Wipro Limited Overview - Q4 - 2013-14

2014 WIPRO LTD | WWW.WIPRO.
COM | CONFIDENTIAL
1
Wipro Limited-
An Overview
Q4, 2013-14
2014 WIPRO LTD | WWW.WIPRO.COM | CONFIDENTIAL
2
Sl. No. Highlights
1 Who We Are
2 What We Do
3 Our Value Proposition
4 Key Enablers
5 Wipro Infotech (India and Middle East Business)
6 Awards and Accolades
7 Our Brand and Values
8 Sustainability Initiatives at Wipro
Agenda
3
Who We Are
Introduction
4
Bn Revenue
in FY 2013-14
(IT Services + IT
Products)
$ 7.3
Active Global
Clients
(150+ fortune 500
customers)
986**
No.1*
Countries
(175+cities
across 6
continents)
59**
Sustained
Growth
Partner to
Industry
Leaders
Leaders
Global
Presence
Workforce
146,053**
Most Ethical
Company
*Recognized as One of the Most Ethical Companies by Ethisphere Institute 2014
Winner of the CIO-100 2013 Award
#2 in Newsweek Ranking of Global 500 Green Companies. Ranked #1 in IT sector Globally
**Figures based on Q4 results 201314 for Global IT Business (IT Services and IT Products)
Wipro Today
Attracts the
Best Talent
5
Our Key Milestones
Wipro Ltd. demerges its Diversified Business into a separate company to be named Wipro
Enterprises Ltd. Wipro Ltd. to focus exclusively on IT Business
Wipro listed in the NYSE and enters the BPO business
Wipro enters the IT Software business
Wipro enters the IT hardware business
Incorporation of Western India
Vegetable Products Ltd
6 Deck expiry by 08/15/2014
Our Global Presence & Revenue Breakup
Global Delivery Centers, BPO and Sales Offices
* Figures based on Q4 results 201314 for Global IT Services
49.8% 29.4% 8.6% 12.2%
Americas Europe India & ME
Asia Pacific &
Other Emerging
Markets
Canada
Mexico
USA
Colombia
Trinidad & Tobago
Brazil
Chile
Argentina
New Zealand
Australia
Japan
South Korea
Taiwan
Philippines
Indonesia
Malaysia
Singapore
Thailand
Cambodia
India
China
Bhutan
Hong Kong
Sri Lanka
Swaziland
South Africa
Zambia
Kenya
Uganda
Rwanda
Nigeria
Egypt
Saudi Arabia
Qatar
Oman
UAE
Kazakhstan
Denmark
Finland
Norway
Sweden
Turkey
Hungary
Romania
Czech Republic
Ireland
UK
Netherlands
Germany
Belgium
Luxembourg
France
Portugal
Italy
Spain
Switzerland
Austria
Poland
Growth of IT Services business
IT Services Business has grown at a CAGR of 14% in the last 7 years
* FY10 onwards, the numbers are in IFRS, while the past is in IGAAP
* Each year revenue doesnt include IT Product revenue
2611
3647
4323
4390
5221
5921
6218
6618
2006-07 2007-08 2008-09 2009-10 2010-11 2011-12 2012-13 2013-14
Wipro IT Services Revenue in USD Mn
Business Unit Revenue Distribution
Business Unit Distribution
Retail, Consumer
Goods &
Transportation
Energy, Natural
Resources, Utilities
and Engineering &
Construction
Global Media
& Telecom
Financial
Services
Manufacturing &
Hi-Tech
Healthcare, Life
Sciences & Services
10.6% 18.0%
14.5% 26.8%
16.2% 13.9%
Column12
Service Line Revenue Distribution
* R&D and Consulting business revenues are overlapping with Service Line Revenues
7.6%
7.1%
31.8%
25.0%
19.0%
9.5%
9.5%
19.0%
25.0%
31.8%
7.1%
7.6%
Product Engineering
Solutions
Analytics and Information
Management
Business Application
Services
Global Infrastructure
Services
Application Development
and Maintenance (ADM)
BPO
R&D Business - 10.2%
Consulting - 2.4%
10
What We Do
Strategic Business Units and Service Lines
Advanced Technologies
Business Consulting
Analytics & Information Management
Business Application Services
Global Infrastructure Services
Business Process Outsourcing
Product Engineering Solutions
Banking,
Financial
Services
&
Insurance
Retail,
Consumer
Packaged
Goods,
Transportation
& Government
Manufacturing
& Hi-Tech
Healthcare,
Life
Science
& Services
Energy,
Natural
Resources
Utilities and
Engineering &
Construction
Global
Media &
Telecom
Industry Verticals
S
e
r
v
i
c
e

