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A Naukri.com group company

by: Location, Industry and Experience

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De 2013
REPOR

A Report on
Hiring Activity
in India

RI.COM
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A Report on Hiring Activitiy in India

Dec

TABLE OF

CONTENTS
EXECUTIVE SUMMARY .............................................. 4
SECTORAL ANALYSIS .................................................. 5
FUNCTIONAL AREA ANALYSIS .............................. 6
CITY BASED SCENARIO ............................................. 7
WORK EXPERIENCE BASED ANALYSIS ............... 8
METHODOLOGY ........................................................... 9
ANNEXURE ..................................................................... 10-12

A Report on Hiring Activitiy in India

Hiring Witnesses 13%

increase in Dec13 over Dec12:
Naukri Job Speak Index

Dec

7%
-4%

Oil & Gas

The Index has witnessed no change in hiring in Dec13 over Nov13

Banking

-17%

Amongst metros, Delhi and Hyderabad witnessed the maximum improvement in hiring
trends with 25% and 20% increase in Dec13 over Dec12 respectively.
Chennai witnessed a decline with the index moving down by 4% Y-O-Y.

Auto

Professionals working in IT Software saw maximum growth with the index showing
an increase of 33% Y-O-Y.

33%

31%

33%

Hiring trends across

top industry sectors

BPO

7%

figures are percentage share compared between Dec-13 over Dec-12

Telecom

Stable

Hiring trends
across functional areas
33%
7%
3% 2%
Banking
ITES

IT

5%

HR Marketing Finance Sales

16%
Pharma

IT-Software

Hiring trends across top cities

25%

Delhi

Stable
Pune

Stable

Mumbai

18%

Bengaluru

-17%
figures are percentage share compared between Dec-13 over Dec-12

Insurance

13%

Kolkata

20%

Hyderabad

-4%

Chennai

figures are percentage share compared between Dec-13 over Dec-12

A Report on Hiring Activitiy in India

Dec

OVERALL
JOB INDEX
The Naukri Job Speak Index for the month of December 2013 was at 1,296
showing a 13% increase in hiring activity when compared to December12.
Monthly comparison shows no change in hiring activity when compared to
November13. Industry wise hiring sentiment was positive with sector like IT
Software showing an increase of 33% Y-O-Y. Among the top metros, hiring
momentum continued in Delhi and Hyderabad with the Naukri Job Speak
Index moving up by 25% and 20% Y-O-Y respectively.
Mr. Ambarish Raghuvanshi, Group President Finance and CFO Info
Edge (India) Ltd said. The hiring landscape which is currently holding
steady with a slightly positive bias in India is set to improve since bellwether
sectors in India like IT and ITES have shown signs of growth with the
Naukri job speak for IT growing at an average of 5% in the past three
months which signals improvement in hiring activity. Since 2014 is an
election year, we expect companies to go into an expansion mode either
ahead of results or post elections and concomitantly we will see an uptick in
hiring activities of companies here

Hiring trends
across
top industry
sectors
Dec-09

928

1072

1150

1286

1300

1296

1296

Dec-13

1300

Nov-13

1286

Oct-13

1150

Dec-12

1072

Dec-11

928

776

Dec-10

776

Index

Dec-09

Dec-10

Dec-11

Dec-12

Oct-13

Nov-13

Dec-13

Total no. of new jobs posted in July 2008 was scaled to 1000. Index for subsequent months is relative to Jul 08.

A Report on Hiring Activitiy in India

Dec

SECTORAL
ANALYSIS
33%

33%

An in depth analysis reveals that amid industries, the BPO sector has
witnessed a double digit growth of 33% Y-O-Y. Other top performing
sectors include Pharma and Telecom which have seen a spike in hiring
with the index moving up by 16% and 7% Y-O-Y respectively. The growth
streak was also seen in Oil and Gas sector with the index moving up by
7% Y-O-Y. Among sectors observing a negative decline, Auto sector saw
the maximum decline with the Naukri Job Speak Index moving down by
17% respectively however monthly comparison shows auto sector seeing a
spike with the index moving up by 16% M-O-M.

