3rd Annual

Convergence - NYC
Inclusion, Collaboration & Engagement
Co-sponsored by
Thursday November 6, 2014
9:00AM 5:30pm
Bloomberg LP
731 Lexington Avenue New York, NY 10022

welcome
Bloomberg is proud to co-sponsor the

Fall 2014 Digital Diversity

Network Conference

Welcome to Digital Diversity Networks third annual

New York City Conference, Convergence - NYC: Inclusion,
Collaboration & Engagement
On behalf of Digital Diversity Network (DDN), welcome to our third annual New York City Conference. Thank you
for joining us and being part of a community of diverse thought leaders who are helping to drive the innovation
economy.
DDN is a 21st Century, non-profit, professional association launched in October 2012 to provide community,
education and resources to advance diversity in the digital media and hi-tech sectors. With a specific emphasis on
pipeline expansion, leadership development and ownership, DDN works to ensure that the hi-tech earner/producer
economy mirrors the demographics of key consumer/user groups.
Since our inception, we have hosted educational conferences, panel discussions and networking events in New
York, Los Angeles and Silicon Valley to provide a platform for diverse working professionals, entrepreneurs,
companies and investorsacross all business sectors--to share ideas, information and opportunities. We recently
hosted a Digital Town Hall Meeting to make career development even more accessible; and launched a Talent
Database to assist sponsoring companies with pipeline development.
Our conference theme, Inclusion, Collaboration & Engagement, reflects our mission while addressing current
business and consumer trends. Todays assembly of industry leaders not only reflect the diversity we strive to
achieve, but will also help to keep you abreast of the latest global trends and opportunities. Your presence here,
today, and your continued support of DDN, clearly demonstrates the demand for the services we provide.
Todays event would not be possible without the generous support of our co-sponsor and host, Bloomberg LP.
Their sustained support of DDN over the past two years has been critical to our success. We also thank the cadre
of volunteers who helped to shape todays program.
DDN would not exist without the visionary and generous support of our Founding Partners: The New York Times,
Time Warner, Warner Bros. Entertainment, Inc., and The Walt Disney Company;
as well as our other corporate sponsors: Comcast NBCUniversal,
Saatchi & Saatchi, and Viacom.
We hope that you will leave todays conference feeling empowered and inspired. To sustain the momentum, we urge
you to also visit our website, www.ddno.
org, and our social media sites to
join our member community
and maintain the connections you have established here today.

Sincerely,

Kathy A. Johnson
Chief Operating Officer
Digital Diversity Network

Tracy L. Lawrence
Chairman of the Board
Digital Diversity Network

DDNO.ORG - Inclusion, Collaboration & Engagement - 1

Schedule of events
Morning Meet-Up 8:00 9:00 am

The only limits are

those we accept.

Registration, Continental Breakfast & Networking

Conference Opening 9:00 9:10 am
Kathy A. Johnson, COO, Digital Diversity Network & Justin Smith, CEO, Bloomberg Media

Innovation in Tech Diversity 9:10 10:10 am
In recent months, high profile tech companies have released their workforce demographic data and amplified the
conversation around diversity in the tech industry. While sharing diversity data is a start, what are these companies
and othersdoing to effect changes in their workforce composition, investment strategies and organizational cultures?
How are tech companies engaging multi-cultural consumers and communities? What are their long, and short-term
plans? What metrics will drive their diversity and inclusion efforts?
Industry stalwarts, as well as those who are just starting to navigate tech diversity, will share success stories and
innovative ideas for advancing diversity in employment, leadership, ownership and consumer engagement in
the digital media and tech sectors.
Moderator: Kedma Brown, VP, Director of Integrated Production, Saatchi & Saatchi
Panelists: Mercedes Bent, Global Director of New Ventures, General Assembly

Will Ehrenfeld, Program Manager, Education, IBM

Matthew Powers, Senior Operations & Logistics Manager, Uber NYC

Carol Watson, Chief Thriver; Founder/President, Tangerine Watson, Inc.;

