2015 Lab Manager Media Kit

FOCUSING ON THE TOOLS, TECHNIQUES,
& PEOPLE THAT MAKE SCIENCE POSSIBLE
12
FOCUSING ON THE TOOLS, TECHNIQUES,

& PEOPLE THAT MAKE SCIENCE POSSIBLE
RESEARCH &
SOCIAL MEDIA
08
WEBINARS
& EVENTS
04
PURCHASING
CYCLE
05
DEMOGRAPHICS
09
ENEWSLETTERS
10
LAB MANAGER
WEBSITE
06
ABOUT US
13
PRINT
SPECIFICATIONS
14
EDITORIAL
CALENDAR
Why Lab Manager?
This year we have organized our technology topics into three

separate categories: analytical tools & techniques, life science
tools & techniques, and laboratory tools & techniques. Within
each of those categories our writersall PhD chemists and
biologistswill examine the latest developments in scientific
instruments and systems. In addition, expert end users will
weigh in on their use of specific analytical and life science
equipment to overcome their research challenges. Further, we
will look at specialized research disciplinespharmaceutical,
environmental, drug discovery, etc.to find out whats keeping
those researchers up at night and what tools theyre using to
move their research forward
While we will continue to lead the way in helping lab managers
run their labs like a business, we are sharpening our focus on the
evolving technologies, equipment, and systems they need to make
their research successful. Our team of in-house and contributing
technology experts has grown year over year, with 2015 being
no different. It is this kind of quality editorial that will attract the
managers and decision makers you need to get your message to.
Our readerswho rely on Lab Manager in print, online, through
webinars and events, and social mediafind everything they
need to be the best in all aspects of their jobs. Your message
within the wide variety of platforms we offer will be targeted
to the audience you need to reach.
Unique marketing and

promotional programs.
Relevant content specifically
designed to support laboratory
management professionals and
decision makers.
Quality tools and resources that
lab managers need to make
smarter buying decisions.
Innovative user interfaces
and applications, such as live
streaming, interactive decisionmaking tools, and social media.
Trusted industry experts
connect lab professionals with
the best user and lab product
provider information.
Connected with lab
professionals who build and
manage successful labs of all
sizes across all industries.
Focusing on the Tools, Techniques, & People that Make Science Possible
Lab Manager fills a unique niche in the scientific market. Rather than
discussing scientific research, we focus on the tools, techniques,
and people that make the scientific research possible. We provide
our readers the technology and management information they
need to be successful, both as scientists and business operators.
2015 Media Kit
NotE from the editor
Pamela Ahlberg
EDITOR-IN-CHIEF
Where most publications focus on

the science, Lab Manager focuses
on the tools, techniques, and people
that make science possible.
WWW.LABMANAGER.COM
Lab Purchasing Cycle

So, what exactly is a purchasing cycle? The purchasing cycle outlines the steps necessary for a
business to undertake the acquisition of the products and services they require. The purchasing cycle
begins with need identification and ends with implementation and is the time when advertisers can
most influence the purchasing decision.
LAB MANAGER
Evaluation
Product Surveys
Trends Surveys
RESEARCH
Safety First
Management Matters
LM Academy
Ask the Expert
Tech Trends
eBlasts
eNews
LM Monitor
Product Spotlight
WEBINARS
NEWSLETTERS
Lab Safety
Lab Management
Product Finder
Lab News
Business Management
How it Works
Science Matters
Product Resource Guide
Technology News
Ask the Expert
Insights
CYCLE
Product Focus
LAB
PURCHASING
Lab Product Resources
ONLINE
PRINT
Over 70% of all buying decisions are made during the
Establish a Need
product evaluation stage. Unlike most publications
Research & Compare
which focus on scientific applicationsLab Managers
Identify Providers
portfolio is designed to position your brand precisely

when decision makers are engaged in purchasing.
Purchase
Implementation
LEAD GENERATION
WHATS IN A NAME?
While some publications may deliver names, Lab Manager delivers quality leads. Lab Manager provides
detailed lead generation via product surveys, quizzes, webinars, product finders, and newsletters. Directed
specifically toward decision makers, Lab Manager leads quickly convert to sales for your organization.
LAB MANAGER | MEDIA KIT 2015
2015 Media Kit
The Strength of Lab Managers Audience