16%

7%

Auto

Pharma

Hiring trends across

top industry sectors

7%

Banking
IT

BPO

Telecom Oil & Gas

-4%

Stable

Insurance

figures are percentage share compared between Dec-13 over Dec-12

-17%
Industry
Jul 08
IT- Software
1000
BPO and ITeS
1000
Construction and Engineering
1000
Auto and Auto Ancillary
1000
Banking and Financial Services 1000
Oil and Gas
1000
Telecom
1000
Insurance
1000
Capital Goods
1000
Pharma & Biotech
1000

Apr 09
698
681
659
582
590
778
875
586
794
1041

Apr-10 Apr-11
1033
1185
979
853
730
830
825
1100
987
907
942
1001
791
650
1069
514
996
987
1062
1027

Apr-12
1400
861
722
1185
1196
1015
842
575
1022
1255

Jan-13
1455
986
755
1143
1588
1117
689
597
868
1381

Feb-13
1531
1008
725
1140
1386
1018
644
540
942
1455

Mar-13
1464
1075
784
1079
1378
890
648
495
923
1657

Apr-13
1551
1156
777
1082
1519
953
744
627
877
1559

May-13
1494
1292
724
1100
1581
845
760
591
902
1581

Jun-13
1472
1195
690
936
1370
860
554
604
808
1293

Jul-13
1609
1025
719
975
1269
924
617
712
836
1603

'Aug-13
1471
1052
668
829
1156
802
531
653
804
1386

Sept-13 Oct-13
1562
1461
1122
1250
659
701
906
912
1241
1227
1013
776
605
726
571
714
785
810
1385
1295

Nov-13
1725
1043
693
824
1290
1071
601
507
742
1325

Dec-13
1643
1144
660
954
1338
964
784
647
755
1541

No. of new jobs posted in July '08 for each industry was scaled to 1000; all months have been compared with previous column

A Report on Hiring Activitiy in India

Dec

FUNCTIONAL
AREA ANALYSIS
33%

31%

The demand for professionals working in IT and BPO sector continued to

grow with the index moving up by 33% and 31% in Dec13 as compared to
Dec12. Apart from that, professionals working in areas of Finance
witnessed an increase in demand with the index moving up by 7% Y-O-Y.
In terms of decline, professionals working in Banking and Insurance and
Supply Chain witnessed a dip with the index moving down by 17% and 15%
Y-O-Y respectively. Engineering design and R&D also saw a decline with
the index moving down by 14% Y-O-Y.

7%
3%
Banking
ITES

IT

2%

5%

Hiring trends
across functional areas

HR Marketing Finance Sales

figures are percentage share compared between Dec-13 over Dec-12

-17%
Functional Area
IT-Software
Sales and Business Development
ITES and BPO
Production and Maintenance
Accounts and Finance
HR & Administration
Project Management
Marketing and Advertising
Banking and Insurance
Engineering Design

Jul 08 Apr 09 Apr-10 Apr-11

1000
683
1011
1141
1000
825
1064
1071
1000
767
1149
1002
1000
784
1039
1131
1000
732
866
899
1000
611
1126
1177
1000
607
892
964
1000
712
961
887
1000
573
974
769
1000
600
821
927

Apr-12
1355
1362
1059
1163
954
1230
790
870
817
966

Jan-13 Feb-13 Mar-13

1362
1473
1464
1518
1568
1075
1349
1284
784
1280
1079
1286
882
948
1378
1223
1338
890
804
788
648
868
939
495
1086
1001
923
1190
1126
1657

Apr-13 May-13 Jun-13

1470
1375
1374
1757
1669
1495
1497
1654
1486
1168
1180
1093
985
963
891
1327
1196
1055
773
688
680
1007
934
911
842
727
762
1062
984
887

