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Nations are currently striving for energy independence, seeking alternative fuels that are not political instruments,
that are not contaminants and, in the case of biofuels, that do not come from foodstuffs.
1. THE PRODUCTS
The YARE (the milky juice arising from pressing bitter cassava that has a high cyanide content) is at the moment not
taken advantage of industrially in Venezuela and our team, came to the selection and harvesting from yare in sitior where it is
generated and we made scale experimentations of laboratory of alcoholic fermentation during the last two years, obtaining an
increase in the yield of the production of yare/ethanol in 50%.
YIELD COMPARATIVE TABLE *
Raw material
Corn
Potato
Sugarcane
Yam
Carrot
Beetroot
Cassava
YARE**
Yield (%)
20
20
22,3
25
35
35
37
50
YARETANOL: an ecological, non-fossil, renewable fuel that is derived from an environmental liability, that does not
sacrifice any foodstuffs and that has a high demand, at 50% of the market price, through a patented process (See
Apendix A) , with the following characteristics:
Additionally:
It is not poisonous.
It does not cause air pollution or any environmental hazard.
It does not contribute to the greenhouse effect problem (CO2 addition to the atmosphere, causing global
warming).
It has a higher octane rating than petrol as a fuel. That is, ethanol is an octane booster and anti-knocking agent.
It is an excellent raw material for synthetic chemicals.
Provides jobs and economic development in rural areas.
Reduces countrys dependence on petroleum and it is a source of non-oil revenue for any producing country.
Is capable of reducing the adverse foreign trade balance. (see below for "benefits comparison").
1 YARETANOL
Yare
5
Sugarcane
1
Corn
1
5
5
5
5
25
1
4
1
1
8
1
3
1
1
7
ETAVENCA will produce YARETANOL and other types of alcohol (Isobutyl Alcohol, Butanol, Propanol, Acetic acid,
etc) in addition to cassava flour as a human food product, starch as a basis for biopolymers, vinasses for biofuel, animal
feed and water.
ESTIMATED YIELD
CASSAVA
WATER STARCH ETHANOL VINASSES ANIMAL FEED
AVERAGE *
Kg/ha Lts Kg Lts FLOUR
(Lt)
(Lt)
(Lt)
(Kg)
(Kg)
(MILES)
(Kg)
IN THE CASSAVA
CROPS
30
IN YARE (75%)
IN CASSAVA PULP
( 20 % )
22,5
3,9
6
IN RIND ( 5 % )
4,4
11,25
2,9
6
1,5
1,5
U.S.
Maize
VENEZUELA
Feedstock Main
BRAZIL
Sugar cane
Cost of production
(USD/Lt)
22
35
18
YARETANOL
UNITS/COMMENTS
2.2-Commencement of Operations
ETAVEN, C.A. was registered in Agosto 2007 and will commence production operations in Carabobo in August 2009.
2.3 History
This venture was born when the inventors Mr. Jos Gregorio Gimnez and Mr. Valmore Hernndez patented the method to
obtain ethanol from the Yare in the 2006. Soon, together with Mr. Alesandro Palmisano registered company ETAVEN, C. A.
and incorporated to Board at Ms. Ivaneth Silva Pernalette. (See Apendix B)
Subscribe ETAVEN, C.A., contract for Initial Investors before February 2009.
Achieve recurring profits of a minimum $25 million by Year 2.
To extend the capacity of the pilot plant in Venezuela to the 100% and to establish new international branches.
Research and establish three other innovative products by Year 3, ready to market by year two.
Francisco has significant skills and experience in marketing and strategy. McKinsey&Companys Consultants in Venezuela is
helping us in The Start-up phase to covering all aspects of the business system: corporate and business unit strategy,
organization/PMM, growth, innovation, industry structure management, performance management, and all aspects of
operational improvement (e.g., lean transformation, sales and marketing programs, procurement/SCM, IT, site
management) (Appendix D).
Francisco Casanova
CFO
Academic Qualifications: Bachelor of Business Administration and MBA
student
Positions held: Operations Manager (Finance Industry); Marketing
Consultant (Banking Industry)
Francisco's career and academic achievements have ensured that she
is able to analyze situations from a variety of perspectives. He has 15
years of experience. His analytical skills, attention to detail and
common sense approach are backed by exposure to a variety of
industry sectors.
BOARDS OF
DIRECTORS
60%
INITIAL
INVESTOR
(Pequiven?)
15%
INVESTORS
25%
3. THE OFFER
3.1 Funds Required
A total investment of $2.75 million like as Initial Investment is sought from an investor who has experience in the biofuel
manufacturing and/or marketing industries. (Possibly will be PEQUIVEN (See Apendix E)). There will be three tranches -
The first of $1.43 million will be made once the initial contract is subscribed. This is due to be completed by
March 2009. This money will be used to finance the Building and machinery fabrication. and initial raw material
supply.