Lab Manager provides quality editorial for laboratory
and research supervisors, managers, and directors.
READER DEMOGRAPHICS
1=12
According to our 2014 readership study, the typical
lab manager supervises an average of 12 laboratory
professionals, meaning that Lab Managers brands
potentially influence as many as 500,000 industry
professionals monthly.
33+18+102595m
ORGANIZATIONS

Industrial Research

Clinical / Hospital Research Lab

Academia / Education

Private / Contract Research Organization

Government

Other
90+X
92+X
90%
92%
of Lab Managers
audience consists
of lab management
professionals.
of Lab Managers
readership purchase,
recommend, or
influence the acquisition
of equipment and
technology for their lab.*
*Based on LM 2014 readership study
Research professionals who identify, recommend,

purchase and support their lab's technology needs.
AREAS OF RESEARCH
330= Pharmaceuticals
600= Life Sciences
460= Industrial labs
430= Environmental
410= Food/Beverage
330= Energy/Petroleum
320= Forensics
320= Plastics / Polymers
400= Other
WWW.LABMANAGER.COM
Lab Manager Magazine

Lab Manager features in-depth analyses, perspectives, and real-world examples of the developments,
trends, and strategies that are currently shaping science.
ANALYTICAL TOOLS & TECHNIQUES

LIFE SCIENCE TOOLS & TECHNIQUES
LABORATORY TOOLS & TECHNIQUES
PRODUCT SURVEYS: Based on Lab
Managers online survey results, these articles provide
a snapshot of our readers purchasing practices for a
particular instrument or technology and provide our
advertisers with quality lead information.
PRODUCT FOCUS: Examines the latest
trends, advances, and applications in specific
product categories. Each month focuses on
products that affect the analytical, life science,
and general laboratory markets, enabling lab
professionals to make their purchasing decisions
with the greatest knowledge and confidence.
ASK THE EXPERT: Interviews with endusers and experts to help readers solve their
most difficult research challenges.
93+X
93%
of our readers
consider Lab
Managers print
products a valuable
resource for
evaluating current
technologies for
their lab.
INSIGHTS: Revised for 2015, INSIGHTS

provides editorial coverage of issues that
are currently most critical for laboratory
professionals. Addressing a variety of research
challenges with relevant scientific tools and
techniques, INSIGHTS is essential reading for
researchers and managers.
Other topics:
BUSINESS MANAGEMENT
LEADERSHIP AND STAFFING
TECHNOLOGY
HEALTH AND SAFETY
Lab Managers circulation has

more than doubled in 6 years
DISTRIBUTION
43,000+
LAB MANAGER IS AUDITED BY BPA INTERNATIONAL.
Key questions to ask when in the market for a specific technology

Signs that a piece of equipment is due for servicing, upgrading, or replacing
Facts about a technology's history and evolution
The very latest product introductions across all categories
Comprehensive vendor and distributor lists
Latest laboratory equipment apps
Lab Managers annual PRODUCT RESOURCE GUIDE provides unique buying information on
over 40 laboratory technologies. Unlike traditional product directories, which offer readers
nothing more than a listing of manufacturers, Lab Managers PRODUCT RESOURCE GUIDE
provides truly useful information, such as:
2015 Media Kit
Product Resource Guide
"Love the articles about leadership tips

and advice. Unless one is a natural leader,
leadership really is grown through trial
and error, and the tips provided are great
to assist in this growth."
Philip S., Lab Manager
(Private Research Institute), Columbia, MO
WWW.LABMANAGER.COM
Lab Manager Webinars

