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About the Author: ................................................................................................................................. 4
Learn More ....................................................................................................................................... 4
Hire Jeb to Speak to Your Group ....................................................................................................... 4
Connect With Jeb on Social Media .................................................................................................... 4
Introduction .......................................................................................................................................... 5
What Do You Want? ............................................................................................................................. 6
Define It and Write It Down .................................................................................................................. 7
Setting Specific Goals ............................................................................................................................ 8
Its Like Magic ..................................................................................................................................... 10
Set Clear Deadlines to Drive Urgency ................................................................................................. 12
Steps to Success .................................................................................................................................. 12
The Law of Congruency....................................................................................................................... 13
Start Now!........................................................................................................................................... 14
Start with a Written Goal .................................................................................................................... 15
Step 1: Write Down Five Goals You Want to Achieve this Year (Five Minutes) ............................... 15
Specific and Tangible .......................................................................................................................... 16
Step 2: Turn Your Five Goals Into Specific, Tangible Goals (Ten Minutes) ...................................... 16
The Law of Congruency....................................................................................................................... 17
Step 3: Are Your Goals Congruent? ................................................................................................. 17
Measurable Steps to Success .............................................................................................................. 18
Step 4: Build Steps to Success (5 Minutes)...................................................................................... 18
Putting it All Together ..................................................................................................................... 19
Step 5: Power Principles Goal Sheet (20 Minutes) ....................................................................... 19
Bonus: Sales Activity Calculator .......................................................................................................... 20
Learn More
http://www.JebBlount.com
Introduction
There are many attributes that define top performers: persistence, winning attitude, drive, talent,
ability to overcome adversity, faith, and inspiration, among others. The reality is people succeed and
win for various reasons. Yet there is one common ingredient that links virtually all successful people
to their success: Well-planned goals.
You have goals and dreams too. You are eager to achieve them. You want to get the most out of
your life and career. You burn to reach your potential. While others talk about someday, youve
decided that someday is now. You want more. You are ready to take action. All you need is a plan.
Ive published this goal planning guide annually since 2008. It has been downloaded more than
100,000 times and counting our most popular download. Why do I do this? Because I know that
while most people have dreams and targets and hopes,
most never realize them because they fail to build a real
plan.
I realize that as an individual your goals and dreams are
unique and personal. What I want for you is the success
you hunger for. I created this guide because so few
people actually take time to write down a plan on paper.
Not because they dont want to, rather because they
dont know how and have no mechanism for charting
each step to success each milestone towards their goal.
Though there is nothing inherently wrong with these answers the vagueness and lack of direction
impedes the person from gaining the happiness, success, respect, or better that they desire. Until
you take time to define specifically what happy or successful actually means, you are going
nowhere or as Yogi Berra once said: If you dont know where you are going, you might end up
somewhere else.
The key is digging deeper and answering questions that help define, in your own specific terms, what
it is that you really want. Start with these questions (or variations of these questions) to get to the
heart of your desire:
The first step in goal planning is defining what you want. If you are like most people, including me,
this will be your most challenging step. Moving from general, and sometime fuzzy, dreams and I
wants into specific, tangible, defined goals takes work and introspection. Yet, it is the most
important step you will take towards reaching your dreams. If you get stuck or find yourself
wavering, get some help from your significant other, your friends, manager, mentor or a coach. An
outside perspective may help you gain clarity and pin point what it is that you really want.
This past summer I felt I was drifting a bit from my path. I wasnt happy. I wanted more and I was
aching for a new direction. The problem was even though I was aware of this I was having a very
difficult time figuring it out own my own. Im sure you have been there. You know you want
something more and your current situation is untenable, but you just cant put your finger on it.
So I scheduled dinner with a trusted friend. Over dinner I explained that I was unhappy and looking
for answers. He asked questions and helped me get laser focused on exactly what it was that made
me happy. I didnt walk away from that conversation with all of the answers. What I did walk away
with was greater clarity. Over the next month or so I used that clarity to set new goals for myself.
Today I am achieving those goals and in doing so I am more fulfilled, happier and feel that I am
moving in the right direction in my life.
My late friend Hank Trisler, author of No Bull Selling, said he found it easiest to break goals down
into two categories: To HAVEs and To BEs. On the TO HAVE list are material things or cool toys
like cars, swimming pools, houses, motorcycles or a rocking vacation. On the TO BE list are the things
in your life you want to change or gain like getting an MBA, becoming a pilot, winning presidents
club, getting a promotion, coaching little league, or kicking butt and being the #1 salesperson on
your team. Personally, I also keep a list of TO DOs sort of a bucket list of goals like climbing
mountains and visiting the Great Wall of China.