L
i
n
e
s

Engines Of Growth
Growth Markets Continental Europe

8400+ onsite employees supported
by 20,000+ from offshore locations

Enabling 250+ customers globalize
and transform their business
processes
40 offices & 27 delivery centers
catering to local and global
customers
*APAC region doesnt include India & Middle East
Offices: 13
Delivery Centers: 11
No. of People: 4000 +
Started Operations in
2001
Offices: 5
Delivery Centers: 4
No. of People: 1100+
2006
APAC*
LATAM
Offices: 8
Delivery Centers: 3
No. of People: 800+
2002
Offices: 3
Delivery Centers: 5
No. of People: 160+
2006
DACH
NORDIC REGION
Offices: 2
Delivery Centers: 2
No. of People: 250+
2003
Offices: 3
Delivery Centers: 1
No. of People: 300+
2003
FRANCE
BENELUX REGION
Offices: 4
No. of People: 1600+
2007
AFRICA
Offices: 2
Delivery Centers: 1
No. of People: 300+
1998
JAPAN
Key Enablers in Growth
Key Enablers in Growth Markets & Continental Europe
Focus on
Customer
Centricity
Enabling
customers
Differentiate
at the front
Helping
customers
Standardize
at the core
Local Country
Delivery
Strategy
Processes
ensuring
regional
Compliance
Local Skills
Development
& Community
Initiatives
Enabling customers
Globalize and seamless
entry into new markets
Creation of a Future
Cadre with a strong talent
pool
Localization of
Operations ensuring
business continuity
Business Consulting
Business Transformation Services
Change Management
Functional excellence
(e.g. SCM, CRM, HR, FA, etc)
Process Excellence
Technology Transformation
Enterprise Architecture, Governance Risk
& Compliance, Lean, IT Planning &
Governance
Define and Implement a highly customer
centric and flexible enterprise
21st Century Virtual Corporations
Process Design Leveraging Lean Tenets to
optimize business processes
Technology Innovation applying new
technology like Cloud, Mobile, Predictive
analytics
Asset Evaluation and Optimization
Next Generation Partnering
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Global Software &
Entertainment Company
CASE IN POINT
Redesigned entire global supply chain for
physical products using leading edge analytics
and supply chain segmentation matching
hundreds of products to customers based on
cost and velocity. Developed a new operating
model, process design and IT Platform (APO)
Top line revenue increase 2-4%
($250m-$400m)
$250m reduction of obsolete inventory
ADVANCED TECHNOLOGI ES
Mobility Cloud Social Analytics
Smart
Sensors
Har nessi ng The Power To Di sr upt
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A Large Education
Solutions Provider
CASE IN POINT
Wipro successfully managed the cloud
transformation journey of a large US-based
Education Solutions Provider
Proposed a pay-per-use model which resulted in
upwards of 30% cost savings while providing
enhanced scalability to meet future requirements:
Migrated 5 business critical applications (that
generate USD 160 million in revenue) onto the
Amazon Cloud
Shifted to Managed Services enabled 24x7
monitoring and management of Infrastructure
and Security
Wipro took end-to-end ownership by selecting
the right Platform, Infrastructure, Technology
and Partners
Business
Collaboration,
Content & CX
Enterprise
Application
Services
Enterprise
Business
Integration
Enterprise
Security
Solutions
Testing
Services
Enterprise
Architecture
Enhancing customer
experience with
Digital Marketing
solutions
Standardize
operations with
Resilient -By-Design
Business Processes
Business agility
through process
velocity and
integrated
ecosystems
En- Rout e t o t he Di gi t al Ent er pr i s e
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Manufacturing Industry
CASE IN POINT
Wipro helped streamline a disjointed
purchasing processes for USD 50Bn+
purchasing spend. Procurement handled by
30+ systems. Implemented solution
addressing the need for strong focus on
contract visibility and compliance.
Increase in spend visibility across 30+ plants.
Spend management brought under central
control and contract, resulting in reduction in
spend upto USD 1 Bn
Analytics and Information Management
Advanced Analytics Solutions targeted to CMO,
CFO, CRO etc.
Customer Life Cycle Management, Finance
Performance Management, Risk & Compliance
etc. (over 40 models developed)
Integrated play across process, data and
applications
Managed service models
Continuously develop Analytics Solutions
Holistic KPI driven performance management for
business
Analytics driven business transformation initiatives
Business objective focused initiatives - exploiting a
consistent Information infrastructure
Complete Analytics & Information Management
outsourcing services
Value
Delivered
Key
Focus
Areas
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Leading Life
Insurance Company
CASE IN POINT
Wipro enabled one of the worlds largest
insurance groups to prevent subrogation
leakage and bring it at par with industry.
Subrogation leakage prevention close to
10 million Euros
Identification of missed recovery
opportunities of approximately 150 million
Euros
I am delighted to tell
you that we have
absolutely smashed
the debtors and
cash targets given
to us by Global
Services..
Head of Global Billing,
UK Telecom Giant
Enhance Business Alignment
Drive Transformation
Focus on Value Creation
Measure Success
Across all aspects of our operations.
Driving process optimization..
standardization and automation through
Base)))
TM
An integrated suite of BPO tools
One view across interfaces
Analytics led process transformation
Self Service solutions
Value
Delivered
Back Office
Transformation
Innovating the
Front Office
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Large Retail Chain
CASE IN POINT
Wipro is engaged in a multi-tower back-
office transformation initiative with one of
the worlds largest electronics retailer.
Wipro Base))) leveraged as a back-office
transformation driver
55% in financial period close times
64% reduction in cycle time of AP process
5-7% procurement cost savings through
spend optimization
Business -
IT alignment
Variabilization
of IT
Agile IT
Total Infrastructure Outsourcing: End-user computing, network services,
datacenter services, security
Delivering Compute, Storage, Network resources on tap from Cloud
99.95% availability of IT infrastructure spread across the globe through
Remote Management from ServiceNXT Operations Center
Data Centers across US, Europe and Asia Pacific
Variabilization of IT
Asset Lite approach
Cloud Approach
Value Proposition
25
Global Energy Company
CASE IN POINT
Wipro enabled public cloud adoption for key
IT infrastructure systems to reduce
provisioning time from four months to real
time, & benchmark use public cloud
services
Public cloud adoption saved 35% in capex
and improved demand management
Product Engineering Solutions (PES)
Creating Richer Lives for Humans on the Move with Intelligent products
Evolving the ecosystem with partners & customers
User
Expectation
Collaboration
Architecture Implementation
Cinemascope
Multiscreen Experience
Anytime Content
Cloud, Mobility, Analytics
Semiconductors,
Sensors, Middleware
Manufacturing Execution
Systems, Product
Lifecycle Management
Interconnectivity
Architecture
Smart Audio / Video Engine
Optimal Communication
Subsystem
Quick Sync, Playback
Jerk Free Audio/Video
Quick Download from
Anywhere, Anyplace
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Christmas TV for OEM with
Semi-conductor Major
CASE IN POINT
Delivered the worlds first consumer
cinemascope plus 3D TV.
Connected TV stacks way ahead of their
time. Seamlessly integrates third party
applications for feature-rich functionalities.
Manages lifecycle, minimize resource
consumption and simultaneously executes
applications
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Our Value Proposition
Do Business Better
Wipros Business Strategy Focuses
On Customer Value Maximization

