Documente Academic
Documente Profesional
Documente Cultură
Name of
Course/Module
Rationale for the
inclusion of the
course
Objectives
4
Learning outcomes
Transferable Skills:
Skills and how they
are developed and
assessed, Project
and practical
experience and
Internship
Among the skills are problem solving, creative and critical thinking and
communication. Students acquire their skills through listening (from lectures),
speaking (through practical), and reading (from classroom and self-study).
Assessment is done via assignment, presentation, and final exam
Synopsis
Topic
1
2
3
4
5
6
7
8
9
10
Title
Introduction to the hospitality industry
Hospitality Industry : Past, Present and Future
Supply, Demand & Structure
Rooms Division
Hotel Operations : Housekeeping, Maintenance & Security
Kitchen Management
Food preparation
Hospitality Automation
The travel & tourism industry
Resorts, Clubs, Attractions & Events
Organization (WTTO)
IATA
PATA
ASEANTTA
The Role and Function of the National Tourism
Organization in Malaysia
Ministry of Tourism
District Levels
Public and Private Sector Roles in Tourism
Tourism Contribution to the National Economy
The roles within tourism
Organization
Information Services
Customer Services
Retail Business
Factors affecting development and growth
Positive and Negative Impacts
1 Political
2 Social
3 Cultural
4 Economical
5 Environmental
Key Determinants
1 Transport
4 Changing Lifestyles
10. Resorts, Clubs, Attractions & Events
Operations of a resort
Club operations
Attractions for the hospitality industry
Contributions of events to hospitality industry
Main References
10
Additional
References
11
Other additional
information
1. Barrows,C.W,
Powers,T., Reynolds,D.R. (2011). Introduction to
Management in the Hospitality Industry, 10th Ed. John Wiley
2. Lickorish, L.J. Jenkins, C.L (2013), An Introduction to Tourism.Routledge
3. Chon, K., Maier, T.A. (2010), Welcome to Hospitality: An Introduction.
Delmar Cengage Learning
1. Walker, J.R. (2010). Introduction to Hospitality Management. 3rd Ed.
Prentice Hall.
2. Barrous, C.W. (2008) Management in Hospitality Industry. 9th Ed. Wiley.
None