What Is A DESTEP Analysis

DESTEP is basically a wide-ranged analysis of various macro factors that may be held responsible for
invading upon an organizations operations as well as business.
DESTEP is an acronym term for Demographic, Economical, Social, Technological, Ecological and Political
analysis.

1. Demographics Analysis

Demographics represent human population in a statistical form. Business people need to take into
account the total population so that they can develop a production strategy in order to manufacture their
products or services. Demographics provide a rough idea about rate of population growth or decrement.
Demographic variable can be analyzed by taking into account some important factors including age,
gender, income, population, origin and household.

2. Economic Analysis
National income plays an important role in deciding business as well as production strategies, but at the
same time, analysis of international development plays an equally important role in effective business
strategy formulation. Currencies are also changing at a fast pace. Hence, economic analysis gets
important.
Factors that help in analyzing economic variable include purchasing power, GNP, inflation, unemployment,
total income, disposable income and cyclicality.

3. Social-Cultural Analysis
Consumer behavior acts as a decisive factor. Business associates need to focus and analyze current
market demand plus latest customer requirements. All these can be assessed by focusing on various
factors like lifestyle, behavior, level of education, values & norms and religion.

4. Technological Analysis
The field of technology has shown major advancements since past few years. Technological
advancements mainly affect processes of product renewal as well as fresh upcoming products.
Communication technology is considered as the king of all the ongoing reformations. Internet & ICT are
amongst some of the most impactful developments in this field. Furthermore, technological advancements
can be analyzed by evaluating know how plus success rate.

5. Ecological Analysis
Environment is also a crucial factor for analyzing numerous business processes. This analysis helps in
judging good and responsible social marketing concepts and labels of products.
Important points that prove to be beneficial in judging different ecological variables comprise
sustainability, safety, energy, garbage and climate.

6. Political analysis

Many a times, certain political restrictions come in the way of business developments such as maximum &
minimum prices, political measures and zoning etc.
To overcome all these factors, certain points that need to be kept in consideration include licenses, funds
as well as legislation.
Once all these points have been thoroughly analyzed, they will help in formulation of striking decision in
favor of business organizations.
Take help of DESTEP analysis to acquire new heights of success in a business.
Related posts:

How To Make A PEST Diagram In PowerPoint

PEST Analysis is usually represented by a diagram with a central spot and arrows pointing towards the
center of a circle. This kind of diagrams and representations are used to show the
This tool is widely used to help understand the big picture in certain environments for example Political,
Economic Socio-Cultural and Technological environment you are operating in. In business, leaders use
PEST to understand the vision of the future for the organization and share this vision to the company
employees.
It is important for these reasons: Effective use of PEST Analysis can contribute positively to the
organization and ensure that what you are doing is aligned positively with the forces of change that are
affecting our world and the corporate strategy. If you are planning an organizational change then this
analysis can help positively to that change.

Actions taken based on the PEST analysis can also be aligned with the organization vision and change,
so PEST can also contribute in this way.
When operating in a new location (country or region), the use of PEST analysis can help to break some
invalid assumptions and preconception and adapt to the realities of the new environment.
PEST is a very simple tool that stands for Political, Economic, Socio-Cultural and Technological. Many
businessmen and analysts uses the term PESTAL. PEST Analysis is also widely adopted in MBA courses
especially those related to corporate strategy.
If you are doing a business PowerPoint presentation and need to embed a PEST Diagram in your charts,
then here we will show you how to make one. You can also download PEST PowerPoint template to
decorate your presentations.
The stage process behind this tool involves:

Make a brainstorming of the relevant factors that apply to you organization

Identify the information associated with these factors.

Summarize with your own conclusions about this information

Political factor can involve topics like Government type and stability, Freedom of press, rule of law and
levels of bureaucracy and corruption, Regulation and de-regulation trends, Social and employment

legislation, Tax policy, and trade and tariff controls, Environmental and consumer-protection legislation
and likely changes in the political environment.
Also, PEST Analysis can support other analysis like SWOT, TOWS analysis, Core
Competence Analysis, Value Chain Analysis, Porters Five Forces, Porters Generic Strategies, Bowmans
Strategy Clock, Scenario Analysis, Stage of business cycle
Socio-Cultural factors can involve population growth rate and age profile, population health, education and
social mobility, and attitudes to these, population employment patterns, job market freedom and attitudes
to work, press attitudes, public opinion, social attitudes and social taboos, lifestyle choices and attitudes to
these, socio-cultural changes.
Technological Environment involves topics like impact of emerging technologies, impact of Internet,
reduction in communications costs and increased remote working,
Research & Development activity, Impact of technology transfer.