Lab Manager webinars feature industry experts who bring extensive knowledge on management skills, new
products and technologies, and lab safety to participants in the comfort of their homes or workplaces.
TECH TRENDS
These multi-vendor webinars focus on
a particular technology and allow each
vendor to educate the audience on their
respective technology and techniques in
a live interactive presentation.
LAB MANAGER ACADEMY
Featuring a variety of presenters, these
webinars help lab managers build their
communication and management skills
to better handle conflict, motivate staff,
get their ideas across, and more.
TECH TRENDS SCHEDULE 2015

MONTH
PROPOSED TOPICS
January
Managing Your Laboratory Informatics
February
New Developments in Mass Spec

Automating Your Lab
March
Innovation in HPLC / UHPLC Systems

April
PRODUCT SPOTLIGHT
These customized, exclusive webinars,
sponsored by a single company or in
collaboration with their partners, are
designed to help attendees understand a
particular proprietary service or technology.
Panelists educate their audience about the
features and uses of their specific product
in a live, interactive forum.
ASK THE EXPERT
These webinars bring together leading lab
professionals to discuss important industry
topics. Excerpts from these discussions are
published monthly in Lab Manager.
MANAGEMENT MATTERS
Each webinar helps lab managers hone their
professional skills and run their labs like
a business, while still keeping the goal of
good science and discovery at the forefront.
SAFETY FIRST
Leading safety experts provide advice
on important health and safety issues in
the lab and how lab managers can best
address them.
8
Mobile Technology for Your Lab
Trends in Environmental Analysis

Managing Laboratory Air Quality
May
Trends in Drug Discovery Technology

Innovations in Microplate Technology
June
Innovations in Sample Storage

Managing Your Data
July
New Developments in Material Testing
August
Analytical Chemistry Techniques
September
Automated Liquid Handling Systems

Clinical Chemistry Technology
October
Techniques in Forensic Sciences

Biological Safety Cabinets Innovations
in Worker Safety & Material Protection
November
Tools for the Food & Beverage Lab

Developments in Chromatography Columns
December
Trends in Sample Preparation for

Chromatography
ELN Solutions for Your Lab
Lab Manager eNewsletters are sent to a highly-engaged audience of influential lab managers,
which will ensure your company's branding and product awareness among key decision makers.
LAB MANAGER MONITOR

Delivered three times a week to opt-in
subscribers, this newsletter highlights the
most current industry news, lab management
strategies and insights, safety updates, and
technology breakthroughs.
eNEWSLETTER SCHEDULE
S M T W T F S
LAB MANAGER eNEWS

Delivered once a month, these popular newsletters
provide insights into a particular field of interest.
eAnalytical Tools & Techniques
The latest news and research related
to analytical science and instruments.
eLife Science Tools & Techniques
Features news and tools directly related
to topics in the life sciences.
eClinical Tools & Techniques
Topics specifically chosen to meet the interests of
those working in clinical research and diagnostics.
eFood Science Tools & Techniques
Features the latest news in food sciences along
with articles on food management.
eLaboratory Tools & Techniques
Insights and discussions on lab instrumentation
paired with the latest technology news.
eHealth & Safety
Specially designed with helpful tips to create
a safe and healthy lab environment.
New Product Spotlight
Covers the latest in innovation and
instrumentation for your lab.
Sponsored e-Blasts
Distinguish your company as an
industry thought leader. Send your
customized editorial content to
thousands of lab professionals.
Includes full tracking and leads.
NEW LOOK
With over 50 percent of all emails being read on mobile devices, we have reformatted our newsletters
to optimize reader experience on mobile devices and enhance both visibility and engagement.
2015 Media Kit
Lab Manager eNewsletters
Reach
65,000+
lab professionals through

customized editorial content.
Generate targeted leads that you can

market directly to.
91+X
91%
of Lab Managers
eNewsletter readers
consider them a good
resource for learning
about new research
tools and techniques.
WWW.LABMANAGER.COM
www.LabManager.com
Lab Managers newly redesigned website offers a simple and intuitive tool to help visitors find the
management and technology information theyre looking for. Lab Managers website is designed to
assist visitors in identifying technology needs, provide insights on new equipment and techniques,
and support them with informative articles on management, service, and maintenance. For
advertisers, the new layout better extends your brand to our online readers through interactive
marketing opportunities.
91+X
91%
of our readership consider Lab

