A TrulyRichClub member asked me this question recently, and I realized I should address it

here.
Here are related ethical questions:
Question: Bo, I know you propagate healthy food. You always tell us to eat fruits and
vegetables. So should we buy Jollibee or other food companies that offer not-so-healthy food?
Question: We should never buy a beer or tobacco or alcohol company, right? Isnt that
obvious?
Let me answer these questions
Healthy Food Companies Only?
Answer: I think no food company will meet my health standards. (Im a semi-vegetarian.) But these food
companies serve millions of people with clean, decent food. And I dont impose my diet on people. It takes a lot of
education before you eat the way I eat. So, yes, I do invest in food companies, even if I personally dont eat their food.
Is Drinking Beer a Sin?
Beer, like anything else, can be abused. But I dont think theres anything wrong with drinking beer. Its when we
drink too much of it that we get into trouble. Generally, I dont have a problem investing in a beer company.
Is Gambling a Sin?
My father-in-law plays mahjong with his US-based
brothers when they visit the Philippines. Its something
they look forward to. Thats how these old guys (mostly
in their sixties and seventies) fellowship with each other.
Is that a sin? I dont think so. They do it mostly for
their bonding time together.
Yes, I agree that gambling is very dangerous. Ive
counseled a number of people who lost their homes,
careers, and familiesbecause of gambling. I know of
kids who have become orphans because their parents ran
away, or are in prison now, because of the addiction of
gambling.
Stocks Update Stocks Update
Guidance for Stock Market Investing Exclusively for TrulyRichClub Members
Note: To understand the Stocks Update, frst read Bos Ebook, My Maid Invests in the Stock Market.
Click here www.TrulyRichClub.com to download now.
July 2014
Stocks Update PAGE 1 OF 9
Stocks Update Stocks Update
Volume 5, No. 12
Should You Invest in a Company That
Owns a Casino?
Thus, I believe gambling is a sin if it becomes an addiction. To those who have a natural propensity to be
addicted, stay away from gambling.
And its even murkier because companies are multi-faceted. AGI, who operates a casino, Resorts World, also
owns all the properties of Megaworld (Eastwood, Empire East, etc.), and Golden Archers (Franchise holder of the
McDonalds branches in the Philippines).
My answer: You decide.
At the end of the day, its a conscience call. I cannot make the decision for you. You have to make that choice.
You choose based on what your conscience tells you.
Happy investing!

May your dreams come true,
Bo Sanchez
Stocks Update Volume 5, No. 12 July 2014 PAGE 2 OF 9
Stocks Update Stocks Update
Stocks Update Volume 5, No. 12 July 2014 PAGE 3 OF 9
Stocks Update Stocks Update
Shallow Correction or Sideway
Consolidation
By Mike Vias
At this point, we foresee the market to go two ways. Either the market will go through a shallow correction
(shallower compared to last years correction) where we will see prices slightly go down, or go through a sideway
consolidation where prices will be in a range.
Recently, we have good reasons not to be too bullish. First, with the market at 6,700, the market is no longer
attractively cheap. Not to mention, it is already slightly below our 2014 year-end target at 6,900. Second, our countrys
1st quarter GDP is below forecast at only 5.7 percent compared to the expected 6.4 percent. And third, more than 50
percent of listed companies monitored by COL Research and Truly Rich Club posted lower than expected earnings
performance for the 1st quarter of this year. Lastly, foreign investors have been big sellers in our market since May 26.
However, even if it would be hard to justify further upward movement in our market in the near future, neither
do we foresee a steeper correction compared to last years correction (right about this time) to materialize. If you
remember in 2013, PSEi corrected by as much as 24.9 percent, from the peak of 7,400 to a low of 5,560. We dont see
our market going down that much again this year. Or if at all, the market can just go sideways, as we are seeing now.
Last years sell-off was caused by the sudden rise in US Treasure bond rates, which was triggered by the US
Feds hint to begin tapering its bond buyback program. Nonetheless, presently the market expects interest rates to rise,
with a wider yield gap between the Philippine and US 10-year bond rates. Such a wider gap reduces the pressure for
the peso to weaken, which was another factor responsible for the markets steep sell-off last year.
