The Recruitment Company 'cvmoon' Launched Their New Website And Their Logo, Which They Claim Can

Be een !n The "oon

CVMoon.com officially launched their new recruitment service during March 2014 with a little help from the Moon. Their stated " o nonsense! no frills" recruitment service is initially aimed at the "# $o% mar&et! %ut with plans to e'pand into %oth the "( and rest of )urope in the very near future. #nited $ingdom %"arch &', &()*+ -- The company's name, website and logo, take their inspiration from the Moon, by using existing visible features on the moon's surface which resemble the letters "C" and " " !from Curriculum itae" exploiting the "#areidolia" effect$ %ccording to &ikipedia, "#areidolia is a psychological phenomenon involving a vague and random stimulus !often an image or sound" being perceived as significant"$ % common example of #areidolia is seeing shapes of animals or other recogni'able ob(ects in clouds$ The registered trademark logo of cvmoon makes full use of this effect by accentuating the letters "C" and " " against a recogni'able photograph of the full Moon$ cvmoon claim that once you have a taken a fresh look at the moon and can make out their logo, you will never be able to see the moon )uite the same again* +everal companies have previously expressed an interest in placing their logos on the Moon, some more seriously such as #i''a ,ut and others more (ovially like #epsi$ There has even been company offering to carve your company's logo on the moon* C Moon$com believe that they have stolen a march on all of these companies by identifying and using the existing features clearly visible on the moon in their logo which is no t only protected by copyright but also as a registered trademark$ This new recruitment service differentiates itself from the many similar others in this already crowded market place, by the strict adherence to two key fundamental principles - "-ob +eekers C s./esumes should always be freely accessible to every genuine recruiter" - "0o one should have to pay to advertise a genuine (ob vacancy on the 1nternet" 2urther, cvmoon states that they have adopted a design and implementation

philosophy of "31++" !3eep 1t +imple, +tupid" and make reference to the following to demonstrate this4 - %bsence of unnecessary links, pictures, and other extraneous information$ - 5nly core functionality is being offered to ensure that navigation through the site is as simple as possible e$g$ -obseekers can upload their C ./esume and (ob re)uirements and.or search the database for current (ob vacancies and nothing else$ +imilarly, potential recruiters can search the C ./esume database for suitable candidates and.or post their (ob vacancies for (obseekers to view$ "edia Contact, Mr$ +tuart &arbey C Moon 67789:;<899=<7 stuartw>cvmoon$com http4..www$cvmoon$com

-icture comparing a photograph o. the .ull "oon with cvmoon's registered trademar/ logo0