Managers online resources and tools
an important resource for sourcing
and researching new technologies.
New Lab Manager Mobile Site

With more and more researchers accessing the
web via mobile devices, Lab Manager understands
the importance of developing mobile applications
for our visitors. As one of the first in the industry
to recognize and implement a mobile site, Lab
Managers visitors are able to access all of our
content on their phone or tablet without the
inconvenience of continually resizing their display.
LAB MANAGER PRODUCT PAGES

Lab Managers product specific pages provide
readers with engaging and informative content
and interactive tools concerning a particular
instrument or technology.
Over 40 leading product categories with new
categories added regularly
Multiple lead generation sources target
interested buyers actively engaged in product
evaluation and purchasing
Excellent opportunity to present your brand to
interested buyers
10
Labmanager.com continues to show steady year-over-year growth, and currently projects over
1 million page views in 2015 from nearly 500,000 unique visitors.
LABMANAGER.COM GROWTH
23+26
6+15
36+35
37+49
59+52
64+64
77+74
89
0
2008
2009
2010
2011
Unique Users
2012
Total Visits
2013
2014
2015
89+X
89%
of Lab Managers surveyed

audience indicate that
they would preferentially
click on online
advertisements from
companies and brands
they are familiar with.
Page Views
ac
lb
e
Pe
Leaderboard
Boombox
Boombox
BANNER TYPE
SIZE
FILE SIZE
Leaderboard
728 x 90
40kb
Boombox
300 x 250
40kb
Scrolling Footers
960 x 45
35kb
Peelback
500 x 500 40kb
1 300 000
2015 Media Kit
Here we GROW again!
Artwork should be provided in GIFs or JPGs

Animated GIFs must be limited to three frames
"Great job, keep up the

good work in providing
up-to-date information
on new technologies and
leadership skills."
Ann L., Lab Manager
(Government Lab), Arlington, TX
Scrolling Footer
WWW.LABMANAGER.COM
11
Lab Manager Research

To identify and analyze the latest industry trends, Lab Manager research surveys capture our readers
changing interests and needs. Product surveys provide a snapshot of readers purchasing behaviors,
while our management surveys capture industry changes in health and safety, salaries, and job
satisfaction on an annual basis.
Social Media
FACEBOOK
Lab Manager is looking beyond the standard social media channels to network and stay
connected with our subscribers. With over 300,000 followers, Lab Managers Facebook pages
bring the best of our content to an entirely new audience of avid social media users.
Lab Manager
www.facebook.com/LabManager
(44,000 followers)
Analytical Chemistry Techniques
www.facebook.com/AnalyticalChemistryTechniques
(133,000 followers)
Cell Culture Techniques
www.facebook.com/CellCultureTechniques
(60,000 followers)
Environmental Science Techniques
www.facebook.com/EnvironmentalScienceTechniques
(44,000 followers)
Food & Nutrition Science
www.facebook.com/pages/Food-Nutrition-Science
(41,000 followers)
Laboratory Products and Equipment
www.facebook.com/LabProductsAndEquipment
(8,300 followers)
TWITTER
More than 4,000 users follow breaking news and our
micro-blogging at twitter.com/LabManager.
LINKEDIN
The Lab Manager group allows our editorial staff to connect and
share ideas on management and provide updates and discussion
on current articles and events.
www.linkedin.com/groups/Lab-Manager-Magazine-2531919
12
2015 Media Kit
Print Advertising Specifications

2-PAGE SPREAD
Trim size 16 in wide x 10.75 in high

With bleed 16.25 in wide x 11 in high
FULL PAGE
Max weight 3.3 oz

Max trim size 8 in wide x 10.75 in high
TIP-IN
1/2 PAGE HORIZONTAL
Tip-ins are affixed by glue.