To Have
To Be
When you write down your goals, ink on paper, you tap
into a powerful motivational force. This same force is not
present when you only dream about your goals. It only
comes into play when you write them down. For
example, an exercise I use with audiences is to have
them quickly write down five goals they want to achieve
in the next year. Then I tell them to fold up the piece of
paper and put it in their wallet. I literally have thousands
of letters from people who are blown away that they
achieved those goals. Many say that it was like magic.
To Do
A written goal forces action. Something inside of you begins to drive you forward. The goal youve
written down constantly tugs at you, pulling you towards your destination. It is there, written in
stone, and it cannot be ignored until it has been accomplished.
Yet, writing down goals is risky business. Whats the risk? You risk failure. Frankly this is why so few
people actually commit goals to paper. They are afraid that they might fall on their face. Likewise,
committing to a written goal, means being accountable to yourself your toughest critic. Stepping
out of your comfort zone and taking that risk is scary and uncomfortable. Yet, if you are truly
committed to achieving your goals and reaching your targets you must take that step.
There are a few basic rules to follow when writing down goals and planning next steps. You want to
ensure that your goals are as specific as possible. You also want to ensure that your goals have
deadlines open-ended goals are worthless. Meaningful goals create tangibility; in other words
making your dreams into something you can actually touch and feel. Your goals should also be
attainable but not so attainable that you dont stretch. It is important to shoot for the stars and
ignore the limits, but if too many of your goals are long shots youll end up becoming frustrated.
Getting regular wins helps you stay motivated and on track.
Most importantly, big goals are always achieved through a series of small, measurable steps, and
these Steps to Success (your plan) must be defined in the same specific manner. Later Ill introduce
you the Power Principles Goal Sheet which is designed to help you with this process.
When I coach people through the process of setting goals the typical conversation goes something
like this. I want you to notice how I help Jill drill down to her specific goal.
Jeb: So tell me what you want.
Jill: Huh?
The key is taking the time and having the patience to move from general wants to specific, tangible
goals. With some practice you can learn how to frame questions like these for yourself. (If you need
help, let us know and well schedule a goal coaching session with you.)
What do I mean by tangible? The Goal, I will take my family on a vacation is ambiguous. A more
specific goal would be: I will take my family on vacation to Disney World, the second week in July.
We will stay in the Animal Kingdom Lodge and we will (fill in the blank), and we will (fill in the
blank). Getting this specific helps you visualize your family at Disney with smiles on their faces.
That process of visualization, actually seeing the goal in your mind and experiencing the emotion of
achievement, makes your goal tangible and real.
Specific goals are powerful motivators because as you set them you naturally begin to visualize the
outcome. That emotional imagery makes your goals more meaningful and real to you. When you can
touch, feel and see your goals in advance you unleash powerful forces that drive and motivate you
to do what it takes to reach them.
insane. This however is where goal setting with deadlines become magical. Just setting the
ambitious goal set things in motion.
My first book Power Principles was slef-published. I worked my tail off to sell copies and fortunately
the book started moving. The work I did to sell the book starting SalesGravy.com, Podcasting,
social media, building my email list and speaking any time and any place where I could get people to
sit still long enough to listen, caught the attention of larger, mainstream publishers.
One day my phone rang and it was an editor from MacMillan (one of the largest publishers in the
world). They wanted to do a book project with me and we ended up publishing Sales Guys Seven
Rules for Outselling the Recession. The success of that project caught the attention of an editor at
John Wiley and Sons (the most prestigious business book publisher). She called and asked if we could
do a book project together. That book turned out to be a number one bestseller: People Buy You.
From there another book project fell in my lap: Business Expert Guide to Small Business Success that I
co-authored with my good friend Lee Salz. Then, after the success of People Buy You I published a
second book, People Follow You, with John Wiley and Sons. That made five in five years. In 2013
Wiley will publish my newest book People Love You and we already have two additional book
projects in the work for 2015 and 2016.
Five books in five years was a fulfilling achievement. I had to pinch myself because it was so hard to
believe that it had actually happened. It illustrated for me, once again, the power of goal setting.
Ive witnessed the same phenomenon in lives of others time and again. The simple act of setting a
goal with deadline sets things in motion and moves you one step closer to your ultimate dream.
