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FAYE: Good morning everyone!

We, the group 2, will now present to you our


prepared snapshots of our chosen economic issue. Property Industry: A buoyant
Market.
Buoyancy of the market is used to describe a market where the prices generally rise
with ease when there are considerable signals of strength.
Philippines, being ranked 4th in Urban Land Institutes 2014 survey as good
investment prospect in Asia Pacific, just behind Tokyo, Shanghai and Jakarta ,
Philippines is now considered one of the best bet market for office, residential and
retail sectors.
According to CBRE Philippines chair and founder Rick Santos, Philippines is no
longer an underestimated market. As a matter of fact, international investment
community has also shown renewed interest this year in the Philippines, especially
after it received investment grade rating last year from Moodys Investors Service.
Investors now see the sweet spot that it is in all property fronts and industry that in
this year 2014 we could have the best market we've seen in 20 years in the
Philippines.
LYNDE: With the Philippines currently strong economy and young demographic, it
was considered one of the best bet market for office, residential, and retail sectors for
foreign investors. Luxury residential properties will also see more foreigner buyers, as
China, Hong Kong, Singapore and Malaysia implement cooling measures.
Jan Custodio, head of CBRE Global Research & Consultancy, noted the Philippines
has one of the lowest land values for industrial properties at $8.66 per square meter
compared to Bangkok ($13.38 per square meter) and Beijing ($29.12 per square
meter).
It has been beneficial to the Philippines that the international investment community
has also shown renewed interest in the country, especially after it received investment
grade ratings last year.
Foreign investors looking at the Philippine real-estate industry see that benefits
outweigh the costs as Metro Manila remains the best value city to do business, largely
because of the relatively low real estate costs, and Makati City remains to be the
location choice for luxurious residential places.

ANGIE:
With regards to all that has been said, what company could you invest in? Ayala land
inc. is one of the largest, fully-integrated and most diversified property developers,
operating prime commercial spaces in the Philippines. It is engaged in the master
planning and development of mixed-use communities, comprising of residential,
retail, office, hotel, and leisure components within growth centers across strategic
areas around the country.
During 2009, the 5-10-15 plan was developed by Ayala Land that aims to boost the
net profit within five years to P10 billion and the return on equity to 15%. In 2013, a
year ahead of the plan, the goal of increasing the net profit was achieved due to the
property boom in the Philippines. Ayala Land posted a strong performance as it
delivered 30% growth in net income to a record of P11.7 billion in 2013. Ayala Lands
strong top-line growth combined with effective cost-containment measures resulted in
consistent margin improvements. The company carries on its objectives by continuing
to build large-scale, mixed-use and sustainable developments for its wide range of
customers.
LOUIE:
During this year, the real estate industry would still be healthy and buoyant. Demands
for properties are expected to be higher due to the large demand for the BPO,
residential, industrial and leisure as an investment in Asia Pacific Region. Based on
Rodel Ambas, Ayala land is still the largest property and real estate developer with
regards on market capitalization which amounts to $9.87 billion. For this reason, we
would recommend you to buy stocks from Ayala Land. Why Ayala Land rather than
other publicly listed property companies? Ayala land has 81 various property projects
and still expanding. Ayala land continues to grow and implement their long term plans
by creating new townships nationwide. This will increase their profits and it may
affect the price of the stock as well. As a proof that ALI is a viable investment, on the
start of year 2014, its stock price was P24.9 per share. Today, the price of the stock is

around P31.4 and it is still expected to increase due to the property buoyancy in the
Philippines.
http://www.zipmatch.com/real-estate-news-and-advice/philippine-real-estatenews/the-philippines-top-real-estate-developers

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