Shareholder
Value
Value Drivers
Transformation
Themes
Transformation
Initiatives
Increase Revenue
Reduce Operating
Costs
Differentiate at the
Front
Standardize at the
Core
Client Centric Go-to-market Structure
Deep Industry & Advanced
Technology Focus
Integrated Consulting Capability
Process Assets
Automation & Non Linear Models
Technology Accelerators
Do Business Better
Our Transformation Themes Help Customers
Differentiation at the Front Standardization at the Core
Differentiate
and Grow your
Business
Run an Efficient
Standardized
Core
Differentiation
We are Helping Deliver Differentiation at the Front for Our Customers
For a large city state: built an integrated view of passenger
movement making public transport more convenient for
commuters while achieving 99% reduction in time required
to process queries
For a leading North American Bank: Digital Channel
Transformation resulting in 33% increase in product sales
in five months
For a global Telecom Equipment company: Delivered a
product with sales of over 20K units/year for a next
generation switching product through robust design and
build coupled with emerging market customer insights
For a leading European Consumer Goods company:
Increased effectiveness of the $1.6 Billion trade promotions
spend through predictive analytics
For a large US Retailer: delivered $150 Million addition to
the top line and over $75 Million improvements in profits in
the last 12 months through reduction in Lost Sales &
enhanced Coupon Redemption Rate

