.

GLOBAL MARKETS FOR ELECTRONIC PRESSURE

TRANSMITTERS, TRANSDUCERS, AND
COMPONENT-LEVEL SENSORS, 9TH EDITION
VOLUME I: PROCESS PRESSURE TRANSMITTERS
VOLUME II: NON-PROCESS PRESSURE
TRANSMITTERS AND TRANSDUCERS
VOLUME III: COMPONENT-LEVEL SENSORS
V ENTURE D EVELOPMENT C ORPORATION
TECHNOLOGY M ARKET RESEARCHERS AND STRATEGISTS SINCE 1971

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ABOUT VDC
Venture Development Corporation (VDC) is an independent technology market research and strategy consulting firm that specializes in a number of industrial,
embedded, component, and defense markets. VDC has been operating since 1971, when the firm was founded by graduates of the Harvard Business School and
Massachusetts Institute of Technology. Today, we employ a talented collection of analysts and consultants who offer a rare combination of expertise in the market
research process; experience in technology product and program management; and formal training in engineering and marketing. VDCs clients include thousands
of the largest and fastest-growing tech suppliers in the world and the most successful investors participating in the markets we cover.

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Edition

Key Report Statistics

Average Page Count: 158

Figure/Exhibit Count: 94
Market Sizing & Forecasts: Through 2010
Publication Date: January 2006

REPORT OVERVIEW AND SCOPE

This three-volume study prepared by Venture Development Corporation
provides the electronics/instrumentation industry with authoritative data and
strategic analysis on electronic pressure transmitters, transducers, and
component level sensors. These three report volumes are designed to serve
two chief functions:
To provide industry participants with detailed data on the electronic
pressure-sensing industry, including market sizes, market sizes by
technology and by industries/applications, vendor market shares by
product, technology, and major industrial application segments, market
trends, technology trends, and much more.
To provide strategic recommendations to industry participants that will
enable them to compete successfully in their targeted product and market
segments.
Report Highlights
The worldwide market for the pressure-sensing devices under study
exceeded $US 4 billion in 2005, and is forecast to reach approximately
$US 5.4 billion in 2010.
Shipments of multivariable units accounted for only 5.7% of the combined
pressure transmitter and transducer market in 2005, but are expected to
more than double by 2010.
HART is the dominant protocol for smart pressure transmitters, but open
standards such as Foundation Fieldbus and Profibus continue to make
inroads in the market.
There is increasing application displacement of transducers, with
transmitters having amplified outputs.
High growth is forecast for the Asia-Pacific market.
MARKET COVERAGE
Product Categories
Process Pressure Transmitters
Non-Process Pressure Transmitters and Transducers
Component-Level Pressure Sensors
Geographic Focus

Consuming Industries and Applications

Volume 1: Process Pressure Transmitters
Biotech/Pharmaceutical
Chemical/Petrochemical
Electric Power
Food/Beverage
Oil/Gas

Plastics
Primary Metals
Pulp/Paper
Shipboard/Marine
Water/Wastewater Ind./Municipal

Volume 2: Non-Process Pressure Transmitters and Transducers

Agricultural Equipment
Automotive Vehicles
Boilers/Furnaces
Compressors/Pumps
Construction Equipment
Consumer Products/Home App.
General Industrial
HVAC/Refrigeration
Industrial Engines
Marine & Oceanography
Medical Equipment

Metalworking Equipment
Meteorology
Military/Aerospace
Off Road Vehicles
Oil/Gas Drilling
Plastics Manufacturing Equipment
Pneumatics/Hydraulics
Process Controls (Transducers)
R&D Laboratories
Semiconductor Mfg. Equipment
Test/Measurement Equipment

Volume 3: Component-Level Pressure Sensors

Automotive Vehicles
Business Equipment
Compressors/Pumps
Consumer Products
HVAC/Refrigeration
Medical Equipment
Metalworking Equipment

Meteorology
Military/Aerospace
Mining Equipment
Oil/Gas Drilling
Pneumatics/Hydraulics
Process Controls
Test/Measurement Equipment

Asia-Pacific
EMEA (Europe, Middle East and Africa)
Latin America (Mexico, Central and South America)
North America