Jul-13
1509
1685
1325
1194
932
1141
732
924
787
960

'Aug-13
1396
1516
1295
982
882
1054
644
914
708
798

Sept-13
1391
1496
1393
1093
935
1084
722
924
664
870

Oct-13
1509
1479
1583
1078
906
1164
710
895
793
843

Nov-13
1623
1462
1320
1129
879
1154
755
909
768
886

Dec-13
1573
1454
1495
1122
880
1192
709
914
854
901

No. of new jobs posted in July '08 for each F-Area was scaled to 1000; all months have been compared with previous column

A Report on Hiring Activitiy in India

Dec

CITY BASED
HIRING SCENARIO
Job Trends
Across Top Cities

25%

Delhi

13%

Kolkata

Stable
Pune

Stable

Mumbai

20%

Hyderabad

18%

Bengaluru

-4%

Among all metros, Delhi and Hyderabad witnessed the

maximum improvement in hiring trends with 25% and 20%
increase in Dec13 over Dec12 respectively Bangalore and
Kolkata also saw a double digit growth with the Naukri job
speak index moving up by 18% and 13% Y-O-Y respectively.
Cities like Mumbai and Pune saw a miniscule growth in hiring
with the Naukri Job Speak Index moving up by 1% Y-O-Y.

Chennai

figures are percentage share compared between Dec-13 over Dec-12

City*
Delhi-NCR
Mumbai
Bangalore
Chennai
Hyderabad
Pune
Kolkata

Jul 08
1000
1000
1000
1000
1000
1000
1000

Apr 09
759
613
724
641
747
664
775

Apr-10 Apr-11
1086
1144
891
1001
1048
962
867
905
1017
1015
1082
1178
981
1041

Apr-12
1253
1061
1315
1055
1216
1358
1203

Jan-13
1307
1183
1404
1157
1276
1296
1168

Feb-13
1362
1219
1450
1230
1273
1413
1268

In terms of decline, Chennai was the only city amongst

metros which saw a dip with the index going down by 4% in
Dec13 as compared to Dec12.

Mar-13
1300
1161
1475
1092
1334
1441
1250

Apr-13
1490
1174
1531
1156
1387
1370
1388

May-13
1524
1057
1445
1103
1378
1245
1299

Jun-13
1451
1033
1330
1081
1255
1242
1203

Jul-13
1423
1145
1522
1130
1350
1339
1387

'Aug-13
1281
1099
1405
1047
1219
1301
1104

'Sept-13 Oct-13 Nov-13

1373
1408
1383
1093
1127
1105
1360
1450
1554
1070
1091
1111
1249
1325
1415
1268
1274
1377
1095
1018
1165

Dec-13
1483
1051
1438
995
1320
1330
1238

No. of new jobs posted in July '08 for each city was scaled to 1000; all months have been compared with previous column

A Report on Hiring Activitiy in India

Dec

WORKEX BASED SCENARIO

In Dec-13, Hiring activity was at upsurge across all experience
levels. Professionals across all experience levels saw b/w 1 to 3%
increase in hiring levels in Dec,13 over Dec, 12.

Experience Buckets
Percentage share of jobs across experience levels

6%
21%

3%
33%

0-3 yrs
4-7 yrs
8-12 yrs
13-16 yrs
>16 yrs

37%
figures are percentage share compared between Dec-13 over Dec-12

A Report on Hiring Activitiy in India

Dec

METHODOLOGY
The Naukri Job Speak index from Feb10 includes both online jobs as wells
as jobs acquired from existing clients by our tele-calling team. Although the
tele-calling data is a relatively small component of the entire job postings on
Naukri, addition of the same to the index gives a more holistic picture of the
Indian job market. Therefore, the Job index which was till now based on the
July 2008, has been realigned to take care of the effect of the Jobs added by
the tele-sales team.
On the basis of job listings added to the site every month, the data shows an
increase or decrease in the index. To calculate the index, job listings added
to the site in July 2008 have been taken as 1000. The subsequent months
have been indexed with data of July 2008. The monthly report shows hiring
trends across industry sectors, geography and functional areas. There might
be high volatility for certain fringe cases like smaller cities, niche industries
etc. owing to a small base, but more than 42000 clients using Naukri.com
leads to high reliability of the data.
Naukri Job Speak not only talks about sectors or cities but also about the
total job movement on site. The total jobs on site are defined as:

Total Jobs: Jobs Added + Jobs Refreshed

Where a refreshed job is any job that was posted earlier, however has been
refreshed during the month and therefore indicates that the position is still
open.
Disclaimer
The data is only representative of the listings on Naukri.com. Our analytics
team has used statistical techniques to derive insights which might be useful
for our users/stake holders/ audiences. There may be a statistical margin of
error

A Report on Hiring Activitiy in India

Dec

ANNEXURE

SECTORAL DATA
Industry*
IT-Software/Software Services
BPO/ITES/CRM/Transcription
Construction and Engineering
Auto and Auto Ancillary
Banking and Financial Services
Oil and Gas
Telecom
Insurance
Capital Goods
Pharma & Biotech
Hospitality
FMCG,Foods and Beverage
Chemicals
Education
IT-Hardware & Networking
Retailing
Media and Entertainment
Healthcare
Real Estate
Employment Firms
Consumer Durables
Accounting & Taxation
Advertising
Textiles
Semiconductors & Electronics
Courier & Transportation
Architecture & Interior Designing
Export & Import
Printing & Packaging
Marine
Agriculture
Office Equipment/Automation
Fresher & Trainee
Social Services
Gems & Jewellery
Paper
Legal
Tyres
Fertilizers & Pesticides
Security & Law Enforcement
Defence & Government

Jul-08 Dec-12
1000
1235
1000
860
1000
748
1000
1148
1000
1389
1000
899
1000
733
1000
648
1000
850
1000
1333
1000
1536
1000
1157
1000
896
1000
1623
1000
909
1000
842
1000
903
1000
2021
1000
1757
1000
2849
1000
892
1000
1057
1000
1127
1000
1477
1000
779
1000
1138
1000
872
1000
1008
1000
1021
1000
538
1000
937
1000
628
1000
1143
1000
2683
1000
2411
1000
578
1000
1885
1000
1054
1000
1662
1000
1179
1000
1376

Jan-13
1455
986
755
1143
1588
1117
689
597
868
1381
1600
1350
1007
1848
793
899
1031
2032
1665
3603
944
1195
1167
1427
982
1010
895
885
963
909
1171
831
898
1852
2311
527
2048
668
1766
1796
490

Feb-13
1531
1008
725
1140
1386
1018
644
540
942
1455
1598
1330
1099
2166
881
974
894
2251
1803
4299
984
1213
1173
1642
1545
1247
949
1183
1328
868
1511
866
1098
1073
3240
515
2434
1425
2285
1179
816

Mar-13
1464
1075
784
1079
1378
890
648
495
923
1657
1603
1327
934
2605
968
907
964
2274
1903
3795
864
1184
1183
1541
1410
1011
1143
1105
1207
727
1287
1054
935
1909
2398
540
2122
1054
2167
1687
1143

Apr-13
1551
1156
777
1082
1519
953
744
627
877
1559
1615
1351
1056
2585
882
983
1022
2269
2140
3674
1098
1099
1245
1667
1577
1274
1359
1260
1252
538
1269
920
764
2498
3215
452
2226
1291
2256
1614
886

