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· Project Descriptions
· Project Team
· Timeline
· Communication/Marketing
· Sponsorship
· Contacts
STILL STANDING THE MUSICAL FROM THE STREETS TO THE STAGE 2010 ALL RIGHTS RESERVED BY GLEAM AND WHITE ENTERTAINMENTS
WWW.STILLSTANDINGTHEMOVEMENT.COM
STILL STANDING THE MOVEMENT
FACTS
Based on the true story of Gleam Joel, the Movement promotes the prevention of violence and the use of drugs via the talent venues and
Still Standing the Musical. The venues and the Still Standing the Musical are the vessels used to reach the communities of concern within
our nation by integrating the talented and hopeful by providing them with a safe and clean venue to explore and develop their talents,
hopes, and dreams.
Live band consists of professional musicians from the United States and former winners of previous Talent Competitions worldwide
(CH/USA/DE/Kenya/South America).
Dancers, Actors, Singers, Bands, Talent, and Backstage crews consist of Hollywood professionals and worldwide talent already secured
(CH/USA/DE /Kenya).
STILL STANDING THE MUSICAL FROM THE STREETS TO THE STAGE 2010 ALL RIGHTS RESERVED BY GLEAM AND WHITE ENTERTAINMENTS
WWW.STILLSTANDINGTHEMOVEMENT.COM
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STILL STANDING THE MOVEMENT
Targeted Audience
· Ages: 15 to 35
· Attendees 0+
· Gender: Unbiased
Tour location : L.A. County and California. Further USA Europe locations to be determined
There will be 60 Still Standing Talent Search shows all over California. The first show will start in November 2010.
Immediate castings will be held starting in May 2010 to cast for the Talent Staff who will be running the venues, developing the musicals,
and training the hopefuls .
STILL STANDING THE MUSICAL FROM THE STREETS TO THE STAGE 2010 ALL RIGHTS RESERVED BY GLEAM AND WHITE ENTERTAINMENTS
WWW.STILLSTANDINGTHEMOVEMENT.COM
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STILL STANDING THE MOVEMENT
Media Presence
The Musical is brought to you by L.A. Times writer Ed Rampell. The productions will be produced by Gleam Joel and Alan White as well
as all staff and crew members to be announced in this presentation. Gleam Joel worked closely with international super-star producer
Sergio Fertitta and others to produce the New Album (yet unreleased but recorded). The Musical will be lead and supported by a live band
and symphony orchestra accompanied by the most spectacular special effects and set design. Live DJ’s and guest celebrity appearances as
well as the winners from past competitions and previous projects in Europe and South America.
STILL STANDING THE MUSICAL FROM THE STREETS TO THE STAGE 2010 ALL RIGHTS RESERVED BY GLEAM AND WHITE ENTERTAINMENTS
WWW.STILLSTANDINGTHEMOVEMENT.COM
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STILL STANDING THE MOVEMENT
Throughout Still Standing the Musical there will be Video Clips and Documentary Films as well as Reality TV shows being created by and
for Gleam & White Entertainment from which our sponsors will profit. Blog sights and Blog Radio Stations will be streaming the video of
the entire project over the internet to a minimum audience of 2 million viewers for each of the smaller talent venues.
Book / Biography
The biography of Gleam Joel is recorded in a book. The book is written by the famous American writer Ed Rampell of LA TIMES
A safe party environment for young and old after each musical. A place without drugs, alcohol and violence.
A workshop for young talent in each city that still standing the musical stops.
A project that promotes cultural understanding between marginalized groups and different ethnicities creating jobs for young people by
having the opportunity to actively participate in the musical and other surrounding activities
The musical is a masterpiece of hip-hop, rap, pop, R&B, and modern/retro dance. Still Standing is based on the real life of rapper Gleam
Joel and is set in Nairobi, Kenya. There the teen-aged Gleam Jr. struggles to overcome a troubled family background, school conflicts, gang
pressure, and drug abuse through music and spirituality. Gleam Jr. endures an abusive father, gangland crimes, police brutality,
marijuana, cocaine and crystal meth, a car crash, betrayal, the Al Qaeda bombing of the U.S. Embassy in Nairobi, the loss of love, jail and
more, as he struggles to belong and find meaning in life. When Gleam Jr. seeks a sign for salvation he has a divine intervention and is given
a golden opportunity to develop his musical talent by studying abroad at a music academy in the peaceful nation of Switzerland.