METHODOLOGY
The quality of this report is based upon the strength of VDCs methodology. Our 35 years of market research and consulting experience allows us to design robust
methodologies that yield the most valuable analyses and insights for our clients. To produce these reports, the following methodology was used:
SUPPLY SIDE METHODOLOGY
Manufacturer Information Request VDC requested information from all known or suspected manufacturers of electronic pressure transmitters, transducers and
component level sensors. This included product sales literature including catalogs, data sheets, price lists, and application notes; and company financial reports
such as annual reports, quarterly reports, 10K statements, prospectuses, and pertinent news releases.
Manufacturer Interviews VDC interviewed more than 90 global manufacturers of electronic pressure transmitters, transducers and component level sensors.
These interviews focused on product shipments and product/market segmentation, anticipated changes in product technology, communications and other product
characteristics, and on anticipated industry developments. Titles of those interviewed included President, Vice President, Marketing Manager, Product Manager,
Engineering Manager, etc.
Extensive Secondary Research Additional sources of information were incorporated in generating the information contained in the reports. These included:

Applicable data from VDCs previously published industry reports on the same and related topics.
VDCs extensive database on electronic instrumentation.
Trade magazine articles on new products, applications, trends, and technology forecasts.
Government publications.

DEMAND SIDE METHODOLOGY VDC conducted a Web-based survey and interviews with more than 250 end user, OEM, and systems integrator product
purchase decision makers for the products under study, regarding: current and anticipated usage, product selection criteria, supplier selection criteria, and
additional issues related to analyzing and forecasting the market for pressure products.
DATA ANALYSIS AND FORECASTING All of the data was compiled, sorted, analyzed, and cross-correlated to form a basis for the presentation and the
development of forecasts and strategic recommendations in the final reports. Current market statistics and segmentations were developed primarily from analysis
of supply side data. Forecasts were generated from a combination of supply side data and demand side findings, while also taking into account macroeconomic
considerations relating to current and historical instrumentation expenditures by industries, applications, and geographic regions.

PARTIAL TABLE OF CONTENTS OF EACH REPORT

I

EXECUTIVE SUMMARY

II

SCOPE

III

METHODOLOGY

IV

PRODUCT TECHNOLOGY

INDUSTRY STRUCTURE
COMPONENT LEVEL MANUFACTURERS
PRESSURE TRANSDUCER/TRANSMITTER MARKET STRUCTURE
IMPACT OF VERTICAL INTEGRATION ON INDUSTRY STRUCTURE
INDUSTRY CONSOLIDATIONS AND OTHER CHANGES

VI

MARKET SIZES, SEGMENTATIONS, AND FORECASTS

MARKET SIZE AND FORECASTS
MARKET SEGMENTATIONS BY TYPES OF MEASUREMENT (Volume 1)
MARKET SIZE AND FORECAST FOR MULTI-VARIA BLE
TRANSMITTERS/TRANSDUCERS (Volumes 1 & 2)
MARKET SIZES AND FORECASTS BY PRODUCT TYPES (Volume 1)
MARKET SIZES AND FORECASTS BY SENSING TECHNOLOGIES
SMART TRANSMITTER COMMUNICATION PROTOCOLS (Volume 1)
MARKET SIZES AND FORECASTS BY CONSUMING
INDUSTRIES/APPLICATIONS
Worldwide Overall, By Product Types
REGIONAL MARKETS BY PRODUCT TYPES
DISTRIBUTION CHANNELS
Sales Organizations
Customer Classes

VII USER REQUIREMENTS

PRODUCT SELECTION CRITERIA
SMART TRANSMITTER COMMUNICATION PROTOCOLS (Volume 1)
VENDOR NON-PRODUCT SELECTION CRITERIA
HOW USERS LEARN ABOUT PRODUCTS AND SUPPLIERS
Trade Publications
Trade Shows

VIII COMPETITIVE ANALYSIS

WORLDWIDE SHIPMENTS
WORLDWIDE MARKET SHA RES
WORLDWIDE MARKET SHA RES, BY PRODUCT TYPES (Volume 1)
MARKET SHARES BY SENSING TECHNOLOGIES
VENDOR SHIPMENTS & MARKET SHARES IN GEOGRAPHIC
REGIONS
MARKET SHARES IN MAJOR APPLICATION MARKETS (Volumes 2 & 3)
PERFORMANCE RATINGS OF VENDORS
Rated Vendors
Comments on Other Vendors
KEY SUCCESS FACTORS
IX

