THE MAPPING OF SOCIAL POTENCIES

IN LOK BAINTANS FLOATING MARKET AREA

Fatimah, Taufik Hidayat, Ellyn Normelani, Muhammad Rahmattullah
Faculty of Teacher Training and Education, Faculty of Social and Political Science
University Mangkurat
Email: imahpswunlam_21@yahoo.com, nu_city88@yahoo.com

Abstract:
The research aimed to: 1) Identify and create the mapping of socio-culturalpotencies in Lok
Baintans floating market area, 2) Identify and create the mapping of socio-arts potencies in
Lok Baintans floating market area, 3) Identify participation of local communities over the
existence of Floating Market. The research used a descriptive method. Population of this
research is Lok Baintans citizen that consists of 1,747 peoples. The research used
accidental sampling technique. Variables of this research include the social potencies and
community participation in Lok Baintans Floating Market tourism area. Techniques of
data collection were interviews, observation, and documentation. Data analysis techniques
include: 1) the spatial pattern analyzed using the GIS software ArcView 3.2, Microsoft
Office and AutoCad 2000, 2) the percentage technique to analyze the potential social and
community participation, and 3) Method of Digitizing mapping of potential ecotourism and
the role and communities in Lok Baintans Floating Market. The results showed: 1) socioculturalpotencies in Lok Baintans floating market area consist of local cultures with
Banjarnese influence, 2) socio-arts potencies in Lok Baintans floating market area include
Japin Hadrah, Karawitan Art, Banjarnese Songs, Woven Art, Pencak Silat, Banjarnese
Puppet, and Madihin, 3 ) participation of local communities over the existence of Floating
Market include many activities that related to the of implementation of Sapta Pesona and
micro scale of economic activities.
Keywords: Mapping, Ecotourism, Community Based Tourism, Floating Market
INTRODUCTION
The development of alternative tourism that emphasizes respect for the environment
and local culture is a potention that need to be considered in community empowerment.
One form of tourism that has developed in the world is the concept of Community-Based
Tourism ( CBT). Implementation of CBT in Indonesia has been supported by the presence
of The Act Number 10 Year 2009 about Tourism. It said the necessity to empower local
communities as one of the Principles for the Implementation of Tourism . Hausler (2005)
defines CBT as one of the tourism concept which facilitates the opportunity for the local

community in an attempt to control and be involved in the management and development of

tourism activities. Suansri (2003) suggested one of the principles of Community Based
Tourism to do that is to recognize, support, and promote community ownership in tourism.
The introduction of the potential that exists can be meticulous and thorough preliminary
data that can be used to design the appropriate model of tourism development in the area of
community groups. The specificity and uniqueness of a region that emphasizes the potential
of local advantages when managed with the involvement of the local community, not only
will add economic value but also strengthen the social and cultural construction.
One form of tourism potency that has the potential to be developed within the
framework of CBT is Lok Baintans Floating Market. It has the potential to be developed in
the concept of CBT that is applied in the form of ecotourism. Various potencies need to be
identified as the first step to making policies related to efforts to develop the region as an
area of CBT-based ecotourism.
The research aimed to: 1) Identify and create the mapping of socio-cultura lpotencies
in Lok Baintans floating market area, 2) Identify and create the mapping of socio-arts
potencies in Lok Baintans floating market area, 3) Identify participation of local
communities over the existence of Floating Market.
METHODS
This study used a descriptive method. Population of this research is Lok Baintans
citizen that consists of 1,747 peoples. Samples were taken using accidental sampling
technique as many as 255 respondents. Variables of this research include the social
potencies and community participation in Lok Baintans Floating Market tourism area.
Techniques of data collection were interviews, observation, and documentation. Data
analysis techniques include: 1) the spatial pattern analyzed using the GIS software ArcView
3.2, Microsoft Office and AutoCad 2000, 2) the percentage technique to analyze the
potential social and community participation, and 3) Method of Digitizing mapping of
potential ecotourism and the role and communities in Lok Baintans Floating Market.
RESULTS AND DISCUSSION
1. Socio-Cultural Potencies In Lok Baintans Floating Market Area
There are a variety of social and cultural potencies that has been identified and is still
a tradition in the community area of the Floating Market Lok Baintan. There is ceremonial
cycle life cycle that includes pregnancy and birth ceremonies, marriage ceremonies and
death ceremonies. There are several socio-cultural potential began to decrease its presence
such as Baayun Mulud, Basasuluh, and Pangantin Balanting. Pangantin Balanting
ceremony is among the most rarely performed by the community. This tradition has begun
to disappear due to the times and the development of roads. Pangantin Balanting ceremony
performed at the bride up the river which means Lanting (boat made of bamboo or the like).
Pangantin Balanting procession carried the river is as a form of knowledge of the local