Weight limit may apply.
1/2 PAGE VERTICAL
INSERT/SUPPLEMENTS

With bleed 8.25 in wide x 5.625 in high
1/2 ISLAND
Trim size 4.5 in wide x 7.375 in high

1/3 PAGE VERTICAL

1/3 SQUARE

With bleed 4.75 in wide x 5.125 in inches
1/4 SQUARE
Inserts and supplements are bound into the magazine

at limited locations. Insert weight limit may apply.
Minimum trim size 2.5 in wide x 3 in high
Maximum trim size 4 in wide x 6 in high
With bleed 0.125 in
THE LAB MANAGER MARKETPLACE

Marketplace ads are printed in the magazine.
Trim size 3.375 in wide x 2 in high
SUBMISSION REQUIREMENTS
Please submit all advertising as press-ready PDFs.

All materials should be submitted on disk or by e-mail

and MUST include:
FOOTER
All original graphics, logos, and/or scans.

All artwork must be at least 300 dpi and 100% of repro

size, except for vector art. Accepted formats are highresolution .TIF, .EPS, or .PDF.
COVER TIP-ON
All fonts used in the documentprinter and screen as

well as embedded fonts. Some fonts may be converted
to include them in the page.
Cover tip-ons are affixed by glue.

Max trim size 7.75 in wide x 6 in high
With bleed 8 in wide x 6.25 in high

POLYBAGGED OUTSERT
All color converted to CMYK.

FTP submission available upon request.
For more information or questions, please contact your
Lab Manager sales representative.
Late FeeAdvertising material received after material due
date will be subject to a $200 late charge.
Page
Vertical
2 Page Spread
Full Page
1
/3
Vertical
Square
Island
Page
Horizontal
/3 Square
Footer
WWW.LABMANAGER.COM
13
2015 Editorial Calendar

EDITORIAL SECTIONS
EDITORIAL SECTIONS
2015
Leading Change
Digital Science
Delivery Services Moving Samples

In & Out
Commissioning
for LEED
Methylene
Chloride Safety
Laboratory Ventilation
Health & Safety
Cyber Security - Don't

Get Hacked
Risk Management
Choosing Workstations,
PCs, Laptops, iPhones
Fume Hood Design &

Installation Guidelines
Technology
Run Your Lab Like

a Business
Automated Sample
Prep - Determining ROI
Managing Millennials
LIMS as SaaS
Mercury Hazards
ISSUE
JAN/FEB
Changes to First to
File Patent Laws
Procurement - Quality
& Risk
Rewards & Recognition
Latest Developments in
Field Instruments
Leadership
& Staffing
MARCH
Green Issue
Entrepreneurial
Requirements of
Start-up Labs
Manager as Introvert
Business
Management
APRIL
Laboratory Gadgets &
Apps
Customer Relations
Management
COVER STORY/
FEATURE
ARTICLES
MAY
Laboratory Safety
Safe Handling
of Cryogenics
JUNE
Managing Assets
JULY
Steps to Avoid
Laboratory
Contamination
Networking:
The Critical Career Tool
Transient Power Issues
Review &
Implementation of USP
Analytical Instrument
Qualification
Liquid Nitrogen
Hazards
Respiratory Protection
Program Elements &
Requirements
Elements of a Good
Health & Safety Plan
PRODUCT RESOURCE GUIDE
Getting New Hires

Up to Speed
The Laboratory
Design Issue
AUGUST
Project Management
Techniques
Cloud Computing
Handling Controlled
Substances
Lease or Buy?
Your Deliverables:
Metrics, Verification,
& Optimization
Effective Meetings &

Team Communication
Statistical Analysis
of Lab Data
Job Satisfaction
& Salary Survey
Human Resources
Writing an Effective
SOP
Knowing When Your

Team is in Trouble
SEPTEMBER
Social Media
Decommissioning
Used Equipment
OCTOBER
NOVEMBER
Dirty Lab Jobs
WWW.LABMANAGER.COM
DECEMBER
FOCUSING ON THE TOOLS, TECHNIQUES, & PEOPLE THAT MAKE SCIENCE POSSIBLE