STRATEGIES AND RECOMMENDATIONS

PRODUCT TYPES, FEATURES AND PERFORMANCE
Traditional, Smart, & Low Cost/Non-Repairable Transmitters (Volume 1)
Absolute, Differential & Gauge Transmitters (Volume 1)
Multivariable Transmitters and Transducers (Volumes 1 & 2)
Smart Transmitter Communication Protocols (Volume 1)
Transmitters and/or Transducers (Volume 2)
Sensing Technologies
User Needs
INDUSTRY/APPLICATION MARKETS TO TARGET
GEOGRAPHIC MARKETS TO TARGET
DISTRIBUTION CHANNELS
Sales Organizations
Customer Classes
PROMOTION
OTHER SUCCESS FACTORS

VENDOR PROFILES
APPENDIX: VENDOR LIST

PARTIAL LIST OF COMPANIES THAT WILL BENEFIT FROM THIS RESEARCH

ABB*
ADS/TRANSICOIL
ADZ NAGANO*
AESCULAP AG & CO. KG
AKTIV SENSOR*
AMERICAN SENSOR TECHNOLOGIES*
AMETEK*
ANDERSON INSTRUMENT*
ASHCROFT HOLDINGS*
AUXITROL*
AVL LIST*
BARKSDALE*
BLUE ROAD RESEARCH
BOURDON -HAENNI*
BRISTOL BABCOCK*
CODMAN & SHURTLEFF*
DANFOSS*
DATA SCIENCES*
DAVIDSON INSTRUMEN TS
DELPHI*
DENSO*
D-J INSTRUMENTS
DWYER INSTRUMENTS
DYNISCO*
DYTRAN INSTRUMENTS*
EATON AEROSPACE*
EDWARDS LIFESCIENCES*
ELDEC*
ELLISON SENSORS*
ENDEVCO*
ENDRESS + HAUSER*
ENTEGRIS*

FISO TECHNOLOGIES
FLUID COMPONENTS INTL
FOXBORO/INVENSYS *
FREESCALE SEMICONDUCTOR*
FUJI ELECTRIC SYSTEMS*
FUJIKURA*
GE DRUCK*
GE GENERAL EASTERN
INSTRUMENTS*
GE NOVASENSOR*
GEFRAN*
GEMS SENSORS*
GENTRAN
GOODRICH*
GP-50*
HENGESBACH*
HI-STAT MANUFACTURING
STONERIDGE
HONEYWELL*
HOSPIRA*
HOTTINGER BALDWIN MESSTECHNIK*
HUBA CONTROL*
HYDAC*
INTEGRA NEUROSCIENCES*
INTERSEMA SENSORIC*
KAVLICO*
KELLER*
KISTLER INSTRUMENTE*
KONIGSBERG INSTRUMEN TS
KULITE SEMICONDUCTOR
PRODUCTS*
LABOM MESS UND REGELTECHNIK*

LUNA ENERGY
LUNA INNOVATIONS
M.K. JUCHEIM GMBH & CO KG (JUMO)*
MAMAC SYSTEMS*
MAXXIM MEDICAL*
MEASUREMENT SPECIALTIES*
MENSOR
MERIT SENSOR SYSTEMS*
MICRO GAGE
MKS INSTRUMENTS*
MOBREY MEASUREMENT
MOTOROLA*
NAGANO KEIKI*
NEGELE INDUSTRIEELEKTRONIK*
NOSHOK
OMEGADYNE
OPTRAND
PACIFIC WAVE INDUSTR IES
PAINE ELECTRONICS*
PAROSCIENTIFIC*
PCB PIEZOTRONICS*
PRECISE SENSORS
PRESSURE SYSTEMS*
PRIME MEASUREMENT PR ODUCTS
RITTMEYER*
RJC ENTERPRISES
ROBERT BOSCH*
ROSEMOUNT*
SENSO-METRICS
SENSONOR
SENSOR SYSTEMS*
SENSORTRONICS*

SETRA SYSTEMS*
SIEMENS*
SILICON MICROSTRUCTU RES*
SMAR EQUIPAMENTOS IND.*
SPARTON
SSI TECHNOLOGIES*
STELLAR TECHNOLOGY
STI AUTOMATION PRODUCTS*
TABER INDUSTRIES*
TAVIS*
TECSIS*
TEXAS INSTRUMENTS*
TRANS METRICS
UNITED ELECTRIC CONTROLS
UTAH MEDICAL PRODUCTS
VALIDYNE ENGINEERING
VEGA GRIESHABER*
VERIS INDUSTRIES*
VIATRAN*
VTI TECHNOLOGIES
WEATHERFORD INTERNATIONAL
WEED INSTRUMENT
WIKA*
YAMATAKE*
YOKOGAWA ELECTRIC*
* Indicates a company is profiled and/or
analyzed in the reports.