It is a brutal reality. Thousands of hungry authors send submission
after submission to publishers and get rejection letter after rejection
letter. Many wait years to get published and some never do. Except
for a lucky few most either give up or self-publish. Yet I moved to the
front of the line. I never sent a submission and did not have an agent.
This is what I mean when I say that specific, written goals attract
people and resources to your cause. They shift the universe in your
favor and often open doors that were once unimaginable.
Steps to Success
Once youve defined your specific goals, committed to a deadline and written them down, the next
step is developing an action plan. An excellent way to capture these Steps to Success in written form
is to use the Power Principles Goal Sheet process. I will walk you through the process in the
workbook that follows.
The most common and limiting mistake people make in setting goals is a failure to build a plan. The
Power Principles Goal Sheet is designed to help you develop the right plan for you. It has three
core parts:
1.
2.
3.
However, no matter what you want to achieve - go back to school, save for the future, start a
business, advance your career, lose weight, get out of debt, buy a house, or even write a book there will be measurable Steps to Success that lead to your goal. The trick is developing the right
plan and path for you. A plan that you can commit to and that is flexible enough to allow you to
adjust as situations change and time passes, without losing sight of your ultimate dream.
To meet his savings goal he would need to start putting away an additional $600 per month. Cory
said he was determined to make it happen. To hit his savings target, he would have to increase his
sales activity and make some personal sacrifices (like cutting out his daily trip to Starbucks).
Several months later Cory wasnt making much progress towards his goal. He had not increased his
target or made any personal sacrifices. In defense of his slow progress he explained that he was
getting things lined up and planned to start soon. It was clear though that Cory would never reach
his college savings targets for his children. Corys problem was his goal and what he was willing to do
to achieve his goal were not congruent.
The Law of Congruency simply states that what you want
and the price you are willing to pay (the actions you are
willing to take) to get what you want must match.
Often, people are more than willing to set a goal but
unwilling to do the work required. The price for their
goal is just too high, and sometimes with good reason.
For instance, lets say that you dream of getting a big
promotion but, you also put a high value on being with
your family. If a promotion meant that you would need
to travel more and spend many nights away from your
family, perhaps the price is too high and you should
choose a goal more congruent with your values.
Wasting time on goals you are unwilling to pay the price to achieve impedes your progress, leaving
you both frustrated and feeling like a failure. Your awareness that goals and actions must be
congruent will lead you to become more realistic about the price it will cost you to attain your goals.
A dose of reality will help you build better Steps to Success and shore up the self-discipline you will
need to be successful.
Start Now!
You have a choice to make. Take action now or procrastinate. You can put this goal planning guide
aside for another day or get started changing your life for the better. I hope you will keep moving
forward, take the next important step and build a real plan for achieving your dreams.
What follows is a simple goal planning workbook to walk you, step-by-step, through the goal setting
process. The workbook is designed to help you move from general wants and dreams, to specific,
tangible, congruent goals. Once you have your goals defined I encourage you to write them down on
the goal sheet and develop your steps to success.
Step 1: Write Down Five Goals You Want to Achieve this Year (Five Minutes)
1. _______________________________________________________________________
2. _______________________________________________________________________
3. ________________________________________________________________________
4. ________________________________________________________________________
5. ________________________________________________________________________
Step 2: Turn Your Five Goals Into Specific, Tangible Goals (Ten Minutes)
Goal #1 __________________________________________________________________
Goal #2 __________________________________________________________________
Goal #3__________________________________________________________________
Goal #4__________________________________________________________________
Goal #5___________________________________________________________________
Goal #2 __________________________________________________________________
Goal #3__________________________________________________________________
Goal #4__________________________________________________________________
Goal #5__________________________________________________________________
Each action step must be specific, attainable, time bound and measurable.
In this exercise I want you to take just one of your congruent goals from the last exercise and map
the steps you will have to take in order to reach the goal. Dont over engineer it. Just focus on the
steps to success. As you work though this exercise consider the deadline for each step and how you
will measure your progress. (In a moment we will address all of your goals and build a goal sheet.)
1. ________________________________________________________________________
2. ________________________________________________________________________
3. ________________________________________________________________________
4. ________________________________________________________________________
5. ________________________________________________________________________
My Deadline: _________________
My Steps to Success:
Step
Deadline
My Goal:__________________________
Measurable Result
My Deadline: _________________
My Steps to Success:
Step
Deadline
My Goal:__________________________
Measurable Result
My Deadline: _________________
My Steps to Success:
Step
Deadline
Measurable Result