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Experimenter Bias
Biases show up in work to support hypothesis
Expectations about the outcome are somehow said to the
participant
o Double Blind Procedure: participant & research dont
know what treatment the participant is getting
Restricts chance of experimenter bias
o Deception: participants are exposed to things where
youre lying to them
Debriefing actually happened
Causes a lot of emotional distress, psychologist
distrust
IRB internal review boards people that look at
your study and see if its worth it
Coke & Pepsi Experiment
Curiosity do coke and pepsi test the same?
Lit Review past studies/when they were done because ingredients
may have changed
Hypothesis They taste different. (alternative hypothesis)
They dont taste different. (null hypothesis)
Experiment The whole class (men/women, 17-22)
Sample 8 people chosen
Results statistical equation
Report findings there is a difference
Ethics moral code
APA general principles
A Beneficence & nonmaleficence
o be good and avoid harm
B Fidelity & responsibility
o Trust with others & taking responsibility for actions
C Integrity
o Make sure your accurate and truthful
D Justice
E Respect for peoples rights and dignity
Ethical Standards
1. Resolving ethical issues
Act in accordance with the Ethics code and talk in private
2. Competence
Capable of doing your work
3. Human Relations
Multiple relationships
2 years
informed consent
o cost, benefits of therapy/research
4. Privacy & Confidentially
Documents of what happened in session
Clients copies
5. advertising & other public statements
6. recordkeeping & fees
cant withhold charts if they didnt pay a fee
can barter with patients
7. Education & Training
Students dont need to disclose information