TARGET GUEST SEGMENTS:

HILTON GARDEN INN

is an exciting
mid-market hotel experience with a
distinctive and refreshing design and a
warm, caring service attitude.
BRAND AUTHENTICITY... VALUES & CULTURE
BRAND HERI TAGE
Leveraging Hiltons acknowledged
worldwide leadership, Hilton Garden
Inn transforms hotel form and function
into an inspired, socially-oriented, and
cost-effecti ve desi gn that i nvi tes,
refreshes, and relaxes. The Brands
consistent and contemporary offering
as well as passionate execution flls
a gap within European hospitality.
Hilton Garden Inn targets savvy
regional and international business
and leisure travelers, as well as small
to moderate-sized meetings.
The Hilton Garden Inn experience captivates
guests through its expressive design style and
service attitude. The Brands culture instills
confidence through a singular, service focus:
You Can Count on Us.
WHERE WE ARE

City Centers

Airports / Transportation Hubs

Destination Markets

Suburbs

University Towns
ACCESSIBILITY

Connected to Public Transportation

Easily Accessible by Car/Taxi

Car Parking (hotel owned or
adjacent to hotel)
COMPETITIVE SET (EUROPE)
The HGI Brands thoughtful desi gn
aestheti c appropri ate to di sti nct,
geogr aphi c mar ket s, capt ures
contemporary, socially-engaged guests.
The Brands primary competitors include:
Courtyard by Marriott
Holiday Inn
Novotel
Mercure
Park Inn
Four Points Sheraton
NH Hoteles
AC Hotels
S I GNAT URE E L E ME NT S
Hampton by Hiltons brand authenticity and business
economics are extended through the following signature elements:

Innovative, Cost-Effective Prototypical Design
including a Kit of Parts Solution Enabling Site Flexibility

Signature Lobby and Zoned Public and Work Spaces
that Enhance Socialization and Usage across All Times of Day

A Central Guest Servicing Hub
Delivering Efficient Guest Services and Amenities including
a Small Social Bar and 24/7 Snacks-Sundries

Casual, Approachable Personality and
Hamptonality Culture Empowered by the 100% Hampton Guarantee

(Optional) Small Meeting Space Adjacent Breakfast Zone

A Great Proprietary Bed Program and Innovative
Guestroom Features such as Readily-Accessible Power Outlets

Complimentary On-the-House Hot Breakfast

A Light, Casual F&B
Offering with Local Market Flexibility
Complimentary Wi-Fi
The Jump Start Fitness Center
2014 Hi l ton Worl dwi de, I nc.
3600mm
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SI GNATURE ELEMENTS
The Hilton Garden Inn Brands
distinctiveness and thoughtful,
contemporary appeal is brought
to life by the following elements:

An expressive and scalable proprietary
design centered around the light, bright,
and airy lobby

Public and social spaces that remain
active across all times of day where
guests can be alone, but not lonely

Open-concept, full-service
restaurant and bar

(Optional, but recommended) meeting
space appropriately-sized to the hotels
guest room count and back-of-house
support capabilities

The Brands You Can Count on Us
culture empowered by HGIs
Satisfaction Promise

Contemporary-designed guest rooms
with the brands signature Cozy Bed
and innovative features like readily-
accessible power outlets

24-Hour Pavilion Pantry
TM
including
snacks, beverages, and sundry items

Complimentary wi-f

Business
center

Fitness center
TYPICAL GROUND FLOOR
KING ROOM QUEEN ROOM TWIN ROOM
Pavilion
Welcome Wall
Reception (3 Stations)
Garden Lounge
Bar / Caf
Restaurant & Buffet
Meeting Rooms
Business Centre
24-Hour Pantry
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FOR MORE I NFORMATI ON, PLEASE VI SI T: HI LTONWORLDWI DE. COM/ DEVELOPMENT
2014 Hi l ton Worl dwi de, I nc.