& Senior Consultant, Future Work Institute
Break 10:10 10:20 am
Tech Talk: Stephen Ozoigbo, CEO, African Technology Foundation 10:20 10:55 am

Moderator: Marc Howland, Private Equity Investment Professional, The Carlyle Group

Break 10:55 11:05 am

Time Warner is proud to support

DIGITAL DIVERSITY NETWORK

Are We There Yet? The New York City Start-Up Scene

11:05 am 12:00 pm
New York Citys Silicon Alley is very much alive and well with a reported $3.4 billion in venture-capital investments in
2013. The 4th quarter, alone, saw investments top more than $1 billiona first since 2001. Even more significantly,
50% of those 2013 investments went to seed-stage start-ups. How are diverse tech entrepreneurs faring in New Yorks
vibrant tech economy? Local entrepreneurs, venture capitalists and tech advisors will share their stories, as well as
advice for conquering Silicon Alley.
Moderator: Travis Rundlet, Managing Director, Rundlet Advisory, PLLC
Panelists:

Gillian Munson, CFO, XO Group

William Crowder, Venture Advisor, Catalyst Fund, Comcast Ventures
Kate Shillo, Director, Galvanize Ventures
Taylor Noguera, Co-founder & Managing Partner, Vaudeville Ventures

Luncheon/Keynoter 12:00 1:30 pm

Because of Them We Can: Include, Collaborate & Engage

Eunique Jones Gibson, Artist & Creator of the Because of Them We Can Campaign

DDNO.ORG - Inclusion, Collaboration & Engagement - 3

Schedule of events
Mobile First: Creating Global Consumer Experiences 1:30 2:30 pm
As mobile replaces television as the first screen for video consumption, global strategies have become a priority.
How will consumers, worldwide, experience content on alternative devices? How are advertisers, programmers
and marketers creating content to engage these audiences? Where are the next big global opportunities?
Moderator: Salil Dalvi, SVP, Digital Distribution, NBCUniversal & Co-GM, Dyle
Panelists: Caralene Robinson, SVP, Creative Group & Consumer Marketing, VH1
Alix Baudin, SVP & General Manager, Digital Product & Operations, Scripps Networks Interactive

Zim Ugochukowu, Founder, Travel Noire
Networking Break 2:30 3:00 pm
Tech Talk: Jamal Simmons, TV Political Analyst & Co-Founder, FLYCLIQUE, Inc. 3: 00 3:30 pm

Moderator: Monica Bertran, Manager, Corporate Communications Multimedia Department,

Bloomberg LP

Break 3:30 3:40 pm

Pro-Social Engagement Strategy: Leveraging Digital Media & Technology
to Advance the Public Good
3:40 4:40 pm
Does digital media have the power to make the world a better place? We think so. Whether you are a non-profit,
a social entrepreneur, or a major corporation, digital media can be used successfully to generate awareness of important
issues and causes; connect critical learning tools and resources to people in need; and galvanize communities, volunteers
and donors to take action. Seasoned professionals from the corporate and non-profit sectors will share thought-provoking
insights and strategies for using digital media to help improve the lives of others and to more effectively engage with the
communities they serve.
Moderator: Curtis Midkiff, Director of Social Engagement at American Red Cross
Panelists: Dupe Ajayi, Digital Strategist at City of New York
Tracy Hepler, Director, Content & Community, Digital Strategy for BBDO
Aliya Rahman, Program Director, Code for Progress
Tonya Rapley, Certified Financial Educator & Founder, MyFab Finance
Break 4:40 4:50 pm
Tech Talk: Tiffany Pham, Founder & CEO, Mogul, Inc. 4:50 5:20 pm

Moderator: L
auren deLisa, Digi-Cultural Trend Analyst & MSNBC Guest Commentator
Conference Wrap-Up 5:20 5:30 pm

Kathy A. Johnson, COO, Digital Diversity Network

Elana Weinstein, Global Head of Diversity & Inclusion, Bloomberg LP

4 - DDNO.ORG - Inclusion, Collaboration & Engagement

Partners and sponsors

Innovation drives
excellence.

Founding Partners

Were proud to support the Digital Diversity Network.

