Documente Academic
Documente Profesional
Documente Cultură
HDFC BANK
A PROJECT REPORT ON
'' COMPARATIVE STUDY ON SERVICES PROVIDED
BY ICICI AND HDFC BANK''
BACHELOR OF COMMERCE
BANKING &INSURANCE
SEMESTER-V
YEAR 2015-16
SUBMITTED BY
ONA JACINTO
ROLL NO.14
PROJECT GUIDE
PROF.DHANYA PANICKER
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CERTIFICATE
N.G. Acharya & D.K. Marathe College of Arts, Science & Commerce
(Naac-Accredited)
Signature of Co-ordinator
examiner
signature of principal
signature of external
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ACKNOWDLEDGEMENT
I would first thanks to Mumbai University for introducing the Bachelor of
Banking & Insurance course. Thereby giving us a platform to conduct this
study that has helped us to gain practical knowledge about the course.
I would like to extend my thanks to our Principal Dr. D.M. Muley and Vice
Principal Mrs. Akila Maheshwari for their constant efforts to conduct this
course smoothly.
Date:
Place: Mumbai
signature of student
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DECLARATION
I Ona Jacinto the student of N.G. Acharya & D.K. Marathe college of Arts,
Science and Commerce studying in T.Y. (Bachelor of Banking and
Insurance) Semester-V. Hereby declare that I have completed this project
comparative study on services provided by ICICI Bank and HDFC
bank in the academic year 2015-16.
Date:
Place: Mumbai
student
signature of
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CHAPT
ER
NO.
SUB
TOPIC
S
CH. 1
1.1
1.2
1.3
1.4
1.5
CH. 2
2.1
2.2
2.3
2.4
2.5
CH. 3
3.1
3.2
3.3
3.4
3.5
3.6
3.7
CH. 4
4.1
4.2
4.3
4.4
4.5
4.6
4.7
CH.5
5.1
5.2
5.3
5.4
5.5
TOPIC NAME
PAGE
NO.
SYNOPSIS
Executive Summary
Objective of study
Review
Hypothesis
methodology
INTRODUCTION AND OBJECTIVES
Introduction on ICICI and HDFC bank
History
Objectives, features, functions and
goals
Organizational structure
SWOT analysis of ICICI and HDFC bank
SERVICES PROVIDED BY ICICI AND
HDFC BANK
Accounts and deposits
Loans
Cards
Investment
Insurance
DEMAT A/C
Wealth management
COMPARISION BETWEEN ICICI AND
HDFC
Difference between ICICI and HDFC
HDFC V/S ICICI: Indian banks compared
Tabular structure of ICICI and HDFC
Similarities and differences
ICICI v/s HDFC: Indian earning season
ICICI v/s HDFC: table
ICICI v/s HDFC: as investment options
ANNEXURES & QUESTIONNAIRE
Questionnaire
Findings
Recommendation
Conclusion
Bibliography
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CHAPTER 1: SYNOPSIS
1.1
EXECUTIVE SUMMARY
HDFC and ICICI are major financial and banking service organizations in India. HDFC
stands for Housing Development Finance Corporation and ICICI is Industrial Credit and
Investment Corporation of India. It was in 1990s that of India decided upon a policy of
liberalization under the leadership of Narsimha Rao. This policy allowed private banks to
become established in India although small in number. The first among these banks was
Global Trust Bank after which various others like Axis Bank, HDFC Bank, and ICICI Bank
emerged. This gave a boost to the banking sector in India.
HDFC was established in 1994 by Indias largest housing finance company-housing development
finance corporation Ltd. In Jan, 1995, it started operating as scheduled commercial bank.
HDFC Bank merged with Times Bank Ltd in2000 and this was the first private bank merger
in India. HDFC also acquired centurion Bank of Punjab in 2008
ICICI Bank was basically setup with the objective of providing middle and long term
financing to business in India. Some Indian industries, government of India and World Bank
took advantage of this initiative
1.3
REVIEW
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clear about rating lenders in line with the sovereign rating of the nations
in which they are based.
"Moody's expects to position the standalone credit assessments of most
banks globally at (or below) the rating of the sovereign where the bank is
domiciled, "Moody's said in statement, adding that the review is expected
to be concluded in three months. The standalone credit assessment of
ICICI Bank, HDFC Bank and Axis Bank is currently positioned above the
country's sovereign debt rating, Moody's said, just a couple of days after
these lenders were stripped of their 'stable' outlook by another ratings
firm Standard & Poor's (S&P).
