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NEW CRIZAL FORTE UV. SO SAFE, SO CLEAR.

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EYE-SUN PR
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UV RAYS ASSAULT THE EYES 365 DAYS A YEAR
Everyone knows UV rays are extremely harmful on sunny days,
yet they reach our eyes 365 days a year, even in cloudy weather.
We get more than 40% of UV exposure when we are not
in full sunlight.
UV LIGHT IS A MAJOR HAZARD TO THE EYE
UV light has a direct and cumulative impact on eye health,
accelerating eye ageing and the appearance of cataracts.
It is estimated that 20 million cataract surgeries are
performed every year.
Calculation based on urban workers in the Northern hemisphere
Indoor low UV emission from uo-compact lighting.
UV qty (Lx)
500
5 000
25 000
100 000
UV qty per year
~7%
5%
30%
58%
40%
EVERYDAY
PROTECTION
IS ESSENTIAL
(1) UV cut by transmission: 1.5 index cuts 95%UV, UHI indexes cuts 100% UV.
(2) % of total UV exposure received by eye without any protection. Up to 50% depending on lenses and tting parameters.
All clear lens materials cut
between 95%
(1)
to 100% of
UV rays passing through the
front of the lens.
All current AR lenses show high
reection of UV into the eyes.
Measurements have found that
UV reected from back surface
account for 10 to 50%
(2)
of
total exposure.
New Crizal Forte UV raises clear lens
UV protection to a new level, also
protecting against UV reections off
the back surface of the lens.
UV LIGHT
ON ALL CURRENT AR LENSES
THE MAIN UV EXPOSURE COMES FROM THE BACK
U
P
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O
5
0
%
ULTRA PROTECTION.
AGAINST.
ULTRAVIOLET.
CRIZAL FORTE UV: THE MOST ADVANCED AR LENS
A differentiated anti-reective coating on both the front and back lens
surfaces.
DUST REPELLENT LAYER
NEW
SMUDGE & WATER RESISTANT LAYER
ANTI-REFLECTIVE LAYERS WITH UV-FILTER
BROAD SPECTRUM TECHNOLOGY
SCRATCH-RESISTANT LAYERS
SMUDGE & WATER RESISTANT LAYER
SCRATCH-RESISTANT LAYERS
LENS
FRONT BACK
ANTI-REFLECTIVE LAYERS
DUST REPELLENT LAYER
SUPERIORITY
AGAINST THE
FIVE ENEMIES OF
CLEAR VISION
MAINTAINED
EXISTING AR LENSES ARE DESIGNED FOR MAXIMUM VISIBLE
LIGHT TRANSMISSION AND MINIMUM REFLECTIONS
BUT UV REFLECTION INTO THE EYES REMAINS A PROBLEM.
REGULAR SCOPE OF EFFICIENCY
EXISTING AR LENSES
EXISTING AR LENSES
LUMIRE VISIBLE
VERRES ANTIREFLET STAND
A
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S
VERRES ANTIREFLET STAND
A
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D
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LUMIRE VISIBLE
INTRODUCING BROAD SPECTRUM TECHNOLOGY
A new AR coating virtually eliminates UV reection into
the eyes while maintaining premium lens transmission.
This exclusive technology extends transmission efciency,
from visible to UV light.
TECHNOLOGY COVERED
BY AN INTERNATIONAL
PATENT APPLICATION