Differentiate and
Grow your
Business
Standardization
Run an Efficient
Standardized
Core
For a leading Asian service provider of semiconductor
packaging and distribution solutions: Enabled savings of
$1.3 Million USD by transformational outsourcing and
consolidation of IT operations
For European utility: Reduced the infrastructure and
application management costs by 32% through application
and infrastructure managed services
For a leading retailer: Multi-tower back-office engagement
leading to process improvements resulting in $23.5 Million
in cost savings and 64% reduction in cycle time of the
accounts payable process.
For Global telecom vendor: Co-sourcing to grow business
& enhance non-core activities leads to operational and
financial process harmonization resulting in 71% cycle time
reduction for Order Management (EMEA) and 43%
reduction in supplier dispute queries for Finance
For a large European bank: Process simplification &
standardization in record time of 18 months, creating one of
the largest banks in the region and achieving synergy
benefits of 2 Billion
We are Helping Deliver Standardization at the Core for Our Customers
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Key Enablers
Our Key Enablers
Collaborating with customers to Do Business Better
Differentiated
Client
Engagement
Deep Industry
Insights
Standardization
of Delivery
Innovation
Network
Strategic
Partnerships
Culture
Differentiation at
the Front through
industry and
client insight
Uncovering key
characteristics of
industries and
offering unique
solutions
Delivery models
targeting faster,
efficient and
business aligned
KPIs
Engage, retain,
develop for
enabling
transformation.
Investment in
next gen
technologies
360 deg
relationship;
Collaborative
offerings and
innovation with
product partners
Collaboration with
customers;
employees;
partners and
community
Differentiated Client Engagement
Increase Value
Delivered impacting
Revenue & Customer
to 60%
Cost 40%
Differentiation at the Front
Deep Industry Focus
Advanced Technology Focus
Integrated Consulting
Capability
Client Centric GTM
address competitive dynamics, regulatory
changes and leverage advances in technology to
compete and thrive in their sector
Deep Industry Insights
Strategic partner to most of the Top 5
companies across key industries
Industry Process Solutions effecting
business change
Business Process architecture & process
assets across value chain
Models / Frameworks to Identify and
Outsource Non-Core processes
Rationalization / Optimization of
processes applying Lean
INDUSTRY ADVISORY GROUP
..by a team of experts with years of direct,
frontline expertise..
Wipro is a partner who
understands our industry
partnered us successfully to
create ePedigree serialization &
other key mobile solutions
George Kuntz,
Head, Pharma Supply Chain IT, Cardinal
Simplification & Standardization of Delivery
Next Generation Managed Services
Analyze
STANDARDIZATION AT THE CORE
is Being Enabled by Our Repository of Process Assets
Eliminate
Work
Automate
Work
Standard
Operating
Procedures
Knowledge
Bases
Innovation Network
STRATEGIC BUSINESS UNITS
Business Solutions Technology IPs Processes Business Models
Cloud
Social
Computing
Collaboration Green
Analytics
Mobility
INNOVATION NETWORK
Customers
External
Innovation
Industry
Forums
Wipro
CoEs
Academia Partners
Solutions Market View Research Co-Innovation Insight Next Gen IPs
Technology Themes for Innovation
Business value from
imperfect data
New age processing
techniques
Analytics using enterprise &
social data
Understanding and visualizing
in the context of domain
Data Scale & Intelligence
Augmentation
Smart Systems Immersive Experience
Environmental awareness
Contextual interaction
Adaptive response
Autonomous systems
Man Machine barrier
Digital Consumerism
Convergence of physical &
digital world
Collection of crowd sourced
economy
Ubiquitous Enterprise
Next-Gen Materials &
Manufacturing
Systems of efficiency to systems of effectiveness
New age software development methodology
Multi Channel and Hyper personalization
Always on & variable functionality
Business value from imperfect data
New age processing techniques
Analytics using enterprise & social data
Understanding and visualizing in the context of
domain
Strategic initiatives across Cloud,
Analytics, Mobility
Improved customer penetration and global
go-to- market
Co-innovation and Co-creation of Solutions
Emerging Market Focus reverse
innovation of products
Synergistic Partnership ecosystem
for the future
Sell To, Sell With, Co Innovate
Strategic Partnerships
Mega-alliance strategy places
Accelerate
Innovation
Increase RoI
Industry
Expertise
Trusted Network
Emerging
Technology
STRATEGIC ALLIANCE PORTFOLIO
STACKS
Wipro in a unique position
in the world of consolidating
Culture
Over 20% employees
outside India
Across Geographies
101 plus Nationalities
31% women
Diversity
38% local nationals
(46% of sales team)
Atlanta Center - 95% +
locals
Localized
Leadership Programs
Talent Acquisition: Mission10X, WASE
KM processes - Winner of MAKE Awards
Best in Class Practices
Customer Centricity, Process
Excellence (Lean, Six Sigma), Quality
Systems (CMM, CMMI certified)
Business Excellence
Recognized as the Most Ethical company by Ethisphere Institute 2014
Ranked 2
nd
in the Workplace Diversity & Inclusivity category in India's Best Places to Work For Study -
2012 conducted by Great Places to Work Institute.
Ranked as the top 'Global R&D Service Provider', for the third successive year by Zinnov Management
Consulting Pvt. Ltd.
BPO Excellence Award for Outstanding Work in Utilities Company in UK
Recent Awards
People
Culture
Collaboration across the ecosystem to match and
exceed customer expectations
Communities
Partners
Customers
Investing in our
Customers Ecosystem!
Customers
Accelerating innovation in
products Joint Solution
Development
Partners
World Economic Forum; IEEE; Knowledge @Wharton etc. -
business, technology, academic and scientific communities
Global Impact Award for success in job creation and positive impact
on Atlanta's economy in 2009
Communities
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Wipro Infotech