1.4 HYPOTHESIS
1.4 METHODOLOGY
The study was conducted by the means of personal interview with
respondents and the information given by them were directly recorded on
questionnaire. For the purpose of analyzing the data it is necessary to
collect the vital information. There are two types of data, this are
Primary Data
Secondary data
PRIMARY DATA:
Primary data is fresh data. This data is collected from books, internet and direct
questionnaire. The data is collected from questionnaire. The questionnaire is filled from
customer through direct interviewing them.
SECONDARY DATA
Secondary data is collected from magazines, newspaper, etc.
E.g.; social networking sites, books, newspaper, etc.
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products and financial services to corporate and retail customers through a variety of delivery
channels and through its specialized subsidiaries and affiliates in the areas of investment
banking, life and non-life insurance, venture capital and asset management. ICICI Bank's
equity shares are listed in India on Bombay Stock Exchange and the National Stock
Exchange of India Limited and its American Depositary Receipts (ADRs) are listed on the
New York Stock Exchange.
HDFC
HDFC Bank was incorporated in Aug. 1994 and promoted by Housing
Development Finance Corporation Limited (HDFC) India's premier housing finance
company which also enjoys an impeccable track record in India as well as in international
markets. HDFC was amongst the first to receive an 'in principle' approval from the Reserve
Bank of India (RBI) to set up a bank in the private sector, as part of the RBI's liberalization of
the Indian Banking Industry.
HDFC Bank concentrates in four areas -corporate banking, treasury management, custodial
services and retail banking. It has entered the banking a consortium of over 50 corporate for
providing working capital finance, trade services, corporate finance and merchant banking. .
HDFC bank has become the first private sector bank to be authorized by the Central Board
of Direct Taxes (CBDT) as well as the RBI to accept direct taxes, commencing April012001.
The taxes will be accepted at specified branches of the bank. Also it has announced
a strategic tie-up with a Bangalore-based business solutions software developer Tally
Solutions Pvt (TSPL) for developing and offering products and services facilitating on-line
accounting and banking services to SMEs (Small and Medium Enterprises).In 2001-02 the
bank was listed on the New York Stock Exchange in the form of ADS. Each AD represents 3
equity shares. Consequent to the issue, the paid up capital of the Bank has
increasedbyRs.37.42 crores.
2.2 HISTORY
ICICI
ICICI Bank was originally promoted in 1994 by ICICI Limited, an Indian financial
institution, and was its wholly-owned subsidiary. ICICI's share holding in ICICI Bank was
reduced to 46% through a public offering of shares in India in fiscal 1998, an equity offering
in the form of ADRs listed on the NYSE in fiscal 2000, ICICI Bank's acquisition of Bank of
Madura Limited in an all-stock amalgamation in fiscal 2001, and secondary market sales by
ICICI to institutional investors in fiscal 2001 and fiscal 2002. ICICI was formed in1955at the
initiative of the World Bank, the Government of India and representatives of Indian industry.
The principal objective was to create a development financial institution for providing
medium-term and long-term project financing to Indian businesses.
In the 1990s, ICICI transformed its business from a development financial institution offering
only project finance to a diversified financial services group offering a wide variety of
products and services, both directly and through a number of subsidiaries and affiliates like
ICICI Bank. In1999, ICICI become the first Indian company and the first bank or financial
institution from non-Japan Asia to be listed on the NYSE
N.G.ACHARYA AND D.K. MARATHE COLLEGE
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HDFC
HDFC Bank was incorporated in 1994 by Housing Development Finance Corporation
Limited (HDFC), India's largest housing finance company. It was among the first companies
to receive an 'in principle' approval from the Reserve Bank of India (RBI) to set up a bank in
the private sector. The Bank started operations as a scheduled commercial bank in January
1995 under the RBI's liberalization policies. Times Bank Limited (owned by Bennett,
Coleman & Co. / Times Group) was merged with HDFC Bank Ltd., in 2000. This was the
first merger of two private banks in India. Shareholders of Times Bank received 1share of
HDFC Bank for every 5.75 shares of Times Bank. In 2008 HDFC Bank acquired Centurion
Bank of Punjab taking its total branches to more than 1,000. The amalgamated bank emerged
with a base of about Rs. 1, 22,000 crores and net advances of about Rs.89, 000 crores. The
balance sheet size of the combined entity is more than Rs. 1, 63,000 crores.
The features of ICICIThe important features of the functioning of the ICICI arc as given below:
The financial assistance as provided by the ICICI includes rupee loans, foreign
currency loans, guarantees, underwriting of shares and debentures, and direct
subscription to shares and debentures.
