Charity Blogging Gold SAMPLE Page 1

How to Get More Comments On Your Non ro!it Blog

Pro"lem#
No"ody $nows a"out you% your "log% or who you are& You need to 'reate relationshi s with eo le in your ni'he& You also need to "uild "a'$lin$s to your site to 'ome u higher in sear'h engine results& And you want more 'omments on YO() "log& AN* you want to dri+e eo le who are loo$ing at sister non ro!its to your site& How do you do all o! this,

Commenting#
Commenting on other eo le-s we"sites ha ily 'om"ines all o! these goals into one series o! a'tions& Namely% 'ommenting e+ery night on di!!erent "logs in your ni'he&

How do you !ind "logs to 'omment on,

Comment on the "logs you !ind most interesting% and also on "logs with the most in'oming lin$s& You 'an start to !ind these "logs "y going to Charity Blogging Gold SAMPLE Page .

htt /00allto &'om and loo$ing to see i! there is a 'ategory !or your ni'he& 1! there is% see who is listed there& Also% do an internet sear'h !or the $eywords !or your ni'he and the word "log and see what 'omes u & *o a sear'h !or a ty i'al 2uestion in your 'ause area& You 'an !ind we"sites eo le go to !re2uently !or answers to their 2uestions&

How 'an you !ind out whi'h "logs ha+e the most in'oming lin$s,
1nstall SEOBoo$&'om-s tool"ar !or your 3ire!o4 "rowser& 5ust go to htt /00SEOBoo$&'om and sign u & 6hen you-ll "e a"le to see how many in'oming lin$s the we"site has& Here-s what it loo$s li$e&

6here are lots o! di!!erent num"ers in the SEOBoo$ tool"ar% and 1 li$e to loo$ at the Ma7esti'SEO num"er o! lin$s 8'ir'led a"o+e9% as well as the age o! the site& 6here is a "ig audien'e i! there are a lot o! in'oming lin$s& A "ig audien'e means a lot o! eo le will 'li'$ on through to your we"site i! you ma$e a use!ul and thought!ul 'omment&

:hat ma$es a good 'omment,

Something .;< aragra hs long that shows that you really thought a"out the arti'le% and also% that you too$ into a''ount other 'ommenters- +iew oints& *on-t 7ust s$i to the end 8unless there are tons o! 'omments9& 1! there are 1= or !ewer 'omments% ta$e some time to see what other eo le thought& 3or e4am le% let-s say you-+e written a long ost a"out how to in'rease your "log readershi & 1 ha+e something to add to that& 1 might write/

>*ear Blog ost writer% 6han$ you so mu'h !or writing a"out getting more readers& 1t-s not 7ust a"out osting a lot though% it-s a"out writing in a 'om elling way& And the only way to write "etter is to ra'ti'e# 1 started out writing "log osts ? days a wee$% and now 1-+e gone to . days a wee$& 1 do a wee$ly e; newsletter though% whi'h really hel s eo le 'ome "a'$ and read my "log& Another thing 1 li$e to do is i'$ out ithy and illuminating senten'es out o! my "log ost% and shorten the ()L% and set u those senten'es in Hootsuite !or my 6witter and Lin$ed1n a''ounts% es e'ially in the
Charity Blogging Gold SAMPLE Page <

morning& 1-+e !ound that s'heduling my u dates !or the morning% during the wee$% is the "est& 1-m de!initely going to try a 'ou le o! the methods you suggested though& 6his was hel !ul& 6han$s again# Ma@arineA
*o you see how 1 o!!ered two ways to "uild "log readershi , And how 1 'om limented the author as well, 6his is a good way to get eo le to see that you ha+e something use!ul to say& :ith some "log 'ommenting systems% you 'an enter your ()L and eo le 'an 'li'$ your name and go dire'tly to your we"site% or i! you ha+e a rele+ant "log arti'le a"out the su"7e't% you 'an lin$ to that at the end o! your 'omment as well& 1! you ha+e a ost related to the ost you are 'ommenting on% you 'ould write% >1 would li$e to 'ontinue the 'on+ersation here/ htt /00"it&ly0tyA and lin$ to your )ELEBAN6 ost& Here-s another e4am le o! a good 'omment& 6his 'omment is in res onse to an arti'le a"out uni+ersities trying to ma$e non ro!it MBA rograms& 6he ost !inished u with some resour'es eo le 'ould use to do ro er H) ra'ti'es% as most non ro!its do not ha+e an H) erson& 1 wrote/

>6han$s !or hel ing eo le !eel a "it "etter a"out these tri'$y H) ie'es o! the non ro!it world& A lot o! non ro!its 'ould "e more e!!e'ti+e i! they !ollowed ro er hiring and !iring ra'ti'es& 1 used to wor$ with an or'hestra "oard that thought i! someone layed a musi'al instrument% that was a good enough 7o" 2uali!i'ation to "e mar$eting dire'tor& 6han$s again !or writing this& Ma@arineA
Here-s another% shorter 'omment% "ased on a "log ost at htt /00)ead:rite:e"&'om& 6his "log ost was an in!ogra hi' a"out when it-s "est to send emails&