Furthermore, in spite of the 13.8 percent in the stock market since the beginning of the year, participation of local
investors have been very weak. This implies the cautious sentiment and stance of investors. This is evident in the net
sales of equity funds by asset management companies, which only reached P546 million during the initial four months
of the year. In contrast, net sales of equity funds by asset management companies during the 1st four months of last
year reached P12.4 billion. This shows that investors then were very bullish. In addition, such companies suffered from
a net redemption in their equity funds this past April.
In spite of these unfavorable developments, we remain positive on the countrys long-term economic outlook
attributable to the nations favorable demographics and the strong growth of OFW remittances as well as the BPO
sector. Although GDP growth numbers were disappointing during the 1st quarter, OFW remittances remained strong,
increasing by 6.2 percent also during this time period. Our countrys young population, averaging at 23, also means that
consumer spending should continue to increase over the longer term. To add, the IT and Business Process Association
of the Philippines (IBPAP) remains confdent that it can reach its 2016 BPO revenue target of $25 billion. That is more
than double its 2011 revenue of $9 billion.
Stocks Update Volume 5, No. 12 July 2014 PAGE 4 OF 9
Stocks Update Stocks Update
Another factor to the Philippines positive long-term economic outlook is the gaining momentum in PPP projects,
despite much delay earlier. During the frst few months of the year, two projects with a combined value of P19.2 billion
were already awarded while bidding for two more projects with a combined value of P100.3 billion is ongoing at the
moment. This is the CALA Expressway and the LRT Line 1 Cavite Extension and O&M. The government also plans
to increase infrastructure spending by 37 percent to P404 billion this year. In fact, last January, total infrastructure
spending was up by 45.1 percent to P23.8 billion. Such improvements in the countrys infrastructure combined with
low interest rates as well as a strong banking system should help drive investment spending and economic growth over
the longer term.
With these reasons, we are confdent that corporate earnings growth should remain in an uptrend. Once
fundamentals catch up with valuations, there is no reason why the stock market should not continue to climb higher.
On our part as long term investors, we should be happy whether we will see the market go through a sideway
consolidation or a shallow correction, because we are able to buy more of our SAM stocks at cheaper prices. Thus,
we should maximize this opportunity by continuing to buy regularly (monthly or quarterly) SAM stocks at buy below
prices with our fxed amount of money. Doing this may lower your average cost and augment your returns later on. So
we should be happy that market is going down for the meantime.
Happy investing during this correction!