PARTIAL LIST OF EXHIBITS CONTAINED IN THE REPORTS

VI

MARKET SIZES, SEGMENTATIONS, AND FORECASTS

Forecast Worldwide/Regional Shipments (Dollars & Units)
Current and Forecast Shipments of Absolute, Differential, and Gauge
Process Electronic Pressure Transmitters for Flow, Level & Other
Applications (Volume 1)
Current and Forecast Worldwide Shipment Shares of Multi-Variable
Process Electronic Pressure Transmitters/Transducers (Vol. 1 & 2)
Forecast Worldwide Shipments of Low Cost/Non-Repairable, Smart
and Traditional Process Electronic Pressure Transmitters (Vol. 1)
Current and Forecast Worldwide Shipments of Low/Cost NonRepairable, Smart and Traditional Process Electronic Pressure
Transmitters to Markets in Major World Regions (Volume 1)
Current and Forecast Worldwide Shipments Segmented by Sensing
Technologies
Current and Forecast Worldwide Shipments of Low Cost/NonRepairable, Smart and Traditional Process Electronic Pressure
Transmitters Segmented by Sensing Technologies (Volume 1)
Current and Forecast Worldwide Smart Process Electronic Pressure
Transmitter Shipment Shares by Communication Protocols (Vol. 1)
Current and Forecast Worldwide/Regional Shipments Segmented by
Consuming Industries/Applications
Current and Forecast Worldwide/Regional Low Cost/Non Reparable,
Smart, and Traditional Process Electronic Pressure Transmitter
Shipments Segmented by Consuming Industries (Volume 1)
Unit Shipments and Average Selling Prices of Non-Process Pressure
Transducers/Transmitters for Major Application Markets (Volume 2)
Shares of Sales to Global/Regional Markets by Types of Sales
Organizations, Customer Classes

VIII COMPETITIVE ANALYSIS

Vendor Worldwide Shipments
Vendor Shares of:
Worldwide/Regional Shipments, for Major Application Markets
(Volumes 2 & 3)
Smart Process Electronic Pressure Transmitter Worldwide Shipments
(Volume 1)
Traditional Process Electronic Pressure Transmitter Worldwide
Shipments (Volume 1)
Low Cost/Non-Repairable Process Electronic Pressure Transmitter
Worldwide Shipments (Volume 1)
Worldwide Shipments Segmented by Major Pressure Sensing
Technologies
Vendor Shipments and Shares to Regional Markets
Vendor Shipments and Shares of Low Cost/Non-Repairable, Smart,
and Traditional Process Electronic Pressure Transmitters to
Regional Markets (Volume 1)
Average Performance Ratings of Vendors
Vendor-Identified Key Success Factors
Sample Data from the Reports
2005 & 2010 Worldwide Shipments of Electronic Pressure
Transmitters, Transducers, and Component-Level Sensors
(Millions of Dollars)
4000
3000
2000

VII USER REQUIREMENTS

Most Important Product Selection Criteria
Usage of Communication Protocols With Smart Process Electronic
Pressure Transmitters, in Consuming Industries (Volume 1)
Most Important Non-Product Selection Criteria
How Users Learn About Products and Vendors
Most Identified Trade Periodical Information Sources
Most Identified Trade Show Information Sources

1000
0
Process Pressure
Transmitters

2005

Non-Process
Pressure
Transmitters &
Transducers

Component-Level
Pressure Sensors

2010

ORDER FORM
GLOBAL M ARKETS FOR ELECTRONIC PRESSURE TRANSMITTERS,
TRANSDUCERS, AND COMPONENT-LEVEL SENSORS, 9TH EDITION

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Complete Report All Three Volumes (Sent as a PDF File by E-mail)

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