Embracing his destiny, Gleam turns his back on his violent past and accepts the living light and marches towards the glowing white cross
inside of the Swiss flag and leaves for Switzerland, destined to become a celebrated rapper and prominent anti-violence, anti-drug leader
who will open the path to enlightenment through the music of today’s youth and the youth of yesteryear.
This musical when compared to other existing venues, will leave its audience inspired with confidence, courage, and hope. The project, in
its entirety, is a preventive measure against violence, drugs, and the current descent of our communities and adolescents.
STILL STANDING THE MUSICAL FROM THE STREETS TO THE STAGE 2010 ALL RIGHTS RESERVED BY GLEAM AND WHITE ENTERTAINMENTS
WWW.STILLSTANDINGTHEMOVEMENT.COM
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STILL STANDING THE MOVEMENT
All talent made successful by this project will be attracting the attention of the world and record producers alike. Gleam & White
Entertainment will act as the middleman for the record deals offered. Gleam & White Entertainment will also own the rights to all the
songs and albums sold in any capacity. Gleam & White Entertainment will however, always act in favor of the artist’s dreams. Having
clean talented artists achieving fame and fortune, is the core of our entire concept, “No Violence. No Drugs. All The Toys.”.
STILL STANDING THE MUSICAL FROM THE STREETS TO THE STAGE 2010 ALL RIGHTS RESERVED BY GLEAM AND WHITE ENTERTAINMENTS
WWW.STILLSTANDINGTHEMOVEMENT.COM
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STILL STANDING THE MOVEMENT
The video clips will be both entertaining as well as a means of crime prevention. They will also serve as a tremendous advertising platform
for our sponsors.
Documentary Film
A documentary will be filmed from the Biography of Gleam Joel that will inspire audiences everywhere. The documentary will be filmed in
November 2010 and will be aired in spring 2011 on multiple TV stations and cable networks in theUSA and abroad.
The documentary shows young people and its viewers, in an impressive fashion, how one can achieve the good life without having to make
unhealthy compromises. The documentary will present the actual risks and consequences of the unhealthy lifestyle by showing what can
what happens when violence and drugs take control of people’s lives. The DVD documentary will be distributed for free to young juvenile
delinquent schools, orphanages, youth houses and hostels. For all others, they will be available for purchase.
1. Book/ Biography
STILL STANDING THE MUSICAL FROM THE STREETS TO THE STAGE 2010 ALL RIGHTS RESERVED BY GLEAM AND WHITE ENTERTAINMENTS
WWW.STILLSTANDINGTHEMOVEMENT.COM
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STILL STANDING THE MOVEMENT
The Biography of Gleam Joel is being written by ED RAMPELL. Ed is a published author, writer, and journalist for the L.A. Times. He
lives in the quite town of Hidalgo inside the city of Los Angeles.
A talent search competition will be held in the same venues where the musical is taking place. The talent search will be in the following
categories: rap, dance groups, singing, band, drums, bass, guitar and keyboard. Other talent competitions will exist for lighting sound and
set design as well as artwork from the community including graffiti artists.
Contestants register online for a fee for tryouts in four separate divisions. The winners will have an opportunity to perform in front of an
audience that evening. Before the musical starts the contestants compete for 30 seconds each for money awarded at the end of each musical
show. The crown participation, jury of judges, and skills determine one winner from each category from the evening competition. Each
winner attends a weeks of workshops with top trainers in the industry to create a crew. They each will be given a theme against violence
and drugs to develop a performance, incorporating their various skills. Within one week they will present as a group in front of an
audience for the prize of a record and a video. This will create and promote team work and will brake down many stigmas like race, class,
and financial discrimination that divide our youths. The competition will be taken from county to county until a California Still Standing
band is formed. The goal of this is to create Hip-Hop music with a positive message and influence a generation of upcoming artists by
showing them they can earn respect, money and power by singing positively.
