Sunteți pe pagina 1din 14

Questionnaire

Hi,
I am Ankit A. Shah student of B.R.C.M. College Of Business
Administration Surat, am conducting a survey for research project,
Consumer Behaviour Of Students Of Surat City while Buying a laptop
or a tab or a ultrabook. I assure you that information given by you will
be used for academic purpose only. I am thankful to you for your cooperation.
Thank you.

1) Do you have a laptop computer?


a) Yes

b) No

2) If yes, Which brand of laptop do you have?


a) Sony

b) Dell

c) Lenovo

d) Apple

e) other____________

3) From where did you collect the information?


a) Website

b) Advertisement on TV

c) Magazine Advertisement

d) Personal visit to dealers

e) By friends or relatives

f) Articles in IT magazines

g) Programmes on TV

h) other____________

4) From where did you like to purchase your laptop?


a) On line

b) off line

5) How did you make a payment?


a) Full payment

b) On instalment

6) Whose opinion will you take before buying a laptop?


a) Parents

b) Father

c) Your own

d) Joint decision

e) other____________

7) In which price range will you buy a laptop?


a) 20,000 25,000

b) 26,000 30,000

c) 31,000 40,000

d) More then 40,000

8) Which features did you consider while purchasing a laptop? (Give rank
in 1 to 7)
a) Hard drive capacity ( )
b) Type of processor

( )

c) Size of RAM

( )

d) Size of screen

( )

e) Weight

( )

f) Battery back-up

( )

g) Look and design

( )

9) What is your purpose of purchasing a laptop? (Multiple choice)


a) Study

( )

b) Entertainment

( )

c) Work

( )

d) other_________

( )

10) Which size of laptop would you prefer?


a) Less then 12 ( )

b) 13 14

( )

c) 15- 17

d) 17+ screen

( )

( )

11) What are the various attributes that you look at while purchasing a
laptop? ( Give rank in 1 to 5 )
a) Brand image of company

( )

b) Price

( )

c) Reputation of dealer

( )

d) Brand Ambassador

( )

e) After sales service

( )

11) Which type of operating system you like to have in your laptop?
a) Windows 7

( )

b) Windows 8

( )

c) Mac

( )

d) other__________ ( )

12) Do you think that tablet or notebook is more beneficial rather then
laptops?
a) Yes

b) No

13) If yes, then which features are in the tablet or notebook do you like
most?
a) Lighting levels

b) Softwares

c) Improve communications

d) To make better presentation

e) Not a single issue of virus

f) As a motivation tool

14) As per your thinking what is the major difference between laptop and
tablet?
a) Price

b) Technology for use

c) Service station

d) key-board

e) size

f) Battery life

PERSONAL INFORMATION
NAME:
GENDER: MALE ( )

FEMALE ( )

CLASSIFICATION: B.B.A / B.COM / B.A / B.SC


ADDRESS:
MOBILE NO:
FAMILY INCOME: A) 25,000 TO 30,000

( )

B) 31,000 TO 35,000

( )

C) 36,000 TO 40,000

( )

D) > 40,000

( )

