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Went from being a $12 an hour house painter to bringing $117,000.00 a MONTH
internet marketer in less than 3 years.
He specializes in giving streamlined, actionable content that`s light on theory and heavy on step by step
application. His list now exceeds 31,000 raving Ian Iollowers/clients online.
1ason`s all about creating systems that get you a desired result in the shortest amount of time.
Whut is it thut Juson's muin onIine business speciuIize in thut
got him to thut internet murketing IifestyIe even one tuIks
ubout?
Product Creation.
When you're putting a ton of valuable content out there, you give people more
excuses to give you money. He doesn`t Iavor using PLR but instead opts to create products that
Iocus on a unique system that he`s used successIully. This creates value because you can only get this
Irom him.
This mindset oI his was cultivated in his being a musician. In that realm, he was comIortable with the idea
oI creating something out oI thin air. This contributed heavily to him being cozy with the idea oI putting
his opinion into a product and asking people to give him money Ior it.
Whut wus The AHA| Defining Moment thut reuIIy
shifted everything for Juson once he hit the internet murketing industry?
Creating what he believed to be really cool music and Iinding out that no one would buy his stuII except
Ior the small circle oI Iriends and Iamily, people he could actually reach, had introduced him to the
concept oI 'Marketing.
He got into marketing, while looking for answers for how to sell his music, and then he started
devouring everything he could. He ran into a long Iorm sales letter that sold him on how easy it was to
make money online and this was his Aha! moment where he thought, 'Oh, I`ll just take this money I
make here and invest it into my music business.
OI course, he discovered it was NOT easy to make money online and being conIronted with this challenge
pissed him oII because he believed he could do this and came to Iind that he liked the idea oI just
mastering this skill and becoming rich instead oI just making a little bit oI change to invest into his music
business.
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Now contrary to belief, 1ason didn`t slide out of the Internet Marketing womb making $100+K a
month. Where and how`d he get his start?
He got sucked into a guide that told him to buy Google adwords, promote an aIIiliate program and you`re
supposed to make more on your aIIiliate commissions than you spent on your advertising.
Jason 'Big Dolla Dolla Fladlien lost his ass very quickly because back then you had to be ninja awesome
to make it pay and nowadays, he believes it doesn`t work.
Then, aIter he bailed on this 'GREATEST INTERNET MARKETING OPPORTUNITY EVER he
moved into the oIIline internet marketing consulting niche which is super hot now, and he couldn`t make
that work.
Would a PLR Private Label Rights package with like 16,000 articles work? Nope.
LOOk AOVE| IT TAkES WOPk,IT TAkES
PEPSISTAMCE,THEPE ISM'T A MASIC PILL,HE
WASM'T ALWAYS WHAT WE SEE TODAY|
Then, he discovered article marketing which was pretty easy back in the day because all you did was
write these articles, put a bio box on the bottom which led to a squeeze page, you capture the lead and
then immediately sell them an aIIiliate product and then through continuous email marketing you rain
more aIIiliate products down on them.
This is where he Iinally started making some money. The only problem was that making $10-15 bucks an
hour doing these articles wasn`t enough money Ior him to not have a day job as well.
Because he wanted to quit painting houses, he came up with
the idea of writing for other people. That, was an Ahal
moment.
Who were Juson's mentors when he got the buII roIIing und who
ure some of his mentors now?
The guy he painted houses Ior was a huge mentor Ior him. He built his own business on the
back oI being in direct marketing aka network marketing so he knew how the game worked. This is where
he learned a ton oI his time management and productivity strategies.
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Next, he got introduced to a 'Marketer to Muscians spermed Irom Dan Kennedy. He skipped this guy
and just went straight to source in Mr. DK Demigod himself. And so Dan Kennedy was one oI
his early mentors and still is.
There`s a huge lesson to be had in the above example. You can take the broad stroke marketing expertise
that generic 'Marketing Experts dole out and re-purpose it to your niche, whether that be dog-groomers,
Pool-cue salesman, butt doctors, whoever and iI done RIGHT (unique, Iun personality and exceptional
leadership), they`ll be so captivated that you`ve brought solutions, personality and leadership that work
'speciIically Ior THEIR business.
From Dan Kennedy, he was introduced to Gary Halbert. Through reading his
Iree newsletters he learned how to write sales copy that makes you money.
So, in reIerence to marketing, Dan K. and Gary 'The Prince oI Print Halbert were his two go-to guys.
Whut's u strutegy for someone gust sturting out
wouId use to find u mentor?
Back in his musician days he learned that when people would tell him that they wanted to work with him
on a project, that 90 oI them weren`t committed to what they said. So he learned back then to
ALWAYS ignore the first message or conversation where someone brought up the idea of working
with him.
So when people started telling him that they wanted to apprentice under him in his internet marketing
company, he got to the point oI always ignoring the Iirst email someone would send him, knowing it was
a way to screen out the people pretending to want to work with him. It ended up being a great Iilter that
told him how much desire a person actually had.
9 out 10 people only send him one email.
He believes that iI you`re gonna give up THAT easy, you ain`t gonna make it and he`s glad that you`ve
gone back to the comIort oI spending the majority oI your time wanking it in your momma`s basement.
The next screen, Ior iI someone passed this test and emailed/contacted him again is he`d tell them to call
him back in a week to see if they could keep a schedule and their word. And again, 9-10 people at that
phase couldn`t Iollow through.
By the time the 3
rd
contact came about, he knew he was talking to someone who was the real deal simply
because they did what 95 oI everyone else wouldn`t, who now kindly reIer to him under their breath as
Jason 'Too Big OI An Asshole To Respond To An Email Fladlien.