P.S. If you would like to hear me live, I conduct free seminars every Friday at the COL Financial Training Center
teaching the basics of long-term investing in the stock market. You may sign-up for these seminars at www.colfnancial.
com. I also preach every Sunday at Feast Alabang Town Center 9:45 AM at ATC Cinema 2. Come by and be blessed,
its for free too! Lastly, follow me at Twitter or Instagram: @mikevinas.
Here are our SAM Tables (as of July 7, 2014 Closing).
STOCK Current Price Buy Below Price Target Price Action to Take
AC 674.50 621.00 715.00 Stop buying for now
AP 36.55 38.00 44.30 Continue buying
BDO 93.70 82.74 94.00
Stop buying for now (HOLD as per
Bro. Bo)
EEI 11.18 11.04 12.70 Stop buying for now
LRI 9.95 13.78 15.85 Continue buying
MBT 90.70 86.00 100.00 Stop buying for now
MEG 4.73 4.70 5.48 Stop buying for now
SMPH 16.52 16.80 19.41 Continue buying
TEL 3,020.00 2,834.78 3,260.00 Stop buying for now
Stocks Update Volume 5, No. 12 July 2014 PAGE 5 OF 9
Stocks Update Stocks Update
Legend: n Contnue Buying n Stop Buying
STOCK
SYMBOL
DATE
BOUGHT
PRICE
BOUGHT
PRICE
TODAY
YOUR
RETURN
BUY BELOW
PRICE
TARGET
PRICE
EXPECTED
GROWTH
AC Jul-13 603.50 648.00 7.37% 654.80 753.00 24.77%
Aug-13 598.50 648.00 8.27% 602.40 753.00 25.81%
Sep-13 580.00 648.00 11.72% 602.40 753.00 29.83%
Oct-13 601.50 648.00 7.73% 602.40 753.00 25.19%
Nov-13 569.50 648.00 13.78% 602.40 753.00 32.22%
Dec-13 555.00 648.00 16.76% 602.40 753.00 35.68%
Jan-14 525.00 648.00 23.43% 599.13 689.00 31.24%
Feb-14 538.50 648.00 20.33% 599.13 689.00 27.95%
Mar-14 574.00 648.00 12.89% 599.13 689.00 20.03%
Apr-14 590.00 648.00 9.83% 599.13 689.00 16.78%
TOTAL 13.21% 26.95%
AP May-14 36.40 37.00 1.65% 38.00 44.30 21.70%
Jun-14 36.60 37.00 1.09% 38.00 44.30 21.04%
Jul-14 36.55 36.55 0.00% 38.00 44.30 21.20%
TOTAL 0.91% 21.32%
BDO Apr-13 86.10 92.20 7.08% 89.60 112.00 30.08%
Jun-13 84.50 92.20 9.11% 97.40 112.00 32.54%
Jul-13 87.50 92.20 5.37% 97.40 112.00 28.00%
Aug-13 82.00 92.20 12.44% 89.60 112.00 36.59%
Sep-13 75.40 92.20 22.28% 89.60 112.00 48.54%
Oct-13 78.40 92.20 17.60% 89.60 112.00 42.86%
Nov-13 78.00 92.20 18.21% 89.60 112.00 43.59%
Dec-13 69.95 92.20 31.81% 89.60 112.00 60.11%
Jan-14 71.80 92.20 28.41% 81.74 94.00 30.92%
Feb-14 80.00 92.20 15.25% 81.74 94.00 17.50%
TOTAL 16.76% 37.07%
EEI Oct-13 9.57 11.08 15.78% 10.40 13.00 35.84%
Nov-13 9.88 11.08 12.15% 10.40 13.00 31.58%
Dec-13 9.70 11.08 14.23% 10.40 13.00 34.02%
Jan-14 10.04 11.08 10.36% 11.04 12.70 26.49%
Feb-14 10.00 11.08 10.80% 11.04 12.70 27.00%
Mar-14 11.00 11.08 0.73% 11.04 12.70 15.45%
Jun-14 10.62 11.08 4.33% 11.04 12.70 19.59%
TOTAL 9.77% 27.14%
Stocks Update Volume 5, No. 12 July 2014 PAGE 6 OF 9
Stocks Update Stocks Update
Legend: n Contnue Buying n Stop Buying
STOCK
SYMBOL
DATE
BOUGHT
PRICE
BOUGHT
PRICE
TODAY
YOUR
RETURN
BUY BELOW
PRICE
TARGET
PRICE
EXPECTED
GROWTH
LRI Jun-13 11.50 9.79 -14.87% 12.68 15.85 37.83%
Jul-13 11.00 9.79 -11.00% 12.68 15.85 44.09%
Aug-13 10.50 9.79 -6.76% 12.68 15.85 50.95%
Sep-13 9.72 9.79 0.72% 12.68 15.85 63.07%
Oct-13 9.10 9.79 7.58% 12.68 15.85 74.18%
Nov-13 9.25 9.79 5.84% 12.68 15.85 71.35%
Dec-13 8.82 9.79 11.00% 12.68 15.85 79.71%