Laptopcomputer
Cumulative
Frequency
Valid

Percent

Valid Percent

Percent

Yes

117

78.0

78.0

78.0

No

33

22.0

22.0

100.0

150

100.0

100.0

Total

Brandoflaptop
Cumulative
Frequency
Valid

Missing

Percent

Valid Percent

Percent

Sony

19

12.7

16.2

16.2

Dell

33

22.0

28.2

44.4

Lenovo

26

17.3

22.2

66.7

Apple

11

7.3

9.4

76.1

Other

28

18.7

23.9

100.0

Total

117

78.0

100.0

33

22.0

150

100.0

System

Total

Collectinformation
Cumulative
Frequency
Valid

Percent

Valid Percent

Percent

Website

38

25.3

25.3

25.3

Advertisement on tv

20

13.3

13.3

38.7

Magazine Advertisement

15

10.0

10.0

48.7

Personal visit to dealers

38

25.3

25.3

74.0

By friends or relatives

33

22.0

22.0

96.0

Articles in IT magazines

2.0

2.0

98.0

Programmes on tv

2.0

2.0

100.0

150

100.0

100.0

Total

Purchaselaptop
Cumulative
Frequency
Valid

Percent

Valid Percent

Percent

Online

27

18.0

18.0

18.0

Off line

123

82.0

82.0

100.0

Total

150

100.0

100.0

Payment
Cumulative
Frequency
Valid

Percent

Valid Percent

Percent

Full payment

125

83.3

83.3

83.3

On instalment

25

16.7

16.7

100.0

150

100.0

100.0

Total

Opinion
Cumulative
Frequency
Valid

Percent

Valid Percent

Percent

Parents

29

19.3

19.3

19.3

Father

25

16.7

16.7

36.0

Your own

30

20.0

20.0

56.0

Joint decision

51

34.0

34.0

90.0

Other

15

10.0

10.0

100.0

Total

150

100.0

100.0

Pricerange
Cumulative
Frequency
Valid

Percent

Valid Percent

Percent

20,000 to 25,000

13

8.7

8.7

8.7

26,000 to 30,000

58

38.7

38.7

47.3

31,000 to 40,000

61

40.7

40.7

88.0

More then 40,000

18

12.0

12.0

100.0

150

100.0

100.0

Total

HDcapacity
Cumulative
Frequency
Valid

Percent

Valid Percent

Percent

1st

23

15.3

15.3

15.3

2nd

38

25.3

25.3

40.7

3rd

53

35.3

35.3

76.0

4th

18

12.0

12.0

88.0

5th

4.0

4.0

92.0

6th

5.3

5.3

97.3

7th

2.7

2.7

100.0

150

100.0

100.0

Total

Processor
Cumulative
Frequency
Valid

Percent

Valid Percent

Percent

1st

63

42.0

42.0

42.0

2nd

25

16.7

16.7

58.7

3rd

29

19.3

19.3

78.0

4th

15

10.0

10.0

88.0

5th

4.7

4.7

92.7

6th

4.7

4.7

97.3

7th

2.7

2.7

100.0

150

100.0

100.0

Total

Sizeofram
Cumulative
Frequency
Valid

Percent

Valid Percent

Percent

1st

35

23.3

23.3

23.3

2nd

53

35.3

35.3

58.7

3rd

24

16.0

16.0

74.7

4th

21

14.0

14.0

88.7

5th

11

7.3

7.3

96.0

6th

3.3

3.3

99.3

7th

.7

.7

100.0

150

100.0

100.0

Total

Sereen
Cumulative
Frequency
Valid

Percent

Valid Percent

Percent

1st

14

9.3

9.3

9.3

2nd

11

7.3

7.3

16.7

3rd

16

10.7

10.7

27.3

4th

25

16.7

16.7

44.0

5th

33

22.0

22.0

66.0

6th

30

20.0

20.0

86.0

7th

21

14.0

14.0

100.0

150

100.0

100.0

Total

Weight
Cumulative
Frequency
Valid

Percent

Valid Percent

Percent

1st

1.3

1.3

1.3

2nd

2.0

2.0

3.3

3rd

4.7

4.7

8.0

4th

25

16.7

16.7

24.7

5th

38

25.3

25.3

50.0

6th

41

27.3

27.3

77.3

7th

34

22.7

22.7

100.0

150

100.0

100.0

Total

Battery
Cumulative
Frequency
Valid

Percent

Valid Percent

Percent

1st

4.0

4.0

4.0

2nd

14

9.3

9.3

13.3

3rd

11

7.3

7.3

20.7

4th

31

20.7

20.7

41.3

5th

33

22.0

22.0

63.3

6th

37

24.7

24.7

88.0

7th

18

12.0

12.0

100.0

150

100.0

100.0

Total

Lookanddesign
