal

September 11,
2009 Credit Union Rates
FINANCIAL CERTIFICATES OF DEPOSIT AUTO LOANS MORTGAGE LOANS
INSTITUTION Term APY Minimum Term Rate Type Down Payment Term Rate, 2-Wk Trend Fees

ASSOCIATED SCHOOL 1 Year 1.75 — $1,000 Up to 48 Mos. 5.70 Fixed 20% 15 Year 4.87 — 2+200
EMPLOYEES 2 Year 2.05 — $1,000 Up to 60 Mos. 6.20 Fixed 20% 20 Year 5.25 — 2+200

FIRST CHOICE COMMUNITY 1 Year 1.85 — $500 Up to 48 Mos. 5.65 Fixed 20% 15 Year 5.50  0+costs
(formerly RMI CO. EMPLOYEES) 2 Year 2.01  $500 Up to 60 Mos. 5.65

OHIO EDISON/ 1 Year 1.75 — $1,000 Up to 48 Mos. 5.70 Fixed 5% 15 Year 4.625  0+costs
PENN POWER 2 Year 1.99 — $1,000 Up to 60 Mos. 5.99 Fixed 5% 30 Year 5.50  0+costs

SEVEN SEVENTEEN 1 Year 1.50  $1,000 Up to 48 Mos. 5.99 Fixed 5% 15 Year 4.50  0+costs
2 Year 1.80  $1,000 Up to 60 Mos. 5.99 Fixed 5% 30 Year 5.125 — 0+costs

STRUTHERS FEDERAL 1 Year 1.00 — $1,000 Up to 48 Mos. 6.00 N.A. N.A. N.A. N.A.
2 Year 1.50 — $1,000 Up to 66 Mos. 6.00

YOUNGSTOWN CITY 1 Year 1.65 — $2,000 Up to 60 Mos. 5.99


EMPLOYEES FEDERAL 2 Year 1.65 — $2,000 Up to 72 Mos. 7.25 N.A. N.A. N.A. N.A.

Arrows tell whether rates rose or fell since last issue. Dashes indicate “unchanged.” Rates are subject to change without notice and should be confirmed before entering into transactions.
©2009 Youngstown Publishing Co. All rights reserved.

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The Business Journal MidSEPTEMBER 2009 23

BY STACIA ERDOS

Media Scope
Attack of the ‘Concerned’
A fender bender therapy and treatment for as long as I
needed it. How had they learned about
crams my mailbox my accident so fast?
with solicitations. The next day more phone calls and
then came the nonstop mail – letters

T
here was no ambulance, but I from attorneys in Youngstown, Ak-
sure feel like I was being chased. ron, Cleveland, even Columbus. One
Excuse the slight detour from included a DVD.
the usual Media Scope column, but There were mailings from chiro-
my other potential topics are buried practors saying, “Call now to schedule
under a pile of solicitations or, should a no-cost, no-obligation consultation
I say “letters of and a 10-point
c o n c e r n ” t h a t It was obvious they’d gotten spinal screening
cover my desk.
You see it all
copies of my police report. Much examination.”
Some appealed
started on a recent to my chagrin, I found it myself to my fears – “39%
Tuesday. online. of whiplash pa-
I was on my tients report disc
way home from work and was stopped degeneration within 5 to 10 years
for a red light at South Avenue and after the accident.” “Don’t be fooled,
Midlothian Boulevard. Suddenly I felt see a doctor first.” Some attorneys
a bang. My car (and head) lurched warned me about chiropractors.
forward. More annoyed than any- Other attorneys blatantly appealed
thing, I got out of the car to find a to my monetary desires. They urged,
van had rear-ended my car. Its license “Call 1-800 HURT NOW.” “Get a

Choose Quality Care...


plate and some lovely blue paint were cash advance!” “Find out how much
imprinted on my bumper along with money you could get!”
several dents. It was obvious they’d gotten cop-

Close to Home
The driver began apologizing and ies of my police report. Much to my
taking full blame saying she wasn’t chagrin, I found it myself online. But
paying attention. We exchanged in- some had the information even faster,
formation and I called my insurance within hours of the accident. I’ve since
agent (and friend) who insisted I get discovered some law firms actually  24-Hour Emergency Department
a police report. send people to police departments to  Inpatient Care
The police officer who responded comb through the accident reports to
tried his best to dissuade me from find the names of victims and poten-
 Obstetrics and Gynecology
filing the report – something about tial clients. It almost made me wish I  Skilled Nursing Facility
it meant more paper work for him, hadn’t called the police. No wonder  Inpatient and Outpatient Surgery
he’d have to cite the other driver and everyone is suing each other and we’re
there really wasn’t any point. But at in the midst of a health-care crisis.  Oncology
my insistence, we proceeded. Without While personal-injury attorneys  Endoscopy
ever stepping out of his cruiser, he are allowed to send mailings as long
took down my name and address then as they’re clearly marked “advertise-  Medical Imaging
said I could go. ment,” the Ohio Supreme Court’s  Rehabilitation Services
“Don’t you want some sort of state- Code of Professional Responsibility
ment?” I asked. He replied, “You were includes acknowledgement that “the
 Cardiopulmonary Rehabilitation
stopped at the red light and she hit situation is fraught with the possibility  Laboratory
you, anything else?” I thanked the of undue influence and intimidation”  Sleep Lab
officer for his professional, courteous for an accident victim who feels over-
manner and I headed home. whelmed. And lawyers are subject to  Outpatient Treatment
I did have a mild headache and the “Do Not Call” provisions.  Pain Management
a sore neck so I took some Motrin My neck is still aching so I am go-
and started running the kids to their ing to get X-rays, but frankly, I’m so  Outreach Services
activities. turned off by the barrage of calls and
After returning home that evening, mailings, I’ve decided to work it out
I had no fewer than six messages with the insurance company myself.
blinking on my phone from chiroprac- So, if you are an attorney or chiroprac-
tors and personal injury attorneys tell- tor reading this column and feel the
ing me to call them right away because need to express your concern, how 1995 East State St., Salem (330) 332-1551 www.salemhosp.com
I was entitled to free consultations and about a fruit basket?
24 MidSEPTEMBER 2009 The Business Journal

BY MONNIE RYAN

Local Dot Com


Out of Sight, Out of Column
Columnist tells how she I really got rolling in the kitchen
selects sites to feature. section, where I smell a challenge:
One of these days, I’ll be there to try

O
ften I’m asked how I pick local the newest “Holy Cowza Yowza,”
Web sites to write about in flatbread topped with peppers so hot
this column each month. Well, they’ll give a gift certificate to the per-
I make it a point to jot down Web son who can eat the most. Hey, guys,
addresses of local businesses I see no contest: Might as well go ahead and
in newspapers, on TV and even on give me the prize right now.
billboards, adding them to a running Freelancers like me are always on
list that I keep at the ready. the lookout for job prospects (although
Often, I choose a category to feature I have no plans to change my semi-re-
– say, law firms or government agen- tired status). Still, I’ve signed up at
cies – and then LinkedIn.com as
search my list and I do a test run to determine well as checked
local phone books that the addresses are accurate; into The Valley
to find sites to Lead Group, Val-
match those savvy you’d be surprised how many are leyLeadGroup.
enough to include not. (I found two while compil- com. Members of
their Web address ing this column.) this local associa-
in their ads. Then, tion, which meets
I do a test run to determine that the Wednesday mornings in Cornersburg,
addresses are accurate; you’d be sur- exchange “qualified” business leads.
prised how many are not. (I found two Once someone has been approved
while compiling this column.) for membership in a particular field,
Sometimes, I find sites in strange such as real estate, no one else from

���������������
places. As I was out running errands that field is allowed to join.
recently, I spotted a stretch limo. Cool On another note, possibly as early
vehicle, yes, but more cool to me be- as this Christmas, we plan to treat

�������������������������
cause stretched across the back was ourselves to a larger flat-screen TV.
the Web site of Fab Limousines Inc., Doing that means we’ll have to replace
FabLimo.com. At the site, I was sur- the large storage cabinet we’ve had for
prised to learn about all the available years – we’ve reached our limit on the
� � � � ������������������� services. I know folks who’ve hired size of the TV it will accommodate.
� � � � ������������������� a limo to take them to concerts and While we’re at it, we’ll look into re-
ballgames, but I didn’t know about placing our amplifier and speakers.
������������������ the party buses, shuttle buses and Returning to my list, I found The
������������� motor coaches that make daily runs
to casinos and New York City.
Speaker Shop in North Lima, The-
SpeakerShop.com. Here, I saw some
�������������������������������������� Even though they’re only estimates, to-die-for cabinets (custom-built at
it’s nice to get some idea of the cost of the company’s shop) and learned that
���� ���������� ��� ����� ��� ������ ������� booking a vehicle here. Other links should I buy something, they’ll handle
���������������������������������������� provide company background, pho- installation. I also like that privacy
tos of vehicles and another division, and return policies are spelled out.
�������������������������������������� Chauffeurs4hire.com. Since I was finishing up this col-
����������������������������� Most readers, I’d guess, are aware umn just after uploading a photo
���� ���� ��������� ����� ��� ��������� ��� that my husband and I are wine lovers. of an Amish quilt to one of my on-
Most afternoons when the weather is line galleries, my thoughts were on
������������������������� reasonably warm, it’s likely you’ll find needlework. Figuring I might find
�������������������� us sitting in our front-porch rocking something among the unique shops in
chairs toasting the after-school bus Cortland, I went to the city’s Web site,
drivers as they chauffeur Niles Middle CityOfCortland.org, and checked the
School students back to their homes. business directory.
So when I learned about Vintage I hit pay dirt at Quilter’s Fancy,
Estate Wine and Beer in Boardman, I QuiltersFancy.com, finding items for
�������������������������� made a beeline for the Web site, Vin- sale that include darning needles, but-
������������� tage-Estate.com. To start, I checked tons and books by shop owner Cindy
�������������
������������� out the on-tap beers (more suited to Oravecz and others. It’s a fun place to
���������� my husband’s tastes) and wine (ah yes, browse – and next time I’m in Cort-
��������������
a Reisling). land, I plan to peek in the shop.
The Business Journal MidSEPTEMBER 2009 25

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ach4725-04_MV_ER_MVBus_4C_AR_20090721.indd 1 7/21/09 2:03:54 PM


26 MidSEPTEMBER 2009 The Business Journal

CREATED IN ITALY.
BELOVED IN
AMERICA.
At Carrabba’s Italian Grill,
our menu features authentic,
handmade recipes passed
down for more than four
generations. From our flavorful
dishes like Linguine Pescatore
and Chicken Bryan, to our
warm Italian hospitality, we’re
committed to making every meal
memorable. Join us at Carrabba’s
tonight and experience for
yourself why it’s just that good.

����������������������������������������������������������
Available for Private Luncheons and Large Party Carry-Out It’s just that good.
The Business Journal MidSEPTEMBER 2009 27

What’sForDinner?
Restaurants Cater to Special Dietary Needs
Food-conscious consumers
want low-carb, low-fat and
vegetarian options.
By Maraline Kubik

T
he Springfield Grille may be best
known for it steaks and crab
cakes, but many diners opt for
more healthful, meat-free entrees.
“We get five to eight special re-
quests a day from vegans, not counting
special requests because of allergies,”
says B.J. Sulka, general manager of the
Springfield Grille in Boardman.
Vegans are strict vegetarians who,
in addition to abstaining from meat,
poultry and fish, also do not eat dairy
products such as eggs, cheese, milk
and butter.
“Vegetarianism is not becoming
more popular,” Sulka continues. “It’s
more about the carbs and fat. People
are a lot more health-conscious.” As
a result, they opt for more healthful
Chef Melissa Yohman-Murphy and her husband and sous chef, Stephen Murphy, say half of the items on Blue Iris’ menu are vegetarian.
alternatives to meals based on red
meat and other animal products. offers “From the Earth” vegetarian offerings, such as Tuscan greens and and Ohio-raised meats are used when-
About half of the Springfield Grille’s dishes on page one that can be ordered beans with spicy sausage, can be made ever possible, Yohman-Murphy adds.
vegetarian offerings are on the menu, separately or paired with offerings without meat. “Even people who are not vegetar-
the others are suggestions servers of- from “Land and Sea” on page two, she Fresh, natural, organic ingredients, ian are more inclined to want fresh
fer when diners express an interest in explains. Some of those Land-and-Sea locally grown fruits and vegetables, vegetables,” she says. “Our motto is
meat-free meals or meals that meet ‘Celebrate life and eat good food.’ ”
other special dietary requirements,
Sulka continues. “We take food aller-
gies very seriously here and our serv-
Cookin’ with Vernon Among the offerings listed on the
From the Earth menu are sauteed
spinach with pine nuts and golden
ers are all trained to offer alternatives
that aren’t on the menu. We have such
a large [and varied] menu that we can
Makes Debut on Web things out of the garden,” Cesta says.
raisins, crispy potatoes baked with
fresh herbs, wild mushrooms sautéed
in garlic butter over crostini and the
Blue Iris salad, which combines or-
do anything.” By Jeremy Lydic
Many of Springfield Grille’s pasta “Fresh tomatoes, fresh basil. So, we ganic field greens with pears, boursin
dishes are vegetarian, Sulka says. The
restaurant even offers what he calls
“pasta/no pasta,” a dish that resembles
angel hair but that is made from a va-
F rom the restaurant via the Web
to your kitchen and dinner
table, Vernon Cesta’s latest
venture offers a chance to enjoy the
taste of Vernon’s Café at home.
did a pasta dish that’s very simple.”
Cesta, who uses in the restaurant
vegetables and herbs that he grows in
his garden at home, says dishes will be
seasonal, such as char-grilled rib steak
cheese and carmelized nuts.
Land-and-Sea offerings include
medjool dates wrapped in bacon, Ca-
ribbean crab cakes, beef filet mignon
skewers with red wine jelly, Mediter-
riety of vegetables sliced into slivers.
A marinated portabella mushroom To promote the restaurant in Niles for October’s episode to complement ranean chicken with feta cheese, red
sandwich is also a popular meat-free and drive more traffic to its Web tailgating during football season. onion, sun-dried tomatoes and kal-
option that he mentions. site, www.vernonscafe.com, Cesta Cooking in front of the camera is amata olives, and eggs in purgatory,
Vegetarian dishes have been avail- launched an online cooking program nothing new to Cesta, who has done which Yohman-Murphy describes as
able at the Springfield Grille since it late last month. The program features cooking segments with WKBN-TV. “a fresh organic egg slow poached in
opened 13 years ago, Sulka notes. a dish on the restaurant’s menu and It’s no different than the fast-paced tomato sauce and served on toasted
At the Blue Iris on Courthouse wine pairing by its sommelier, Dennis nature of the kitchen, he says. The Italian bread with shaved pecorino
Square in Warren, half of the menu is Huston, who’s been recognized with list of featured dishes was compiled romano cheese and hot peppers on
vegetarian, reports Melissa Yohman- six Wine Spectator awards. With the before the first shoot. the side.”
Murphy, head chef and co-owner of help of 2 Ticks & The Dog Promotions Once the ingredients are gathered, Every dish on the menu, she ex-
the fine-dining establishment. Inc., the first episode of “Cookin’ with Cesta cooks “just like I was cooking plains, “has a pronounced flavor of its
The restaurant’s menu, which Vernon” was posted in August with for a customer,” he says. Each dish is own but also complements whaterver
features American tapas, or “small Cesta preparing capellini pomidoro. presented so viewers can follow. you pair it with.”
plates that come out a little at a time” “Right now, I’m getting a lot of See COOKIN’, page 29 See RESTAURANTS, page 28
28 MidSEPTEMBER 2009 The Business Journal