He even put Seth through this test. And the only reason you`re hearing this interview is because he passed
the test. Now Seth gets to bask in the 'Puppy licking your Iace warm Iuzzy Ieelings oI accomplishment
because he`s not some wuss-bag wanna-be. Huge Lesson Here!!!
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Whut is your fuvorite purt of internet murketing?
He Iikes being compensuted in u wuy thut
the money someone's puying him is fur Iess
thun the vuIue he's giving you in the
product he giving to you,
This means that he takes on the responsibility that iI he wants to make more money, he has to provide
more value which means that he has to grow and become more valuable.
What`s also cool is when you`re making all this money and your clients are so happy that they`re
randomly sending you giIts and doing sexual Iavors Ior you. **Jason didn`t actually say the sexual Iavor
part. I, the pervo Note Taking Nerd #2 included the naughtiness part. 1ason actually talked
about people sending him really cool stuff for his kids}
There`s a ton oI business where you can make a ton oI money but the way you make the money doesn`t
inspire people to send you giIts in the mail! This Ior Jason, is special.
What`s your least favorite part of internet marketing?
To motivate someone to buy something requires a long Iorm salesletter.
He wishes he could just say 'Here`s what I got, here`s what it does, buy it. He would love to do that.
Sometimes we have to do some exploitation. Robert Cialdini`s InIluence book (*Must have book)
explains the six 'Psychological Exploitation Factors. Jason say`s that you simply must use these at some
point in business.
How do you SOLVE this issue of huving to seII?
He`s so good at creating products and marketing that he can just add more components to the oIIer.
He can create a product in 4 hours which is like 5 times faster than the next marketer. Because he
can knock it out so quick, he doesn`t need to put a price tag on it that reIlects him needing to be paid back
Ior how much time he spent creating the product. This means he could sell the $97 product for $27.
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This is why he suggests getting really good at creating information so that you don`t have to rely on
salesletter. Only when your product is mediocre to poor do you need your salesletter to do ALL oI your
heavy liIting.
He talks about how he loves selling software because all he has to do is ask iI
you`re trying to achieve BLANK outcome and iI you are, watch how easily I
do it. Then demonstrate how it works and ask them to buy and tell them they
can have all oI their money back iI it doesn`t work.
There`s a massive diIIerence between this and inIo-marketing where your selling ideas and concepts.
Selling software allows him to SHOW a lot more than TELL. II your product or service lends itselI to
this powerIul advantage, use it to the max.
Think about how soItware programs/services like Aweber, Camtasia, Dreamweaver, or any other program
you use a lot. They never had to do the hard sell.
Jason believes there`s a ton oI potential in the soItware business but he believes that everyone should cut
their teeth Iirst in the inIo-marketing business.
Another example is how Jason developed a wordpress theme that should sell Ior $67-$47 and he sells it
Ior $17 because they developed a system that allows him to Iinish them Iast so he doesn`t have to be as
highly compensated Ior his time. The sales message Ior this a whole 5:32, 50 or so words oI copy and it`s
converting at 9.8.
HUGE LESSON: Anytime you can demonstrate what your product does
quickly, you`re oII to the races. People believe what they see unIolding beIore their
eyes (sham wow inIomercials) vs. having to imagine what might or could happen and
then apply the elaborate process (read: work! Ugh!) yourselI and hopeIully get good
results.
Whut's your fuvorite personuI deveIopment
book or progrum und why?
Design Human Engineering by Richard Bandler, the co-creator oI NLP is one oI his Iaves that he
wouldn`t recommend to anyone who isn`t heavy duty into Neuro Linguistic Programming because it`s
super advanced.
He learned Irom this program how to master Inner Tonality, not what you say, but the speed,
the tempo, and the tone oI how you say it. This has served him with helping clients because he knows
when they come to him with a problem like procrastination, they`re using some wimpy, whiny, deIeated
or scared inner tonality and when he can help them shiIt it to a strong, bold and powerIul tone, they can
overcome the issue very quickly.
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The other resource he`s a Ian oI is Paraliminals. These are audios that use hypnotic inductions to
help you overcome the critical mind and install empowering belieIs into your thinking.
Another way you get the outcome Irom these audios is through a hypnotist but that isn`t practical Ior most
people. This is why Jason believes in this paraliminal technology actually created an audio called 'Be
Happy For No Reason.
One oI the things he does that help him is scheduling time in the morning to only Iocus on empowering
Ieelings he wants to Ieel. Most people won`t do this. They just hope happiness comes to them and don`t
realize they have a choice oI what they Ieel.
Paul Scheele is a great resource to get a hold oI paraliminal audios. He`s covered pretty much any base
you could think to cover in this Iield Irom wealth attraction to phobia cures.
Whut one thing ure you not doing right now thut you think if you sturted
doing it wouId heIp you tuke your business to the net IeveI?
Hard core financial goals meaning that, 'I want make this much money by this date and I
wanna have this much money coming in a month.
Monitoring progress like this can make all the diIIerence in the world. But Ior him since money has
become a secondary worry Ior him, his major Iocus has been on, 'What new challenge can I take on?
If you were sturting over uguin toduy you hud the knowIedge
you huve now you huve ubout u $1000 bucks und you wunted
to sturt muking u Iiving onIine whut wouId you suy is the
shortest route you wouId tuke und whut ure some of the specific
steps you wouId tuke to get there?
This would be easy.
He`d sit down and write a product in less than 2 hours. Write the
salesletter in less than 2 hours. Run it on the warrior Iorum and sell it
to warriors and by the end oI the day be making money.
Go to jmflad.com to get a ton of value in the form of solutions
to your most pressing internet marketing questions from Jason
for very little money.
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