Cumulative
Frequency
Valid

Percent

Valid Percent

Percent

1st

4.7

4.7

4.7

2nd

4.0

4.0

8.7

3rd

10

6.7

6.7

15.3

4th

15

10.0

10.0

25.3

5th

22

14.7

14.7

40.0

6th

22

14.7

14.7

54.7

7th

68

45.3

45.3

100.0

150

100.0

100.0

Total

Study
Cumulative
Frequency
Valid

Select
Not select
Total

Percent

Valid Percent

Percent

104

69.3

69.3

69.3

46

30.7

30.7

100.0

150

100.0

100.0

Work
Cumulative
Frequency
Valid

Percent

Valid Percent

Percent

Select

89

59.3

59.3

59.3

Not select

61

40.7

40.7

100.0

150

100.0

100.0

Total

Other
Cumulative
Frequency
Valid

Select

Percent

Valid Percent

Percent

17

11.3

11.3

11.3

Not select

133

88.7

88.7

100.0

Total

150

100.0

100.0

Entertainment
Cumulative
Frequency
Valid

Percent

Valid Percent

Percent

Select

77

51.3

51.3

51.3

Not select

73

48.7

48.7

100.0

150

100.0

100.0

Total

Sizeoflaptop
Cumulative
Frequency
Valid

Less then 12"

Percent

Valid Percent

Percent

3.3

3.3

3.3

13" - 14"

53

35.3

35.3

38.7

15" - 17"

78

52.0

52.0

90.7

17"+

14

9.3

9.3

100.0

Total

150

100.0

100.0

Brandimage
Cumulative
Frequency
Valid

Percent

Valid Percent

Percent

1st

49

32.7

32.7

32.7

2nd

44

29.3

29.3

62.0

3rd

35

23.3

23.3

85.3

4th

6.0

6.0

91.3

5th

13

8.7

8.7

100.0

150

100.0

100.0

Total

Price
Cumulative
Frequency
Valid

Percent

Valid Percent

Percent

1st

72

48.0

48.0

48.0

2nd

39

26.0

26.0

74.0

3rd

26

17.3

17.3

91.3

4th

5.3

5.3

96.7

5th

3.3

3.3

100.0

150

100.0

100.0

Total

Dealer
Cumulative
Frequency
Valid

Percent

Valid Percent

Percent

1st

13

8.7

8.7

8.7

2nd

23

15.3

15.3

24.0

3rd

27

18.0

18.0

42.0

4th

61

40.7

40.7

82.7

5th

26

17.3

17.3

100.0

150

100.0

100.0

Total

Brand ambassador
Cumulative
Frequency
Valid

Percent

Valid Percent

Percent

1st

.7

.7

.7

2nd

16

10.7

10.7

11.3

3rd

24

16.0

16.0

27.3

4th

43

28.7

28.7

56.0

5th

66

44.0

44.0

100.0

150

100.0

100.0

Total

Service
Cumulative
Frequency
Valid

Percent

Valid Percent

Percent

.7

.7

.7

1st

15

10.0

10.0

10.7

2nd

28

18.7

18.7

29.3

3rd

37

24.7

24.7

54.0

4th

29

19.3

19.3

73.3

5th

40

26.7

26.7

100.0

150

100.0

100.0

Total

Benefitial
Cumulative
Frequency
Valid

Percent

Valid Percent

Percent

Yes

69

46.0

46.0

46.0

NO

81

54.0

54.0

100.0

150

100.0

100.0

Total

Tabletfeatures
Cumulative
Frequency
Valid

Missing

Percent

Valid Percent

Percent

Lighting levels

14

9.3

20.3

20.3

Softwares

15

10.0

21.7

42.0

Improve communication

16

10.7

23.2

65.2

make better presentation

15

10.0

21.7

87.0

No issue of virus

4.0

8.7

95.7

As a motivation

2.0

4.3

100.0

Total

69

46.0

100.0

System

81

54.0

150

100.0

Total

Difference
Cumulative
Frequency
Valid

Percent

Valid Percent

Percent

Price

19

12.7

12.7

12.7

Technology

61

40.7

40.7

53.3

3.3

3.3

56.7

Key board

22

14.7

14.7

71.3

Size

38

25.3

25.3

96.7

3.3

3.3

100.0

150

100.0

100.0

Service station

Battery life
Total

Operatingsystem
Cumulative
Frequency
Valid

Percent

Valid Percent

Percent

Windows 7

84

56.0

56.0

56.0

Windows 8

56

37.3

37.3

93.3

Mac

4.7

4.7

98.0

Other

2.0

2.0

100.0

Total

150

100.0

100.0

S-ar putea să vă placă și