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17/5/2014 Crowdfunding' s Latest Invasion: Real Estate

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ENTREPRENEURS (/ENTREPRENEURS) 4/19/2013 @ 10:05AM 34.362 views
Crowdfunding's Latest Invasion:
Real Estate
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The following guest post is by David Drake, founder
and chairman of LDJ Capital, a New York City
private-equity firm, and of The Soho Loft
(http://www.thesoholoft.com/), a global financial
media company with divisions in Conference &
Expo, Publishing, and Consulting. Drake has spent
15+ years working with general partners, and with
institutional and multi-family office limited
partners, in real-estate-focused funds and fund of
funds.
Crowdfunding is rapidly changing the real-estate
investment market, offering developers new ways to
finance projects, small investors a way in, and the
socially conscious an avenue to support their local
communitiesand their local farms.
Here is a rundown of the real-estate crowdfunding
firms I think will have the biggest impact. (Full
disclosure: I have advised Primarq (number 7) on its
secondary market strategy, where investors can sell
their shares without having to liquidate the actual
properties.)
1. Fundrise (http://www.fundrise.com/)The
company lets people invest in their local
communities, earning profits while becoming
socially involved. Since its August launch it has
raised $575,000 for two projects in Washington, DC
a food market and the rehabilitation of a closed library into an apartment
building with retail space.
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2. Realty Mogul (http://www.realtymogul.com/) Launched last month, this
firm already has funded two deals (worth about $200,000) while raising
$500,000 in seed money. Accredited investors pool money to buy shares of
pre-vetted investment properties for as little as $5,000. It was incubated by
Microsoft (/companies/microsoft/) MSFT +0.56% (/companies/microsof t/) Techstars and
won top awards in pitch competitions.
3. RealtyShares (http://www.realtyshares.com/) This platform went on beta
launch in November; it claims 289 investors intending to invest $1.5 million.
As little as $500 can buy shares in commercial real estate, apartment
buildings, and homes. It is led by a team of Berkeley students trained in
finance, engineering, law, business, and media studies.
4. Fquare (http://fquare.com/) The firm lets you invest in pre-vetted
farmland for as little as $5,000. Farmers sell their land for 3-6% annual
interest on 5- to 20-year leasebacks; once the lease expires investors sell the
land and share the profits. Theres also a program to rent farm; instead of
paying rent, the farmers deliver their harvest to food banks.
5. Collaperty (http://www.collaperty.com/) The first real-estate
crowdfunding network is still little more than social. It lists real-estate
opportunities and connects investors . It currently has 79 members
collaborating on 14 real-estate deals, and is raising $22,487,456 in equity.
6. Prodigy Network
(http://prodigynetwork.com/en/) This platform
for class-A real-estate investments serves the United
States and Latin America; it is crowdfunding for
various projects in New York and Bogota. Its
investors have put $171.8 million into a skyscraper
that will be Colombias tallest building. Prodigy has
produced $8 billion in sales since its 2003 launch.
7. Primarq (http://www.primarq.com/) The
NASDAQ of residential real-estate equity has
developed a platform where investors help
consumers buy homes, and home-owners can
monetize the value of their homes. It also offers a secondary market where
investors can sell their shares without having to sell the actual properties.
8. Globerex (http://www.globerex.com/) Still in beta, Globerex is focused
exclusively on commercial real-estate deals of $500,000 to $50 million. Users
can create and track deals involving their own investors or those in the
Globerex community.
9. CrowdMason (http://www.crowdmason.com/) Also, in beta testing,
CrowdMason is very basic, letting members identify and monitor commercial
real-estate deals, in which sponsors will be required to make significant
investments of their own equity.
10. iFunding (http://www.ifunding.co/#home)This firm chooses real-estate
projects for you and shares the profits. For a $1,000 minimum, members can
buy into any piece of the sites portfolio of multi-family, hospitality, office, and
17/5/2014 Crowdfunding' s Latest Invasion: Real Estate
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residential properties. Each project is a distinct limited partnership that pays
dividends in as little as six months.
For updates on the global crowdfunding industry or information on
alternative investment activities, or if you have comments about this article,
reach out to me directly at David@LDJCapital.com.
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