Restaurants: Cater to Dietary Needs


From Page 27 Golden Hunan also offers a variety
Tapas dining, she continues, “is of tofu-free vegetarian options, Yang
progressive.” Diners may order one says. Among those he mentions are
dish and then another, or they may vegetable delux, which blends Chi-
order several at once but they don’t nese and American vegetables in a
necessarily come out at the same white sauce, and Hunan-style green
time. “It’s more relaxed,” Yohman- beans, a spicy dish flavored with
Murphy says, “and very popular in garlic. “There are a lot of Italians in
larger cities.” Youngstown and they like garlic,”
Sometimes, diners will order dishes Yang says, explaining why he believes
from the From the Earth menu and the dish is so popular.
not even realize that they haven’t Overall, Yang attributes 10% of
ordered meat – even if they aren’t veg- Golden Hunan’s business to the sale
etarians, she says. Other times diners of vegetarian cuisine.
who prefer vegetarian meals but who Vegetarian dishes account for as
aren’t what Yohman-Murphy describes much as 20 or 25% of sales at Ange-
as “radical vegetarians” will order fish Netta’s Café & Bakery in Canfield,
or egg dishes along with vegetarian and health-conscious items account
plates, she says. for a full 50%, says Angela Briceland,
When she opened the Blue Iris with who manages the family-owned res-
her husband and sous chef, Stephen taurant.
Murphy, with help from her father Since her parents opened the res-
and co-owner Michael Yoman, Yoman- taurant seven years ago, Briceland says
Murphy says she wanted to offer fresh the menu has included vegetarian and
food year round and dishes that would other items for the health-conscious,
provide something for everybody. most of which include Weight Watch-


“Local farmers make it easy for me ers point values. “My mom has been

� ����� ���������������
to do my job,” she says, by providing into Weight Watchers for years,”
fresh-from-the-farm produce most of Briceland explains.


the year including a mystery basket Daily specials always feature at

��� �������������
that she says “keeps me on my toes.” least one item Briceland describes as
Because she never knows what the “health-conscious,” such as tilapia
mystery basket will contain, Yohman- with grilled sugar snap peas, mango
Murphy says she must be quick to chunks, red peppers, asparagus and
��������������������������������������������������� come up with an appealing recipe
that will showcase the produce while
sweet onions served with a salad. A
vegetarian item is also often included
�������������������������������������������������� it is at its peak. “Before people were among the daily specials, she adds,
eating all this fancy food, they were and some menu items can be served
������������������������������ eating simple food from the garden,” vegetarian style, such as the eggplant
������������ she notes. parmesan, which is served with either
The Blue Iris also offers desserts, a traditional meat or marinara sauce.
����������� which Yohman-Murphy proclaims Italian greens, the restaurant’s best-
������������
����������������� “are good for the soul.” Among the selling appetizer, is always served
����������������������� �������������� offerings is Chocolate Euphoria, without meat, unlike some restaurants
���������������������� which has “a fudgy brownie bot- that add sausage, Briceland notes.
�������������� tom, chocolate pastry cream, cookie Women are the biggest consumers
���������������������� ����������������� crumble, whipped cream and milk of the health-conscious offerings, she
�������������� chocolate pour-over. It’s all organic,” continues. Men order them too, she
���������������� she adds, and a Key lime pie that was says, but more often than not the men
��������������������� ���������� named “Best Pie on the Island” three opt for bugers or pizza.
��������������� years in a row when Yohman-Murphy Among the vegetarian and health-
����������������������� worked as a pastry chef at the Pier conscious items on the menu, Brice-
House Resort & Carribean Spa in land lists, are penne and greens,
��������������������������������� Key West. chicken Italiano, vegetable burgers

������������ ����������������������������������
� ����������������
At Golden Hunan in Liberty, tofu
tops the list of vegetarian offerings,
says Gary Yang, who’s worked in the
kitchen 15 years. “We sell a lot of
and salads.
AngeNetta’s is open from 11 a.m.
to 9 p.m. Monday through Saturday.
Golden Hunan is open from 11:15

���� tofu,” he says, especially General Tso’s


tofu, a hot and spicy dish. “General
Tso’s tofu is very, very popular.” Other
a.m. to 9 p.m. Monday through Thurs-
day and from 11:15 a.m. to 9:30 p.m.
Friday and Saturday. Blue Iris is open
restaurants may list General Tso’s tofu 5 to 9 p.m. Tuesday through Thursday
on their menus, he adds, but Golden and 5 to 10 p.m. Friday and Saturday.
�� �� �� �� �� �� �� � Hunan’s “recipe is very, very good.”
In addition to several tofu dishes
(Reservations are suggested for groups
of six or more.) The Springfield Grille
�������������������������������������� listed on the menu, Golden Hunan is open 11 a.m. to 10:30 p.m. Monday
will substitue tofu for meat in any beef through Thursday, 11 a.m. to 11 p.m.
������������������������������� or chicken dish to meet the require- Friday and Saturday, and 11 a.m. to 9
ments of vegetarians. p.m. Sunday.
The Business Journal MidSEPTEMBER 2009 29

Cookin’ with Vernon: Debuts on Web


From Page 27 post, Fogarty says. During the first
“The whole idea was to keep it two days the first episode aired on
simple for everybody,” Cesta says. YouTube, more than 300 watched, and
Because 2 Ticks & The Dog has feedback from restaurant customers
done advertising for Vernon’s Café, the has been positive. If that continues
agency decided it was time to design and episodes attract enough Web traf-
a Web site for the restaurant, says its fic, the show will continue, he says.
creative director, Jim Fogarty. When “We’re looking to build the Web
Cesta approached Fogarty with the presence the way Vernon has built
idea of putting together a cookbook, a clientele,” Fogarty says. “It’s up to
he thought that an online cooking customers and the people who visit
show would be a good way to adver- the Web site to decide how it goes.”
tise it because it gives customers a The biggest challenge was sched-
reason to return to the Web site. uling, Fogarty says. Each episode
Because some people can’t follow was put together from at least 25
a cookbook recipe, the concept of an minutes of raw footage, filmed in
online cooking segment gives view- the restaurant’s kitchen after hours.
ers a visual guide, Fogarty says. The Because the restaurant is sometimes
video offers the benefit of being able open until midnight, “some of the
to pause or replay a segment as well as episodes were shot until 2, 3 in the
the ability to watch it on a computer morning,” he says. And just as Cesta
or portable media player. chose the recipes, he also had a hand
“When you’re making a commer- in the final editing, Fogarty says.
cial, you’re always wanting to lead “Vernon approves everything just
somebody back to the Web site,” like his restaurant,” Fogarty says.
Fogarty says. “So, you’re finding a lot “Cookin’ with Vernon,” which
more companies putting more accessi- features a theme song written and
ble video and more media on the Web performed by local musician Frank
sites to try and bolster their business Castellano, is available online as well
or to give more information.” as on Time Warner Cable’s Find It on
Each episode runs about five min- Demand and Comcast’s Searchlight
Vernon Cesta, owner of Vernon’s Café, displays a dish featured in “Cookin’ with Vernon.” utes, and 12 episodes are ready to on Demand.

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30 MidSEPTEMBER 2009 The Business Journal

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The Business Journal MidSEPTEMBER 2009 31

Creative Menu Offerings Draw Diners


Summer is always a slow
season for restaurants, sales
usually pick up in the fall.
By Dan O’Brien

E very restaurant wants to be different. But not


that different.
It’s clear that tastes in the Mahoning Valley
extend well beyond the menu of meat and potatoes
as more restaurants here have introduced their own
distinctive cuisines to attract folks with a broad ar-
ray of tastes.
“We like to take the risk and offer meals and
dishes not well-known in the Valley,” says Jim Mook,
executive chef at The Fifth Season Restaurant in
Austintown. “We love variety.”
Seafood dishes such as mangrove snapper, a fish
common off the Florida Keys, or wild game such as
alligator and kangaroo are popular among custom-
ers, Mook says. “I think the level of sophistication
among diners in the Mahoning Valley is pretty high,”
he adds.
Each Thursday, The Fifth Season offers some type
of wild game as its menu special. Besides kangaroo
Jim Mook, executive chef at The Fifth Season in Austintown, says the restaurant’s $10 menu has “worked out real well for us.”
and alligator, patrons have ordered their share of
bison, wild boar, ostrich, duck or frogs’ legs. “A The summer months are normally among the are made in-house: “Nothing is frozen. Everything
lot of wild game is very lean and rich in protein,” toughest in the restaurant industry, and sometimes is fresh.”
Mook notes. it’s hard to compete with busy vacation schedules, The one-two punch of an already slow season and
The restaurant makes sure it has enough entrees festivals, graduation parties or weddings. a harsh recession has taken a toll on the restaurant
on the menu to satisfy the less adventurous diner. “Business has been slow, but we’re not too far off industry. A survey conducted by Data Development
“Parmesan Romano chicken is one of our trademarks from last year,” reports Nick Stevenson, manager Worldwide found a large number of customers dine
here,” Mook says. And, the restaurant does a large at Carrabba’s Italian Grill, Boardman. “We’re mov- out less often and are likely be tighter with their cash
business in traditional fare such as steak and pork ing into the months where we start to see things even as the economy rebounds.
chops. shift.” The survey showed that when patrons do dine
Mook says even the most exotic dishes aren’t Through the summer, Carrabba’s promoted its out, they’re apt to spend less – either selecting lower-
enough to drum up business by themselves. Ulti- “Summer in Italy” special – the restaurant’s Tuscan end items on the menu or redeeming gift cards or
mately, customers are very concerned about the tab, tomato salad and chicken arugula. “We always do coupons. Those restaurants that cater to upscale
and with the economy still in the doldrums, diners something like this every quarter,” he says. However, customers were more likely to be hit the hardest,
are more conscious than ever about price. he relates, what patrons really crave is “anything off the study showed.
“A lot of people think that we’re way outside their the grill, especially steaks and chicken.” Chicken “This summer was terrible,” relates George
price range,” Mook says. “Not so.” marsala – chicken prepared with mushrooms, pro- Mager, owner of Café Cimmento, Youngstown. The
Between 4 and 9 p.m. Tuesday through Thursday, sciutto and Lombardo Marsala wine sauce – is among downtown restaurant is known for its Italian pasta
The Fifth Season touts its $10 menu – offering 10 the top sellers off the grill, he says. Other favorites dishes – some of which are original creations. “It’s
entrees at $10 each. “It’s worked out real well for are grilled Norwegian salmon and sirloin Marsala. slow anyway for restaurants during this period, but
us,” Mook relates. “We’ve seen a lot more walk-in Stevenson says that Carrabba’s, while a franchise, I also think the economy had an impact.”
business as a result.” bases its menu on family recipes, and all the dishes See MENU, page 32
32 MidSEPTEMBER 2009 The Business Journal

Menu: Draws Diners


From Page 31
A good chunk of the restaurant’s business comes
on evenings when shows are booked at the nearby
Covelli Centre and the DeYor Performing Arts Cen-
ter. Since there are fewer bookings during the sum-
mer at indoor venues, it means less traffic downtown
and fewer patrons in the restaurant.
That should change over the next several months,
Mager says. “There are a lot of things picking up at
the Covelli Centre,” he relates. “There are a lot of
good shows coming and a new hockey team is set
to play in October. I expect we’ll do well.”
While the Cimmento menu consists of traditional
pasta dishes, meats and chicken, Mager says it also
includes dishes concocted at the restaurant. “I know
no one else sells our cavatappi niotti,” he relates, “It
was created here.”
Half of all the dinners the restaurant sells are
pasta dishes, Mager reports, while chicken outsells
Café Cimmento’s beef and pork dishes by a 2-to-1 George Mager, owner of Café Cimmento, and his daughter, Mary Ceci, expect business to pick up as fall approaches.
margin. Among the new entrees for Rosetta Stone is a “We have a lot of university professors and students
“The key to remaining successful is consistency,” New Zealand rack of lamb, Sop adds. “We also do a that eat here.” YSU students, he relates, receive a
Mager relates. Concert nights are especially busy and sushi and Ahi tuna,” he says. 10% discount if they produce their student identi-
the restaurant has several wine tastings scheduled for Rosetta Stone’s seafood, such as baramundi Aus- fication cards.
the fall. Café Cimmento’s wine list includes bottles tralian, mako shark and ono – a lean whitefish – are “We’ve also started a V.I.P. club” that enables pa-
that range in price from $12 to $90 each. “We serve flown in daily from Hawaii. “We’ve trimmed back trons to receive text messages with a prompt number.
high-end wines such as Camus or Silver Oak – we our specials, but put some more rare dishes on the The number will then direct the customer to a coupon
don’t sell a lot of those,” he laughs. regular menu. Business for us doubles in September. worth 10% on a purchase the following month.
Greg Sop, co-owner of The Rosetta Stone, We try to keep a balance of comfort foods and foods He also notes that prices at the restaurant have
Youngstown, is also expecting bigger crowds over outside the norm,” he says. come down since Sop renegotiated deals with some
the fall season: “We’ve just come out with a new din- Rosetta Stone also grabs extra business when of its vendors. “We want to appeal to a variety of
ner and lunch menu, so we’re excited about that.” Youngstown State University is in session, Sop says. customers,” he says.