May-13 Jun-13 Jul-13

1494
1472
1609
1292
1195
1025
724
690
719
1100
936
975
1581
1370
1269
845
860
924
760
554
617
591
604
712
902
808
836
1581
1293
1603
1521
1473
1575
1215
1242
1403
1021
847
943
2402
1887
2425
893
762
850
1045
921
1027
876
808
948
2507
2037
2437
1926
1724
1871
3331
3389
3501
888
913
945
1210
836
1001
1076
968
1152
1636
1581
1782
1318
1065
1047
1255
1045
1232
1190
888
991
951
979
1146
1168
963
1011
575
660
757
1217
1143
1329
742
796
717
890
742
809
2172
2548
2867
2800
2323
3127
879
829
615
1840
1885
1692
1128
1232
861
1944
1707
2033
2068
1233
2231
910
1353
770

Aug-13
1471
1052
668
829
1156
802
531
653
804
1386
1496
1238
878
1872
1169
982
821
2220
1803
2181
896
1240
1230
1532
1075
1085
985
951
1091
627
1455
683
816
1604
2160
653
1662
1202
1885
1560
700

Sep-13
1461
1122
701
912
1227
776
605
571
810
1295
1654
1225
917
2222
917
1048
922
2340
1966
2350
1020
1641
1241
1651
875
929
943
1274
1280
642
1059
658
846
2002
2424
515
1647
890
1929
1741
840

Oct-13
1562
1250
659
906
1241
1013
726
714
785
1385
1653
1144
889
2160
785
1073
857
2121
1767
3266
800
1207
1254
1585
945
1024
902
1137
979
775
1213
737
1,009
2328
2034
741
2063
1172
1618
1233
443

Nov-13
1725
1043
693
824
1290
1833
601
601
507
742
1325
1202
823
1995
877
869
844
2206
2040
2925
816
930
1459
1644
1255
954
941
1163
355
719
1180
781
1039
1512
1833
440
1677
949
1929
1614
1632

Dec-13
1643
1144
660
954
1338
964
784
647
755
1541
1532
1145
926
1770
792
965
802
2447
1872
3586
880
916
1343
1716
1171
897
974
1183
1226
493
882
658
801
1640
2461
615
1796
1039
994
1161
816

*No. of new jobs posted in July '08 for each city was scaled to 1000; all months have been compared with July '08

Upward movement of the index as compared to the previous month

Dip in the index

A Report on Hiring Activitiy in India

Dec

ANNEXURE

FUNCTIONAL AREA
Functional Area*
IT-Software
Sales and Business Development
ITES and BPO
Production and Maintenance
Accounts and Finance
HR & Administration
Project Management
Marketing and Advertising
Banking and Insurance
Engineering Design - R&D
Supply Chain
Front Office and Data Entry
IT- Hardware & Telecom
Teaching & Education
Pharma and Biotech
Hotels and Restaurants
Top Management
Architecture & Interior Design
Merchandising
Consulting
Legal
Web Designing
Journalism
Travel & Airlines
Fashion and Garments
Security Services
Media
Packaging

Jul-08 Dec-12
1000
1187
1000
1378
1000
1142
1000
1170
1000
821
1000
1156
1000
780
1000
893
1000
1031
1000
1049
1000
993
1000
839
1000
1022
1000
1693
1000
2059
1000
2206
1000
682
1000
905
1000
1128
1000
901
1000
1119
1000
1344
1000
1399
1000
1780
1000
1318
1000
867
1000
555
1000
834

Jan 13
1362
1518
1349
1286
882
1223
804
868
1086
1190
965
949
1271
1879
2018
2111
587
960
1076
599
1256
1570
1333
2206
1172
1163
930
943

Feb-13
1473
1568
1284
1280
948
1338
788
939
1001
1126
980
996
1308
2432
2276
2210
674
898
1335
840
1375
1692
1481
1494
1335
1122
359
1524

Mar-13
1404
1607
1392
1171
920
1244
729
919
871
1075
939
942
1137
3344
2343
2139
612
1133
1191
958
1344
1698
1426
2012
1358
1081
849
1270