STILL STANDING THE MUSICAL FROM THE STREETS TO THE STAGE 2010 ALL RIGHTS RESERVED BY GLEAM AND WHITE ENTERTAINMENTS
WWW.STILLSTANDINGTHEMOVEMENT.COM
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STILL STANDING THE MOVEMENT
The output of today‘s music is often times tainted with themes of violence and alcohol and self abuse, which are becoming a part of normal
everyday life for many young people. Among young people today, especially in the Hip-Hop, R&B and pop generation, there is a great need
for safe locations especially those under the age of 21 who are not normally admitted into the clubs and bars. They are constantly at risk of
being involved in violence, drug abuse and drunk driving. With the concept Still Standing After Party- the Secure Party It is in our hearts
to give the youth a safe opportunity. Instead of hanging out in the streets roaming aimlessly to find something to do that is fun and
stimulating, we want them to have a Baseline Club in a non-violent and alcohol-free atmosphere. Music will be performed by famous
musicians and DJ’s and focus mainly on the musical styles of Hip Hop, Rap, Latino and R&B but will not be limited to those styles.
Professional DJ’s will be operating with a full club-like lightshow. Sponsors will have booths set up around the perimeter to give out
product samples and or hit the grass roots market of the youth. A Red Carpet event will also welcome the invited celebrities to come by
and show their support and engage the youth from yet another angle Everyone is welcome. These parties are organized and carried out in
collaboration with a an ideal security and management force as well as local youth workers and organizations. In these events and venues
we introduce the young people to different organizations, institutions and societies from their area. The aim is to encourage young people to
become actively involved in society and develop positive relationships in their community and with the companies sponsors and products.
STILL STANDING THE MUSICAL FROM THE STREETS TO THE STAGE 2010 ALL RIGHTS RESERVED BY GLEAM AND WHITE ENTERTAINMENTS
WWW.STILLSTANDINGTHEMOVEMENT.COM
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STILL STANDING THE MOVEMENT
In the still standing talent school will offer young people a place where they can participate in a workshop. The workshops are led by
internationally known contributors of the musical. We offer workshops in rap, singing and dancing. The workshops will be held during the
season at the site of the musical. Participants can register online on our website for the desired workshop. In the final show, participants
have the opportunity to present their newly refined skills and talents and skills (in all categories) to the public.
Dates / Schedule
July 2004 –November 2009 - Founding of the European branch conceptualizing Still Standing the Movement (Gleam Joel)
August 2009 – December 2009 - Production and recording of the album Still Standing (produced bySergio Fertitta)
February 2009 – March 2010 -Production Video Clips / Web Design/Photo Shoots and Graphics USA (Gleam & White Entertainment)
January 2009 – February 2010 - Writing Still Standing the Musical, USA (Gleam Joel/Ed Rampell L.A. Times)
February 2010 – March 2010 - Initial Casting for the Musical Artists (USA )
April 2010- April 2012 - Perpetual National Advertising Campaign (Billboards / TV / radio / newspaper / portal / Street Teams) USA, CH
March 2010 –December 2010 - Online Registration for Competition (all talent fields in entertainment)
March 2010 –December2010 - Stage Design and Stage Construction, Set Design and Prop Completion for the Small Venues
March 2010 – May 2010 -Training the Promotion Crew and Band (USA)
May 2010 – December 2010 -Promo Tour. A 15 minute Touring Preview of Still Standing The Musical tours Europe and South America and parts of
the California.(USA/Europe/South America)
June 2010 - Worldwide Release of the New Album and Music Videos
August 2010 – October 2010 -Production of Documentary Film (CH / Kenya / USA)
November 2010 - Premiere of the Still Standing Talent Search for the chance to become a cast or crew member of Still Standing the Musical
(USA)
Communication Channels
STILL STANDING THE MUSICAL FROM THE STREETS TO THE STAGE 2010 ALL RIGHTS RESERVED BY GLEAM AND WHITE ENTERTAINMENTS
WWW.STILLSTANDINGTHEMOVEMENT.COM
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STILL STANDING THE MOVEMENT
• TV
• Radio
• Online
Party Pages
• Stakeholder
Authorities, Schools, Churches, Community Based Organizations and Local Businesses.