Annual Sponsors

DDNO.ORG - Inclusion, Collaboration & Engagement - 7

Committee & Acknowledgements

Host Committee

Kedma Brown

Salil Dalvi

Richard Gay

VP, Director of
Integrated Production,
Saatchi & Saatchi

SVP, Digital
Distribution,
NBCUniversal
& Co-GM, Dyle

EVP, Strategy &

Business Operations,
Viacom Music Group

Dhanusha
Sivajee

Elana
Weinstein

EVP, Marketing,
XO Group

Global Head of
Diversity & Inclusion,
Bloomberg LP

Fall 2014 Conference Planning Committee

Jihan Antoine

Travis Rundlet

Annie Bias

Amaris Talbert

Kedma Brown

Andrea Wade

Lynn Godfrey

James Wright

Kay Lucas

Special Acknowledgements
Bloomberg LP

Ember Media

Michelle Ceran

Ibis Communications

Emily Fishbein

Luis Marin Photography

Karen Greene
Manisha Mehrotra

DDNO.ORG - Inclusion, Collaboration & Engagement - 9

About DDN
The Digital Diversity Network

Mission

Digital Diversity Network is a 501 (c)(6) non-profit

association, established in April 2012 to advance
diversity in the digital media and hi-tech sectors.
With a specific emphasis on professional development,
recruitment and pipeline expansion, DDN works to
ensure that the hi-tech producer/earner economy
mirrors the demographics of key consumer/user groups.

We provide community, education and resources

to foster diverse leadership and ownership in the
digital media and hi-tech sectors.

Founding Partners

Annual Sponsors

Board of Directors

Albert
Cheng

Kedma
Brown

LaSharah
Bunting

VP, Director of
Integrated
Production,
Saatchi & Saatchi

Senior Editor for

Digital Training &
Recruitment, The
New York Times

EVP & Chief

Product Officer,
Digital Media,
Disney ABC
Television Group

Marcelino
Ford-Livene

Richard Gay

Tracy
Lawrence

EVP, Strategy
& Business
GM, Integrated
Operations,
Media &
Communications; Viacom Music
Communications & Group
External Relations,
Intel Corporation

Salil Dalvi

Walter Delph Malik

SVP, Digital
Distribution,
NBCUniversal
& Co-GM, Dyle

Managing Director, Ducard

Fisher
BCG Digital
Director of Content Founder & CEO,
Ventures
Partnerships,
Blaze Mobile
YouTube/Google

Kay Madati

Dhanusha

EVP & Chief Digital Sivajee

Managing Director, Officer, BET
EVP, Marketing,
Tracy L. Lawrence,
XO Group
LLC

Michelle

Kiko
Washington
EVP, Worldwide
Human Resources,
Warner Bros.
Entertainment, Inc.

DDNO.ORG - Inclusion, Collaboration & Engagement - 11

sessions

sessions
Are We There Yet? The New York City Start-Up Scene
11:05 am12:00 pm

Conference Opening
9:009:10 am
Kathy A. Johnson

Justin Smith

COO, Digital Diversity Network

CEO, Bloomberg Media

New York Citys Silicon Alley is very much alive and well with a reported $3.4 billion in venture-capital investments in 2013.
The 4th quarter, alone, saw investments top more than $1 billiona first since 2001. Even more significantly, 50% of those 2013
investments went to seed-stage start-ups. How are diverse tech entrepreneurs faring in New Yorks vibrant tech economy?
Local entrepreneurs, venture capitalists and tech advisors will share their stories, as well as advice for conquering Silicon Alley.

Panelists
Moderator

Industry stalwarts, as well as those who are just starting to navigate tech diversity, will share success stories and innovative ideas
for advancing diversity in employment, leadership, ownership and consumer engagement in the digital media and tech sectors.

