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CHAPTER
71
COST-VOLUME-PROFIT ANALYSIS
CHAPTER INTRODUCTION
The analysis of how costs and profit change when volume changes is referred to as cost-volume-profit
(CVP) analysis. In this chapter, tools are developed to enable managers to answer questions relating to
planning, control, and decision making.
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fixed costs that cannot be easily changed in the short-run. Such costs include rent, depreciation of
buildings and equipment, and insurance related to buildings and equipment.
Mixed costs (also referred to as semivariable costs) are costs that contain both a variable cost
element and a fixed cost element. For example, if a salesperson is paid $80,000 per year (fixed cost)
plus a commission equal to 1 percent of sales (variable cost), the salespersons total compensation is a
mixed cost. Note especially that total production cost is also a mixed cost since it contains material,
labor, and both variable and fixed overhead costs.
Step costs are those costs that are fixed for a range of value but increase to a higher level
when the upper bound of the range is exceeded. At that point the costs again remain fixed until another
upper bound is exceeded. Step costs are often classified as either step variable or step fixed costs
depending on the range of activity for which the cost remains fixed. If the range is relatively large, the
cost is considered to be a step fixed cost. The relevant range is the range of activity for which
assumptions as to how a cost behaves are reasonable valid.
LO2
Estimate the relation between cost and activity using account analysis and the high-low
method.
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estimate of total fixed cost. The slope is equal to the change in cost divided by the change in activity.
Thus the estimate of variable cost (the slope) is calculated as:
Estimate of Variable Cost =
Estimate of
Variable Cost
Change in cost
Change in activity
The fixed cost equals the difference between total cost and estimated total variable cost at
either the high or low point. Fixed costs will be the same whether calculated using the highest level of
activity or the lowest level of activity. The high-low method is simple to do, but not reliable. Because
only the highest and lowest measures of activity are used, these may not be representative of the typical
cost behavior.
Regression analysis is a statistical technique that uses all the available data points to estimate
the intercept and slope of a cost equation. The line fitted to the data by regression is the best straightline fit to the data. The formulas used in conducting regression analysis are complex. However,
software programs that perform regression analysis are widely available. How to use Excel to
conduct regression analysis is explained in the appendix to this chapter. Regression analysis is covered
in introductory statistics classes. The application of regression analysis yields the following equation:
Total cost = Fixed cost + (Variable cost per unit x activity level in units)
Estimates of fixed and variable costs are only valid for a limited range of activity. The relevant
range is the range of activity for which estimates and predictions are expected to be accurate. Outside
the relevant range, estimates of fixed and variable costs may not be very useful. Often, managers are
not confident using estimates of fixed and variable costs in making predictions for activity levels that
have not been encountered in the past. Since the activity levels have not been encountered in the past,
past relations between cost and activity may not be a useful basis for estimating costs in this situation.
In some cases, actual costs behave in a manner that is different from the cost behavior patterns
discussed above. All those patterns imply linear (straight line) relations between cost and activity. In the
real world, some costs are nonlinear.
LO3
COST-VOLUME-PROFIT ANALYSIS
The Profit Equation Once fixed and variable costs have been estimated, cost-volume-profit (CVP)
analysis can be conducted. CVP analysis is any analysis that explores the relations among cost, volume
or activity levels, and profit. Fundamental to CVP analysis is the profit equation which states that
profit is equal to revenue (selling price times quantity) minus variable cost (variable cost per unit times
quantity) minus total fixed cost.
Where
Profit
x
SP
VC
TFC
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Break-Even Point One of the primary uses of CVP analysis is to calculate the break-even
point. The break-even point is the number of units that must be sold for a company to break evento
neither earn a profit nor incur a loss.
To calculate the break-even point, we set the profit equation equal to zero. Then we insert the
appropriate selling price, variable cost, and fixed cost information and solve for the quantity (x). For
example, suppose CodeConnect produces a product that sells for $200 per unit, variable costs are
estimated to be $90.83 per unit, and total fixed costs are estimated to be $160,285. As shown below, a
company must sell 1,468 units to break even in a given period.
0
0
$109.17x
x
Solving for x yields a break-even quantity of 1,468 units. To express the break-even in dollars
of sales rather than units, the quantity is simply multiplied by the selling price of $200 to yield
$293,600.
Margin of Safety To express how close managers expect to be to the break-even level, they
may calculate the margin of safety. The margin of safety is the difference between the expected level of
sales and break-even sales. For example, if break-even sales are $293,600 and management expects to
have sales of $350,000, the margin of safety is $56,400 ($350,000 - $293,600).