STILL STANDING THE MUSICAL FROM THE STREETS TO THE STAGE 2010 ALL RIGHTS RESERVED BY GLEAM AND WHITE ENTERTAINMENTS
WWW.STILLSTANDINGTHEMOVEMENT.COM
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STILL STANDING THE MOVEMENT
Vehicles
-Still Standing Vehicles with labeling. All vehicles will be very exotic and showy and draw lots of attention wherever they are driven.
-3 Tour Buses with HD flat screen televisions on the exterior will be streaming videos from the project. Buses will be wrapped according to
the project concepts designs and sponsors of the project will be featured on the wrappings. Buses will circulate the areas being affected by
the tour as well as provide transportation of the crew to and from the events.
STILL STANDING THE MUSICAL FROM THE STREETS TO THE STAGE 2010 ALL RIGHTS RESERVED BY GLEAM AND WHITE ENTERTAINMENTS
WWW.STILLSTANDINGTHEMOVEMENT.COM
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STILL STANDING THE MOVEMENT
wage will be paid and sponsorships/ad space will also be sold for additional commission. This also creates employment for the communities
STILL STANDING THE MUSICAL FROM THE STREETS TO THE STAGE 2010 ALL RIGHTS RESERVED BY GLEAM AND WHITE ENTERTAINMENTS
WWW.STILLSTANDINGTHEMOVEMENT.COM
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STILL STANDING THE MOVEMENT
Based on our social engagement in local communities worldwide, we offer our sponsors a targeted and direct grassroots marketing and
advertising platform like no other company does. The events and communication methods such video clips, books, documentary films and
live presentations will strategically place and promote different approved brand names and embed them in the emotional world of our
musical‘s audiences..
Through our live communication we build a direct and immediate contact with the target audience that create experiences which sustain
themselves far beyond the duration of the event and your brand they carry for life. We can offer you and your company the best possible
marketing platform, especially if your target audience is between the ages of 5 and 35. You will even be targeting the older family members
and parents who are present at these events.
Still Standing the movement would like to offer your company / organization / business the most attractive, effective, innovative and
unbelievably affordable advertising and marketing platform available.
Place your brand in the right hands: Still Standing the Movement - www.stillstandingthemovement.com
Still Standing the Movement has a proven track record of cleaning up the surrounding communities as well as creating employment from
within the grass roots marketing and talent venues. Individuals are recruited for all jobs including but not limited to stage blocking, set
design, lighting, choreography, web design, IT portals, security, coaching, production, brand management, flexography, film crews,
administrative work, social work, and performance talent.
STILL STANDING THE MUSICAL FROM THE STREETS TO THE STAGE 2010 ALL RIGHTS RESERVED BY GLEAM AND WHITE ENTERTAINMENTS
WWW.STILLSTANDINGTHEMOVEMENT.COM
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STILL STANDING THE MOVEMENT
Presenting Sponsor $ 1,000,000 Main Sponsors (5) $ Co-Sponsor $ Local Companies / Orgs $
Branch Exclusivity YES YES YES partial (flyers)
Logo Integration in All Printed Materials DOMINANT YES YES X
Integration Key Visual possible X X X
Logo integration with Homepage DOMINANT YES YES YES
Booth 6 m2 4 m2 2 m2 1 m2
Presences in All Entries/Exits possible X X X
Logo Integration - Printed Materials DOMINANT YES YES YES