>1 send a lot o! emails and 1-+e tried sending them at di!!erent times o! day% and di!!erent days o! the wee$& 6his in!ogra hi' 'on!irms my own e4 erien'e% that the ma7ority o! times eo le o en emails is "etween C; Dam on a wee$day& 6han$s !or sharing this !un in!ogra hi'#
Charity Blogging Gold SAMPLE Page E

Ma@arine htt /00wildso'ialmedia&'omA

)emem"er% when you start to 'omment% don-t 7ust say >Ni'e ost&A Say% >*ear Fname o! "log writerG and then a thought!ul o inion on their ost% whether agreeing or disagreeing& Sign o!! with >Sin'erelyA or another res e't!ul sign o!!% and ut your name at the "ottom& 1! you-+e really gotten into the whole 'omment ro'ess% and you-+e written something longer% 'onsider 'o y; asting your 'omment and ma$ing a whole "log ost a"out it% lin$ing "a'$ to the "log ost that ins ired you% and 'reating good will with that "logger&

How 'an you $ee tra'$ o! the "logs you want to 'omment on,
(se an )SS 3eed )eader& :ha, :hat is an )SS !eed HH, )SS stands !or )eally Sim le Syndi'ation& 6his means that you 'an sa+e any sear'h you do online% su'h as Craigslist sear'hes% Sim lyHired&'om% Google sear'hes% and more& You 'an also sa+e news we"sites% "logs% humor sites% whate+er you li$e% as long as they ha+e !eeds& A !eed 'an "e delineated with an orange sym"ol li$e the one on the right& 1! you 'an-t !ind the !eed lin$ on the we"site itsel!% then you 'an sear'h !or the we"site name lus the word >)SS !eed&A 1! you want to sa+e a )SS !eed !or a :ord ress "log% try the name o! the "log lus the word !eed% at the end& So% !or e4am le/ htt /00wildwoman!undraising&'om "e'omes htt /00wildwoman!undraising&'om0!eed& :hat is an )SS !eed reader, An )SS 3eed )eader is a la'e you 'an $ee all o! your internet sear'hes sa+ed% as well as a la'e to 'he'$ your so'ial networ$s% or your email i! you li$e& :ould you li$e to learn more,

Che'$ out Charity Blogging Gold#

:hat will you learn in Charity Blogging Gold,

** http://en.wikipedia.org/wiki/RSS

Charity Blogging Gold SAMPLE Page ?

:ee$ One/ :hy and How to Get Started with Your Non ro!it Blog :hy you seriously need a "log I a$a >'ontent to 'onta't to 'ashA How 'ontent mar$eting "uilds "rand a!!inity% dri+es SEO and tra!!i'% "uilds awareness and 'redi"ility and turns ideas into a'tion C most 3re2uently As$ed Juestions a"out getting started How to ersuade the K owers that "eL o! the im ortan'e o! "logging Going !rom Mero to Si4ty with your we"site and "log N <=;day 'he'$list Getting your domain and hosting Pi'$ing a word ress theme Learning how to use :ord ress BON(S/ 6o 1= Che'$list to Sim li!y Non ro!it Blogging "y Claire A4elrad

:ee$ 6wo/ Create "log osts that ri+et your reader < little;understood !a'tors a!!e'ting "log readershi *is'o+er the 'ontent your audien'e wants Build a "log 'ontent editorial 'alendar N sam le tem lates 6o i's% titles and intros% oh my# How to get your 'ontent o ened and read :here to !ind 'onstituent;'entered 'ontent/ storiesO hot;"utton issuesO entertainment and more# :rite your !irst ten osts N sam le ost tem late

:ee$ 6hree/ Engage Your )eaders to ta$e a'tion How to 'reate engaging 'ontent worth sharing How to write so eo le will listen and a't How to get eo le to sign u !or your e;newsletter and0or "log How to !ind your natural in!luen'ers and ad+o'ates :hatLs in it !or your 'onstituents i! they answer your 'all to a'tion,

:ee$ 3our/ Promote Your BlogO 6ra'$ Your Progress How do you ins ire digital word o! mouth, How to o timi@e !or sear'h N $eyword 'he'$list How to re ort rogress to your "oss, How to get more 'omments on your "log

Charity Blogging Gold SAMPLE Page P

How to get eo le to share your osts How to get eo le to donate How to !ind u"li' domain images that "oost sharing How to re; ur ose "log 'ontent !or other 'ommuni'ations How to ta$e your "log to the ne4t le+el

BON(S Materials in'lude/

BON(S/ >:ildly Su''ess!ul Non ro!it BloggingA 8we"inar re'ording "y Ma@arine 6rey@9

BON(S/ Blog Content Che'$list 8Claire A4elrad9 BON(S/ 1== Blogging 1deas 8Ma@arine 6rey@9