Jan-14 8.71 9.79 12.40% 13.78 15.85 81.97%
Feb-14 9.00 9.79 8.78% 13.78 15.85 76.11%
Mar-14 8.99 9.79 8.90% 13.78 15.85 76.31%
Apr-14 9.24 9.79 5.95% 13.78 15.85 71.54%
May-14 9.97 9.79 -1.81% 13.78 15.85 58.98%
Jun-14 9.59 9.79 2.09% 13.78 15.85 65.28%
Jul-14 9.95 9.95 0.00% 14.65 16.85 69.35%
TOTAL 2.06% 65.76%
Stocks Update Volume 5, No. 12 July 2014 PAGE 7 OF 9
Stocks Update Stocks Update
Legend: n Contnue Buying n Stop Buying
STOCK
SYMBOL
DATE
BOUGHT
PRICE
BOUGHT
PRICE
TODAY
YOUR
RETURN
BUY BELOW
PRICE
TARGET
PRICE
EXPECTED
GROWTH
MBT Jun-11 50.06 89.00 77.77% 78.88 93.60 86.96%
Jul-11 55.69 89.00 59.83% 78.88 93.60 68.09%
Aug-11 52.85 89.00 68.40% 78.88 93.60 77.11%
Sep-11 50.40 89.00 76.59% 78.88 93.60 85.71%
Oct-11 48.34 89.00 84.13% 78.88 93.60 93.65%
Nov-11 50.33 89.00 76.83% 78.88 93.60 85.97%
Dec-11 47.60 89.00 86.97% 78.88 93.60 96.64%
Jan-12 49.42 89.00 80.09% 83.07 108.00 118.54%
Feb-12 55.23 89.00 61.14% 83.07 108.00 95.55%
Mar-12 61.60 89.00 44.48% 93.91 108.00 75.32%
Apr-12 60.20 89.00 47.84% 93.91 108.00 79.40%
May-12 62.13 89.00 43.26% 93.91 108.00 73.84%
Jun-12 60.55 89.00 46.99% 93.91 108.00 78.36%
Sep-12 65.38 89.00 36.13% 93.91 108.00 65.19%
Oct-12 65.10 89.00 36.71% 104.35 120.00 84.33%
Nov-12 67.24 89.00 32.37% 104.35 120.00 78.48%
Jan-13 72.38 89.00 22.96% 113.04 130.00 79.61%
Feb-13 78.75 89.00 13.02% 129.57 149.00 89.21%
Mar-13 81.90 89.00 8.67% 129.57 149.00 81.93%
Apr-13 82.81 89.00 7.47% 129.57 149.00 79.93%
Jun-13 84.70 89.00 5.08% 129.57 149.00 75.91%
Jul-13 78.89 89.00 12.82% 129.57 149.00 88.87%
Aug-13 77.00 89.00 15.58% 119.20 149.00 93.51%
Sep-13 84.65 89.00 5.14% 91.68 114.60 35.38%
Oct-13 86.95 89.00 2.36% 91.68 114.60 31.80%
Nov-13 80.55 89.00 10.49% 91.68 114.60 42.27%
Dec-13 73.20 89.00 21.58% 91.68 114.60 56.56%
Jan-14 73.75 89.00 20.68% 86.96 100.00 35.59%
Feb-14 79.55 89.00 11.88% 86.96 100.00 25.71%
Mar-14 81.40 89.00 9.34% 86.96 100.00 22.85%
Apr-14 79.70 89.00 11.67% 86.00 100.00 25.47%
May-14 83.50 89.00 6.59% 86.00 100.00 19.76%
Jun-14 85.15 89.00 4.52% 86.00 100.00 17.44%
TOTAL 34.83% 68.03%
STOCK
SYMBOL
DATE
BOUGHT
PRICE
BOUGHT
PRICE
TODAY
YOUR
RETURN
BUY BELOW
PRICE
TARGET
PRICE
EXPECTED
GROWTH
MEG May-13 4.23 4.48 5.91% 4.16 4.78 13.00%
Jun-13 3.67 4.48 22.07% 4.16 4.78 30.25%
Jul-13 3.15 4.48 42.22% 4.16 4.78 51.75%
Aug-13 3.40 4.48 31.76% 3.89 4.87 43.24%
Sep-13 3.21 4.48 39.56% 3.89 4.87 51.71%
Oct-13 3.64 4.48 23.08% 3.89 4.87 33.79%
Nov-13 3.58 4.48 25.14% 3.89 4.87 36.03%
Dec-13 3.23 4.48 38.70% 3.89 4.87 50.77%
Jan-14 3.36 4.48 33.33% 3.95 4.54 35.12%
Feb-14 3.78 4.48 18.52% 4.70 5.48 44.97%
Apr-14 4.43 4.48 1.13% 4.70 5.48 23.70%
May-14 4.65 4.48 -3.66% 4.70 5.48 17.85%
Jun-14 4.51 4.48 -0.67% 4.70 5.48 21.51%
TOTAL 21.32% 34.90%
SMPH Oct-13 16.90 15.92 -5.80% 17.20 21.50 27.22%
Nov-13 16.40 15.92 -2.93% 17.20 21.50 31.10%
Dec-13 15.10 15.92 5.43% 17.20 21.50 42.38%
Jan-14 14.68 15.92 8.45% 16.73 19.41 32.22%
Feb-14 14.70 15.92 8.30% 16.73 19.41 32.04%
Mar-14 14.90 15.92 6.85% 16.73 19.41 30.27%
Apr-14 14.90 15.92 6.85% 16.80 19.41 30.27%
May-14 16.34 15.92 -2.57% 16.80 19.41 18.79%