Wipro Infotech - Division of Wipro Limited
The India & Middle East
business of Wipro Ltd.
12 + years in Middle East
22 offices and 170
service locations in India
Presence in the Middle
East : UAE, Saudi Arabia,
Qatar, Bahrain, Oman and
Kuwait with 43 remote
locations in KSA

15, 258 + employees in
India
1083 employees in ME &
KSA
Dedicated GTM and
customer engagement
Strong localization in
Middle East
Won the Frost & Sullivan Green
Manufacturing Excellence Award for
2013
Won the coveted CIO Choice Award
2014, in 3 categories this year
Managed IT Services, Enterprise
Infrastructure Automation Services,
Managed Security Services
Ranked No.1 in the overall Network
integration market share in India
for 2011-12 by Voice & Data
Wipro Enterprise Data Centre
receives LEED India GOLD award
for New Construction
No.2 in IT Services in India & Top 3
among all IT vendors in UAE 2011
Rankings
1
2 3
People Presence
45
Govt.
&
Defence
Wipro Infotech & GlS: Integrated Service Offerings
Industry Verticals
Banking,
Financial
Services
& Insurance
Retail,
Consumer
Packaged
Goods,
Transportation
Manufacturing
& Hi-Tech
Healthcare,
Life Science &
Services
Energy,
Natural
Resources
Utilities and
Engineering &
Construction
Global Media
&
Telecom
S
e
r
v
i
c
e

L
i
n
e
s

Business Consulting
Analytics & Information Management
Product Engineering Solutions
Wipro Infotech Today
1
2 3
No. 2 IT services in India
No. 3 IT services in UAE
Top 3 among all IT vendors
in UAE and No. 1 in SIS
Rankings
Largest System Integrator
solution (SIS) provider;
including Service & products
with Vendor plural stacks
Forging strong relationship
with customers in the region
12+ years of partnerships in
the Middle East
Customers across segments
Government, Banking,
Telecom, Financial Services,
Oil & Gas, Manufacturing,
Retail, Enterprise
Growth
Client engagement - Achieved
Net Promoter Score of 45.6 in 2012
13, up from 24.5 in the previous fiscal.
The pulse score was recorded at 5.95
in Q1 (up from 5.74 in FY 2012 -13)
Achievements
47
Awards and Accolades
Awards & Accolades
Named as a World's Most Ethical Company by Ethisphere
Institute for the third successive year, 2014
Wipro Limited recognized as Champion of Women's
Empowerment Principles with 2014 Leadership Award
Recognized as a winner of the Global, Asian and Indian MAKE
(Most Admired Knowledge Enterprise) awards for 2013
Won the coveted CIO Choice Award 2014, in 3 categories this
year: Managed IT Services, Enterprise Infrastructure Automation
Services, Managed Security Services
Recognized as a best in class outsourcing and consulting service
provider for 2014 by Consumer Goods Technology Readers
Selected as Dow Jones Sustainability Index, World member for
the 4th Consecutive Year
Ranked #1 in India 2013 ranking of Carbon Disclosure Leadership
Index (CDLI)
Ranked 11th in the first edition of INTERBRAND'S 'Best Indian
Brands' study, 2013
Won the 2013 ITSMA Gold award in the category of Marketing
with Social & Digital Media
Wipro won the CIO-100 2013 Award
1
Awards & Accolades
Awarded Bronze class distinction in 2014 RobecoSAM
sustainability yearbook
Achieves 'A' level on the CDP's supplier climate
performance leadership index (SCPLI)
Ranked #2 in the Global 500 listing of Newsweeks Green
Company Rankings 2012
Ranked Thought Leadership "Best-In-Class" in the CEB
TowerGroup Outsourcing Technology Analysis Report 2012
Won NASSCOM Corporate Award for Excellence in
Diversity & Inclusion, 2012
Rated #2 IT services in India by DQ magazine, 2011
Ranked #1 in the 18th edition of the Greenpeace "Guide to
Greener Electronics" rankings in its first appearance in the
list
American Society for Quality recognizes Wipro BPO with
the Best Project with "Organizational Impact" award
Global Telecoms Business recognizes Nokia Siemens
Networks and Wipro with the Wholesale Service Innovation
Award 2013' for their unique IT R&D Partnership Project