LABORATORY PRODUCT REPORTS
LIFE SCIENCE TOOLS & TECHNIQUES
JAN/FEB
Cancer Research Lab
Cell Culture Lab
Improvements in Lab
Automation
Innovations in Mass Spec
Trends in Informatics
Microplate Handlers
Biological Safety Cabinets
Microscopy & Imaging
Shakers
PCR / qPCR
Pipettes
CO2 Incubators
Liquid Handling
Microplate Readers
Surveys
MARCH
Municipal Water Lab
Cell Culture Trends
Homogenizers
Electrophoresis
Product Focus
APRIL
Food and Beverage Lab
Gene Editing Tools
Liquid Handling
Ask the Expert
MAY
Neuroscience Lab
Chromatography Applications
INSIGHTS
JUNE
Drug Discovery Lab
ISSUE
JULY
SEPTEMBER
Biopharmaceutical Lab
Cell Culture Lab
New Frontiers in PCR
Next-Gen Sequencing
Challenges in
Microbiology Labs
Pipettes
CO2 Incubators
PCR / qPCR
Microplate Readers
Homogenizers
Microplate Handlers
Biological Safety Cabinets
Shakers
OCTOBER
Microbiology Lab
Advancing Imaging
and Microscopy
AUGUST
NOVEMBER
Clinical Lab
2015
WWW.LABMANAGER.COM
DECEMBER

LABORATORY TOOLS & TECHNIQUES
JAN/FEB
Stirrers
Particle Sizing
Baths / Chillers
Microwave Digesters
Refractometers
Cold Storage
Water
Purification
Glove Boxes
Lab Ovens
Evaporators
Vacuum Pumps
ELNs
Lab Washers
Freeze Dryers
Surveys
MARCH
Evaporators
LIMS
Mills & Grinders
Balances
Surveys
APRIL
Gas Generators
Viscometers
Microwave Digesters
Product Focus
MAY
Fume Hoods
Casework
Product Focus
JUNE
Centrifuges
ISSUE
JULY
SEPTEMBER
Lab Ovens
Cold Storage
Balances
Lab Washers
ELNs
Fume Hoods
Centrifuges
Gas Generators /
Specialty Gases
Viscometers
LIMS
Stirrers
Baths / Chillers
Particle Sizing
OCTOBER
Mills & Grinders
Water Purification
AUGUST
NOVEMBER
Vacuum Pumps
2015
WWW.LABMANAGER.COM
DECEMBER

ANALYTICAL TOOLS & TECHNIQUES
Sports Science Lab
Writing the Perfect

Chromatography Method
Improving Sample-Prep
Workflows
Development, Validation,
Verification and Transfer
of Analytical Methods
Mass Spec
Titrators
GC Systems
Sample Prep
pH Meters
UV-Vis
TOC Analyzers
HPLC
Titrators
Surveys
MARCH
Pharmaceutical Lab
Analyzing & Interpreting

Mass Spec Data
UHPLC
Thermal Analyzers
Product Focus
APRIL
Environmental Lab
How to Develop Validated

HPLC Methods
ICP-MS
Ask the Expert
MAY
Clinical Lab
Troubleshooting
Chromatography Systems
INSIGHTS

ISSUE
JUNE
JAN/FEB
JULY
SEPTEMBER
Environmental Lab
Toxicology Lab
Trends in Mass Spec
Quantitative Lab Skills for

the Modern Analyst
Managing Analytical Workflows
pH Meters
UV-Vis
CDS
HPLC
LC/GC Columns
GC Systems
Mass Spec
FTIR
OCTOBER
Forensic Lab
The Role of Informatics in

