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The PTW market

A sum of contrasts

Jacques Compagne - Secretary General

EU market description

EU PTW Market 1997 - 2007


3.000.000
2.500.000

Units

2.000.000
1.500.000
1.000.000
500.000
0
1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007

Peak in 1999 above 2,7 million vehicles


Correction 2000 2002 below 2,0 million
Followed by a continuous positive regular trend

EU market description

PTW main countries - 1997 2007


(volumes)

1997
2007

1.000.000

800.000

Units

600.000

400.000

200.000

0
AU BE CY CZ DE DK EL ES

4 main national markets


Germany
Spain
Italy
France

With contrasted trends

FI

FR HU

Countries

IE

IT

NL

PL

PT SE UK

EU market description

6 countries only represent 90% of the EU PTW market


PTW main countries 1997
(% market share)

NL
4%

UK
4%

PTW main countries 2007


(% market share)

PL
4%

DE
20%

IT
35%

DE
11%

IT
24%

ES
12%

FR
16%

UK
6%

ES
17%
FR
19%

Top 3 countries
2007 Germany disappears
Spain get the second position
Top 3 - 1997

DE

IT

Top 3 - 2007

FR

ES

IT

FR

EU market description

EU PTW main segments 1997 - 2007


3.000.000
2.500.000

50 cc

Units

2.000.000

Motorcycles

1.500.000

Total PTWs

1.000.000
500.000
0

1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007

Contrasted trends
Moped down
Motorcycles up

EU market description

Mopeds
Versus
1.600.000

Motorcycles

PTW Market Split


1997 - 2007
(volumes)

1.400.000
MPs

MCs

1.200.000
1.000.000

Reverse evolution

800.000
600.000

In volumes

400.000
200.000

In market share

0
1997

PTW Market Split - 1997


(% market share)
MCs
37%

MPs
63%

2007

PTW Market Split - 2007


(% market share)
MCs
63%

MPs
37%

Focus on the EU moped segment

EU market description

EU moped segment 1997 - 2007


1.800.000
1.600.000
1.400.000

Units

1.200.000
1.000.000
800.000
600.000
400.000
200.000
0
1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007

Volumes divided by 1,6 in 10 years


Since 1999, a steadily negative trend stopped in 2005

EU market description

800.000

Moped main countries 1997 - 2007


(volumes)

700.000
600.000

Units

500.000

1997

400.000

2007

300.000
200.000
100.000
0
AU BE CY CZ DE DK EL ES FI** FR HU IE

Countries

Negative trend in all moped countries


With a spectacular drop in Italy

IT NL PL PT SE UK

EU market description

5 countries represent over 80% of the EU moped market


Moped Countries 2007
(% market share)

Moped Countries 1997


(% market share)

NL
5%

NL
7%

DE
9%

IT
47%

ES
16%

DE
17%

IT
7%

FR
15%

ES
20%

FR
22%

Top 3 countries
2007 Italy disappears
France get the pole position
Top 3 - 2007

Top 3 - 1997

ES

IT

FR

ES

FR

DE

Focus on the EU motorcycle segment

EU market description

EU MC Segment 1997 - 2007


1.600.000
1.400.000
1.200.000
Units

1.000.000
800.000
600.000
400.000
200.000
0
1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007

En route towards doubling the volumes


A continuous positive trend with a slight correction in 2001
and 2002

EU market description

MC main countries 1997 - 2007


(volumes)
500.000
450.000
400.000
350.000
Units

300.000

1997

250.000

2007

200.000
150.000
100.000
50.000
0
AU

BE

CY

CZ

DE

DK

EL

ES

FI**

FR

HU

IE

IT

Countries

Similar positive trend except for Germany


With a spectacular growth in Italy

NL

PL

PT

SE

UK

EU market description

5 countries represent over 80% of the


EU motorcycle segment
MC Countries - 1997
(% market share)

MC Countries - 2007
(% market share)
UK
8%

UK
10%
IT
15%

DE
11%

DE
38%
IT
29%

FR
18%

ES
5%

ES
18%
FR
16%

Top 3 countries

2006 Germany disappears


Italy get the pole position
Top 3 - 1997

FR

DE

Top 3 - 2007

IT

ES

IT

FR

EU market description

EU Motorcycle segment - 125cc and over


1997 - 2007
1.600.000
1.400.000
Motorcycles

1.000.000

> 125 cc

Units

1.200.000

125 cc

800.000
600.000
400.000
200.000
0
1997 1998 1999 2000 2001 2002 2003 2004 2005 2006 2007

125 cc category doubled its volumes


Over 125 cc had a considerable jump between 97 and
2000
Then stability over 125 cc since 2000

EU market description
1997
2007

Evolution by engine capacities


1997 - 2007

600.000
500.000
Units

400.000
300.000
200.000
100.000
51 -125

126 - 250

251 - 500

501 - 750

+ 751

Engine capacity categories

All engine capacity categories have raised


The 125 cc category keeps the lead

EU market description

Predominance of MCs below 500 cc in 2007


with a 53% market share
Engine capacity categories - 2007
(% market share)

Engine capacity categories - 1997


(% market share)
+ 501
51%

51 -125
34%

+ 501
47%

126 - 500
15%

125cc lost 4% with a 30% market share


126 500 +8%
501 and over about -4%

51 -125
30%

126 - 500
23%

EU market description

125cc main countries 1997 - 2007


(volumes)
1997

Units

140.000
120.000

2007

100.000
80.000
60.000
40.000
20.000
0
AU BE

CZ DE

DK

EL ES FI** FR IE*
Countries

Similar positive trend


Except for Germany
With a spectacular growth in Spain

IT

NL

PT

SE UK

EU market description

Motorcycling 30 million users in EU 27


Diversity of owners, purposes and products

EU market description

Circulating park trends


Development of the Moped Fleet in EU 15
9 % loss 2000-2004

Italy
Spain

16.000.000

Germ any

14.000.000
12.000.000

France

10.000.000
Netherlands

8.000.000
6.000.000

Portugal

4.000.000
2.000.000

Austria

0
1994

1995

1996

1997

1998

1999

2000

2001

2002

2003

2004

Other
Countries

Italy

Development of Motorcycle fleet in EU 15


36 % growth 2000-2004

Germany
16.000.000

Spain

14.000.000

UK
12.000.000
10.000.000

France

8.000.000

Greece

6.000.000

Netherlands

4.000.000

Belgium

2.000.000

Other countries
0
1994

1995

1996

1997

1998

1999

2000

2001

2002

2003

2004

EU market description

Circulating park trends


Last update
35.000.000
30.000.000
25.000.000
20.000.000
15.000.000

Mopeds
Motorcycles
Total

10.000.000
5.000.000
0
1997 1998 1999 2000 2001 2002 2003 2004 2005

version May 2008


ACEM - The Motorcycle Industry in Europe
1 Avenue de la Joyeuse Entre - 1040 Bruxelles Belgium
T +32 (0)2 2350 707 - F +32 2 230 16 83
www.acem.eu

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