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The Business Journal MidSEPTEMBER 2009 33

I
Pastabilities: Our choices suited us just fine, Besides all that, we learned on our search visit
f ancestral heritage has anything to do but each of the restaurants we visited has plenty of that the restaurant offers WiFi access – a real plus
with it, our favorite foods should be other wonderful options. We’re especially fond of the for on-the-go business people.
bangers and mash, Wiener schnitzel and stuffed banana peppers appetizer here. For an entrée, The real draw, though, is the food; we love
steamed leek pudding. It’s always been don’t miss the linguini anacapri – shrimp, calamari, the fettuccini primavera ($12.95). It’s made with
mussels and clams sautéed in white wine sauce. homemade noodles and fresh vegetables topped
a puzzlement as the king of Siam told with Alfredo sauce. If you prefer tortellini, there’s

O
Anna, then, as to why we’re so fond of the tastes ne of the newer entries in the local Italian a wonderful Alfredo version in which the tortellini
of Italy. Most often, we hanker for the common restaurant market is Rotelli, a chain based is stuffed with veal and topped with the sauce (also
in Boca Raton, Fla., that operates in six $12.95).
red sauce – whether it’s marinara or filled with The fettuccini noodles were fresh and cut relative-
states. In this area, restaurants are in Austintown,
meat or fish, it’s one of the first things we look Boardman and Liberty. It’s become our custom to ly thick; the veggies included cauliflower, carrots,
for on the menu when we go out to eat. stop for lunch at the Austintown restaurant on zucchini, broccoli florets and sliced black olives,
our way home from a photography outing at Mill all cooked just to the point of tender. The sauce is
Luckily, it’s found in abundance locally. Our fa- Creek Park. thick and creamy, and we think we detected a hint
vorite haunts include Sunrise Inn in Warren, Alberi- As at Salvatore’s, we end up ordering the same of sweetness.
ni’s in Niles, Caffé Capri in Boardman, Armando’s in things just about every time. For one of us, that usu- It’s not a huge portion – someone with a giant ap-
Liberty Township – our mouths start to water just ally means eggplant parmigiana ($9.99) – delicious, petite most likely could eat the entire bowl without
thinking about them. And, we have no doubt that but not exotic enough to qualify for our search. blinking – but we left satisfied and still brought
if we asked our readers for suggestions, we’d get a The standout here is the penne chicken and about half of ours home.
list longer than the Great Wall of China. broccoli ($11.99). It’s a good-sized bowl of grilled Pastabilities: The wedding soup
Every once in a while, though, we crave pasta chicken, sautéed broccoli, garlic and fresh toma- here is to die for, with a flavor-filled
with attitude. Hold the spaghetti with meatballs toes in a light white wine sauce – a broth, plenty of tasty meatballs and
– thank you very much – we want to savor the flavor taste that’s simply out of greens that are quite sufficient but
of something a bit more uncommon. We found some this world. don’t obliterate everything else. Also
special dishes that fill the bill – and our stomachs The broccoli is delicious are the gnocci, or potato
– quite nicely, and every single one comes through tender but not dumplings with red sauce and a meat-
the microwave for a second meal quite nicely once mushy, and ball ($11.95).
we’re back home. the cooked-

F
to-perfection or many years, we’ve bragged about

W e don’t remember how long ago it was


that Salvatore’s Italian Grill opened in
Howland, but since then, we’ve sampled
the pasta here way too many times to count. And,
chicken adds
a distinctive
flavor.
the quality of food in our little
part of the world, telling friends,
family and even the occasional stranger
that it just doesn’t get any better than
it’s a rare occasion when we order something other In Search of: here (well, with the possible exception of

Pasta with
than chicken cacciatore (officially named pollo seafood that was plucked from the ocean
alla cacciatore), penne alla vodka or the penne alla minutes before it landed on our table).
arrabiata, the latter composed of penne pasta with Once in a while, we get the chance to prove

Personality
prosciutto in spicy marinara sauce. it. When it’s Italian food we’re looking for,
More recently, Salvatore’s opened a restaurant there’s one place we’ve recommended for years:
in Austintown at what used to be The Lodge, thus Nicolinni’s Ristorante.
giving us two opportunities to chow down on our Just recently, in fact, an old high-school buddy
favorites depending on where we’re coming from. By Monnie Ryan and his wife flew in from Dallas for a 50th class
It was at this location, in fact, that we sat down to reunion, and this was our stop-of-choice for din-
enjoy the meals for our search. Another standout here is angel hair alla rotelli; ner. For reasons of distance, we visited the original
For our search visit, we passed on the spicy one, $13.99 buys a large platter of mushrooms, arti- location in Austintown instead of the newer one in
although we heartily recommend it to anyone who chokes, peas and sun-dried tomatoes in basil garlic Boardman.
likes his pasta with a bit of punch. But once again, white wine sauce. Yum! And yes, like everyone else we’ve ever taken there,
we couldn’t resist chicken cacciatore ($12.95) and Pastabilities: If you’re among the some who they left raving about the food.
penne alla vodka ($13.95). All the entrees here are like it hot, try the ziti diavolo; garlic, onions, green Our search visit, though, was for a late lunch.
substantial in size – we’ve always taken home at least peppers, sautéed sausage and chicken breast chunks Neither of us was extremely hungry, but knowing
half to keep in our refrigerator until we’re ready to tossed in hot Sicilian sauce. For lunch, great options we’d have leftovers (and remembering how extraor-
dig in again. are a freshly made pizza, available in traditional or dinary the dish was when we’d ordered it with our
Entrees are served with a small salad and a basket “gourmet” versions, or a calzone, stromboli or sub Dallas friends), we chose linguine Nicolinni. The
filled with freshly baked rolls and small squares of sandwich. white clam sauce contains broccoli florets, Italian
pizza. It is, we caution, quite easy to fill up on these seasoning, imported cheeses and a hint of crushed

A nother long-time favorite of ours is Enzo’s


goodies even before the entrees arrive. There’s a full red pepper ($15.95).
bar at both locations as well as daily specials. Restaurant and Lounge in Warren. When We’re not sure what makes this so mouthwater-
The cacciatore consists of a boneless chicken one of us worked in that city, it was a frequent ing – our money’s on those crushed red peppers,
breast sautéed in marinara sauce together with lunch destination. The food was delicious and rela- which impart a barely detectable zing, and a slightly
mushrooms, green peppers and tomatoes to meld tively inexpensive, and, unlike the fast-food places, thicker-than-expected sauce. The broccoli florets
all the flavors – then the whole thing is dumped on the atmosphere was warm and relaxing. Later, our are bite-size and cooked to just-tender, and there’s
top of a pile of spaghetti. No skimping on the sauce daughter and son-in-law held their wedding recep- no skimping on the chopped clams that top the
here, by the way; there’s way more than enough to tion here (yes, more wonderful food). whole thing. And if it matters, here, too, the server
ensure that every bite of pasta is saturated. Among the special touches guests are afforded is gift-wraps leftovers for you in no-muss, no-fuss
The penne alla vodka is in a tomato cream sauce ice water, delivered to the tables soon after they are fashion.
with prosciutto, shallots and vodka, making the seated. Still another comes at the end of the meal; Pastabilities: Consider the crème di pomadoro
sauce closer to pink than red. Some like it hot, in- instead of making guests scrape their leftovers into ($13.95), a flavorful combination of pancetta and
cluding us, so we add some crushed red peppers for those hard-to-manipulate containers, servers take sweet peas in tomato cream sauce over penne. If you
extra zing, but the flavor of this dish easily stands the plates back to the kitchen and wrap everything want to heat things up, don’t miss the hot peppers
on its own. neatly. in oil appetizer at $4.95.
34 MidSEPTEMBER 2009 The Business Journal
The Business Journal MidSEPTEMBER 2009 35

Vineyard: Growing in Youngstown. Yes, Youngstown.


From Page 1 bought at Lowe’s for about $5 apiece. The posts stand ing the vineyard. He also credits friends and family
Arlene Rosemond, acquired eight vacant parcels roughly five feet apart and are tethered together with members who helped plant some of the vines and
alongside the house where their grandparents once cords that stretch across the entire row to guide the says he doesn’t have any intentions to take his wine
lived in Brier Hill. Rosemond acquired the land growth of the vines. commercial – yet.
through Lien Forward Ohio, a program funded by Aside from concord, the vineyard should yield “I’d like to buy some more property behind us,”
Mahoning County that works to return tax-delin- French-American hybrids such as Noriet, Corot he says, gesturing to a line of trees along the south
quent land to productive use. Noir, Chambourcin, Marechal Foch, Marqueta and side of the vineyard. Some of that land, he notes,
Brier Hill was once home to a large concentra- LaCrescent. “Out of the 200 I’ve planted, I’ve only is owned by St. Anthony Parish, which turned him
tion of Italian immigrants, and Naples thought of lost eight vines,” he says. The growing season begins down when he offered to purchase the property.
re-establishing the winemaking tradition that’s long in May, after the last frost. “I wouldn’t mind expanding,” he says, hinting
since disappeared from the city. As for now, Naples considers the effort a labor of that someday he might try to market his wine. “But
Rosemond and her son, Nutchie, live at the house love and spends about two evenings a week tend- right now, I’m still an amateur.”
at the corner of Raymond and Burlington avenues
on the city’s North Side and help tend the vineyard
by weeding, trimming and cutting the grass. “I lived

�������������
here during my third year in medical school and
residencies,” Naples relates, emphasizing the senti-
mental attachment he still holds for the land.
“We still have a lot of family functions here,”

������������������
Naples says as he inspects a bunch of grapes that
should be ready for picking this month. “I’ve been
making wine for 20 years, and when the opportunity
came I thought this would be a great idea.”
This year will be the first harvest for Brier Hill
Winery and Vineyard LLC, a name Naples developed
out of respect for the storied neighborhood. “It takes
about three years” before grapes can be successfully
grown for winemaking, he explains.
The first harvest is expected to be small –
enough to make roughly 10 gallons of wine. “That
should make about 50 bottles,” Naples says. He
planted the first six rows – about 50 vines – the first
year, and added 100 more the second. This year,
he’s planted another 50 for a total of 200 vines. One
vine yields a gallon of wine, so the vineyard could
produce up to 200 gallons in a couple of years once
all the vines mature.
Winemaking is becoming a popular pastime here
in the Mahoning Valley, says Robert Kuzenko, owner
of Wine Makers Headquarters, Warren. “I’ve been
making wine for a long time, and I’d have to drive to
Cleveland or Pittsburgh for supplies,” he says.
That encouraged him to start his own wine and
beer-making supply business three years ago. “I’ve
seen 40% growth each year,” Kuzenko reports.
“There are a lot of people who make wine. It’s a fun,
relaxing hobby for a lot of people,” he says. ��������������������������������������������������
Although a skilled winemaker, Naples admits
he knew little about growing his own vineyard. “I ��������������������������������������������������
read everything I could on the subject, purchased
DVDs, and called just about everyone in the wine ����������������������������������������������
business,” he says. Specialists who operate wineries ������������������������������������������
in Ashtabula, Presque Isle, Pa., and upstate New York
were extremely helpful, he notes. ����������������������������������������������
The most important aspect of starting a vineyard,
Naples cautions, is to “grow what you can, not what �������������������������������������
you like.” Conditions in northeastern Ohio aren’t
conducive to growing the Merlot or Cabernet varieties ������������������������������
of grapes so plentiful in the Napa Valley. However, �����������������������
Naples found that his concord and French-American
hybrid grapes take to this climate very well. �����������������������������������������������
“Grapes need sun,” he says. “The Napa Valley
has on average between 190 and 210 days of sun
throughout the year. We’re lucky if we get 140 to
150. The California grapes could never survive the
winter.” He has vines shipped to him from the Finger
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Lakes area in New York and then plants them.
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To ensure the vines grow vertically, Naples de-
vised a simple trestle system made of metal posts he
36 MidSEPTEMBER 2009 The Business Journal

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The Business Journal MidSEPTEMBER 2009 37

ColumbianaCounty
Ambitious Goals Set for Development Director
Duties would include compiling
a list of available sites along with
needed infrastructure, zoning.
By Jeremy Lydic