community and community activities which basically makes the river as the pulse of
society.
2. Socio-Arts Potencies In Lok Baintans Floating Market Area
There are a variety of social-arts potencies that has been identified and is still a
tradition among society of Lok Baintans Floating Market area. Various potencies of socioarts that is still evolving and conserved are Japin Hadrah, Karawitan Art, Banjarnese Songs,
Woven Art, Pencak Silat, Banjarnese Puppet, and Madihin. Some kinds of art became
obsolete by people such as Banjarnese Puppet and Pencak Silat. Both potencies need to get
attention because the Banjarnese nuance certainly be a differentiator and has it attraction if
developed as part of the tourism potencies.
3. Participation of Local Communities over The Existence of Floating Market
Public participation over the existence of the Floating Market still not maximized.
Their participation is confined to the activities support tourism in the form of
implementation the Tourism Sapta Pesona and small-scale economic activities that provide
extra income for their daily lives. These activities include the activities of providing small
shop, food stalls, homestays, transportation, tour guides, be a good host, to maintain
security, keeping the sustainable environment, and build some great memories and
impressions both to tourists.
Subhadra and Nadra (2006) suggested the successful development of alternative
tourism can be seen from several indicators such as: (1) The level of participation of local
communities in the planning, implementation and monitoring of alternative tourism
development; (2) Increased productivity of local community efforts to support and promote
economic growth; (3) Repair and improvement of local people's capabilities and expertise
in the field of tourism both in quantity and quality; (4) Reduction of exploitation and
degradation of the environment and culture. Referring to this indicator, it can be said the
development of tourism in Lok Baintans the Floating Market have not managed optimally,
especially in the aspect of the level of community participation. Their participation is still
in the application level and not touching aspects of the planning and supervision of the
development of tourism in their area. Although it has started to erode the increase in
productivity, but also have not been able to increase capacity and engage local communities
in managing the Floating Market tour to the fullest.
Nasikun (2006) describes ecotourism provide positive support for the sustainable
economic development (sustainable economical development. Housler (2005) emphasize
that conceptually community-based tourism (CBT) emphasis on participation or
community involvement. Referring to the results of the research, it was indicated that
participation of local communities still not maximized. This is certainly a need to be
followed up more seriously. The local community should be more active in building the
region into a Floating Market tourist area to be more economically viable and remain in the
corridor preservation of the environment. Through this support, tourism potencies in this
area expected can be maximized in the goal to realize the creation of community-based
ecotourism and able to support the sustainable economic development in the future.

CONCLUSIONS
The conclusions of this research are:
1. Socio-culturalpotencies in Lok Baintans floating market area consist of local cultures
with Banjarnese influence.
2. Socio-arts potencies in Lok Baintans floating market area include Japin Hadrah,
Karawitan Art, Banjarnese Songs, Woven Art, Pencak Silat, Banjarnese Puppet, and
Madihin.
3. Participation of local communities over the existence of Floating Market include many
activities that related to the of implementation of Sapta Pesona and micro scale of
economic activities
ACKNOWLEDGEMENT
This research funded by Dikti through IDBs Project, 2014
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