General Admission Tickets 300 100 50 5
VIP- Tickets 10 8 4 2
Logo Integration on Tickets possible X X X
Integration Radio - Spots Before/After Jingles Presentations X X X
Before and After Jingles Presentations X optional X X
Commercial Spot on All Screens Before/After Every Slot X X X
45 s Before/After Every Slot X X X
35 s Before/After Every Slot Before/After Every Slot X X
25 s X Before/After Every Slot X X
Product Sampling X X optional X
Advertisement in Musical Booklet YES YES YES X
Saferparty and After Parties YES YES (posters) YES (posters) YES (flyers)
Workshop YES (banner) YES (posters) YES (posters) YES (flyers)
Recognition in Press Conferences YES optional X X
Recognition of Sponsors in Press Info YES X X X
Decoration in VIP Lounge YES X X X
Logo in Presentations, Letter Heads YES optional X X
Brand Placement on Staff Apparel possible X X X
Logos on Wrist Bands possible X X X
Gifts of Exclusive Ltd Ed. Merchandise YES YES X X
Logo on Books YES X X X
STILL STANDING THE MUSICAL FROM THE STREETS TO THE STAGE 2010 ALL RIGHTS RESERVED BY GLEAM AND WHITE ENTERTAINMENTS
WWW.STILLSTANDINGTHEMOVEMENT.COM
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STILL STANDING THE MOVEMENT
O Yearl
Salaries / rented staff ne time Monthly y Total
Gleam Joel $25'000.00 $10'000.00 $120'000.00 $145'000.00
Alan white $25'000.00 $10'000.00 $120'000.00 $145'000.00
Matthias $35'000.00 $0.00 $35'000.00
MUSICAL DIRECTOR ? $5'000.00 $60'000.00 $60'000.00
Choreographer $5'000.00 $4'090.00 $44'990.00 $49'990.00
Sergio Fertitta, music $19'000.00 $0.00 $19'000.00
Ed Rampell (Writer) $3'000.00 $0.00 $3'000.00 $3'000.00
PR ? $0.00 $6'000.00 $72'000.00 $72'000.00
Studios $5'000.00 $60'000.00 $60'000.00
Offices $0.00 $4'000.00 $48'000.00 $48'000.00
Registration & license $20'000.00 $0.00 $0.00 $25'000.00
Marketing - live nation $7'000.00 $0.00 $420'000.00 $420'000.00
event orgernizer live nation $7'000.00 $420'000.00 $420'000.00
Acountant $0.00 $2'000.00 $24'000.00 $24'000.00
company Secretary $0.00 $3'000.00 $36'000.00 $36'000.00
project / manager $0.00 $6'500.00 $78'000.00 $78'000.00
GLEAM ASSISTANT $0.00 $4'000.00 $48'000.00 $48'000.00
Lawyer (Contracts) $0.00 $5'000.00 $60'000.00 $60'000.00
Event equipments 60 events $300'000.00 $300'000.00 $300'000.00
concert halls for 60 events $480'000.00 $240'000.00 $240'000.00
Crew / Band Show $630'000.00 $630'000.00 $630'000.00
Backstagecrew 12 shows $108'000.00 $0.00 $108'000.00 $108'000.00
talent search in 5 category $300'000.00 $300'000.00
still standing 12 venues tour $500'000.00 $6'000'000.00
subtotal $3'179'650.00
Total $12'505'640.00
STILL STANDING THE MUSICAL FROM THE STREETS TO THE STAGE 2010 ALL RIGHTS RESERVED BY GLEAM AND WHITE ENTERTAINMENTS
WWW.STILLSTANDINGTHEMOVEMENT.COM
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STILL STANDING THE MOVEMENT
member ship card 1000 membership cards for each monthly price of 100 $1'800'000.00
expected sponsoring $3'000'000.00
STILL STANDING THE MUSICAL FROM THE STREETS TO THE STAGE 2010 ALL RIGHTS RESERVED BY GLEAM AND WHITE ENTERTAINMENTS
WWW.STILLSTANDINGTHEMOVEMENT.COM
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STILL STANDING THE MOVEMENT
CONTACT
gleam@stillstandingthemovement.com
323 348 66 20
+41 78 831 96 89
alan@stillstandingthemovement.com
312 217 43 10
www.stillstandingthemovement.com
www.myspace.com/gleamjoel
STILL STANDING THE MUSICAL FROM THE STREETS TO THE STAGE 2010 ALL RIGHTS RESERVED BY GLEAM AND WHITE ENTERTAINMENTS
WWW.STILLSTANDINGTHEMOVEMENT.COM
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