W
ith unemployment levels nearing those
of the early 1980s, Columbiana County
officials eagerly await news of stimulus
funding so they can create the position of county
economic development director, but time is running
out.
When the Community Action Agency of Co-
lumbiana County got news that it would receive
$445,661 in Community Services Block Grant funds
through the American Recovery and Reinvestment
Act of 2009, its executive director, Carol Bretz, says
the first thing that crossed her mind was hiring an
economic development director. Columbiana Coun-
ty has lacked one since 2001 when funds ran out.
At press time, the agency had yet to receive the
funds so it could proceed in its search, Bretz says.
Thus, the 18 months the agency budgeted for will
likely be cut to 12, maybe less.
“This isn’t the situation I had hoped for when
we submitted our application in June,” Bretz says.
“Unfortunately, it’s taken the state longer to process
these applications than they originally expected. Any growth during a recession is good growth, and Compco Industries at 400 W. Railroad St. in Columbiana is creating jobs while
I am concerned that we’ve lost time.” adding customers, says its president and CEO, Rick Fryda, left. Since Jan. 1, the metal-stamping company has enjoyed the business
of 97 new customers while calling back five workers who were furloughed and hiring four new employees. “We see growth in
The grant is being held up because the Ohio
2010,” Fryda says. Such growth will be ideal if it comes in monthly bursts of up to 10%, says Compco’s CFO, Douglas Hagy.
Department of Development’s Office of Commu-
nity Services – through which funding is dispensed oversee his activities and set goals, Bretz says. The it attractive to business and “is in a pretty strategic
– wants the agency to address special conditions ideal candidate is someone from northeastern Ohio location” because of how close it is to metropolitan
before funds are released, Bretz says. who knows the area well and has at least 20 years areas such as Youngstown, Steubenville and Canton.
Such conditions include clarifying the use of of experience in economic development. Companies are looking at the county, he says, and an
funds budgeted for the county engineer’s office, pro- “We want to be able to see successful projects,” economic development director would follow up on
viding a list with dates of conferences and events the Bretz says. “They’ve got to have a track record. This their inquiries so the county can better compete with
development director will attend, and incorporating is too great of an opportunity to hire the wrong nearby counties in Pennsylvania and West Virginia
the more specific language Development provided person.” as well as Ohio.
in the memorandum of understanding between Among the director’s duties are working with the “I hope we’re successful in finding someone that
the action agency, county commissioners and the county engineer, Bert Dawson, county commission- has somewhat of a track record and has people skills
county engineer. ers, the Community Action Agency and Columbiana to open doors and market Columbiana County,”
Bretz had hoped to advertise the position for two County Port Authority to identify potential projects Dawson says. “I think we’ll get someone good.”
weeks beginning July 1 and start reviewing the ap- and apply for grants and funds. Job creation is the development director’s primary
plications the third week of July. Now, she says, the The director would also be responsible for com- charge, with goals of bringing in at least eight new
county will be fortunate to have someone in place piling an inventory of the commercial and industrial businesses in the technology, manufacturing and
by Oct. 1. The deadline to exhaust the funds is Sept. sites in the county available for development and health care sectors, those businesses creating or
30, 2010, a deadline that Bretz hopes Congress will posting them on a Web site, complete with exist- bringing in at least 125 jobs that pay at least $15
extend. ing and needed infrastructure, acreage and zoning per hour plus benefits.
From the stimulus-package dollars, the eco- issues. The Web site would be a central point of The director is also expected to help five busi-
nomic development director position would be al- information for companies interested in locating in nesses in the county expand, so that at least 75 more
located $311,229, with the agency spending another Columbiana County. jobs are created, these jobs paying at least $12 per
$100,901 for a full-time planner/grant writer, and The county has capitalized on some opportuni- hour with benefits.
$30,096 for its Senior Farmers’ Market Program. ties, such as the federal prison in Elkton and Heri- Minimum pay rates are based on an annual
After the stimulus dollars are spent, it will be the tage-WTI Inc. in East Liverpool, but other opportu- household income of $30,000 for a family with two
director’s responsibility to seek funds and keep the nities have fallen through, Dawson says. Speaking parents and two children, the minimum needed to be
position self-sustaining. as both county and sanitary engineer, Dawson says self-sufficient in Columbiana County, Bretz notes.
An 18-member board will choose the director, Columbiana County has the infrastructure to make See GOALS, page 39
38 MidSEPTEMBER 2009 The Business Journal

Pharmaceutical business at Morgan’s Drugstore and Gift Shop at 118 E. Lincoln Way in Lisbon “is stable at this point,” but gift
purchases are down 25% from last year, says its owner and pharmacist, Kevin Snyder, behind counter. Clerks Amy Humphrey, left,
and Paula Stoffel help customers find what they’re looking for and offer suggestions.

All Sports Sporting Goods moved into the Mezzanine Town


Mall at 129 E. State St. in East Liverpool on June 1, but has
served the area since 1977, says its business manager, Tom
Pease. Like any other small businesses, the trophy and athletic
clothing supplier has taken a hit during the recession, but its
custom print services have kept things steady, Pease says.
Prints on clothing, such as jerseys, sweatshirts and hats, make
up 75% of All Sports’ business, and the shop fills up to 40
orders a week. “T-shirts is where it’s at,” Pease says. “That’s A change in the times calls for a change in direction, and Kolby’s department store at 440 E. State St. in Salem has adjusted by
our bread and butter.” In an effort to expand its customer base, combining a focus on accessories with an online presence, say co-owners Gary and B.J. Abrams. The shop launched its first Web
All Sports is adding sign and decal printing this year. site, www.tennilles-kolbysofsalemllc.com, two months ago but still caters to walk-in customers such as Melissa Costa, right.

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The Business Journal MidSEPTEMBER 2009 39

Goals: Set for Development Director


From Page 37 poverty level in the county, 7,867 – 48.5% – of be temporary, forcing the agency to cancel those
Achieving these goals would be a huge step county public school students were receiving free services when the well dries up, Bretz says. An eco-
forward in a county where poverty rates exceeded and reduced-price lunches last October. Household nomic development director would give the county a
the state rate of 14.1% in 2005. In its 2008 State income must be at or below 130% of the federal chance to bring in new jobs, thus reducing the need
of Poverty in Ohio report, the Ohio Association of poverty level to qualify for the free-lunch program for the services the agency provides.
Community Action Agencies show that the Buckeye and less than 185% of the federal poverty level to In 2006, manufacturing jobs comprised 14.6% of
State’s East Central economic development region, qualify for reduced-price lunches. all jobs in Columbiana County, down from 50.2%
which includes Columbiana County, lost 8,492 “I think that’s an appalling statistic,” Bretz com- in 1970. Unemployment stood at 14.7% in July, up
manufacturing jobs, a 16.9% decrease from 2007. ments. “And every year since I began tracking that from 13% in April and inching closer to the 20.2%
The East Central region ranks third highest in eli- data, probably 15 years or so ago, it increases.” in January 1983, Bretz says. Columbiana County’s
gibility for Medicaid at 17.2% as well as households Because such funding comes with no guarantee unemployment rate ranks 28th among the 88 coun-
receiving energy assistance at 18.4%. It also has the of renewal, using it to expand such services would ties in Ohio.
second-highest percentage of adults without a high
school diploma at 21.1%.
Bretz, with the Community Action Agency 33
years, has witnessed the precipitous drop in the
number of jobs in heavy industry that paid their
workers well “and the impact on families and busi- ����������������������
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nesses in Columbiana County has been significant
and terrible,” she says.
As the number of such jobs has fallen, the demand
for social services has risen, and Bretz says demand
for her agency’s Home Energy Assistance Program
(HEAP) has never been higher. Between Nov. 1 and
Dec. 31, 2008, the agency spent $647,084 for that
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“People were just expecting that we would be able
to help them,” Bretz says. “We’re seeing a significant
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As the holidays near, The Ginger Jar at 240 E. State St. in Salem
will likely see an increase in its ceramic painting classes, says �������������������������
owner Marsha DeJane. “Summer’s kind of slow for that,” DeJane �������������������������������������������������
says. “When fall activities start, it’ll probably pick back up.”
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attract passers-by, but a decrease in foot traffic has mirrored


the loss of some storefronts downtown, DeJane says.
40 MidSEPTEMBER 2009 The Business Journal

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The Business Journal MidSEPTEMBER 2009 41

BuildingBetterBusiness
12 Initiatives to Revitalize the Valley
Retired Castlo exec charts of Engineers concludes the resultant development
will far exceed the cost.
High-Speed Rail Corridor. With all due respect to
the Ohio Rail Development Commission, the short-
roadmap for growth at 8. Implement Youngstown 2010 and Warren’s est distance between New York and the Eastern
Comprehensive Plan. Without strong central cities, Seaboard, and Chicago and the Midwest is through
chamber Salute to Business. the entire region will be at risk. Ohio’s most populated corridor, which traverses
9. Forge a Link with Western Pennsylvania. Our Pittsburgh, Youngstown, Warren, Akron, Cleveland,

B
ill DeCicco was named Business Advocate of economic region is composed of three counties in Lorain-Elyria, Sandusky and Toledo.
the Year by the Youngstown/Warren Regional Ohio and two in Pennsylvania. The Mahoning and 12. Promote the Mahoning Valley’s Location to
Chamber at its Salute to Business Breakfast Shenango valleys enjoy a strategic location between Prospective Employers. We are located at the mid-
Sept. 3. Cleveland and Pittsburgh, two great cities. point between Cleveland and Pittsburgh, New York
In accepting his award, DeCicco listed 12 ini- 10. Promote Tourism. Millions traverse the re- and Chicago, and also Cincinnati and Toronto. We
tiatives that he believes must be implemented to gion annually on our highway network and nearly remain at the center of the American Manufacturing
revitalize the Mahoning Valley. Here is some of 10 million people reside within a 100-mile radius. Belt, and half of the population of the United States
what he said: We need to attract these people as visitors to our and Canada is within a 500-mile radius. We have
1. Improve Our Image. There is considerable entertainment venues, cultural institutions and a skilled and dedicated work force, a low cost of
evidence that outsiders now have a better opinion museums, golf courses and lakes. living and a vast array of cultural, educational and
of us than in the past. To ensure a continued favor- 11. Place the Mahoning Valley on the National recreational amenities.
able image, we must demand accountability from
our elected officials. It is imperative that we elect
leaders who work diligently to improve the region
rather than those who are self-serving or beholden
Breakfast with Our Champions
to special interest.
2. Think Regionally. Considerable progress has
been made in recent years. I believe it began with
the Eastgate Regional Council of Governments and
continued when three chambers from Youngstown,
I was privileged
to have breakfast
(along with over
600 other people) with
some of our region’s
crucial to our success: “It’s all about the children!”
The chamber’s Salute to Labor Achievement
was awarded to Larry Fauver, vice president of the
Mahoning Trumbull AFL-CIO. Through the years,
he has been the voice of reason. He understands
Warren and Niles merged to form the Regional best examples of why that neither labor nor management can exist suc-
Chamber. I am encouraged by the recent formation the Mahoning Valley cessfully alone.
of additional regional organizations, including the is on the upswing. At It takes cooperation from both sides to create a
Mahoning River Corridor Initiative. this year’s Regional successful atmosphere in which industry can pros-
3. Continue Good Labor/Government/Manage- Chamber’s Salute to per. Larry understood what needed to be done to
ment Relations. Labor, government and manage- Business breakfast, four increase jobs and worked closely with management
ment collaboration is a major reason why General outstanding people were to improve the conditions and safety of labor.
Motors made the decision to build the Cruze at honored. Bill DeCicco, recently retired executive director
Lordstown and why the Youngstown Air Reserve Sta- Ed Muransky, named of Castlo Community Improvement Corp., rightfully
tion remains as a major employer. Blue or white col- Business Professional of was honored as the chamber’s Business Advocate of
By Pat Rose
lar, Democrat, Republican or independent: We all are the Year, taught us all to the Year. If you are not familiar with the name, Cas-
BBB President
in this together. Our diversity gives us strength. be entrepreneurial and tlo stands for Campbell, Struthers and Lowellville
4. Complete the Regional Highway Network. a futurist. He loved a unique pretzel that he tasted – towns severely affected by the steel closings
Projects such as the Hubbard Expressway, relocating at a trade show and took a chance that others of the 1970s. What were the sites where men
U.S. 62 from Route 11 to Alliance and the missing would love it too. Auntie Anne’s is now in malls and women made a decent living became the
Route 422 link from Warren to Cleveland were all all over the country. He also understood that brownfields, where mills were torn down for
planned over 50 years ago. What’s taking so long? doctors needed facilities designed just for them. scrap and the soil and water were polluted
5. Education, Education, Education. A good So Ed met that challenge with The Surgical with the waste.
education means a good job. A good job means less Center at Southwoods. He made the point that Bill understood you had to play the hand
social disorganization. Emphasis must be given to you can be successful in our area. You just you were dealt. He turned those brown-
finding better ways to assist our inner city schools need to work hard and smart and surround fields into an industrial park where new
and help those children most vulnerable. yourself with good people. businesses could locate and put good men
6. Encourage Brownfield Redevelopment. Al- Germaine Bennett was honored as the and women back to work. What he has cre-
though the Valley lost 50,000 steelmaking jobs, we Nonprofit Professional of the Year. Everyone ated here in the Mahoning Valley is used as
now have thousands of acres available of developable at the head table literally gushed about her hard a template for other cities that have suffered similar
sites that can be occupied by new environmentally work, not only as a teacher and principal, but also losses to their industrial bases.
friendly businesses. Continued support of brown- in retirement as an member of nonprofit boards and Bill outlined 12 economic development initiatives
field developments must remain a priority. committees. at the breakfast and we all walked out of the meeting
7. Restore the Mahoning River. Nearly a century But Germaine wanted only to leave one thought with the same thought; Bill gave us a map to rebuild
of making steel rendered our Mahoning River an with us. It wasn’t about working together, although the Mahoning and Shenango valleys. You can read
environmental disaster. Although it will be costly to she truly believes in that. It wasn’t about support- his 12 initiatives at the top of this page.
remediate environmental problems with the river, a ing the nonprofit community, although she leads by I urge you to do your part to become a part of
cost-benefit study prepared by the U.S. Army Corps example in that category. Her one thought and it is our rebirth.
42 MidSEPTEMBER 2009 The Business Journal

YMCA To Begin
$6M Expansion
W
hen the D.D. & Velma Davis Family YMCA
was constructed six years ago, Youngstown
YMCA President and CEO Ken Rudge
thought that the branch would hover around 12,000
members – more than enough to sustain its new
operations. He was both right and wrong.
Rudge was right when he thought that number
would sustain the Davis Branch. However, instead of
12,000 members, the branch at one point last year
hit 16,500. Add in the demand for its community
programs, which attract about 10,000 nonmembers
a year, and an average of 40,000 people pass through
the doors every month.
“That’s a half-million people a year. We needed
to make it larger,” Rudge said as he and other dig-
nitaries gathered Sept. 10 for a groundbreaking
ceremony to usher in a new $6 million expansion
of the Davis Branch. “This addition wasn’t in the
cards originally.”
The Davis YMCA opened Sept. 10, 2003.
The addition will consist of mostly youth fitness
and recreation programs, expanding the Y’s ability to
build a healthier community based on family, faith
and love, Rudge said, “It’s a place that families can Turning shovels during a groundbreaking ceremony Sept. 10 are project architects Greg Strollo and Robert Buchanan, CEO Ken
enjoy together.” Rudge, board President Jay Yerian and Tony Lariccia. The Davis YMCA opened Sept. 10, 2003.
The expansion will add 30,000 square feet to floor, both for youth. The second level will consist The project also includes adding a children’s art
the 75,000-square-foot building. The new space of an expanded fitness center, an aerobics studio, studio and an enhanced children’s center near the
will house a recreation center for youth as well as a a staff lounge, a new community room and new main entrance. And, the existing preschool center
fitness center and a multi-purpose gym on the first restrooms. and family adventure center will be remodeled.