T E C H N O L O G I E
COUVERTE PAR BREVET
I N T E R N A T I O N A L
UV
EXISTING AR LENSES
EXISTING AR LENSES
LUMIRE VISIBLE
VERRES ANTIREFLET STAND
A
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D
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VERRES ANTIREFLET STAND
A
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D
S
LUMIRE VISIBLE
(1) E-SPF developed by Essilor, endorsed by Karl Citek, OD, PhD, FAAO, Professor of Optometry, rst researcher to have published on the hazard linked to UV back surface reection.
(2) Short Wavelength Technical Report International Standard ISO 8980-3.
(3) Measures using average lens curvature (base 4) on a standard frame, identical for all measurements.
EXISTING 100% UV PROTECTION ONLY INTEGRATES UV CUT IN TRANSMISSION.
YET UV DANGER COMES FROM EVERYWHERE.
Essilor worked with independent 3rd-party
(1)
to develop a relevant protection index, based on
a series of experimental measurements, taking into account UV light coming from all directions.
Like the SPF index quoted on skin care products, the Eye-Sun Protection Factor is a ratio
between eye exposure with and without protection.
This global protection factor integrates:
- UV passing through the front surface of the lens and UV reflected by the back surface (a)
- Corneal sensitivity to UV and solar spectral irradiance
(2)
as UVA
and UVB do not represent the same danger for the eye
- Different positions of the sun, as in real life (b) & (c)
- Representative frame and lens parameters
(3)
A NEW INDEX MEASURING THE REAL UV PROTECTION GIVEN BY A LENS.
UVEXPOSURE
BYTRANSMISSION
UVEXPOSURE BYREFLECTION
UV CAPTOR LOCATED IN THE EYE-BALL OF A DUMMY,
MEASURING FRONT, BACK AND SIDES UV EXPOSURE.
12AM
3PM 9AM
EXPOSITIONAUXUV
PARTRANSMISSION
EXPOSITIONAUXUVPARRFLEXION
UV CAPTOR LOCATED IN THE EYE-BALL OF A DUMMY,
MEASURING FRONT, BACK AND SIDES UV EXPOSURE.
12: 00
15: 00 9: 00
a
UV captor located in the eye-ball of a dummy, measuring
front and back UV exposure.
UVEXPOSURE
BYTRANSMISSION
UVEXPOSURE BYREFLECTION
UV CAPTOR LOCATED IN THE EYE-BALL OF A DUMMY,
MEASURING FRONT, BACK AND SIDES UV EXPOSURE.
12AM
3PM 9AM
EXPOSITIONAUXUV
PARTRANSMISSION
EXPOSITIONAUXUVPARRFLEXION
UV CAPTOR LOCATED IN THE EYE-BALL OF A DUMMY,
MEASURING FRONT, BACK AND SIDES UV EXPOSURE.
12: 00
15: 00 9: 00
c
Actual UV exposure measured in the eyeball at different
hours of the day, with sun at different height in the sky,
with and without lenses. Dummy head inclined at 15.
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F
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b
UV exposure measured at different positions of the sun.
INTRODUCING
E-SPF
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THE BEST UV PROTECTION.
ON THE MARKET .
CRIZAL FORTE UV AND OPTIFOG WITH CRIZAL UV
GUARANTEE THE BEST E-SPF ON THE MARKET FOR
CLEAR AND TRANSITIONS