Margin of Safety = Expected sales Break-even sales
The margin of safety can also be expressed as a ratio called the margin of safety ratio. It is
equal to the margin of safety divided by expected sales.
Margin of
Safety Ratio
Margin of Safety
Expected Sales
Contribution Margin The profit equation can be rewritten by combining the terms with x in
them to yield the contribution margin per unit. The contribution margin is defined as the difference
between the selling price per unit (SP) and variable cost per unit (VC). Profit is then calculated as the
difference between the contribution margin times the level of activity and the total fixed costs (TFC).
Profit = SP(x) VC(x) TFC
Profit = (SP-VC)(x) TFC
Profit = Contribution margin per unit (x) TFC
The contribution margin per unit measures the amount of incremental profit generated by
selling an additional unit. When sales and production increase by one unit the company benefits from
revenue (selling price), but that benefit is reduced by variable cost per unit. Fixed costs do not affect
the incremental profit associated with selling an additional unit because fixed costs are not affected by
changes in volume. Note that if we multiply the contribution margin per unit by the number of units
sold, we obtain the total incremental profit related to the units sold.
Units needed to Achieve Profit Target If we solve the profit equation for the sales quantity
in units, we get a formula for calculating the break-even for the level of sales in units or for calculating
the number of units needed to achieve a specified or target level of profit.
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Profit + TFC
SP VC
Profit + TFC
Contribution margin per unit
The contribution margin ratio measures the amount of incremental profit generated by an
additional dollar of sales. It is equal to the contribution margin per unit divided by the selling price.
Contribution margin ratio =
SP VC
SP
We can express the profit equation in terms of the contribution margin ratio as:
Dollar sales needed to
attain specified profit
Profit + TFC
Contribution margin ratio
The profit equation also can show how profit will be affected by various options under
consideration by management. Such analysis is sometimes referred to as what if analysis because it
examines what will happen if a particular action is taken.
LO4
MULTIPLEPRODUCT ANALYSIS
Contribution Margin Approach CVP analysis can be extended to cover multiple products. If the
products a company sells are similar (e.g. various flavors of ice cream, various models of similar
boats), the weighted average contribution margin per unit can be used in CVP analysis. The weighted
average contribution margin per unit is calculated exactly the same as contribution margin per unit for
a single product except that overall figures are used.
Contribution Margin Ratio Approach If the products that a company sells are substantially
different, CVP analysis should be performed using the contribution margin ratio. When a company sells
many different products, how many units must be sold to break even or make a profit is not
appropriate. A more appropriate measure is how much sales must be made to break even or generate a
profit. To calculate how much sales dollars are needed, the contribution margin ratio, rather than the
contribution margin per unit, should be used. The contribution margin ratio can also be used to analyze
the effect on net income of a change in total company sales.
ASSUMPTIONS IN CVP ANALYSIS
Whenever CVP analysis is performed, a number of assumptions are made that affect the validity of the
analysis:
Costs can be accurately separated into their fixed and variable components.
Fixed costs remain fixed.
Variable costs per unit do not change over the activity levels of interest.
When performing multiproduct CVP analysis, it is assumed that the mix remains constant.
Selling price per unit does not change.
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LO5
OPERATING LEVERAGE
Operating leverage relates to the level of fixed versus variable costs in a firms cost structure. Firms
that have relatively high levels of fixed cost are said to have high operating leverage. The level of
operating leverage is important because it affects the change in profit when sales change. Firms that
have high operating leverages are generally thought to be more risky because they tend to have large
fluctuations in profit when sales fluctuate.
Because of fixed costs in the cost structure, when sales increase by say 10 percent, profit will
increase by more than 10 percent. The only time profit will increase by the same percent as sales is
when all costs are variable. If all costs vary in proportion to sales (i.e., all costs are variable), then
profit will vary in proportion to sales.
LO6
Use the contribution margin per unit of the constraint to analyze situations involving a
resource constraint.
CONSTRAINTS
In many cases there are constraints on how many items can be produced or how much service can be
provided. Examples of constraints faced by managers include shortages of space, equipment, or labor.
In such cases, the focus shifts from the contribution margin per unit to the contribution margin per
unit of the constraint. For example, suppose a company can produce either Product A or Product B
using the same equipment. The contribution margin of A is $200. The contribution margin of B is $100.
Assume only 1,000 machine hours are available and Product A requires 10 hours of machine time to
produce one unit while Product B requires only 2 hours per unit. The company would only produce
Product B. Although its contribution margin is smaller, it contributes $50 per machine hour, whereas
Product A contributes only $20 per machine hour. With 1,000 machine hours available, Product A can
generate $20,000 of contribution margin while B can generate $50,000 of contribution margin.