Jun-14 16.18 15.92 -1.61% 16.80 19.41 19.96%
TOTAL 2.55% 29.36%
TEL Jun-13 2902.00 2960.00 2.00% 3043.48 3500.00 20.61%
Jul-13 2854.00 2960.00 3.71% 2848.00 3560.00 24.74%
Aug-13 2800.00 2960.00 5.71% 2848.00 3560.00 27.14%
Nov-13 2800.00 2960.00 5.71% 2848.00 3560.00 27.14%
Dec-13 2622.00 2960.00 12.89% 2848.00 3560.00 35.77%
Jan-14 2710.00 2960.00 9.23% 2834.78 3260.00 20.30%
Feb-14 2690.00 2960.00 10.04% 2834.78 3260.00 21.19%
Mar-14 2760.00 2960.00 7.25% 2834.78 3260.00 18.12%
Apr-14 2730.00 2960.00 8.42% 2834.78 3260.00 19.41%
TOTAL 7.22% 23.82%
Stocks Update Volume 5, No. 12 July 2014 PAGE 8 OF 9
Stocks Update Stocks Update
Legend: n Contnue Buying n Stop Buying
Mike Vias is an Investment Trainer of COL Financial Group, Inc. He is a Certifed Securities Representative
and Certifed Investment Solicitor.
Stocks Update Volume 5, No. 12 July 2014 PAGE 9 OF 9
Stocks Update Stocks Update
(Disclaimer: Past performance doesnt guarantee that youll have the exact same results in the future. After all, your
earnings all depend on the markets performance.)
Top Past Winners of TrulyRichClubs Stocks
2013 Top Winners of TrulyRichClubs Stocks
If you followed our Stock Recommendations in the past, youd have enjoyed these earnings. Were reposting this
again to encourage you to be faithful to your monthly investments today for the stocks we recommend above. Never
give up. And youll have great winners 10 to 20 years from now!
Note: The percentage returns cannot be compared between the two tables below. The All Time Winners table
does not take into consideration a cost-averaging method. The percentage return is only from a buy-and-hold strategy.
The 2013 Table however integrates a cost-averaging method throughout the months it was under the Buy-Below.
STOCKS STOCK SYMBOL TIME RECOMMENDED
ESTIMATED
TIME HELD
PRICE RANGE
ESTIMATED
RETURN
Alliance Global AGI
January 2013 to February
2013
1 Month P17.54 to P20.50 16.88%
Meralco MER
January 2013
to April 2013 3 Months
P268.00 to
P377.00
28.05%
First Phlippine
Holdings
FPH June 2011 to June 2013 25 Months P63.18 to P95.20 32.92%%
JG Summit
Holdings
JGS
February 12 to
October 2013
18 Months P25.75 to P43.50 39.96%
STOCKS
STOCK
SYMBOL
TIME
RECOMMENDED
ESTIMATED
TIME HELD
PRICE
RANGE
ESTIMATED
RETURN
Ayala Land ALI
June 2011 to February 2012
(3
rd
week)
9 Months P15.09 to P21.65 35%
Nickel Asia NIKL
February 2012 to March 2012
(3
rd
week)
2 Months P23.75 to P26.20 10.32%
Bank of The
Philippine Islands
BPI
February 2012 to November
2012 (4
th
week)
10 Months P68.45 to P91.00 34.29%
Ayala Corporation AC
October 2012 to December
2012 (2
nd
week)
2 Months P440.00 to P520.00 17.65%
SM Prime
Holdings
SMPH
February 2012 to December
2012 (1
st
week)
10 Months P12.48 to P17.00 27.75%
Alliance Global AGI January 2013 to February 2013 1 Month P17.54 to P20.50 16.88%
Meralco MER
January 2013 to April 2013
3 Months P268.00 to P377.00 28.05%
First Phlippine
Holdings
FPH June 2011 to June 2013 25 Months P63.18 to P95.20 32.92%%
JG Summit
Holdings
JGS February 12 to October 2013 18 Months P25.75 to P43.50 39.96%