2
50
Wipro Brand and Values
Values | Vision | Brand | Innovation | Good Citizenship

Wipro
Brand Wipro
Good Corporate
Governance
People
Excellence
Innovation
Business
Excellence
World Class
Infrastructure
View on Good
Citizenship
Values
What is Wipro All About
1
Values
Are a bedrock of our culture. They guide our
behavior
Are like a lighthouse that guides our ship
through the choppy waters of global business
environment
Good Corporate Governance
Is more than just adherence to the Statutory
& Regulatory requirements
It is about focusing on the Voluntary
Practices to achieve the highest levels of
transparency & propriety
People
Excellence
Is what make Wipro an organization with mind & body and
heart & soul
Team Wipro is the nucleus that makes Wipro a vibrant
powerhouse of growth & innovation
2
Innovation
Includes applying thought in viewing innovative ideas
through the lens of practicality, in order to deliver value
to the end-customer. It is about transforming ideas into
business results
Infuses newer ideas & newer ways of doing things into
all parts of the organization
Business Excellence
Wipro Way is a company-wide, unified framework of
excellence aimed at understanding our end customers
needs (value) & aligning our efforts & output to those needs
It is a multitude set of things that we do in a unique,
interconnected way that lends us a distinct, long-term
competitive value creator for clients
It is a combination of Six Sigma, Lean Manufacturing,
Kaizen and CMM - to provide unmatched business value
and predictability to our customers
Brand
Is a significant asset that drives enormous value into our
businesses. It helps bind the various businesses, across
geographies, into a single corporation
Today, the Wipro brand is one of the more familiar &
respected brands
3
World-Class Infrastructure
Facilitates the free flow of information, which is a
driver of change in the global business
environment
It provides Wiproites a conducive work
environment to deliver results at their productive
best
Wipros View of Good Citizenship
As a good socio-economic citizen of the world, Wipro
is responsible for its Business, Ecology and Society /
Community
Business with Integrity: Good Governance to achieve
the highest levels of transparency & propriety
Ecological Sustainability: Acting with sensitivity
towards the ecology helps us do business in an eco-
friendly manner
Social & Community Initiatives: Contribute to the local
communities we operate in. Catalyzing systemic
improvement in education
55
Evolution of the Brand Wipro
1945 - 79
1979 - 90
1990s
2006
1998
WIPRO
2013
1945 - 79

Founded in Amalner;
Named as Western
India Vegetable
Products Limited

Sunflower Vanaspati,
787 laundry soap

Diversified into
Hydraulic Cylinders &
Fluid Power

Western India
Products Ltd
1979 - 90

Corporate name
WIPRO (Western
India Products Ltd)
(1979)

+ Finance, Shikakai ,
IT Products, Baby
Care & Wipro GE
1990-97

+ IT Services, Lighting

Infrequent & Inconsistent
use of the logo W

Non standard use of the
Wipro name

Clear need felt to leverage
the brand name across
businesses
1998

New Brand identity

The Brand Promise
Applying Thought -
Wipros commitment
& credo - common
position to integrate
the diverse products
& services
2006

Global presence
e.g. acquisition
of Unza,
Infocrossing,
Hydrauto, etc.