APPENDIX
The appendix uses data for CodeConnect presented in Illustration 4-7 in the textbook to illustrate the
Regression function in Excel. The spreadsheet program makes performing regression analysis very
easy. However, it does not make understanding regression analysis easy!
Once you have installed the data analysis programs, open a spreadsheet and enter the
production and cost data from Illustration 4-7. Now go under Data tab and scroll down to Data
Analysis. Then scroll down to Regression and click OK. Under Input Y, scroll down from B1 to B13
(note that this includes the heading Cost). Under Input X, scroll down from A1 to A13 (this includes the
heading Production). Click on Labels which indicates that you have labels in Production and Cost data
columns. Under output options, click on New workbook. Under residuals, click on Line fit plot. This
indicates that you want a plot of data and the regression line.
Interpretation of critical elements (the plot, R Square, Intercept and Slope of the Regression
Line, and P-Value) of the regression output is important. The plot of the data and the plot of the
regression line indicate that the data line up quite close to the regression line. This suggests that a
straight line fit to the data will be quite successful. R Square is a statistical measure of how well the
regression line fits the data. R Square ranges from a low of 0, indicating that there is no linear relation
between cost and production, to a high of 1, indicating that there is a perfect linear relation between
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cost and production. The intercept of the regression line is interpreted as the estimate of fixed cost
while the slope of the regression line is interpreted as the variable cost per unit. The p-values
corresponding to the intercept and the slope measure the probability of observing values as large as the
estimated coefficients when the true values are zero.
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79
Chapter 4 True/False
________ 1. Two common fixed costs are rent and sales commissions.
________ 2. Variable costs, in total, change inversely with changes in activity.
________ 3. Mixed costs contain elements of both direct material and direct labor.
________ 4. The account analysis method is subjective in that different managers using the same
set of facts may reach different conclusions regarding the classification of costs into
fixed and variable components.
________ 5. Using the high-low method to classify costs as fixed or variable, the slope of the line is
the estimate of variable cost.
________ 6. The level of operating leverage is important because it affects the change in profit
when sales change.
________ 7. To calculate the break-even point, the profit equation is set to $1, and then the
appropriate selling price, variable cost, and fixed cost information are inserted into the
equation.
________ 8. The contribution margin is equal to the difference in the selling price per unit and fixed
cost per unit.
________ 9. Firms that have relatively high levels of fixed cost are said to have high operating
leverage.
________ 10.
The contribution margin per unit measures the amount of incremental profit generated
by selling an additional unit.
________ 11.
One of the primary uses of CVP analysis is to calculate the break-even point.
________ 12.
Fixed costs do not affect the incremental profit associated with selling an additional
unit because fixed costs are not affected by changes in volume.
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Account analysis
Break-even point
Contribution margin
High-low method
Mixed cost
Margin of safety
g. Operating leverage
h. Profit equation
i. Regression analysis
j. Scattergraph
k. Step costs
l. What if analysis
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2.
Which of the following methods uses a statistical technique to estimate fixed and variable
costs?
a. Scattergraph.
b. Regression analysis.
c. Account analysis.
d. High-low method.
3.
5.
6.
7.
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8.
9.
10.
11.
Which of the following assumptions made when using CVP analysis might affect the validity of
the analysis?
a. Costs can be accurately separated into their fixed and variable components.
b. Fixed costs remain fixed and variable costs per unit do not change over the activity levels
of interest.
c. Both a and b.
d. Neither a nor b.
12.
Dalton Company can produce Product A and Product B using the same equipment. The
contribution margin for A is $200 while the contribution margin for B is $150. Dalton has only
1,000 hours of machine time available. Product A requires 1 machine hour to produce one unit
while Product B requires 1/2 machine hour to produce one unit. Which of the following units
should Dalton produce?
a. Product A because the contribution margin of $200 is greater than the contribution margin
of $150 for Product B.
b. Product B because the contribution margin per constraint of $300 is greater than the
contribution margin per constraint of $200 for Product A.
c. Product A and Product B proportionately according to their respective contribution
margins.
d. Product A and Product B equally.
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Exercise 4 1
Number of Cupcakes
3,500
5,400
4,900
9,000
7,800
6,300
Utilities Expense
$ 900
1,320
1,800
2,110
2,000
2,600
Required:
1.
Compute the estimated variable cost per cupcake for utilities expense.
Number of Cupcakes
Utilities Expense
Change in cost
Change in activity
_
cupcakes
Compute the total estimated fixed cost per month for utilities expense.
Total cost at the high level of activity
________
________
Fixed cost
3.