Make a PEST Diagram in PowerPoint

To make PEST Diagram or chart in PowerPoint we can use SmartArt graphics, which are very helpful to
add simple circular diagrams in PowerPoint. Additionally, we can convert SmartArt to Shapes and this will
add more flexibility to control the diagram shapes and options.
For the purpose of this diagram, we can use the Diverging Radial graphic available in the SmartArt
collection.

Use Diverging Radial to show relationships to a central idea in a cycle. The first Level 1 line
of text corresponds to the central circular shape. Emphasizes the surrounding circles rather
than the central idea. Unused text does not appear, but remains available if you switch
layouts.
We start adding the new free graphic in PowerPoint and then add the text for each stage. As you can see,
there are some notorious stages Environment, Social, Technology, Legal, Economic, Political. Make sure
to put PEST Analysis in the top of hierarchy.

Then you can change the SmartArt styles to use another different design or even convert your 2D
diagram to 3D PEST Analysis template.

Customer Relationship Management Diagram In

PowerPoint

Customer Relationship Management (also known as CRM) is a

widely implemented strategy for managing a companys
interactions with customers, clients and sales prospects. It

involves using technology to organize, automate, and synchronize

business processesprincipally sales activities, but also those for
marketing, customer service, and technical support. However,
CRM is not just a software package or solution, it is an overall
concept beyond software or a specific CRM platform or provider.
Lets see how to design a very simple CRM Diagram in
PowerPoint using SmartArt. First, we need to make a new
blank PowerPoint template. Then we add a bullet list with the
hierarchy. In the root we place CRM since this will be the center
action in the circle diagram.
Then we add the leaf with each bullet point. For example we can
add the following steps or actions in the diagram.
CRM
o

Sales & Marketing

Analysis Reporting

Service

Relation Management

ERP & Finance

Then we can convert the list to SmartArt by using Insert ->

Convert to SmartArt and then choose the appropriate diagram.

Next, you can change the design for this diagram.

Then you can change the colors in the diagram so each circle will
display a different background color.
Finally, we got this nice CRM diagram with colors in PowerPoint
that you can use in your MBApresentations or sale or corporate
strategy PowerPoint presentations.

Conduct Gap Analysis For Your Business With Spidergap

Gap Analysis is used for comparing actual performance with the

potential outcome that can be derived. A Gap Analysis is basically
meant to answer two basic questions, i.e. Where are we? and
Where do we want to be?. Using such an analysis organizations
can identify the gap between the best possible allocation and
integration of resources as compared to the current utilization of
resources. Spidergap is a web service that provides the utility of
creating custom gap analysis in the form of a survey that can be
taken by various individuals.
The result of these surveys can be compared to identify the gap
between the current and potential allocation and integration of

resources for more optimized resource utilization. These results

are available in the form of graphical charts which act like
a PowerPoint slide that gives you an overview of the gap between
the actual and potential use of company resources.

To create your survey, simply sign up for a new account and login
to your account. To create an assessment enter a name for your
survey and click the Create Assessment option. Alternatively, you
can use the ready-made templates to quickly create your survey.

During the creation of the survey you can add sections, questions,
text content and preview your survey before publishing it.

Once done, head over to Settings to invite people who can take
the survey. There are various access levels that you can allocate
to end users including the following:
Designers: These users can edit assessments
Analysts: This type of user can only analyze reports
Admins: Can edit assessments, view results and send
invitations to other users.
Account Managers: This is the highest level of access. The
Account Managers are Admins who can not only perform all
administrative tasks but also add/remove other Account
Managers.

After your survey is complete, it can be taken by invited users and

the results become available in an aggregated form of graphical
charts.

The image given below displays a chart displaying the result for
an assessment taken by an individual user.

Spidergap has 4 packages including a Free version which is

limited to 15 questions per assessment and 15 responses.
The Basic package costs 30 per month with 100 questions and
unlimited responses. Likewise, the Pro package provides the
option to acquire up to 500 responses each month and costs 95
per month. If you believe that your requirements are even greater,
then you can opt for the Power package which costs 320 per
month and allows acquiring 2500 responses each month.