LENSES
*
E-SPF, APPROVED BY EXPERTS
UV reection on the back surface is a hazard which has been recently highlighted
by researchers. To evaluate and compare the lenses performance regarding UV
back surface reection, Essilor involved independent experts who examined and
approved the calculation method.
E-SPF Calculation and Measurements endorsed by Dr. Karl Citek OD PHD, FAAO.
Dr. Karl Citek, OD, PhD, FAAO, is a professor of optometry, known as the first
researcher to have published on the hazards linked to UV back surface reflection.
E-SPF= 25 for all Crizal Forte UV and Optifog with
Crizal UV, except with Essilor Orma

1.5 E-SPF=10.
* Best UV protection measured with E-SPF for Crizal Forte UV and Optifog with Crizal UV, compared to anti-reective clear and photochromic lenses with equivalent material.
Lenses performance only: E-SPF excludes direct eye exposure that depends on external factors (wearers morphology, frame shape, position of wear...). E-SPF measures: independent 3rd-party. USA 2011.
CRIZAL FORTE UV / OPTIFOG*
ZEISS LOTUTEC
E-SPF
5
25
SOLA TEFLON
HOYA HI-VISION LONGLIFE
5
3
UHI / Airwear

/ Transitions

THE WEARER IS 25 TIMES BETTER


PROTECTED THAN WITHOUT ANY LENSES
(E-SPF EXCLUDES DIRECT EYE EXPOSURE
FROM AROUND THE LENSES).
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*
SUPERIORITY PROVEN BY WEARERS EXPERIENCE
Clarity of vision is n1 wearers expectation
(1)
. Assessed by wearers
and tested in real wearer trials against its main competitors, Crizal
Forte UV gets the best overall satisfaction and still proves its
superiority against the 5 enemies of clear vision.
(1) International Survey conducted by Ipsos France from January to February 2010 in 7 countries (France, Germany, Italy, USA, Hong-Kong, India, Brazil)
Most important characteristics when purchasing spectacles - 1493 Respondents.
(2) Comparative wearers tests after 1.5 months of wear, conducted by independent 3rd-party France 2011 Crizal Forte UV vs Hoya Venus Guard,
an equivalent version of Hoya Hi-Vision LongLife : 30 wearers, Crizal Forte UV vs Zeiss Lotutec : 27 wearers / Very satisfed = satisfaction rated between
7 & 9 on a scale from 0 to 9.
WEARERS OVERALL APPRECIATION AFTER 1.5 MONTHS OF WEAR
Percentage of very satised wearers
(2)
Crizal Forte UV Competitor A Crizal Forte UV Competitor B
100%
75%
50%
25%
0%
100%
75%
50%
25%
0%
Crizal Forte UV Competitor A Crizal Forte UV Competitor B
100%
75%
50%
25%
0%
100%
75%
50%
25%
0%
CRIZAL FORTE UV CRIZAL FORTE UV
HOYA PREMIUM AR ZEISS PREMIUM AR
THE BEST
ENDURING
CLARITY
OF VISION
(3) Study conducted through sensory analysis methodology by independent 3rd-party - Crizal Forte UV vs Hoya Hi-Vision LongLife,
Zeiss Lotutec, Sola Teon. 100 wearers France 2011.
* Prof. Jos Sahel receives no compensation in a private
capacity for the validation of these protocols.
Wearers evaluation on a scale from 0 to 10
(3)
RESISTANCE AGAINST THE 5 ENEMIES OF CLEAR VISION
0
Sanstitre5
SCRATCHES WATER SMUDGES DUST REFLECTIONS
2
4
6
8
CRIZAL FORTE UV
HOYA PREMIUM AR
ZEISS PREMIUM AR
SOLA PREMIUM AR
THE BEST ENDURING CLARITY OF VISION
(SEE TESTS RESULTS ON PREVIOUS PAGE)
A LENS TESTED AND APPROVED BY WEARERS
ULTRA PROTECTION AGAINST ULTRAVIOLET
Protect your patients eyes thanks to back
surface UV protector.
96% of wearers appreciate the
transparency of Crizal Forte UV
lenses
***
The best UV Protection on the market
(1)
;
measured with E-SPF, the new global UV protection
index of a lens.
(1) Measured with E-SPF, a new index developed by Essilor, endorsed by independent 3rd-party, certifying the global UV protection of a lens. For Crizal Forte UV lenses compared to anti-reective clear lenses with equivalent material. Lenses performance only. E-SPF Measures: independent 3rd-party - USA 2011.
** 25 for all Crizal Forte UV lenses, except Essilor Orma

1.5 (E-SPF=10). More information on www.crizal.com.


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REFLECTIONS
SCRATCHES DUST
WATER DROPS
DEFEAT THE
5 ENEMIES
OF CLEAR
VISION
SMUDGES
* Prof. Jos Sahel receives no compensation in a
private capacity for the validation of these protocols.
*** Percentage of positive evaluation (5 or more out of 10) - study
conducted by independent third party (n=100 wearers) - France,
2011.
**
SO SAFE SO CLEAR
Anti-scratch
++
Anti-scratch
+++
Anti-scratch
++
++
Antistatic
+++
Anti-fog
+++

Anti-fog
+++
Trio Clean
+
Anti-scratch
++
Anti-dirt
Anti-reflection
Anti-reflection
Anti-reflection Anti-reflection
+++
Anti-reflection
++
Anti-reflection
++
Anti-reflection
Anti-dirt
Anti-dirt Anti-smudge
Anti-smudge Anti-smudge
+ +
Anti-smudge
+
+
Anti-scratch
++
++
++
Anti-water drop
Anti-water drop
Anti-water drop
hydrophobic
++
+++
Anti-scratch
+++
+++
+++
+++
+++
Anti-scratch
+++
+++
+++
+++
+++
SUN LENSES CLEAR LENSES SUN LENSES
Anti-UV
+++
Anti-UV
++++
Anti-UV
++++
Anti-UV
+++
Antistatic
Anti-dust
Anti-dust
hydrophobic
hydrophobic
+
SUN
PROTECTION
Anti-scratch
++
Anti-scratch
+++
Anti-scratch
++
++
Antistatic
+++
Anti-fog
+++