Apr-13
1470
1757
1497
1168
985
1327
773
1007
842
1062
997
1027
1380
2697
2185
2246
873
1138
1149
859
1303
1840
1524
1896
1140
1224
669
1306

May-13 Jun-13
1375
1374
1669
1495
1654
1486
1180
1093
963
891
1196
1055
688
680
934
911
727
762
984
887
991
891
1010
871
1232
762
2830
2284
2454
1917
1990
2013
709
651
1162
780
1174
1085
753
828
1240
1140
1661
1610
1442
1185
2054
1675
1253
1318
939
979
669
898
1070
1088

Jul-13
1509
1685
1325
1194
932
1141
732
924
787
960
938
951
1447
2557
2416
2003
746
881
1227
913
1378
1689
1430
1654
1802
1143
947
1106

Aug-13
1396
1516
1295
982
882
1054
644
914
708
798
808
857
1237
1911
2283
2040
665
931
1592
626
1174
1567
1240
1511
1592
908
784
744

Sep-13
1391
1496
1393
1093
935
1084
722
924
664
870
812
922
1277
2047
2363
2015
593
886
1161
750
1202
1702
1294
2038
1621
1071
555
907

Oct-13 Nov-13 Dec-13

1509
1623
1573
1479
1462
1454
1583
1320
1495
1078
1129
1122
906
879
880
1164
1154
1192
710
755
709
895
909
914
793
768
854
843
886
901
882
880
845
924
911
857
1448
1369
1098
1691
2076
1895
2239
2225
2536
2200
2289
2088
688
616
649
688
965
951
688
1070
1802
688
810.2
762
688
1136
1256
1689
1607
1818
1364
1290
1294
2012
1991
2112
1912
1364
1802
847
928
898
979
930
735
798
1106
925

*No. of new jobs posted in July '08 for each city was scaled to 1000; all months have been compared with July '08

Upward movement of the index as compared to the previous month

Dip in the index

A Report on Hiring Activitiy in India

Dec

ANNEXURE

CITIES
City*
Delhi / NCR
Mumbai
Bengaluru / Bangalore
Chennai
Hyderabad / Secunderabad
Pune
Kolkata
Ahmedabad
Chandigarh
Ernakulam
Vadodara / Baroda
Coimbatore
Jaipur

Jul-08 Dec-12
1000
1185
1000
1037
1000
1221
1000
1034
1000
1104
1000
1320
1000
1098
1000
1329
1000
967
1000
1639
1000
1414
1000
1017
1000
1623

Jan-13
1307
1183
1404
1157
1276
1296
1168
1393
1088
1623
1259
1039
1733

Feb-13
1362
1219
1450
1230
1273
1413
1268
1493
1131
1603
1464
1001
1880

Mar-13
1300
1161
1475
1092
1334
1441
1250
1682
1670
1887
1375
994
2530

Apr-13
1490
1174
1531
1156
1387
1370
1388
1678
1308
1897
1458
944
2449

May-13 Jun-13
1524
1451
1057
1033
1445
1330
1103
1081
1378
1255
1245
1242
1299
1203
1519
1302
1198
1122
1926
1773
1090
991
1046
930
2339
1761

Jul-13
1423
1145
1522
1130
1350
1339
1387
1511
1385
1871
1176
1140
2147

Aug-13
1281
1099
1405
1047
1219
1301
1104
1300
1182
1688
1237
984
2063

Sep-13
1373
1093
1360
1070
1249
1268
1095
1333
1146
1714
1303
923
2072

Oct-13
1408
1127
1450
1091
1325
1274
1018
1361
1171
1751
1331
942
2116

Nov-13 Dec-13
1383
1483
1105
1051
1554
1438
1111
995
1415
1320
1377
1330
1165
1238
1572
1638
1398
1380
2138
1766
1352
1400
1062
1095
1927
1871

*No. of new jobs posted in July '08 for each city was scaled to 1000; all months have been compared with July '08

Upward movement of the index as compared to the previous month

Dip in the index