Free Corporate Earnings Analysis Template For Excel

For every company or corporation, it is important to keep track of

your business status: your sales, expenses, cash flow, operations
and earnings, to name a few. This is in order to check if your
business, particularly your corporation, is achieving its goals
especially in the financial aspect. Free Corporate Earnings
Analysis Template for Excel is one of the many useful Excel
templates and spreadsheets that you can use for your
corporation.

The Corporate Earnings Analysis Excel template helps you

perform basic fundamental equity or stocks analysis. It is a
template that allows you to monitor the net benefits of your
corporations operation. The earnings is the amount on which

corporate tax is due. The free download Corporate Earnings

Analysis Template for Excel allows you to record your data for a
given time period and analyze specific aspects of the corporate
earnings.
Through the company earnings template, you can see your
corporations growth within a given time period. The Excel
template allows you to record your corporations net income
before taxes, sales, earnings per share and the book value per
share. These data are then displayed alongside other data in a
different year or quarter, depending on what you want to record
and analyze.

The Free Corporate Earnings Analysis Template for Excel also

shows your pre-tax profit on sales percentage and the percentage
earned on invested capital. All these data are then summarized to

give you an accurate analysis on your average corporate profit

and earnings.

With the data that you encode in the free Corporate Earnings
Analysis Template, you can also estimate future earnings to
predict trends and price changes. This Excel template is a great
tool for anyone involved in a corporation to track investments and
earnings.
The free Excel template has a simple, streamlined design with
integrated formula. You can easily change the sample data in the
template to reflect your own corporations earnings.
You can download the Free Corporate Earnings Analysis
Template at Office.com.
Related posts:

How To Create A PowerPoint Presentation Using C# And

Embed A Picture To The Slide

Recently we published a post about how to use C# to

programmatically create a PPT presentation. This may be useful
for developers who want to create or convert presentations to
other formats, or to create reports on the fly. Very useful for
organizations and IT departments that need to generate PPT
presentations for their employees, but also for entrepreneurs who
want to make applications and projects with capabilities to
generate PPT presentations from the code.
Today we will show you how easily it is to embed a picture to a
PPT slide using C#. In order to do this we will use
the slide.Shapes.AddPicture function.
string pictureFileName =
"C:\\temp\\example.jpg";

Application pptApplication = new Application();

Microsoft.Office.Interop.PowerPoint.Slides
slides;
Microsoft.Office.Interop.PowerPoint._Slide
slide;
Microsoft.Office.Interop.PowerPoint.TextRange
objText;
// Create the Presentation File
Presentation pptPresentation =
pptApplication.Presentations.Add(MsoTriState.mso
True);
Microsoft.Office.Interop.PowerPoint.CustomLayout
customLayout =
pptPresentation.SlideMaster.CustomLayouts[Micros
oft.Office.Interop.PowerPoint.PpSlideLayout.ppLa
youtText];
// Create new Slide
slides = pptPresentation.Slides;
slide = slides.AddSlide(1, customLayout);
// Add title
objText = slide.Shapes[1].TextFrame.TextRange;

objText.Text = "FPPT.com";
objText.Font.Name = "Arial";
objText.Font.Size = 32;
objText = slide.Shapes[2].TextFrame.TextRange;
objText.Text = "Content goes here\nYou can add
text\nItem 3";
Microsoft.Office.Interop.PowerPoint.Shape shape
= slide.Shapes[2];
slide.Shapes.AddPicture(pictureFileName,Microsof
t.Office.Core.MsoTriState.msoFalse,Microsoft.Off
ice.Core.MsoTriState.msoTrue,shape.Left,
shape.Top, shape.Width, shape.Height);
slide.NotesPage.Shapes[2].TextFrame.TextRange.Te
xt = "This demo is created by FPPT using C# Download free templates from http://FPPT.com";

pptPresentation.SaveAs(@"c:\temp\fppt.pptx",
Microsoft.Office.Interop.PowerPoint.PpSaveAsFile
Type.ppSaveAsDefault, MsoTriState.msoTrue);
//pptPresentation.Close();
//pptApplication.Quit();

Here is an example about how the final output PPT looks with the
picture inserted from SharePointpost.
Related posts:
1. Create PowerPoint .PPT Programmatically Using C#
2. C# Code To Convert PowerPoint Slide To Image
3. How To Export PowerPoint Files For Developers Using C#
4. Automate The Export Of PowerPoint Files To Images

5. Insert A Picture Placeholder In PowerPoint

6. Create A 3M Post IT In PowerPoint Using Shapes And Styles