The second tranch of $475 thousand is due in April 2009. This money will be used to finance the Installation and
Start-up, to buy critical raw material supplies, as well as provide working capital.
The third tranch of $845 thousand is due in July 2009. This money will be used to Operation and tune-up and
provide working capital.
3.1.3 Investors Equity (to expand by 100% the production capacity of the pilot plant in Venezuela and to establish
international branches)
In order to achieve the total replacement of ethanol imports from Brazil (corn- and sugar cane-based), for which an
investment of at least US$200 Million for equipment, machinery and infrastructure is required. This would represent
91% of the Venezuelan market, with a growing demand in the range of 1,100,000 tons/year, or US$2,750,000,000/year.
The financial projections forecast an Internal Rate of Return >> 100%, providing the investor with a cash return 10 times
their original investment at the end of Year 5. In return for granting exclusive marketing and distribution rights in
Venezuela for a period of 10 years (options may also been granted for Mexico, Canada and North America), will be granted
a 25% equity stake in ETAVEN, C.A.
The company is valued at US$25 Million, without taking the intangible assets in consideration, as it is a trademark that is
currently growing and being positioned.
4. STRATEGIC ANALYSIS
4.1 External Environment Analysis
4.1.1Macro Environment Analysis
4.1.1.1Technological Developments
Technological developments in the industry have focused on the biofuel derived from yare and a wide
range of byproducts
These findings, suggest that YARETANOL will be able to capitalize on the impulse nature of the global market and
his needs.
AREA
CENTRAL REGIN
OCCIDENTAL REGIN
ANDEAN REGIN
NATIONAL TOTAL
Instaled Capacity
(Lts./Day)
102.500,00
186.500,00
2.000,00
291.000,00
Consumption for Ethilic Alcohol from the Industrial Chemical sector in Carabobo
COMPANY
ETHANOL LPD
INPROIN R.L.
2.800
SOLVEN C.A.
14.500
TOTAL
30.000
Our competition at the moment is imported ethanol originating of Brazil. (3.030.000 Lts/day that represent 91% of the
Venezuelan market, with a growing demand in the range of 1,100,000 tons/year, or US$2,750,000,000/year).
Our enterprise will start out with a pilot plant that will process 12,000 tons/year of yare industrially that are
generated as waste from the 150 places that have been making cassava bread for over 25 years, located in an area close to
the company (In Tocuyito, Libertador Municipality, 12 minutes away). These places will be our initial suppliers to start
producing initially 30 tons/day to replace 1% of the imports of the national ethanol market, whose requirements reach
3,000 tons/day. The product will be used as raw material in the automotive, chemical and food industry, who will be our
clients, and will be marketed at a price promedio of yare US $2,226 per ton (50% less than the competition), that
represent the 64% from Annual Sales.
A strategic alliance with the most important state-run company in the chemical sector in our country providing it
with credibility and well established distribution channels to establish the business in its formative stages.
40%
35%
35%
35%
35%
Year
2009
2010
2011
2012
2013
6.012.278
38.959.559
63.114.486
102.245.467
165.637.656
493.315
3.196.682
5.178.624
8.389.372
13.590.782
2.525.157
16.363.015
26.508.084
42.943.096
69.567.815
61.664
399.585
647.328
1.048.671
1.698.848
240.491
1.558.382
2.524.579
4.089.819
6.625.506
9.332.905
60.477.223
97.973.101
158.716.424
257.120.607
Sales
Ethanol (Lts)
Cassava flour (Kgs)
Starch (L ts)
Ani mal feed (Kgs)
Vin asses (Kgs)
Total Sales
6.3.1 Products
ETAVEN, C. A.'s product offerings will be positioned as cost-effective, reliable, operational solutions to the current and
future needs of the Venezuelan Market and the global world.
6.4.2
Price
Here in Venezuela the market price from ethanol is $4,5/lt, very high and like as the price of (1 American gallon),
however, our price is US$2,21 per Lt., (50% less that the competence) because our real cost is $US0,18 ( the second year is
smaller because we produce our yare).
PRODUCT
PRICE
(US$/Ton)
Ethanol:
2,226.00
Cassava Flour:
228.31
Starch (Lts):
1,600.00
AAnimal Feed (Kgs):
456.62
Vinasses(Kgs):
228.31
It must be noted that we can have such a large price difference because the raw material extraction costs are
nil for our company, and the collection and transportation costs are very low because the yare is produced whether we
want it or not.
In addition, for negotiation purposes with the producers we have the advantage that we will be processing 30% of
the cassava that is lost in the crops because it does not reach the commercial size and weight standard, plus 50% more
comprising the cassava that is attacked by pests, that which rots away due to excess rain, and the cassava that is not good
to eat because it is either too tough or too fibrous.
After three phases of three months each, we will become independent from the cassava bread makers who will
be our initial suppliers of yare; second, we will be buying 50% less because we will extract the required yare ourselves,
and in the last phase we will extract 100% of the yare we will require, thus assuming total control and we will become
their cassava flour suppliers.
