Activity & mission statement

SESSION (2012-2016) MBA 3.5 4rd semester (regular)

MASTERS IN BUSINESS ADMINSTRATION

SUBMITTED TO: Sir Ali chohan SUBMITTED BY:

GROUP MEMBERS
ASMA SUMIYA ( GL ) ZAMARA ARSHAD SABA RAFIQ JAMEELA NAZ

ROLL #
37 22 101 49

Festivi cafeteria
Mission Statement:
We provide highest stander quality freshness, seasonality product to our customer.

Vision:
To provide healthy food at reasonable price.

Annul objectives:
Profit maximization. Provide a range of nutritionally balanced food for students. Widen the choice of food available to the students.

Long term objective:

To provide excellent customer service. To get customer loyalty & support. Our objective is to ensure quality in food.

SWOT Analysis:
Strength:
Provide clean and peaceful environment to our customer. Provide hygienic food. Menu verity and choice. Monopoly of canteen because no other source due to limited time of break.

Weaknesses:
Limited space. Limited time and menu. Any bad rumor, unhappiness with food.

 Some students avoid taking food from cafeteria because they are conscious about their health.

Opportunity:
Expansion of business to other colleges. Expansion in menu. Increase in no. of customer when college offer more program.

Threat:
Changing customer preference. Possibility of ones bad customer experience. Most of the student purchases the product out of the college like fir chicks.

Budget:
Total budget 200,000 Reserve 100,000

Startup expenses Advance rent for 2 months Crockery Electronic appliances Food items Labor pay(3000+2000) Petty cash Total

Rs. 6000 5000 35000 40000 5000 9000 100000

4 mission statement
Coca cola Company:
Our Roadmap starts with our mission, which is enduring. It declares our purpose as a company and serves as the standard against which we weigh our actions and decisions.

To refresh the world... To inspire moments of optimism and happiness... To create value and make a difference

Our purpose is to meet our customer expectation refresh the world with taste and quality, give value to our loyal customer.

Dean food manufacturing:

To nourish and delight everyone we serve

Our goal is to provide healthy food which nourish and delight everyone we serve.

Bristol Myers pharmatical industry:

To help the people live healthy lives.

To help all the people retaining people healthy, live healthy lives.

Pharmatical American Company:

American standard our mission is to "Be the best in the eyes of our customers, employees and shareholders."

To provide the best quality for gaining the customer loyalty and to be best in the eyes of our customer and employees.