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The Business Journal MidSEPTEMBER 2009 43

TIPS FOR CLIMBING THE CAREER LADDER, COMPILED BY MONNIE RYAN

Getting Ahead
Working Your Way Up
Prove your worth and your own.
gain advancement. • Join and volunteer in industry
associations. Nothing can make you

I
f you think that simply showing more visible than joining industry
up on time and doing your associations. Meetings, mixers and
job proficiently will get you a events provide priceless networking
promotion, think again. These days, opportunities and can expose you to
employees have to prove their worth key players and industry leaders.
to gain advancement as employers ask
workers to do more with less and keep Cover Bases in Cover Letter
operating costs low. The cover letter usually is the first
Experts from Snelling Staffing Ser- thing the hiring manager sees, and is
vices offer these tips to help you make one of the best tools to make a posi-
the most of career opportunities: tive first impression. To help ensure
• Keep up with trends and tech- that yours conveys the right messages,
nology. Employers are all looking for consider this advice from Robert Half
top-caliber performers who possess International:
specific skills and know-how, so it’s • Research the firm and industry
crucial that you stay up with what’s through the Internet, trade publica-
happening in your field. tions and the library. Demonstrate
• Stay marketable. Attend classes your knowledge of the field and re-
and seminars, especially if the com- quirements of the position and com-
pany is willing to pay the registration pany. Explain why your background
fees. Volunteer for projects that will meets the organization’s needs.
enhance your abilities. Being involved • Don’t rehash your resume. Focus
shows initiative, an attribute your boss on key aspects of your background
will respect. Keep an up-to-date re- that relate to the job opportunity.
sume on hand; you never know when • Address the letter to the person
an opportunity will come along. hiring for the position, not “Dear Sir
• Be active. Sometimes, that simply or Madam.” If necessary, call the com-
means sitting down with your supervi- pany to verify the name and title, and
sor and asking, “What do I have to do double-check the spelling of both.
to be on track toward a promotion?” If •Run your cover letter through
there are areas your employer would your spell-checker, and proofread it
like you to improve, ask for specific yourself. Then, find friends or rela-
feedback and chart a timeline with tives (or your former English teacher)
goals. to proofread it again.
• Adopt a mentor. One of the best
ways to advance your career is to learn Who’s Reading Your E-mail?
more about the career of someone in Fully 32% of companies with 1,000
a leadership position. Ask a person or more employees have hired person-
in your office or a peer within a trade nel specifically to read employees’ e-
association whom you respect to meet mail messages, and nearly 28% have
with you regularly. terminated employees for violating
Avoid the office rumor mill. When e-mail policies, according to data loss
you see Gossipy Gail and Loose-Lips prevention company Proofpoint Inc.
Louie at the water cooler, keep right One of the primary reasons for
on going. Nothing will hurt your checking e-mail is that it is a primary
credibility more than perpetuating source of information leakage, which
negative or sensitive office buzz. can result in a host of regulatory viola-
• Keep current. Stay up on the tions and legal problems.
latest movers and shakers in your Employee use of social network-
industry and read materials that will ing sites such as MySpace, FaceBook
make you think like a leader. and Twitter increase the chance that
• Dress for the position. Don’t go sensitive company information may
into debt for a designer suit or pair become public.
of shoes, but do take a little time to Bottom line? If you don’t want the
dress yourself as you would if you boss to see your e-mail message, don’t
were working in the position above hit the “send” button.
44 MidSEPTEMBER 2009 The Business Journal

Court OKs New Vision Reorganization Plan


WKBN/WYFX/WYTV operator “New Vision’s tremendous progress in just 60
days is a tribute to everyone who has been involved,”
With corporate offices in Atlanta and Los An-
geles, New Vision Television and its predecessor
filed Chapter 11 in July. Elkin’s statement continued. “We are grateful for the companies have owned and operated more than 30
tremendous faith our debt holders have shown in television stations across the country since 1993.
New Vision Television, the owner of television New Vision’s business model and future prospects,
stations WKBN/WYFX and operator of WYTV, an- and we are thankful for the dedication and loyalty This story was first published by BusinessJournalDaily.com
nounced Sept. 11 that its plan of reorganization has of our employees, advertisers and viewers.” and sent via e-mail to subscribers of our Daily Headlines
been approved by U.S. Bankruptcy Court for the New Vision Television is the third station owner- service. To get local business news every business day on
District of Delaware. The court’s decision signals an ship group led by Elkin and his management team. your desktop, sign up at BusinessJournalDaily.com or call
imminent end to New Vision’s restructuring process, It was formed in July 2006. 330 744 5023.
the company said.
New Vision entered Chapter 11 July 13 with the
support of the company’s first- and second-lien debt
holders, who unanimously supported the reorgani-
zation plan. New Vision owns or provides services
to 14 major network-affiliated television stations
across the United States.
Under the plan, as approved by the court, all of
New Vision’s debt and guaranteed obligations of
more than $400 million will be eliminated. New Vi-
sion will be provided with sufficient capital to ensure
the company’s uninterrupted business operations,
and New Vision’s existing management and employ-
ees will remain in place, the company said.
“New Vision has reached an important mile-
stone,” said Jason Elkin, New Vision’s founder and
CEO, in a prepared statement. “As we began this
restructuring process, we promised our employees,
our viewers and our advertisers that New Vision
wouldn’t miss a beat, and we haven’t. Our daily
business hasn’t been impacted at all: Jobs and ben-
efits for our employees are intact; advertisers have
continued to receive top customer service; and our
stations have continued to invest in best-of-class
news coverage and other programming.”
New Vision’s restructuring is subject to the
earlier consent of the Federal Communications
Commission. New Vision has sought such consent
and expects approval shortly, the company said.

Salary Hikes Lowest in 25 Years


NEW YORK, Sept. 3 – The increase in company
salary budgets for 2010 is the lowest since The
Conference Board’s sur vey was launched 25
years ago. This year, the median increase is 3%
in all employee categories, down 0.5% from the
previous year.
Salary increase budgets refer to the pool of
money that an organization dedicates to salary
increases for the coming year. Generally, it is
represented as a percentage of current payroll.
Across industry categories, the insurance sec-
tor reports the highest 2010 forecasts for salary
increase budgets in all employee categories,
3.5%, while the communications sector reports
the lowest in all employee categories -- 2.5%. A
median forecast of 2.5% also is reported for the
salar y increase budgets for executives in the
energy and agriculture industries.
While the median forecast salary increase bud-
get is low, the typical employer still is budgeting
for salary increases ahead of inflation in 2010.
Suppressed, in part, by the slack in production
capacity, Board projections show the inflation rate
to be 2% this coming year.
The Business Journal MidSEPTEMBER 2009 45

PEOPLE, COMPANIES, MAKING NEWS

For the Record


Nominees for the 2009 Valley Leg- The Youngstown/Warren Regional
acy Awards, which honor civic-minded Chamber 2009 Business Showcase
seniors for their contributions to the After Hours Mixer will take place from
Mahoning Valley, include Business 5:30 to 7:30 p.m. Sept. 17 at the
Journal columnist Monnie Ryan and Covelli Centre, Youngstown.
her husband, Jack Ryan of Niles. Other John Kasich, GOP candidate for
nominees are Bill Byard of Warren, governor of Ohio will serve as featured
Rand Becker of Youngstown, Germaine speaker during a chamber breakfast
Bennett of Youngstown, Joanne Collier Sept. 25 at Ciminero’s Banquet Centre,
of Poland, Thomas P. Gilmartin Sr. of Niles.
Youngstown, Joyce Hoover of Boardman, A small-business summit, “Organiz-
Audrey John of Niles, George H. John ing Your Business & Life,” will take
of Niles, June Johnson of Austintown, place from 7:15 a.m. to noon Sept. 30
Louis and Maria LaCava of Austintown, at Holiday Inn-Boardman.
Kay Lavelle of Youngstown, Nancy J. For information about these events,
Malone of Niles, John Masternick Sr. of call 330 744 2131.
Girard, Patrick C. Pinney of Youngstown, Professional Research Consultants
Louise Selaro of Youngstown, Anne Inc. has awarded St. Elizabeth Health
Schweinfur th of Warren, James E. Center, Youngstown, a five-star award,
Tallman of Niles, W. Lawrence Weeks and St. Joseph Health Center, Warren,
of Cortland and William Zavarello of a four-star award, based on a survey as-
Boardman. sessing the medical staff’s perceptions
Nominees for Outstanding Advocate of the hospital’s medical records.
for Seniors are Maggie Lorenzi and
Mary Ann O’Neil of Youngstown and Bob The Youngstown Business & Profes-
�������������������
Tucker of Warren. sional Women’s Club’s ninth annual
�������
champagne luncheon and fashion show
Nick Demetrios has been promoted will take place at 11 a.m. Oct. 3 at
to manager at Hill, Barth & King LLC, Antone’s Banquet Centre, Boardman.
Boardman. For information, call 330 726 2267.
Caren Renz has joined First National Prospective entrepreneurs over the
Bank, Hermitage, Pa., as vice president age of 50 can learn about starting a
of private banking. home-based business at a workshop
A 24-page adver tising feature on Oct. 14 at the Boardman branch of the
Mike Coates Construction Co., Niles, Public Library of Youngstown and Mahon-
was published in August by Properties ing County. The workshop is sponsored
Magazine. The feature celebrates the by the Ohio Department of Develop-
company’s 50 years in business. ment. Call 800 848 1300.

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John Agnew, CEO of Agnew Farm Equipment, Boardman, says his company has occupied the
same spot at the Canfield Fair for 143 years. Sales of Agnew’s power equipment double in
September as a result of the display and special Canfield Fair pricing, he says.
�������������������������������
46 MidSEPTEMBER 2009 The Business Journal

Dayton Named Innovation Hub Sharon Health System


DAYTON, Sept. 9 – The state has created its first
www.BusinessJournalDaily.com
To Open Hubbard Satellite
Ohio Hub of Innovation and Opportunity, Gov. Ted
Strickland announced here during a press event.
The first hub to be created since the program was
unveiled, the Dayton hub is designed to catalyze the
OnlineDatelines SHARON, Pa., Sept. 9 – Sharon Regional Health
System plans to establish a $1.7 million satellite
medical center in Hubbard.
region’s aerospace and technology assets and drive Construction on the new Hubbard Diagnostic
sustainable economic growth, the governor said. and Specialty Center is expected to begin in October,
“To accelerate Ohio job growth and economic with completion scheduled for January.
recovery, we must work in strategic partnerships The center will occupy 11,500 square feet in
toward a common vision,” Strickland said. “The the former Nemenz/IGA store on West Liberty
designation of Dayton as Ohio’s aerospace hub Street.
positions the region for growth by building on its The diagnostic and specialty center will bring
historic strengths in aerospace and technology in- specialty physicians to Hubbard in cardiology, gen-
novation.” eral surgery, sports medicine and orthopedic surgery,
The goal of the Ohio Hub strategy is for a region Area Jobless Rate 2nd Highest along with a full complement of diagnostic tests,
to leverage its resources to attract clusters of con- YOUNGSTOWN, Sept. 1 – The Mahoning Valley physical therapy and a specialized heart center for
nected businesses, encourage new investments and avoided having the highest jobless rate in the state advanced cardiac testing.
an influx of talented workers, and create opportuni- of Ohio in July, but not by much, reports the U.S. The center will accept all physician requests for
ties to increase jobs and develop key industries. Bureau of Labor Statistics. diagnostic tests and therapies regardless of hospital
Dayton’s Ohio Aerospace Hub of Innovation will The Youngstown-Warren-Boardman Metropoli- affiliation, according to a press release.
build upon the area’s strengths in aerospace, sensor tan Statistical Area’s 14.2% jobless rate in July rep- The specialized heart center is a satellite of Sharon
technologies and advanced materials and will tap the resented a slight drop from the 14.4% rate reported Regional’s Heart and Vascular Institute, and will offer
resources of The University of Dayton and Wright- for June, but still was the second-highest among cardiac stress tests, cardiac nuclear medicine, cardiac
Patterson Air Force Base, Strickland said. Ohio’s 13 MSAs. The Mansfield MSA edged out echocardiography and general office cardiology
“Ever since the Wright Brothers cemented Youngstown-Warren-Boardman, with a 14.3% job- through Sharon Cardiology Specialists. The practice
Dayton’s place in aerospace history by inventing the less rate in July. group opened an interim office in Hubbard Sept. 1
airplane here, we have been creating an economic In July, 40,100 were out of work in the local MSA on West Liberty Street.
base built around invention, creativity and original- among the total civilian labor force of 281,500. The The new Hubbard Diagnostic and Specialty Cen-
ity,” said the mayor of Dayton, Rhine McLin. “The July jobless rate compares to 7.7% a year earlier. ter will also serve as a satellite for Sharon Regional
Hub designation solidifies the strong relationships Jobless rates were higher in all of the nation’s 372 Sports Medicine Services. As such, it will offer ap-
we have forged between the University of Dayton metropolitan areas in July than in July 2008, with pointments with sports medicine specialists and a
Research Institute, Tech Town and Wright-Patterson 19 metro areas reporting rates of at least 15% and large sports medicine therapy and rehabilitation
Air Force Base.” 139 posting jobless rates of at least 10%. center, the hospital system says.