Expanding into new
lines of business
e.g. Clean energy,
Water reuse, etc.
2013

Wipro Ltd.
announces
demerger of
Diversified
Business into a
separate company
to be named Wipro
Enterprises Ltd.
Wipro Ltd. will
focus exclusively
on IT Business.
Brand Identity Elements
1
The 3 indivisible elements of the Wipro Brand Identity
Connotation :
The Rainbow Flower as being Dynamic & Energetic,
Multifaceted, Large & Diversified, Innovative and Vibrant
WIPRO being the name of the organization
Applying Thought as being Powerful, Intellectual, Futuristic,
Mature & Committed to Innovation
1. Rainbow Flower - Significance of the colours :
Green Fields, Prosperity, Freshness, Growth, Youth
Yellow Sun, Warmth, Vitality, Aspirations
Red Blood, Life giving, Dynamic, Auspicious
Violet Intelligence, Innovation, Mystery
Blue Sky, Sea, Transparency, Natural
The Rainbow Flower symbolizes the energy of our diversity, the dynamism of Team Wipro and the Yin-Yang balance we strive for.
Brand Identity - Elements
2
A unique handwritten creation to reflect Wipro as
a humane corporation
The typography is a scaled grid
Is Wipros commitment & credo
Dimensions
Thinking for the customer
Application of Thinking
Continuous Application
Along with the Rainbow Flower, it is a commitment to
uphold the Wipro values in our quest to deliver
Innovation, Quality and Superior Value to all our
stakeholders
2. WIPRO
3. Applying Thought
Wipro Brand Personality
A trustworthy, capable, humane and
successful organization
Focused on consumer needs and offers
various products, solutions and services
that fulfill these needs,
While doing so it is sensitive to the social,
economic & environmental imperatives of
the country it operates in.
A competent, honest & significant
business-partner & employer
That places a premium on long term,
mutually beneficial relationships and
offers strong growth opportunities with
an inspiring work & business
atmosphere.
- Ranked as the 5th most-admired Indian corporation in the Asia 200 survey by The Wall Street Journal Asia
- Named as a World's Most Ethical Company by Ethisphere Institute for the third successive year, 2014
Key Dimensions of Wipros Corporate Governance
Accountability
Corporate Internal Audit Function Directly
Reports to the Audit Committee
Chief Risk Officer and Ombudsperson
reporting to Executive Director & CEO,
Executive Director & CFO, and Audit
Committee; Risk team spread across
verticals
Among First Indian Companies to adopt
Sarbanes Oxley Acts Certification Process
in India
Independence
Majority of the Board comprised of
External Directors (10 out of 13)
Audit, Risk and Compliance Committee,
Board Governance & Compensation
Committee comprise of entirely Non-
Executive Independent Directors
Corporate Social Responsibility
Wipro Cares contributions to society
through education, extending human touch
and facilitating employee involvement in
community
Wipro Applying Though in Schools (WATIS)
- an initiative for creating capacity on the
ground for systemic reform in education.
(Primary & Elementary School)
Transparency
Timely, adequate & equivalent access to information to
all stakeholders
First Indian Company to publish consolidated and
segmental accounts
Disclosure when Exchanges are closed (both in India
and the US)- during non trading hours
Announcement of quarterly audited financial results
within 15 minutes on approval by the Board of
Directors
Early adoption of standards (e.g. AS30/ Hedge
Accounting)
Early adoption of IFRS
Filing with SEC in line with US registrants
Quarterly audited accounts with no qualifications
Quarterly & annual results sent by email to
shareholders
WIPRO
Corporate
Governance
60
Sustainability Initiatives at Wipro
Sustainability Initiatives at Wipro
Wipros
Sustainability
Framework
Minimize Wipros internal
footprint on energy, water
and waste
Ecological
Promote employee
diversity, empowerment
& continuous learning
Workplace
Work jointly with
education & civil
society networks on
sustainability
programs
Education &
Community
Provide products and
solutions that enable
customers to become
greener
Customer
Stewardship
Collaborate with suppliers
to help them become
more sustainable
Supplier
Shape policies by engaging
with government, NGOs &
industry networks
Public Regulation &
Policies
Wi pr o s Sust ai nabi l i t y Fr amewor k
Ecological Sustainability
30% of the total
water consumed in 24 of our
major locations is recycled using
sewage treatment plants for
landscaping and sanitation
20,000 KL of rainwater is
harvested in our campuses. 25% of this
is used within the facility and 75% is
recharged to the ground
Biodiversity Programs
launched at two large campuses to
convert them into biodiversity
zones
Businesses will have to rapidly redesign value chains to increase
efficiency / reduce consumption and dependence on constrained resources
Workplace Sustainability
Employee
Diversity
455 People with
disabilities in the workforce
9.3% of workforce is Non-Indian
Workforce from 101 Nationalities
30.7% women
Education & Community
Issues of deep systemic
reform in Indias education
ecosystem
Education
Wipro Applying Thought in
Schools (WATIS)
Through a network of 30
partners, reaches 2000+
schools across the country
Mission 10X a not-for-profit
trust
Works with 700+
engineering colleges
across 20 states, reaching
10000 faculty
Earthian
Sustainability programs for
schools and colleges
Affordable healthcare and
other community services
by use of technology
Digital Inclusion
ARISE
Applied research and
system prototyping
activities in low cost
applications across
domains
Rural connect
Common Services Center
for Rural Communities
program
Connected Mobility Solutions
Provides broad solutions
platform to tackle
computational needs
across various domains
Long term disaster
rehabilitation and issues of
health, education and
environment
Community Care
Wipro Cares a not-for-profit
trust
Works with proximate
communities through
partners in four core areas
Education, Healthcare,
Environment and Disaster
Rehabilitation
Compr i ses
Customer Stewardship
Green IT Infrastructure
Services that target ITs own
footprint
Managed Energy
Services
IT platform-based remote
energy management services
Process Optimization
Includes supply chain,
dematerialization and
inventory efficiency
Smart Grids
IT solution for enabling smart
grid infrastructure
IT for green
Products and services that enable
GHG reductions for the balance
98%
Green Projects
Green buildings, utility scale
solar, cooling and lighting
efficiency consulting
Green Data Centers
Deliver 10-15% more energy
efficiency
Disruptive Technologies
Cloud and Mobility
offerings
Supplier Sustainability
Ethical
Wipro expects its suppliers to adhere to similar
standards of ethics and integrity as itself

