SECTION A: Respondent background Instruction : Please tick () at the appropriate box. 1. Gender Male Female 2.

Age 21 24 25 29 30 34 35 39 40 years old and above 3. Nationality : Malaysian Non Malaysian (Please specify): ______________________ 4. Ethnicity Malay Chinese Indian Other (Please specify): _______________________ 5. Marital Status: Single Married Widow Divored

6. Occupation : Government servant Private Self-employ Student 7. Education Level Primary school Secondary school Tetiary level Other (Please specific):_______________________ 8. Monthly income : Less than RM 1000 From RM 1001 to RM 2000 From RM 2001 to RM3000 From RM 3001 to RM 4000 From RM 4001 to RM 5000 More than RM 5000 9. How many times had you travelledusing Air Asia in 2013? 1 times 2 times 3 times Other (Please state):__________________________ 10. Reason for flying with Air Asia: Holiday Business Travel Visit family or friend Leisure Other (Please state): ________________________

SECTION B: Please indicate to what extend you agree with the following opinions by Circle the number 1-5 in the each bracket Strongly Disagree 1 1 1 1 Strongly Agree 5 5 5 5

Statements 1. 2. 3. I enjoy using Air Asia Services Air Asia services are good value for money Air Asia ticket price are cheaper among all the low cost airline in Malaysia The price offer such as meal, hotel and baggage giving by Air Asia are in my expectation and affordable Compare with Air Asia Service, I prefer other Low-cost Airlines Service, such as Malindo

2 2 2 2

3 3 3 3

4 4 4 4

4.

5.

SECTION C: Please indicate to what extend you agree with the following opinions by Circle the number 1-5 in the each bracket

Statements 1. 2. 3. 4. Flight searching features are easy to use The online payment is safe The online payment is reliable Confirmation of booking are immediately generated correctly. The online website interface is user friendly.

Strongly Disagree 1 1 1 1 1 1

2 2 2 2 2 2

3 3 3 3 3 3

4 4 4 4 4 4

Strongly Agree 5 5 5 5 5 5

5.

Statements 1. 2. 3. 4. 5. Online check in is easy Online check in is reliable. Kiosk machines provided in the airport are easy to operate. The waiting time for baggage to check in are reasonable. The check in counter staffs provide good attitude to the passengers

Strongly Disagree 1 1 1 1 1 1

2 2 2 2 2 2

3 3 3 3 3 3

4 4 4 4 4 4

Strongly Agree 5 5 5 5 5 5

Statments 1. 2. 3. 4. 5. The overweight charge price are reasonable The payment need for the counter checkin The price for onboard sournier are resonable The price for meal sold in aircraft are reasonable The ticket price are match to their slogan Now Everyone Can Fly from time to time.

Strongly Disagree 1 1 1 1 1 1

2 2 2 2 2 2

3 3 3 3 3 3

4 4 4 4 4 4

Strongly Agree 5 5 5 5 5 5

THANK YOU FOR YOUR TIME AND CO-OPERATION.