Compute the total amount of utilities expense that would be incurred at a level of
2,200 cupcakes.
Variable cost at a level of 2,200 cupcakes
________
________
84
Exercise 4 2
Warren, Inc. has a selling price of $800 per unit for its products.. Variable costs
per unit are $600 and fixed costs total $150,000
1.
2.
3.
4.
5.
Revenue
Warren, Inc.
Contribution Margin Income Statement
June 30, 2013
________
________
Contribution margin
________
________
Net income
Exercise 4-3
85
For several years, Bellagios Restaurant has offered a lunch special for
$7.00. Monthly fixed expenses have been $4,200. The variable cost of a meal has been $2.10.
Anthony Bellagio, the owner, believes that by remodeling the restaurant and upgrading the food
services, he can increase the price of the lunch special to $7.40. Monthly fixed expenses would
increase to $4,800 and the variable expenses would increase to $2.96 per meal.
1.
2.
3.
86
Problem 4 4
$500,000
340,000
$160,000
80,000
$ 80,000
Per Unit
$
%
25
17
8
100
68
32
2. Without resorting to computations, what is the total contribution margin at the break-even
point?
3. How many units would have to be sold each month to earn a minimum target net income of
$100,000? Prove your answer by preparing a contribution income statement at the target level
of sales.
4. Assuming Hogan increases sales by 10%, how much will net income increase?
5. Prove your answer in part 4 by preparing a contribution margin income statement at that level
of activity.
87
Solutions True/False
1.
2.
3.
4.
5.
6.
7.
F
F
T
T
T
F
8. F
9.
10.
11.
12.
F A common fixed cost is rent and a common variable cost is sales commissions.
Variable costs in total change proportionately with changes in activity.
Mixed costs contain elements of both fixed cost and variable cost.
To calculate the break-even point, the profit equation is set to zero, and then insert the
appropriate selling price, variable cost, and fixed cost information.
The contribution margin is equal to the difference in the selling price per unit and variable cost
per unit.
T
T
T
T
j. Scattergraph
h. Profit equation
l. What if analysis
b. Break-even point
e. Mixed cost
a. Account analysis
7.
8.
9.
10.
11.
12.
c. Contribution margin
i. Regression analysis
f. Margin of safety
k. Step costs
g. Operating leverage
d. High-low method
d
b
a
c
b
b
7.
8.
9.
10.
11.
12.
c
b
c
a
c
b
88
Solution Exercise 4 1
Number of Cupcakes
3,500
5,400
4,900
9,000
7,800
6,300
Utilities Expense
$ 900
1,320
1,800
2,110
2,000
2,600
Required:
a. Compute the estimated variable cost per cupcake for utilities expense.
High level of activity
Low level of activity
Change
Estimate of
Variable cost
b.
Number of Cupcakes
9,000
3,500
5,500
Change in cost _
Change in activity
$1,210
5,500 cupcakes
Compute the total estimated fixed cost per month for utilities expense.
Total cost at the high level of activity
Less variable cost (9,000 x $0.22)
Fixed cost
c.
Utilities Expense
$2,110
900
$1,210
$2,110
1,980
$ 130
Compute the total amount of utilities expense that would be incurred at a level of
2,200 cakes.
Variable cost at a level of 2,200 cupcakes
Fixed cost at a level of 2,200 cupcakes
Total utility cost at a level of 2,200 cupcakes
$484
130
$6146
89
Solution Exercise 4 2 Warren, Inc. has a selling price of $800 per unit for its products..
Variable costs per unit are $600 and fixed costs total $150,000
1. What is the contribution margin per unit?
Revenue
$800
Variable cost
600
Contribution margin
$200
2. What is the contribution margin ratio?
Revenue
Variable costs
Contribution margin
$800
600
$200
100%
75%
25%
$600,000
450,000
$150,000
150,000
-0-
90
Solution Exercise 4 - 3
$7.00 100%
2.10
30%
$4.90
70%
$7.40 100%
2.96
40%
$4.44
60%
91
Solution Problem 4 4
$500,000
340,000
$160,000
80,000
$ 80,000
Per Unit
$
%
25
17
8
100
68
32
$562,500
382,500
180,000
80,000
$100,000
4. Assuming Hogan increases sales by 10%, how much will net income increase?
$180,000 x .10 = $18,000
5. Prove your answer in part 45 by preparing a contribution income statement at that
level of activity.
Sales (22,000 x $25)
$550,000
Variable costs (22,000 x $17)
374,000
Contribution margin
176,000
Fixed cost
80,000
Net income
$ 96,000
$500,000/$25 = 20,000 units; 20,000x 1.10 = 22,000 units