Ecological
We expect suppliers to supply products and services that exceed environmental
standards and to establish a program of ecological sustainability in their own
operations
Local
We encourage sourcing from the local economy.
50% of construction materials are sourced locally.
87% of our supplier base, accounting for 77% by
procurement value is from India
Responsible
Wipro expects its suppliers to adhere to principles of human rights,
employee welfare, health and safety, minimum wages and maximum
working hours
Public Regulation & Policies
Wipros Advocacy on
Sustainability
Wipros actions on political advocacy
on and around climate change involve
Public Forums
World Economic Forum
(Davos), India Economic Forum
Direct Engagement
with Government
Budget inputs provided every
year, Papers on Inclusive
Growth and Green IT
Industry Networks
Confederation of Indian Industry (CII)
Mission for Sustainable Growth, CII
Climate Change Council
Public Disclosure
Wipro Sustainability
Reports, CDP,
Annual Report
Wipro Sustainability Reports
Passionate about Transparency in Disclosures
A
Our report has been rated A for the
sixth successive instance based on a
rigorous external audit by the globally
renowned provider of sustainability
assurance services like DNV AS &
SGS. The rating represents the
maximum level of disclosure.
6 editions of sustainability
reports have been published.
Digital Report:
www.wiprosustainabilityreport.com
Wipro Sustainability | Awards & Accolades
1
Ranked #1 in the 18th edition of
the Greenpeace "Guide to Greener
Electronics" rankings in its first
appearance in the list
Recognized by the Ethisphere
Institute, as one of the 2014
World's Most Ethical
Companies, for the third year in a
row.

Wipro selected as Dow
Jones Sustainability Index,
World member for the 4
th

time in a row

Also selected as DJSI
Emerging Markets Index
member for the 2
nd
time in a
row

Only Indian company to find
place in both the indices
Ranked #1 in Indian 2013 ranking
of Climate Disclosure Leadership
Index (CDLI) for the last two
years
Wipro Sustainability | Awards & Accolades
2
Featured in the Greenpeace
Cool IT Leaderboard rankings
for the third consecutive year.
Ranked 5th in 2013
Earned Sustainable Plus,
the world's first Corporate
Sustainability Label by
Confederation of Indian
Industry (CII)
Ranked #2 in Newsweek
Ranking 2012 of Global 500
Green Companies. Ranked
#1 in IT sector Globally
Selected as Indias Role
Model Organization for
the NCPEDP - Shell
Helen Keller Awards
2012
Awarded Bronze class
distinction in 2014
RobecoSAM sustainability
yearbook
NASSCOM Corporate
Award
for Excellence in Diversity
& Inclusion 2012
Sustainability at Wipro
20,000KL
Rainwater harvested
30%
Water recycled
91%
Total Waste recycled
19
LEED rated facilities
30%
Reduction in electricity
consumption intensity over
last 5 years
22
Campuses certified for
EMS ISO14001 & 20
for OHSAS 18001
2
Integrated campus
biodiversity programs
launched
WIPRO LEADER IN SUSTAINABILITY
Nationalities in Wipros
workforce
101
Thank You
Manish Gajbe

Wipro Limited Overview - Q4 - 2013-14

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