At the Crossroads of America! WARREN 11 TO NEW YORK



➺ TO CHICAGO 80 OH 80
IO
CLEVELAND EX
ITS
TU
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215 PIK
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16
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Lordstown

• 600 acres of land available zoned for industrial and commercial use
• Great residential sites available
• Village of 25 square miles has 4,000 residents
• Abundance of prime land priced low ready for new construction
• Great incentives for new business and industry
The growing Village of Lordstown is strategically Industrial developers are greatly impressed with the accommodating attitude
situated at the “Crossroads” of major Northeast that the Village of Lordstown has toward new business and industry...
transportation arteries. The Ohio Turnpike (I-80) and call, email or visit our web site for more information:
St. Rt. 45 pass through the village and I-76 passes
just south of the village and provide easy access for
regional and intercontinental motor freight firms.
Rail service is provided by both Norfolk Southern
www.lordstown.com
and CSX Railroad systems. 330-824-2510 email: PlanningZoning@LordstownVillage.com
The Business Journal MidSEPTEMBER 2009 47

BY JEFFREY GITOMER

Sales Savvy
Sometimes You Make
A Decision That Hurts
When you offer a without reimbursement from their
bosses. And many did.
discount, make sure Maybe I did go against my teaching,
you can afford it. but I did not go against my customer.
I also stated that this discount was for Wells Fargo Insurance Services is one of the nation’s leaders in workers’ compensation

I
gave a discount. It’s not the first a limited time – one week. insurance. You might be paying too much for workers’ compensation coverage, even in
time I’ve ever done it; it probably Keep in mind, this was not an “I monopolistic states like Ohio, because of:
won’t be the last. But I teach against have to do this” discount. This was � Employees being misclassified
it. And I preach against it. an “I want to do this” discount. Yeah, � Payrolls that are calculated incorrectly
� Credits that are overlooked
If your price is $1,000, and you maybe I’m justifying it. But I didn’t
� Inaccurate experience modification rates
discount down to $900, $100 comes do it to stay in business. Rather I did
out of profit. And in these times, profit it to promote goodwill and give more Contact us to discuss your workers’ compensation coverage needs.
is the only saving grace of business. people an opportunity to attend a sales
My public sem- seminar that just
P.O. Box 3499 8561
inar tickets sell for Many companies are discount- might help them Youngstown, OH 44513
$99 each. If you ing out of desperation. succeed through 330.726.8861
buy 10 or more, this economic
they are $89 apiece, and it’s been that mess.
way for the past 10 years. How are your prices holding up? Wells Fargo Insurance Services of Ohio, LLC
Last week we decided that for one Thinking of offering a discount?
week only we would offer our custom- Thinking of having a sale?
ers a $20 per ticket discount. Never Many companies are discounting
did it before, and even though we sold out of desperation. Companies that
a lot of tickets, I took a lot of flak. sell cars, houses and furniture are
People wrote to me, e-mailed me, examples of businesses in trouble that
and called me out on the fact that I was are forced to discount. I was not. I was
giving a discount and going against creating my own stimulus package for
my teachings. Not many people, but my customers.
enough to ruffle my feathers. It should If (for whatever reason) you are
be said that 10 times as many people going to offer your customers a lower
thanked me – and 50 times as many price, the following guidelines will
people bought tickets. help ensure success, and ensure cus-
Back to the discount. I agonized tomer loyalty:
over whether I should offer it, know- • Make certain that you can afford
ing that people were going to yank my to discount.
chain. But this is how I made the final • Make certain there is some profit
decision: The amount of money that for you after the discount.
we would lose would not be make-it- • Have a start and end date. Do not
or-break-it dollars. By comparison to go beyond the stated end date.
the rest of our income, it was a very • Have the promotion in the hands
low percentage. of all your customers electronically.
With many companies canceling • Make certain that accounting is as
their sales meetings, and not sup- involved as sales and marketing.
porting their salespeople the way In this economy, people have come
they used to by paying for one of my to expect discounts as a part of the
tickets, I decided to make this offer downturn and (slow) recovery. If you
directly to salespeople. choose to offer one, make certain that
My e-mail magazine reaches thou- your customer feels valued, that you
sands of people. Most readers are can back it up with service, and that
traditional salesmen and saleswomen when the discount period is over, you
who pound the pavement and use the have your goodwill intact.
phone lines to earn a living.
I decided to take money out of Jeffrey Gitomer, author of The Sales Bible,
my pocket, and allow it to stay in conducts seminars, sales meetings and
their pockets so they might have an training programs. Reach him at 704 333
incentive to buy a ticket on their own, 1112 or at salesman@gitomer.com.
48 MidSEPTEMBER 2009 The Business Journal

Day of Caring Begins United Way Campaign


Youngstown/Mahoning Valley tion to get involved,” Terpak said. “It’s our way to non said of residents of the Mahoning Valley who
help make a difference in people’s lives and in our could become donors. Among them are employees
chapter sets $2.5M goal. community.” of physicians’ offices, attorneys, small businesses
By Dan O’Brien It’s important to lead by example, he added, be- and school districts.
cause HMHP and other companies involved have a Never has the need been greater, Hannon empha-
YOUNGSTOWN, Sept. 11 – As he looked across the vast network of clients and customers who could sized, citing the profound economic stress and the
large banquet hall, Mayor Jay Williams remarked attract more donations. struggles families go through just to make ends meet.
that as companies and families cope with a tough The United Way campaign runs until Dec. 31. “One in four people in the Mahoning Valley benefited
economy, logic dictates that the room “should be “We believe there’s a lot of untapped potential,” Han- from United Way programs last year,” he noted.
half-full.”
Instead, more than 400 volunteers representing
46 companies and organizations packed the recep-

Compared to the rest – we’re still the best!


tion hall of Our Lady of Mount Carmel Church
to participate in the United Way’s Day of Caring,
which officially kicks off the agency’s fund-raising
campaign for 2009.
“This is where the Mahoning Valley shines the
most,” Williams said as he addressed the breakfast.
“It’s a reflection of how special we are.”
Volunteers organized by their respective com-
Home Equity Loan
panies were to spend the day performing service Just $11.22 a month per $1,000 financed!*
projects at 34 local nonprofit organizations funded
by the United Way Youngstown/Mahoning Valley. 6.24% fixed APR*
Among them were painting, landscaping, con-
struction, cleaning, home repairs, serving meals and
conducting field trips. National City First Place Chase
“The need out there is incredible,” said Bob Han- 7.64% APR 6.63% APR 8.65% APR
non, president and chief professional officer of the
United Way. “To get more than 400 volunteers is
absolutely huge for us.” No appraisal or application fees!
The United Way seeks to raise $2.5 million in
its campaign this year and reaching that goal looks
Apply by September 30th and we’ll waive the document
promising, Hannon said. The Pacesetter campaign
and leadership gifts have generated $568,814, or preparation fee – that’s a $125 value!
23% of the goal.
“We’re up by $200,000 compared to last year,” Affordable Low interest rate.
he reported.
Hannon added that individual employee contri- Convenient Fixed term and monthly payments for easy budgeting.
butions are on the rise. Hill Barth & King LLC, a Predictable No unexpected balloon payment at the end of the loan.
public accounting firm based in Boardman, reported Economical Interest may be tax-deductible.*
its donations are up 20% so far, the Canfield School
District said its contributions are 40% greater than
in 2008, and Altronic Inc., Girard, reported its Ask us about unemployment debt protection and other programs.
donations are up 10%. “All of these volunteers are
working extremely hard,” Hannon remarked.
What is special about the United Way campaign,
the chief professional officer said, is that all the 330.742.0500 l 1.888.822.4751
money raised remains in the Mahoning Valley, sup-
porting nonprofit community organizations such as
Beatitude House, the Valley chapter of American Red
Cross, Sojourner House, the Easter Seals Society and
the Ursuline Sisters HIV/AIDS Ministries.
The organization funds 27 nonprofits in the Ma-
honing Valley and supports another 70 community
programs.
Don Terpak, chairman of Humility of Mary Health
Partners’ corporate campaign, said he believes con-
tributions from HMHP employees could increase as
much as 15% this year compared to 2008.
“We have 18 volunteers out here today,” he
said. Volunteers from HMHP were to wash walls, * APR = Annual Percentage Rate accurate as of 8/21/09, and is based on a second lien position loan with a 10-year term with a maximum loan to value of up to 80%. Property
paint and clean at Beatitude House Potters Wheel. insurance required. Must be single-family, owner-occupied residence. Document preparation fee of $125 is waived. No appraisal fee. Customer pays recording costs of $76.
Potters Wheel helps disadvantaged women with Payment example: A loan of $30,000 for 10 years would have monthly principal and interest payments of $336.69. Other rates and terms available. Rates subject to change. Ask a
tax professional about deductibility of interest. Offer expires 9/30/09.
job training, job preparation and education toward
Comparison survey of other banks conducted between 8/21/09 – 8/26/09. Rates quoted based on these assumptions: $30,000 loan amount, 10-year term and 80% LTV.
earning a GED.
“It’s important to us as a health-care organiza- Subsidiary of United Community Financial Corp. Equal Housing Lender Member FDIC homesavings.com
The Business Journal MidSEPTEMBER 2009 49

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COMMERCIAL REAL ESTATE
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RECYCLING INDUSTRIAL SITES

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PLACE YOUR AD

To participate in Executive Exchange,


call the Sales Dept. at 330-744-5023
50 MidSEPTEMBER 2009 The Business Journal

Legal Listings
Melmor Associates, Inc.
“World’s Largest Since 1963
Material Handling
Distributor”
���������

Baskets
Boxes
Cabinets
Carts
Dock Boards
Hoists
Hoppers
Lift Tables
��
��������
����������
Business Bankruptcies
CHAPTER 7 CHAPTER 11
Casters Motors
Containers Paint Pots
������
09-443199 7661 South Avenue LLC dba 09-42981 Vinyl Profiles Acquisition LLC,
Conveyors Racking ����������������
Ride Powersports, 7661 South Ave., Board- 11675 Mahoning Ave., Nor th Jackson
Cranes Tote Pans man 44512. Nature of Business: Retail 44451. Total Assets: $1,637,776.15. Total
Call today sales of ATVs and motorcycles. Total Assets: Liabilities: $3,932,051.29.
for a FREE $7,047.37. Total Liabilities: $556,844.71.
840 Ann Street – PO Box 511 – Niles, OH 44446

Ohio Fictitious Names


330-652-1784 Phone – 330-652-1667 Fax catalog
www.melmor.com

EDITOR’S NOTE: A fictitious business name is the name under Evans Expert Roofing, Ronald J. Evans Jr.,
which a company conducts business but which is not the legal 4892 Westchester Drive, Apt. 1, Austintown
name of the owner or of the corporation as indicated in its 44515.
articles of incorporation.
Inspection Ready Cleaning Service, Anton
Price’s Lawncare & More, James R. Price, Garzanich and Timothy Garzanich, 149
747 Oakridge Drive, Boardman 44512. Hawkins Lane, Columbiana 44408.
Shades of Light Photography, Melissa Shade, New USA Gas Mart, M&M Global Trading Inc.,
1504 Bancroft Ave., Youngstown 44514. 317 Pine Ave., Warren 44485.
Winners Palace, Gino A. Maurizio, 1698 S. Craig’s Flooring, Craig Swartzlander, 1909
Racoon Road, Youngstown 44515. Harvey Ave., East Liverpool 43920.
Star Nails, Angelina Nguyen Le, 3219 Elm A Rainbow of Miracles, Mark Anthony Simini,
Road NE, Unit 5, Warren 44483. 912 Cynthia Court, Niles 44446.
The Filling Station, Premium Note Trad- Utimate Food Mart, Juspunjabi Inc., 1426
ing Co. Inc., 164 Churchill-Hubbard Road, Niles Road SE, Warren 44484.
Youngstown 44505.
North Jackson Convenient Mart & Drive Thru,
Austintown Ambulatory Surgery Center, Aus- Sobhi C. Rady, 4715 Market St., Youngstown
tintown Surgery Center LLC, 45 N. Canfield- 44512.
Niles Road, Austintown 44515.
Custom Restraint Services, Brian Mauere, 74
East Palestine Happy Youth, 2070 Inc., 825 Willow Bend Drive, Canfield 44406.
W. North Ave., East Palestine 44413.
Deray Towing, Debra A. Easterbrook, 418
Mahoning Valley Produce, Ronald A. Brown, Manchester Ave., Youngstown 44509.
1135 Taylor Lane, Mineral Ridge 44440.
Big Dude’s Guess Who Lounge, Felder Fin-
The Pressure Band, Scott Zelasko, 1062 ley Par tnership, 1804-1810 Wilson Ave.,
Parkside Drive, Alliance 44601. Youngstown 44501.

Pa. Incorporations/Fictitious Names


Center Stage Academy of Dance Inc., 111 W. Dynamic Multimedia, 828 Park Ave., Ellwood
Northview Ave., New Castle 16105, school. City 16117, install multimedia systems in
churches. Fictitious Name Owner: Melvin
DeSantsi Home Care Inc., 108 Valhalla Drive, R. Hormel.
New Castle 16105, home care.
Face Palm Vending, 1 Early St., Suite A, Ell-
Premier Strategy Inc., 3142 state Route 956, wood City 16117, vending services. Fictitious
New Castle 16105, real estate. Name Owner: Ryan Venezie.
Terralinks Inc., 373 Old River Road, West
Fetch! Pet Care Services of SW Mercer/NW
Pittsburg 16160, golf course soil business.
Lawrence Counties, 145 Thornhill Drive,
Pulaski 16143, pet care (dog walking, small-
AMK Financial Services Inc., 1266 E. State
Alex & Jorgine Shaffo, Owners St., Sharon 16146, financial services. animal care, pet taxi, in-home pet sitting, pet
day care). Fictitious Name Owners: Baron Pet

330-743-0920 Aspen Storage Inc., 6222 Saddlebrook Drive, Care Services Inc., Jeannie Baron-Yenerall.
Hermitage 16148, rental storage units.
New Castle Wine Co., 36 N. Jefferson St.,
Birch Proper ties Inc., 6222 Saddlebrook New Castle 16101, winery. Fictitious Name
Hours: Drive, Hermitage 16148, real estate develop- Owner: Gary F. Lynch.
ment and leasing.
Monday-Friday 10:30 a.m.- 2:30 p.m. Precise Heating and Air Conditioning, 1777
Shaffer Services Inc., 137 Babcock Road, Shaw Road, Volant 16156, sales/ser vice
Mercer 16137, home improvement. of heating and air conditioning equipment.
Located in the YMCA Building Fictitious Name Owners: Richard Reed, Wil-
Anchor Custom Framing & Vintage Col- liam Reed.
17 N. Champion St. • Downtown Youngstown lectibles, 4466 Mitchell Road, New Castle
16105, framing and selling collectibles. Ficti- The Disability Legal Clinic, 40 N. Jefferson
tious Name Owner: Elaine S. Dawson. St., New Castle 16101, law practice. Ficti-
NEW MENU EVERY DAY Crater Cakes, 6304 N. Edinburg Road,
tious Name Owner: Carlson Lynch Ltd.
Edinburg 16116, food brokerage company. The MAD Unit, 54 Links Drive, New Castle
Fictitious Name Owners: Byrnes and Kiefer 16101, mobile auto detailing. Fictitious
Co., Keystone Ingredients Inc. Name Owner: Michael A. Saad.
The Business Journal MidSEPTEMBER 2009 51
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COMMERCIAL REAL ESTATE

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52 MidSEPTEMBER 2009 The Business Journal

Dunkin’ Donuts Fills Holes in Market


By George Nelson
though he’s had the opportunity build more stores, today representing about 60% of Dunkin’s business,