Anti-fog
+++
Trio Clean
+
Anti-scratch
++
Anti-dirt
Anti-reflection
Anti-reflection
Anti-reflection Anti-reflection
+++
Anti-reflection
++
Anti-reflection
++
Anti-reflection
Anti-dirt
Anti-dirt Anti-smudge
Anti-smudge Anti-smudge
+ +
Anti-smudge
+
+
Anti-scratch
++
++
++
Anti-water drop
Anti-water drop
Anti-water drop
hydrophobic
++
+++
Anti-scratch
+++
+++
+++
+++
+++
Anti-scratch
+++
+++
+++
+++
+++
SUN LENSES CLEAR LENSES SUN LENSES
Anti-UV
+++
Anti-UV
++++
Anti-UV
++++
Anti-UV
+++
Antistatic
Anti-dust
Anti-dust
hydrophobic
hydrophobic
+
Anti-scratch
++
Anti-scratch
+++
Anti-scratch
++
++
Antistatic
+++
Anti-fog
+++

Anti-fog
+++
Trio Clean
+
Anti-scratch
++
Anti-dirt
Anti-reflection
Anti-reflection
Anti-reflection Anti-reflection
+++
Anti-reflection
++
Anti-reflection
++
Anti-reflection
Anti-dirt
Anti-dirt Anti-smudge
Anti-smudge Anti-smudge
+ +
Anti-smudge
+
+
Anti-scratch
++
++
++
Anti-water drop
Anti-water drop
Anti-water drop
hydrophobic
++
+++
Anti-scratch
+++
+++
+++
+++
+++
Anti-scratch
+++
+++
+++
+++
+++
SUN LENSES CLEAR LENSES SUN LENSES
Anti-UV
+++
Anti-UV
++++
Anti-UV
++++
Anti-UV
+++
Antistatic
Anti-dust
Anti-dust
hydrophobic
hydrophobic
+
Anti-scratch
++
Anti-scratch
+++
Anti-scratch
++
++
Antistatic
+++
Anti-fog
+++

Anti-fog
+++
Trio Clean
+
Anti-scratch
++
Anti-dirt
Anti-reflection
Anti-reflection
Anti-reflection Anti-reflection
+++
Anti-reflection
++
Anti-reflection
++
Anti-reflection
Anti-dirt
Anti-dirt Anti-smudge
Anti-smudge Anti-smudge
+ +
Anti-smudge
+
+
Anti-scratch
++
++
++
Anti-water drop
Anti-water drop
Anti-water drop
hydrophobic
++
+++
Anti-scratch
+++
+++
+++
+++
+++
Anti-scratch
+++
+++
+++
+++
+++
SUN LENSES CLEAR LENSES SUN LENSES
Anti-UV
+++
Anti-UV
++++
Anti-UV
++++
Anti-UV
+++
Antistatic
Anti-dust
Anti-dust
hydrophobic
hydrophobic
+
EVERYDAY
PROTECTION
* *
* 25 for all Crizal Forte UV and Optifog with Crizal Sun UV lenses, except with Essilor Orma

1.5 E-SPF=10. 50+ for all sun lenses with Crizal UV and Optifog Sun.
** UV protection measured with E-SPF, a new index developped by Essilor, endorsed by independent 3rd party, certifying the global UV protection of a lens. Best E-SPF for Crizal Forte UV and Optifog with Crizal UV lenses compared to anti-reective clear lenses with equivalent material.
BEST UV PROTECTION....
ALL YEAR LONG .
**
50+
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SUN LENSES CLEAR LENSES
NEW CRIZAL FORTE UV. SO SAFE, SO CLEAR.
www.crizal-lenses.co.uk
www.optifoglenses.co.uk
ESSILOR LIMITED, COOPER ROAD, THORNBURY, BRISTOL BS35 3UW
WWW.ESSILOR.CO.UK
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