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22,000,000 smartphones and tablets available across MENA region. Android OS is taking the majority of the market share with 40%. Games are on the top of most used categories in appstore and google play. Males download and purchase more apps than females. Being available across platforms is not enough.
38.60% 21.40% 5.50% 5.20% 3.40% 3.10% 2.30% 2.10% 2.00% 1.90%
18.70% 9.60% 9.10% 9.00% 8.60% 8.00% 7.10% 5.00% 4.30% 3.80%
The power of apps has created also a consumption habit for the major three mobile markets in MENA, Egypt, Saudi Arabia and United Arab Emirates, as studies show, people are using applications in their daily life to access social networks, emails, perform a search or even download content
Choose the right keywords and titles for your app. Choose your app category wisely and as according to the competition available to be trending on that category. Always integrate social media, SEO, and different marketing techniques into your app. Focus on your target market and dont just say the market is the world.
This information is produced by: Frootapps.com Bringing the mobile experience to life.
Amman Jordan Email: info@frootapps.com Tel.: +962 6 55 40 555 Fax: +962 6 55 40 888