T
he upcoming opening of the region’s newest he wanted to own the land they were built on. “I’m Stolte says.
Dunkin’ Donuts store in Austintown will bring better off having two stores,” he says, “rather than Although he acknowledges business is a bit
to 16 the number of locations the national having four or five stores and paying tremendous slower because of the recession, Dunkin’ is “some-
chain operates in five counties in northeastern Ohio rent. That’s how I look at it.” what recession-proof,” Stolte suggests.
and western Pennsylvania. Dunkin’ diversified its offerings about 10 years “We’re not a high-ticket-item business. You can get
Expected to open in the next few weeks, the ago, adding bagels and bagel sandwiches and ex- a cup of coffee for $1.29 – people aren’t cutting back to
new store – at the prime location of the Interstate panding its array of beverages. “Coffee is probably that extent,” he says. In fact, several stores increased
80/Route 46 interchange – will be the eighth to open our biggest signature item,” with that beverage line sales and saw more customers than last year.
or relocate since 2005. That includes a new store on
Market Street in Boardman, which opened earlier
this year, just 1½ miles south of its first store in
Boardman, and another on Route 46 in Niles across
from the Eastwood Mall.
“It’s a good market,” says Lynne Schroeder, re-
gional marketing manager for Dunkin’ Brands Inc.
Bryan Stolte, co-owner of six of the area stores,
attributes the brand’s strength in this market in part
to the operators as well as a “strong marketing pres-
ence” on television and radio.
Stolte previously was director of operations for
440 stores stretching from Pennsylvania to Chicago.
A few years ago, when the corporation was downsiz-
ing, local operator Ted Rogers approached him about
forming a partnership.
Franchisees in this area have always been “re-
ally good, solid operators [who are] operationally
focused,” Stolte says. “They engage with the guests.
They protect the brand from a quality perspective.
“We really positioned ourselves well,” he contin-
ues. “We cover almost every corner of the area, so
there is a convenience there.”
Dunkin’ enjoys great name recognition, says
longtime operator Joe White, who with his son,
owns six stores, including the stores in Girard and
Hermitage, Pa., and two in Salem.
In the doughnut business more than 30 years,
White operated stores under the Mister Donut name
when Dunkin’ acquired that chain in 1990. As he
saw his choices at the time, he could convert his
stores to operate as Dunkin’ or “die on the vine. So
I decided to convert to Dunkin’,” he says.
The chain, White notes, long “a big brand on the
East Coast,” decided it should become stronger in
other areas of the country. “So they went to other
markets where they had a presence,” he explains.
White opened a store in Salem in 2005 and the
store in Girard in 2007.
Like Stolte, Jim Braga, who owns the store in
Austintown and is opening another in the township,
credits Dunkin’s success here in part to local opera-
tors. “We’re one of the few markets where we do have
strong average weekly sales,” he says, something he
attributes to good products and service.
Braga has been in the business 27 years. Born in
Rhode Island, he came to Ohio in 1982 and worked
for his brother and sister-in-law, who had purchased
a shop in Cleveland. About a year later, he bought
his first store in Wilkes Barre, Pa. There, Braga met
a local woman who became his wife. He bought the
Austintown store in 1994 and in 2002 relocated that
store to its present spot on Mahoning Avenue.
The new store on Route 46 has 4,000 square feet
and the space devoted to retail is roughly two-thirds
of that, Braga says, with the rest to offices. He has
four franchises in the Youngstown market and al-
54 MidSEPTEMBER 2009 The Business Journal

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The Business Journal MidSEPTEMBER 2009 55

RealEstateMarket Compiled by
Mark Heschmeyer

Trumbull County’s Largest Transactions


Address Buyer Sale Amount Seller Sale Date

23 Warner Road, Hubbard Michael F. Broderick $675,000 Madelyn R. Cousin-Johnson & Thomas A. Johnson 7/9/2009

1001 W. Market St., Warren Midwest Restaurant Group LLC $496,296 Spirit Master Funding IV LLC 7/9/2009

6881 Mines Road, Howland Isaac & Rosemarie Torem $435,000 Kekti R. & Raxit Shah 8/11/2009

2354 Keystone Trail North, Bazetta Travis C. & Heidi D. Gullett $340,000 Robert A. & Nelia E. George 7/22/2009

520 Amber Drive, Warren Eugene A. & Sandra L. Rossi $330,000 Josephine E. Byers & Randy Kelly 8/18/2009

435 Amber Drive, Warren John L. & Janet T. Biro $301,500 Steven L. & Jennifer R. Sauer 8/7/2009

9355 Hunt Club Trail NE, Warren Nicholas R. & Thelma J. Trafan $300,000 Hunter Design & Construction Inc. 7/6/2009

LOCAL BANKING. LOCAL DECISIONS. WWW.CORTLAND-BANKS.COM | 1.800.366.2334

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56 MidSEPTEMBER 2009 The Business Journal

Buyers: Commercial Tenants Taking Advantage of Lower Building Prices


From Page 1 “But some people just want to lease, so they’re such as build-out allowances and giving renters
ing has some 21,300 square feet. content to lease,” he adds. They don’t want the added rent-free time to retrofit properties to their specifica-
That’s not to say there hasn’t been some suc- responsibilities of owning property, such as main- tions. “I don’t see people giving away retail or office
cess on the leasing side, Lewis says, citing what he tenance. Still, they are at least considering whether space along the corridors of Boardman or Howland
describes as “reasonable activity” in CTW Develop- their costs would be the same, even a little bit less. or Canfield,” he says. “Overall, Horvath says, he
ment Corp.’s Westford Lifestyle Community as well Some tenants are driven entirely by location, Platz looks to end the year on an uptick “and that’s what
as an agreement with The Cleveland Clinic. explains, while others seek sites that will charge rent. we’re seeing.”
Rates for commercial space run across the board, In some cases, they are considering locations they
he says, with some of the better spaces going for $14 once wouldn’t have if they can drive a better rent
per square foot. In Trumbull County, his firm has deal. “They’re considering things that are good loca- City OKs Clean-up Studies
completed leases on some older properties, such as
the North Mar buildings in Warren, rented for $10
tions but not the prime, prime locations,” he says.
“Tenants are going to be tenants for the most On Parcels for V&M Star
per square foot, and the former Akron Children’s part,” says John Horvath, broker associate with YOUNGSTOWN, Sept. 11 – Contracts for Phase
Hospital space on Route 46 near North River Road, Coldwell Banker First Place Real Estate, Poland. II environmental studies on two parcels of land
which went for $11.25 per foot. “Leasing is as steady as it was last year, but we’re the city acquired for V&M Star Steel’s proposed
“I think the activity is pretty reasonable given the seeing an uptick in purchasing of retail properties,” $970 million expansion were approved by the
current economy,” says Steve Platz, owner of Steve he confirms. Board of Control as discussions continue between
Platz Realty, Poland. People are out looking at what That includes pending sales on a couple of larger Youngstown and Girard on a border adjustment
they might buy or lease, he explains, although he retail buildings and the recent sale of the former that officials say is necessary for the project.
finds they are taking more time to consider where Waffle House in Austintown to a local restaurateur. The city will pay MS Consultants Inc. of
to locate. “Overall I think the activity is pretty solid “The community is really going to be excited,” he
Youngstown $70,609 to conduct a study of the
right now,” he says. predicts.
former Shelly & Sands Inc./McCourt Construc-
While activity is comparable to last year at this Price is the driving factor in many of the sales,
tion Co. property and $172,235 for the former
time, “if you compare it to the end of last year, I think Horvath notes. The Waffle House was a bank-owned
it’s stronger,” Platz continues. “I really didn’t notice property as is another large property set to close Dempsey Steel site. The two parcels are among
a drop off until more like October of last year.” within the next 30 days. “They came on the market five sites for which the city expects to spend up
Platz’s business, he reports, is nearly evenly split and they were priced right and sold,” he says. to $5 million on environmental upgrades.
between sales and leasing. “My sense is that because “It’s an unusual market right now but we’re seeing The other three properties are portions of the
people think they can get some pretty reasonable activity. And that’s always a good indicator for the former Brier Hill Slag property, land owned by the
deals, that’s why they are considering buying rather year,” he remarks. state of Ohio that V&M occupies and that the city
than leasing,” he says. “My gut tells me it’s more the On the leasing side, Horvath says rates are hold- will acquire, and the Norfolk Southern parcel.
economy than not. ing steady, but landlords are offering inducements

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The Business Journal MidSEPTEMBER 2009 57

Tenants Happy to Hand John Gillespie’s

Maintenance Headaches Professional A+ Rating

Maintenance
To Their Landlords 157 S. Four Mile Run Rd. Youngstown, OH 44515

(330) 793-6411 Since 1974


By George Nelson
they include utilities, taxes, insurance

P
roperty management services, and common area maintenance. Great Office Cleaning!
says Joe Sylvester Jr., allow That includes a full-time, five-per- Complete janitorial services.
tenant companies to concentrate son maintenance staff with a federally
Expert floor finishing and carpet cleaning.
on what they do best. They needn’t licensed heating, ventilation and cool-
concern themselves with what ing technician “so we don’t have to call
happens should a storm fell a tree or a contractor and wait for him to show

FAST REPAIRS
there be a heavy snowfall. up,” he says. And there are always e
Joseph Sylvester Construction Co., miscellaneous items to be addressed, Sama y
Boardman, which provides services from door closers to light bulbs, and D
for its own commercial and industrial the tenant might not be qualified – or
properties, has a division that handles
the condominium association it man-
have supplies – to perform repairs.
“They can write one check for the 757-3000
ages. “With both of them we basically
do all the outdoor maintenance such
rent and it covers everything. It’s a
worry-free approach,” Mills remarks. 392-4040
as landscaping” as well as painting, The downside for Ohio One is that it
shingling and sidewalk repairs, says must absorb any increases in costs, al-
CEO Sylvester. though, he says, that’s usually handled Quality Is Valuable
On some leases – chiefly govern- through an annual escalator clause But Experience
ment tenants – the company also pro- tied to the Consumer Price Index. Is Priceless!
vides interior cleaning and supplies. John Phillips, owner of John Phil-
“Otherwise that’s normally the tenant’s lips Real Estate and Property Man- 400 Garage Doors
responsibility,” he says. In other cases, agement LLC in Warren, manages a www.greatgaragedoors.com in Stock
the firm also handles interior heating small office building and a strip plaza
and cooling maintenance. In the case in Howland on behalf of their owners
of more extensive repairs, “usually we as well as 15 condo associations. For
share the cost with them,” he says. the commercial tenants, Phillips also
With the condo association, own- handles some of the leasing. He col-
ers pay a set fee for maintaining the lects rents and pays related bills, con-
common areas, Sylvester explains. tracting for maintenance and repairs
With tenants of Sylvester’s proper- as necessary. “I try to look ahead and
ties, depending on terms of the lease, see what major capital improvements
services might be provided or paid or replacements may be done on the
separately with a common area main- property in the future,” he says.
tenance – or CAM – fee. While his company might handle
“It’s sometimes fairer for both minor exterior cleaning, “inside the
parties based on the type of winter portion they’ve leased is their respon-
seasons you have,” Sylvester remarks. sibility,” he says. “Sometimes we get
“The CAM charge adjusts up and involved with power washing and
down each year, so that works in painting, depending on the exterior
everyone’s favor.” of the building.” The company also
Tenants also benefit from having a handles sidewalk maintenance as well
fee they can budget for, knowing that as seal coating and painting stripes on
there is a set amount to be paid. “The the parking lots.
other big advantage is they’re using Some property owners lack the
our buying power,” Sylvester contin- computer services and other programs
ues. To place a trash dumpster in an needed to collect and report income,
office is very expensive, “but with all says Lou DeVicchio, president of De-
the large contracts we have, we get a Vicchio & Associates, Youngstown.
much better price,” he says. He also “It’s a lot cheaper just to get a manage-
gets better prices on snow removal. ment company to handle it all.”
For Ohio One Corp., which owns As property manager at the city-
and operates six buildings in down- owned 20 Federal Place, DeVicchio
town Youngstown (and provides says his responsibilities include every-
maintenance services for four others), thing from collecting rents, to paying
property management services include bills and maintaining the building.
cleaning, security and maintenance, Cleaning services are among those
says its president, Richard Mills. paid for through a separate CAM fee.
“Generally all of our leases are a Some services such as security are also
full-service lease,” he says, meaning negotiated separately.
58 MidSEPTEMBER 2009 The Business Journal

September 11,
2009 Auto Loan Rates
CONSUMERS NATIONAL BANK – Salem FIRST PLACE BANK – Boardman
Up to 60 Mos. 5.75 - 16.50 Up to 60 Mos. 8.00
10% Down
Rate varies based on applicant’s credit rating

CORTLAND BANKS – Cortland HOME SAVINGS – Youngstown


Up to 60 Mos. 7.74
Up to 60 Mos. 6.75
Up to 66 Mos. 8.24
Up to 72 Mos. 6.75 10% Down
E.S.B. BANK – Ellwood City
Up to 60 Mos. 7.65 HUNTINGTON BANK – Youngstown
Up to 72 Mos. 8.65 Up to 60 Mos. 6.99

FARMERS NATIONAL BANK – Canfield KEYBANK – Youngstown


Up to 60 Mos. 6.55 Up to 66 Mos. 6.99
Up to 72 Mos. 7.09 Down: Varies
Rate varies based on applicant’s credit rating

FIRST MERIT BANK – New Castle PNC BANK – Sharon


Up to 66 Mos. 7.24
Up to 48 Mos. 5.50-12.50
10% Down
PNC BANK – Youngstown
FIRST NATIONAL BANK OF PA. – Hermitage Up to 66 Mos. 7.00 - 13.00
Up to 60 Mos. 7.85 Rate varies based on applicant’s credit rating
Up to 66 Mos. 7.85
US BANK (formerly Firstar Bank) – Boardman
1ST NATIONAL COMMUNITY – East Liverpool
Up to 48 Mos. 5.49
Up to 60 Mos. 6.00 - 11.75

Every effort is made to ensure the accuracy of The Business Journal compilations. The rates are subject to change without notice. All rate
information should be confirmed with the individual financial institution before entering into transactions. © 2009 Youngstown Publishing Co.

Chamber Touts Positive Notice


Mahoning Valley Is Getting
tion magazine in the top 10 for economic develop-
Points to publications ment attraction and expansion projects in 2008.
that recognize economic “Recognition like this demonstrates that our region
is a great place for companies to be positioned,”
development efforts. said Walter Good, the chamber’s vice president for
economic development.

