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XAVIER THOMAS 229 St. Johns Pl. # 3E, Brooklyn, 1-917-512-2773, xavier@xthomas.

com
JUNIOR CREATIVE DIRECTOR
- Creative Development and Delivery of Interactive Products -
5+ years leading interactive projects: including direction of a boutique digital agency, service
delivery within $1 million engagements, and hands-on creative development.
Hybrid creative / strategist - have launched a niche social network.
Solid background in game development industry, adjunct professorship at NYU in game production.
Extensive experience with 3D character animation.

KEY SKILLS
■■ Architecture + software design background ■■ Leading creative development
■■ Seasoned multidisciplinary project leadership ■■ Pitching creative work with Account Mgmt.
■■ Experience managing budgets and freelancers ■■ Translating requirements into solutions

GAME REVIEWS
“Best Picture” -- Game-On Volvo Machinima Commercial
http://gameon.furnacemedia.com/
Game On blends machinima (video-game based footage) wth HD filmmaking to create a branded
content short for the launch of the Volvo V50. The film was recognized in the 84th Annual Art Di-
rectors Club Awards, selected as Best Picture at the 2005 Machinima Film Festival.

PROFESSIONAL HISTORY
REDSPEAK, New York, NY 2009
Interactive Production Partners [ http://www.redspeak.com ]

Partner, Associate Creative Director


Co-founded a Brooklyn-based interactive production partnership; a ‘design collective.’
■■ Pitched / Defined Strategy / Developed creative for SeedMagazine.com/ui09
■■ Pitched / Defined strategy / Developed creative for RemyUSA.com
■■ Pitched / Defined strategy / Developed creative for Dream-Village.org

SEED MEDIA GROUP, New York, NY 2007-2009


Publishers of SEED magazine and scienceblogs.com [ http://intelisef.ning.com ]

Product Manager, Intel Connect Social Network


Working with Intel’s marketing department, defined the strategy and led the launch of this niche social
network. Led technical and content development, managed communications and reporting.
■■ Researched, defined requirements, and led delivery of social media platform and tools.
■■ Developed content programs / budgets, established success metrics, reported on progress.
■■ Moderated beta group for this social network, building community from early adopters to launch.

ICON NICHOLSON, New York, NY 2007


US office of LBi, International Interactive Marketing Agency [ http://www.lbigroup.com ]

Senior Producer
Collaborated with chief creative director on strategy for multichannel re-launch of Icon’s second
largest account at the time. Led service delivery of website / CMS for same account.
■■ Researched, defined strategy, and wrote SOWs within established client engagements.
■■ Managed engagement budgets in excess of $1 million, internal and external teams.
■■ Creative Producer, including strategy development.
Xavier Thomas - Page 2 -- 917-512-2773

THE 7TH ART, New York, NY 2005-2007


Creative Marketing and Advertising Agency [ http://the7thart.com ]
Interactive Director
Directed the creative development of this rapidly scaling interactive business unit focused on rich
media mini-sites for the Luxury Lifestyle segment.

■■ Acted as both Creative Director and Producer on multiple accounts.


■■ Extensive use of 3D in each project
■■ Innovative Flash User Experience studies for each project.
NEW YORK UNIVERSITY, New York, NY 2004-2006
Center for Design, Digital Arts, and Film [ http://gameon.furnacemedia.com ]
Adjunct Professor

Created syllabus, materials, and modules to teach a summer intensive program titled “Game
Camp” covering the fundamental aspects of building video games: game theory and design, 2D +
3D asset creation, game scripting, gameplay testing. The course culminated in students teaming
to create game mods using the Unreal engine.

■■ Won “Best Picture”—Game On, 2005 Machinima Film Festival


■■ Game Camp was featured in the local news, enrollment doubled after initial semester
■■ Currently creating syllabus for casual gaming course

DISCREET, San Francisco, CA 1999-2003


Entertainment Software; ‘Inferno, Flame, Maya, 3ds max, Cleaner’ [ http://www.discreet.com ]
Technical Producer
Consulted with high profile accounts like Electronic Arts, Pixar, and Lucas Arts on a variety of
technical issues ranging from plugin customization to 3D character animation tools.

■■ Evangelized 3ds max as a production tool for Pixar Studios.


■■ Worked with Michael Girard and Susan Amkraut of Unreal Pictures—developers of Character
Studio—on advanced training videos for the release of Character Studios motion blending
tools.
■■ Consulted with large architectural firms including SOM, Walter Melvin & Associates on imple-
mentations of custom software for their visualization department.

Product Designer, QE Engineer


Prototyped and evangelized a new software product titled “Plasma”: a 3D modeling and anima-
tion designed for web content creation. With Product Manager, coordinated marketing, product
support, quality assurance, and documentation teams to help create an award-winning product.
Proposed and implemented QA testing lab for running automated testing of software.

AFFILIATIONS
TAPROOT FOUNDATION, New York, NY 2006-present
Pro-bono Marketing and IT consulting services for non-profits [ http://www.taprootfoundation.org ]

Account Director

Advocated and led a brand update project with the Brooklyn Philharmonic, 21 ASCAP Awards
over the last 25 years for “Adventurous Programming of Contemporary Music.” Recruited and
managed a team for the delivery of an updated website based on new brand. Created strategy for
more targeted and effective and electronic event management.

EDUCATION
BA Architecture, U. C. Berkeley, Berkeley California
College of Environmental Design

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