6.4.3 Distribution
6.4.4 Promotion
Actually we dont need to develop a mark because our strategy is based in low price, but we are conscious that in the
future will need it.
7. PRODUCTION PLAN
The initial assembly plants for the YARETANOL and Almidon will be located at the Tocuyito, Carabobo State.
Based on the market research undertaken, strategies developed and existing customer relationships, the following sales
forecasts were developed (in units):
Product Details
Year 1
Year 2
Year 3
Year 4
Year 5
Ethanol
29.25
35.1
42.12
50.54
55.60
Cassava flour
24
28.8
34.56
41.47
49.77
Starch
17.55
21.06
25.27
30.33
36.39
Animal feed
1.5
1.8
2.16
2.59
3.11
Vinasses
11.7
14.4
16.85
20.22
24.26
In addition, checkpoints within the production process have been put in place to guarantee standards.
8. ORGANIZATIONAL PLAN
8.1 Organization Structure Chart
The Organizational Structure charts appearing below show how the organization's staffing needs change over the five
years.
Year 1
Year 5
Board
Board
CEO
CEO
Admin Staff 2
Marketing Staff 1
Production Staff 6
Admin Staff 12
Marketing Staff 4
Production Staff 60
Finance Staff 8
Sales Staff 8
R and D Staff 4
Qtr 1
Qtr 2
Qtr 3
Qtr 4
Year 1
Year 2
Year 3
Year 4
Year 5
Expense
Details
Payments
90,411
209,635
262,237
286,712
848,995
4,837,808
6,531,041
8,816,905
11,902,822
Production
25,652
192,677
594,524
573,720
1,386,573
2,246,249
3,638,923
5,895,055
9,549,989
5,227
15,592
15,592
15,592
52,003
84,245
136,477
221,093
358,170
175,000
275,000
275,000
275,000
1,050,000
1,248,000
1,296,000
1,344,000
1,392,000
1,512,000
3,699,120
5,987,520
8,467,200
60,000
120,000
120,000
120,000
120,000
120,000
600,000
480,000
480,000
480,000
40,000
20,000
Marketing
30,000
30,000
30,000
30,000
9. FINANCIAL PLAN
9.1 Underlying Assumptions
YEAR
2009
2010
2011
2012
2013
Growth rate
20%
20%
20%
20%
20%
Inflation
40%
35%
35%
35%
35%
Almidon, Cassava flour, Animal feed and Vinasses cash surplus reinvested into YARETANOL.
1.169.482
5.253.415
7.013.615
9.344.133
12.545.935
12,53%
8,69%
7,16%
5,89%
4,88%
Breakeven Point ( % )
Annual Sales($millio n)
2009
2010
2011
2012
2013
-6.119 .939
-40.858.921
-97.952.884
-191.548.755
-9.332.905
-2.750.000
-60.477 .223
-97.973.101
-158.716.424
-257.120.607
2.287.572
1.326.430
7.168.302
515.309
10.306.441
834.801
14.933.053
1.352.378
21.810.981
2.190.852
2.348.964
18.054.630
29.737.896
48.835.123
79.960.173
-6.119.939
-40.858 .921
-97.952.884
-191.548.755
-344.707.356
INFLATIN
40%
35%
35%
35%
35%
Year
2009
2010
2011
2012
2013
9.332.905
60.477.223
97.973.101
158.716.424
257.120.607
Sales
Total Sales
Salaries
Total Production
Total Services
Total Office supplies
Operative expense s
848.995
4.837.808
6.531.041
8.816.905
11.902.822
1.386.573
2.246.249
3.638.923
5.895.055
9.549.989
47.881
77.567
125.658
203.567
329.778
4.122
6.678
10.818
17.526
28.392
1.438.576
2.330.494
3.775.400
6.116.148
9.908.159
Depreciation
136.617
207.068
202.260
150.657
132.647
Other Expenses
136.617
207.068
202.260
150.657
132.647
2.424.189
7.375.370
10.508.701
15.083.710
21.943.629
235.176.979
Total liabilities
Gross profit
State income tax (34%)
Net profit
6.908.716
53.101.853
87.464.401
143.632.714
2.348.964
18.054.630
29.737.896
48.835.123
79.960.173
4.559.753
35.047.223
57.726.504
94.797.591
155.216.806
Production
Unfavorable (-50%)
Low (-35%)
Normal
Favorable (+50%)
-14.717.812
-51.884.245
-89.050.679
Normal
-103.776.739
-352.925.692
-296.120.810
High (+35%)
-244.936.146
-264.263.867
-407.620.112
845.000 30,73
2.750.000 100
845.000
PERCEIVED RISK
Zero
Low/Moderate
Low/Moderate
Low/Moderate
Low
Low/Moderate
Low/Moderate
TOTAL ($)
1.430.000
475.000
845.000
2.750.000