Panelists

VP, Director of
Integrated Production,
Saatchi & Saatchi

Mercedes Bent

Matthew Powers

Global Director of
New Ventures,
General Assembly

Senior Operations & Logistics

Manager,
Uber NYC

Will Ehrenfeld

Carol Watson

Program Manager,
Education, IBM

Chief Thriver; Founder/President,

Tangerine Watson, Inc.;
& Senior Consultant,
Future Work Institute

William Crowder

Taylor Noguera

Venture Advisor,
Catalyst Fund,
Comcast Ventures

Co-founder & Managing Partner,

Vaudeville Ventures

Luncheon / Keynoter: Because of Them We Can: Include, Collaborate & Engage

12:001:30 pm
Eunique Jones Gibson
Artist & Creator of the
Because of Them We Can Campaign

Mobile First: Creating Global Consumer Experiences

1:302:30 pm
As mobile replaces television as the first screen for video consumption, global strategies have become a priority. How will
consumers, worldwide, experience content on alternative devices? How are advertisers, programmers and marketers creating
content to engage these audiences? Where are the next big global opportunities?

Tech Talk
10:2010:55 am
Featuring

Director,
Galvanize Ventures

Managing Director,
Rundlet Advisory, PLLC

In recent months, high profile tech companies have released their workforce demographic data and amplified the conversation
around diversity in the tech industry. While sharing diversity data is a start, what are these companiesand othersdoing to
effect changes in their workforce composition, investment strategies and organizational cultures? How are tech companies
engaging multi-cultural consumers and communities? What are their long, and short-term plans? What metrics will drive their
diversity and inclusion efforts?

Kedma Brown

Kate Shillo

CFO,
XO Group

Travis Rundlet

Innovation in Tech Diversity

9:1010:10 am

Moderator

Gillian Munson

Moderator

Panelists

Stephen Ozoigbo

Marc Howland

CEO,
African Technology Foundation

Private Equity Investment

Professional,
The Carlyle Group

Caralene Robinson

Zim Ugochukowu
Founder,
Travel Noire

Salil Dalvi

SVP,
Creative Group & Consumer
Marketing, VH1

SVP,
Digital Distribution,
NBCUniversal & Co-GM,
Dyle

Alix Baudin

Moderator

SVP & General Manager,

Digital Product & Operations,
Scripps Networks Interactive

12 - DDNO.ORG - Inclusion, Collaboration & Engagement

DDNO.ORG - Inclusion, Collaboration & Engagement - 13

sessions
Tech Talk
3:003:30 pm
Featuring

Moderator

Jamal Simmons

Monica Bertran

TV Political Analyst & Co-Founder,

FLYCLIQUE, Inc.

Manager,
Corporate Communications
Multimedia Department, Bloomberg LP

@flyclique

Pro-Social Engagement Strategy: Leveraging Digital Media & Technology

to Advance the Public Good
3:404:40 pm
Does digital media have the power to make the world a better place? We think so. Whether you are a non-profit, a social entrepreneur, or a major corporation, digital media can be used successfully to generate awareness of important issues and causes;
connect critical learning tools and resources to people in need; and galvanize communities, volunteers and donors to take action.
Seasoned professionals from the corporate and non-profit sectors will share thought-provoking insights and strategies for using
digital media to help improve the lives of others and to more effectively engage with the communities they serve.

Panelists
Moderator

Curtis Midkiff
Director of Social
Engagement at American
Red Cross
@clmidkiff

Dupe Ajayi

Aliya Rahman

Digital Strategist at City

of New York
@theajayieffect

Program Director,
Code for Progress
@codefor progress
@aliyarahman

Tracy Hepler

Tonya Rapley

Director,
Content & Community,
Digital Strategy for BBDO
@tracyhepler

Certified Financial Educator

& Founder,
MyFab Finance
@myfabfinance

Tech Talk
4:505:20 pm
Featuring

Moderator

Lauren deLisa

Tiffany Pham
Founder & CEO, Mogul, Inc.

Digi-Cultural Trend Analyst

& MSNBC Guest Commentator

Conference Wrap-Up
5:205:30 pm
Kathy A. Johnson

Elana Weinstein

COO, Digital Diversity Network

Global Head of Diversity & Inclusion,

Bloomberg LP

I4 - DDNO.ORG - Inclusion, Collaboration & Engagement