Charity Blogging Gold SAMPLE Page Q

BON(S/ >6he Reys to Non ro!it Blogging that *ri+es EngagementA 8we"inar re'ording "y Claire A4elrad9

BON(S/ >How to do So'ial Media !or Your Non ro!it in 1? Minutes a *ayA we"inar re'ording "y Ma@arine 6rey@

Charity Blogging Gold SAMPLE Page C

BON(S/ >How to Get Peo le to Cli'$ >*onateA on Your Non ro!it :e"site 8we"inar re'ording "y Ma@arine 6rey@9

:hat is an E;'ourse, An e;'ourse is written material% sent to you e+ery wee$% in a rinta"le !ormat& 1t will also in'lude a re'orded we"inar& :e 'reated this !ormat so that you 'an go at your own a'e% and !it the e;'ourse into your "usy s'hedule& 1s it li+e, One erson as$ed% is it a li+e we"inar that 1Lll need to login to attend, 1t is not a li+e we"inar& Be'ause o! e+eryoneLs "usy s'hedules% we are ma$ing this e;

Charity Blogging Gold SAMPLE Page D

'ourse o! written material% lus a re'orded we"inar% so that you 'an learn this in!ormation e4a'tly when it is 'on+enient !or you& How long will the 'ourse ta$e me to 'om lete, 6he 'ourse will ta$e roughly . hours a wee$& 6hereLs also a re'orded we"inar that may ta$e a little more time& :ill there "e rinta"le materials, Yes# E+ery wee$ you will get an email with an atta'hed d! that you 'an rint and ut into a "inder& :ill there "e any o ortunities to as$ 2uestions, A"solutely# You 'an email me unlimited emails !or the duration o! the 'ourse& :ill there "e ra'ti'e e4er'ises to 'om lete, Yes% there will "e ra'ti'e e4er'ises to 'om lete& 1 in'lude wor$sheets and tem lates in all o! my we"inars and e;'ourses& 1 "elie+e that i! you a ly your learning instantly% then it sti'$s# 1s there a money;"a'$ guarantee, YES# 1! you are not satis!ied !or any reason% 1 o!!er a <= day money;"a'$ guarantee& Cli'$ here to learn more a"out Charity Blogging Gold or +isit this lin$/ htt /00wildwoman!undraising&'om0 rodu't0'harity; "logging;gold0

A"out the tea'her/

Ma@arine 6rey@% BA% 8Bard College9% is the author o! the o ular :ild :omanLs Guide to 3undraising& Her "oo$ was named as one o! the 6o 1= "oo$s o! .=1= "y Beth Ranter% CEO o! Moeti'a and author o! 6he Networ$ed Non ro!it& She 'urrently has E=%=== monthly readers o! her "log% :ild:oman3undraising&'om% and gets thousands o! dollars a month through her online e!!orts& Her "oo$% 6he :ild :oman-s Guide to So'ial Media% re'ei+ed the highest rating% ? stars% !rom Non ro!it&A"out&'om& 1n .==< Ma@arine 6rey@ wrote her !irst grants

Charity Blogging Gold SAMPLE Page 1=

!or 1ndonesian non ro!it Yayasan Emmanuel& 1n .==? she 'o;!ounded a non ro!it 'alled >6he Moon Balloon Pro7e'tA on the south shore o! Boston% MA& Sin'e that time she has raised o+er S1M !or +arious lo'al% national% and international non ro!its with a eals% emails% grants% s onsorshi s% and more& S ea$ing engagements in'lude/ Asso'iation o! 3undraising Pro!essionals 8.=1E9 Bla'$"aud 8.=1<;.=1E9 Bolunteermat'h&org 8.=1<;.=1E9 GuideStar 8.=1<;.=1E9 EGood&org 8.=1E9 National SBA Small Business :ee$ 8.=1<9 Oregon SB*C 8.=1<9 :illamette Balley *e+elo ment O!!i'ers 8.=1<9 S'leroderma 3oundation National Leadershi Con!eren'e 8.=1.;.=1<9 Meals on :heels National training seminars and 'on!eren'e 8.=1.;.=1<9 (ni+ersity o! PortlandLs MasterLs in Non ro!it Management rogram 8.=1.9 Center !or Non ro!it Organi@ations% 8.=119 Young Non ro!it Pro!essionals Networ$ in Austin 8.=119 6e4as Asso'iation !or Non ro!it Organi@ations 86ANO9 8.=1=9 and more& Ms& 6rey@ has taught thousands o! national and international non ro!its how to !undraise sin'e .==D& Ms& 6rey@ 'reated the !irst 3undraising Android A s in .=1=& 1n .=1< she u"lished Get the 5o"# Your 3undraising Career Em owerment Guide% whi'h also got a ? star rating !rom Non ro!it&A"out&'om& Cli'$ here to learn more a"out Ma@arine

Charity Blogging Gold SAMPLE Page 11