Chromatography
AUGUST
NOVEMBER
2015
WWW.LABMANAGER.COM
DECEMBER
"If I had more time, I would read the hard

copy of Lab Manager from cover to cover
every monthI think it is great. I also read
articles on the digital version, but I print
off many that truly pique my interest. Also,
if I had more time, I would "watch/attend"
many more of your webinars as I also think
the ones that I have attended were great."
Linda A., Director (Clinical Lab), Oklahoma City, OK
"Any and all information that

is available, I seek out and
devour. Lab Manager is an
outstanding resource that
I utilize all the time."
Richard R., Primary Researcher
(Contract Research), Turtle Creek, PA
"Very informative
webinars, to the point
and time-efficient."
Miguel S., Corporate
Management (Private Research
Institute), Kamah, TX
"I appreciate the variety of articles,

some tech, some management, some
safety... it is a good mix."
Jan K., QA/QC Manager
(Environmental Lab), Thornton, CO
"I love the interesting

articles in the e-newsletter.
I look forward to them and
pass them along to friends."
Jennifer T., Researcher
(Industrial Lab), Covina,CA
"The best info I found

from Lab Manager is the
management and leadership
articles. Thank you!"
JP C., Lab Manager
(Government Lab), Windsor, CT
contacts
PUBLISHER
Edward Neeb
edwardn@labmanager.com
860.350.2761
EDITOR-IN-CHIEF
Pamela Ahlberg
pam@labmanager.com
973.729.6538
ASSISTANT EDITOR
Rachel Muenz
rachelm@labmanager.com
888.781.0328 x233
TECHNOLOGY EDITOR
Trevor Henderson
thenderson@labmanager.com
888.781.0328 x291
NORTHEAST
ACCOUNTS MANAGER
Edward Neeb
edwardn@labmanager.com
860.350.2761
GLOBAL
ACCOUNTS MANAGER
June Kafato
junek@labmanager.com
705.812.2332
MIDWEST, SOUTHEAST
AND WEST COAST
ACCOUNTS MANAGER
Larry Frey
larryf@labmanager.com
845.735.5548
ART DIRECTOR
Gregory Brewer
gregb@labmanager.com
888.781.0328 x241
SENIOR DESIGNER
Danielle Gibbons
danielleg@labmanager.com
888.781.0328 x237
BUSINESS COORDINATOR
Andrea Cole
andreac@labmanager.com
888.781.0328 x296
EVENTS MANAGER
Cayley Thomas
cayleyt@labmanager.com
888.781.0328 x225
MID-ATLANTIC
ACCOUNTS MANAGER
Alyssa Moore
amoore@labmanager.com
610.321.2599
P.O. Box 216, 478 Bay Street, Midland, Ontario, Canada, L4R 1K9 | 888.781.0328 | 705.528.6888
www.labmanager.com | www.labx.com | www.labwrench.com | www.the-scientist.com

2015 Lab Manager Media Kit

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FOCUSING ON THE TOOLS, TECHNIQUES,

& PEOPLE THAT MAKE SCIENCE POSSIBLE

FOCUSING ON THE TOOLS, TECHNIQUES,

Why Lab Manager?

This year we have organized our technology topics into three

Unique marketing and

2015 Media Kit

NotE from the editor

Where most publications focus on

Lab Purchasing Cycle

Ask the Expert

Product Resource Guide

Ask the Expert

Lab Product Resources

Over 70% of all buying decisions are made during the

product evaluation stage. Unlike most publications

Research & Compare

which focus on scientific applicationsLab Managers

portfolio is designed to position your brand precisely

LAB MANAGER | MEDIA KIT 2015

2015 Media Kit

The Strength of Lab Managers Audience

*Based on LM 2014 readership study

Research professionals who identify, recommend,

Lab Manager Magazine

ANALYTICAL TOOLS & TECHNIQUES

LAB MANAGER | MEDIA KIT 2015

INSIGHTS: Revised for 2015, INSIGHTS

Lab Managers circulation has

Key questions to ask when in the market for a specific technology

2015 Media Kit

Product Resource Guide

"Love the articles about leadership tips

Lab Manager Webinars

TECH TRENDS SCHEDULE 2015

Managing Your Laboratory Informatics

New Developments in Mass Spec

Innovation in HPLC / UHPLC Systems

LAB MANAGER | MEDIA KIT 2015

Mobile Technology for Your Lab

Trends in Environmental Analysis

Trends in Drug Discovery Technology

Innovations in Sample Storage

New Developments in Material Testing

Analytical Chemistry Techniques

Automated Liquid Handling Systems

Techniques in Forensic Sciences

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