T
he Youngstown/Warren Regional Chamber In June, the Regional Chamber received the top
is touting the national notice the Mahoning award in the business attraction category at the 2009
Valley has received this year that describes the Economic Development Impact Awards, presented by
area as “quickly becoming an all-around economic Team Northeast Ohio and Inside Business magazine.
development attraction” in the United States. The chamber was recognized for its efforts to attract
“From business startups to attraction, expansion Republic Special Metals to the Mahoning Valley.
and retention, the Mahoning Valley is gaining quite Republic is building a $64 million, state-of-the-art
a reputation nationally as a place that is welcoming specialty steel production plant in North Jackson.
and advantageous to operate a business,” said Tom “Receiving this award is a real honor because it
Humphries, CEO of the chamber. “This recognition takes into account major business attraction proj-
plus many other positives that have emerged for our ects from all of Northeast Ohio’s 16 counties and its
Valley recently means this area is really poised for economic development groups,” Good said.
success after many years of decline.” Humphries noted that with the addition of former
The chamber issued a press release Sept. 9 that cited international banker Eric Planey to the chamber
the August edition of Entrepreneur Magazine, which staff as vice president for national and international
ranked Youngstown among its Top 10 cities to start a business attraction, the chamber is poised to spread
business. The article tells of the accomplishments of the word around the world about the advantages of
Turning Technologies and the Youngstown Business locating a business in the Mahoning Valley.
Incubator, along with new leaders such as U.S. Rep.
Tim Ryan, D-17 Ohio, and Mayor Jay Williams, and EDITOR’S NOTE: This story was first published by Business-
local and regional development initiatives. JournalDaily.com and was sent via e-mail to subscribers of
The chamber also noted that the Youngstown- our Daily Headlines. Go to BusinessJournalDaily.com to sign
Warren metropolitan area was ranked by Site Selec- up for this free daily service.
The Business Journal MidSEPTEMBER 2009 59

September 11,
2009 Mortgage Rates �������������
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FINANCIAL INSTITUTION TYPE TERM RATE, 2-Wk Trend FEES �������������


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AMERISTATE BANCORP INC. FHA/VA 0% Down 30 Yr. 5.00  0+costs ��������������
Boardman Fixed 3% Down 30 Yr. 5.00  0+costs ���������
�����������
BANK OF AMERICA HOME LOANS Fixed 5% Down 15 Yr. 4.375  0+costs ��������������
Warren Fixed 5% Down 30 Yr. 5.125  0+costs ���������
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CHARTER ONE BANK Fixed 5% Down 15 Yr. 4.625 — 0+costs ���������������������������������������
Boardman Fixed 5% Down 30 Yr. 5.25 — 0+costs ������
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CONSUMERS NATIONAL BANK Fixed 5% Down 15 Yr. 4.625 — 0+costs


Salem Fixed 5% Down 30 Yr. 5.25 — 0+costs ������������ �����������������������

CORTLAND BANKS Fixed 5% Down 15 Yr. 4.50  0+costs


Cortland Fixed 5% Down 30 Yr. 5.125  0+costs ������������
DOLLAR BANK MORTGAGE CENTER ARM 5% Down 5 Yr. 4.25  N/A
Cleveland Fixed 5% Down 30 Yr. 5.125 — N/A

E.S.B. BANK Fixed 5% Down 15 Yr. 4.75  0+costs


Ellwood City, Pa. Fixed 5% Down 30 Yr. 5.375  0+costs ������������������������
����������������������������������
FARMERS NATIONAL BANK Fixed 20% Down 15 Yr. 5.50 — 0+costs �����������������������������������
Canfield Fixed 20% Down 20 Yr. 5.75 — 0+costs
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FIRST MERIT BANK Fixed 5% Down 15 Yr. 4.50 — 0+costs
New Castle/Boardman Fixed 5% Down 30 Yr. 5.125  0+costs �����������������������
���������� ����������
FIRST NATIONAL BANK OF PA Fixed 5% Down 15 Yr. 4.875  0+costs ��������������� �������������
Youngstown, Ohio Fixed 5% Down 30 Yr. 5.25 — 0+costs ������������������������ ������������������
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Arrows tell whether rates rose or fell since last issue. Dashes indicate “unchanged.” ����������������������������������������������������������������������������

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60 MidSEPTEMBER 2009 The Business Journal

City Title Company


R E A L E S TAT E T I T L E I N S U R A N C E
September 11,
2009 Mortgage Rates
ESCROWS FINANCIAL INSTITUTION TYPE TERM RATE, 2-Wk Trend FEES

RESIDENTIAL 1ST NATIONAL COMMUNITY FHA 5% Down 30 Yr. 5.375 — 0+costs


East Liverpool Fixed 5% Down 30 Yr. 5.625  0+costs
COMMERCIAL
FIRST PLACE BANK Fixed 5% Down 15 Yr. 4.625 — 0+costs
Visit our Web site and order services online! Boardman Fixed 5% Down 30 Yr. 5.25 — 0+costs
www.citytitleco.com FLAGSTAR BANK Fixed 0% Down 15 Yr. 5.00 — 0+costs
Atty. Donald P. Leone Beechwood Fixed 0% Down 30 Yr. 5.25 — 0+costs

5361 Market St. Youngstown, OH 44512 HOME FEDERAL Fixed 20% Down 15 Yr. 6.00 — 0+costs
Niles
(330) 782-8810 Fax: (330) 782-8819
HOME SAVINGS Fixed 5% Down 15 Yr. 4.75 — 0+costs
Youngstown Fixed 5% Down 30 Yr. 5.25 — 0+costs

������������������ HOWARD HANNA FINANCIAL


Pittsburgh
Fixed
Fixed
5% Down
5% Down
15 Yr.
30 Yr.
4.625 
5.125 
0+costs
0+costs

�������������� HUNTINGTON BANK


Youngstown
Fixed
Fixed
3% Down
5% Down
15 Yr.
30 Yr.
4.875 
5.25 
0+costs
0+costs
KEYBANK Fixed 20% Down 15 Yr. 5.00 — 0+costs
Youngstown Fixed 20% Down 30 Yr. 5.25 — 0+costs
������������
PNC BANK FHA 3% Down 30 Yr. 5.25 — 1+costs
������������
������������������������������ Youngstown Fixed 5% Down 30 Yr. 5.125 — 0+costs
WELLS FARGO HOME MORTGAGE FHA 3% Down 30 Yr. 5.25 — 0+costs
Boardman (Formerly Norwest Mortgage) Fixed 5% Down 30 Yr. 5.25 — 0+costs

US BANK Fixed 5% Down 15 Yr. 5.03  0+costs


Boardman (Formerly Firstar Bank) Fixed 5% Down 30 Yr. 5.60 — 1+costs
������������������������ © 2009 Youngstown Publishing Co. All rights reserved. *Private Mortgage Insurance because less than 20% down.

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The Business Journal MidSEPTEMBER 2009 61

ED MURANSKY GERMAINE BENNETT BILL DeCICCO LARRY FAUVER

Honorees Seek Valley Where Young Stay


By George Nelson
is a franchisee. “Those three things been improving in recent years. this a place kids can return,” she

T
he four business and community have to work together,” he said. DeCicco listed a dozen initiatives to said.
leaders honored Sept. 3 at the “The opportunity is here,” he con- improve the Mahoning Valley, includ- Robert Shroder, president of Hu-
Youngstown/Warren Regional tinued. “We have wonderful people. ing several under way. Among them mility of Mary Health Partners,
Chamber’s annual Salute to Business We have wonderful surroundings. Go are improving the image of the Valley, credited the Salute to Labor Achieve-
breakfast come from different down to Fellows Riverside Gardens. offering Youngstown’s recent listing in ment honoree, Larry Fauver, vice
backgrounds and were recognized If there’s a prettier place in the world, Entrepreneur Magazine as proof that president of the Mahoning/Trumbull
for different achievements, but they I want to see it. We have all the ele- it already is better; thinking region- Labor Council, AFL-CIO, with doing
voiced a common theme: create ments.” ally, an approach more widespread of more to improve labor-management
opportunities in the Mahoning Valley Bill DeCicco, recently retired as late; continued improved labor-man- relations in the area than any other
so its young people don’t leave to seek executive director of the Castlo Com- agement relations, completing the individual. “His legacy, of course,
employment elsewhere. munity Improvement Corp., was regional highway system, encouraging will be felt for many, many years,”
Recognized as Business Profes- recognized as Business Advocate of brownfield development, emphasizing Shroder said.
sional of the Year, Ed Muransky, CEO the Year. His family’s roots in this education, and forging stronger links Fauver credited improved commu-
and founder of the Muransky Compa- country extend to the 1880s in Girard. with western Pennsylvania, the last a nications between labor and manage-
nies, grew up on Youngstown’s south His forefathers, like those of many priority recognized by Gov. Ted Strick- ment for the better relations. “That’s
side and moved back here seven years others in attendance, were attracted land, the morning’s keynote speaker, the big thing,” he remarked.
ago. Having lived in Atherton, Calif., to the opportunities the area offered, and his counterpart, Ed Rendell, and As did others, Fauver told how he
which had fenced-in lots so he never and he witnessed the area’s prosperity U.S. Reps. Tim Ryan, D-17 Ohio, and misses having his grandchildren in
met his neighbors, and Tampa, Fla., he until those “glory days” came to an Jason Altmire, D-4 Pa. the area, another reminder that many
remarked, “There’s no place like the abrupt halt on the September day in Germaine Bennett, the honoree as young people have had to leave to find
Mahoning Valley for people.” 1977 known as Black Monday, when Nonprofit Professional of the Year, jobs over the years.
Muransky, who played on the 1984 the Valley’s steel mills “started falling is an educational human resources “Maybe some day they’ll come
Super Bowl champion Los Angeles like dominoes.” consultant for ONTASC and a retired back,” he said wistfully.
Raiders, described three elements of Because his children had to move 35-year employee of the Youngstown
succeeding in business: understanding out of town to find opportunities, “I City Schools. She, too, lamented that EDITOR’S NOTE: This stor y was first pub-
customers, focusing on employees and have come to realize that [eventu- her children, who attended the city lished by BusinessJournalDaily.com and was
having relationships with people such ally] my family will no longer have schools, had to leave the area to pur- sent via e-mail to subscribers of our Daily
as Anne Beiler of the Auntie Anne’s a presence in the Valley,” DeCicco sue the careers they wanted. Headlines. Go to BusinessJournalDaily.com
Inc. pretzel chain, of which Muransky lamented, although conditions have “We’re working on trying to make to sign up for this free daily service.

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62 MidSEPTEMBER 2009 The Business Journal

BUSINESSJOURNALDAILY.COM VIDEO SERIES

3 Minutes...
YOUNGSTOWN SYMPHONY ORCHESTRA
PRESENTS
EXPANDING MUSIC BO U N D A R I E S

Season Opener
Saturday, September 26, 2009
Puts Concerto for Marimba and Orchestra
Naoko Takada, marimbist
Dvořák Symphony No. 8
����������������������������������

CALL FOR TICKETS:330-744-0264 Charlie Wilson Ted Strickland


Online at youngstownsymphony.com U.S. Rep., D-17 Ohio Ohio Governor

A G
s a Blue-Dog Democrat, Congress- ov. Ted Strickland is confident
man Charlie Wilson is in favor of that the economic downturn is at
health-care reform. Ensuring that or near its nadir. He’s also opti-
MASTERWORKS there was no vote before the August
recess, he says, provided more time for
mistic that V&M Star Steel’s proposed
$970 million expansion will play a role
Concert underwritten in part by the Youngstown Symphony Guild
discussion and for people to understand in the Mahoning Valley’s recovery. The
the proposed program. governor helped direct $20 million in
federal stimulus money for transporta-
Health Care Plan: tion infrastructure improvements at the
We’re Your All-Occasion Florist We’re going to have to have health proposed project site, which includes
acreage in Youngstown and Girard.
care for as many people as possible. But,
the real plan here is to drive down the
cost of health care and then also make
Communication with V&M?
YOUNGSTOWN I have had conversations – direct
sure that more people have choices as
911 Elm Street conversations – with the leadership of
to what health care they get. And then
330 744-4387 V&M Star. I do believe that it will hap-
thirdly, to make sure that it’s a compre-
hensive plan. We can’t just fix one part pen. Can I tell you for sure that it will?
and not fix the other. I think Medicare is No. But I believe that the intentions are
LIBERTY there. The planning is under way and
going to be a big part of that.
1490 W. Liberty things are falling into place in a way that
FLOWERS, INC. 330 759-9123 Favor Medicare as a Buy-in? will lead to a very positive outcome: Jobs
Family owned and operated since 1947 As one of the options – if people had a being created and this company making
choice to buy from their regular insur- this major investment here.
Distinctive Designs, Superb Service. ance company. If they had a choice of
Other Sites Considered?
Fresh and Silk Flowers, Blooming Plants, that and then a fundamental coverage
Bountiful Fruit and Gourmet Baskets, of Medicare, I think that would be a I have not talked to the leadership
Balloon Bouquets. way to start moving. about any other specific locations.

Area-wide Delivery. Town Hall Meetings? Is Credit the Hold-Up?


Same-day delivery on orders placed by 1p.m. I have had AARP Town Hall Meetings. Access to credit is a huge issue for
All major charge cards accepted; I haven’t had the one where they’ve nearly any company or entity that is
we welcome Golden Buckeye. been turned into a circus. I refuse to interested in expanding.
do those. … I’ve held 18 roundtable Here again, there seems to be some
meetings with stakeholders, have loosening of the credit markets. It’s not
U.S. & Worldwide Delivery visited seven of the hospitals. … I did where it needs to be, certainly. And I
www.edwardsflowers.com a telephone town hall meeting and had think that is, quite frankly, the biggest
hinderance to a more robust recovery.
over 4,000 people on the line.
&
www.edwards-flowers.com Visit BusinessJournalDaily.com to view video interviews with the Mahoning Valley’s most influ-
ential business and community leaders. Topics are always timely and pertinent.
The Business Journal MidSEPTEMBER 2009 63

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THE BUSINESS JOURNAL
P.O. BOX 714 PRESORTED STANDARD
U.S. POSTAGE
YOUNGSTOWN, OHIO 44501 PAID
CHANGE SERVICE REQUESTED YOUNGSTOWN, OH
PERMIT NO. 69

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