Originally, the ICICI was established to provide financial assistance to industrial
concerns in the private sector. But, recently, its scope has been widened by including
industrial concerns in the public, joint and cooperative sectors.
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ICICI has been providing special attention to financing riskier and non-traditional
industries, such as chemicals, petrochemicals, heavy engineering and metal products.
These four categories of industries have accounted for more than half of the total
assistance.
The ICICI has also been providing assistance to the small scale industries and the
projects in backward areas.
Along with other financial institutions, the ICICI has actively participated in
conducting surveys to examine industrial potential in various states.
HDFC
The ideal way to connect with the core of any company is to understand its background and
objectives. We at HDFC aspire to provide our customers with unique home loan solutions and
make home ownership as easy and simple as unlocking a door with a key. The strategies are
to Increase the return on equity each year by 1 percentage point in order to maximize
shareholder value, Maintain gross Non-Performing Assets (NPAs) below 1%; consistently
grow the loan book; improve operational efficiency by consistently bringing down the cost to
income ratio.
Business Objective
Primary objective is to enhance residential housing stock in the country through the provision
of housing finance in a systematic and professional manner, and to promote home ownership.
They aim to increase the flow of resources to the housing sector by integrating the housing
finance sector with the overall domestic financial markets.
GOALS
Develop close relationships with individual households.
Maintain our position as the premier housing finance institution in the country.
To grow through diversification by gaining leverage from our existing client base.
To nurture the values and ethos of Brand HDFC through all its Subsidiaries and
Associate Companies.
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Capoor, Mr. Keki Mistry, Mrs. Renu Karnad, Mr. Vineet Jain, Mr. Aditya Puri, Mr.Harish
Engineer and Mr. Paresh Sukthankar are non-independent Directors on the Board. Mr. Arvind
Pande, Mr. Ashim Samanta, Mr. Gautam Divan, Mr. C.M. Vasudev and Dr. Pandit Palande
are independent directors on the Board. Mr.Keki Mistry and Mrs. Renu Karnad represent
HDFC Limited on the Board of the Bank. Mr. Vineet Jain represents Bennett, Coleman Group
on the Board of the Bank. The Bank has not entered into any materially significant
transaction during the year, which could have a potential conflict of interest between the
Bank and its promoters, directors, management and/or their relatives, etc. other than the
transactions entered into in the normal course of business. The Senior Management have
made disclosures to the Board confirming that there are no material, financial and/or
commercial transactions between them and the Bank which could have potential conflict of
interest with the Bank at large.
OPPORTUNITIES:
1) Tie up with more corporate agents all over India.
2) Tie up with broker also
3) No. of adopting new technology
4) Strong Brand of Company Helps to boost sales in market
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THREATS:
1) Threat from existing life insurance players
2) Threat from new entrance
3) Threat to substitute products
4) Change in the policy of IRDA
5) Competition from more & more new players
6) People are dont aware of different distribution channel.
HDFC BANK
STRENGTH
1) First private life insurance company who got license by IRDA
2) Domestic image of HDFC supported by Standard Lifes international Image is strength of the
company.
3) Strong and well spread network of qualified intermediaries and salesperson.
4) Strong capital and reserve base
5) The company provides customer service of the highest order
6) Huge basket of product range which are suitable to all age and income groups
7) Large pool of technically skilled manpower with in depth knowledge and
understanding of the market
8) The company also provides innovative products to cater to different needs of
different customers
WEAKNESS:
1) Less number of branches compare to nearest competitors
2) Heavy management expenses and administrative costs.
3) Low customer confidence on the private players
4) Vertical hierarchical reporting structure with many designations and cadres leading to
power politics at all levels without any exception
5) Poor retention percentage of tied up agents
6) Every employee does not have enough knowledge about insurance products and
commission rates
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OPPORTUNITIES:
1) Insurable population: According to IRDA only10% of the population is insured which
represents around 30% of the insurable population. This suggests more than 300m
people, with the potential to buy insurance, remain uninsured.
2) There will be inflow of managerial and financial expertise from the world s leading
insurance markets. Further the burden of educating consumers will also be shared among
many players.
3) International companies will help in building world class expertise in local market by
introducing the best global practice.
THREATS:
1) Other private insurance companies also aiming for the same uninsured population.
2) Big public sector insurance companies like Life Insurance Corporation (LIC) of
India, National Insurance Company Limited, Oriental Insurance Limited, New India
Assurance Company Limited and United India Insurance Company Limited. People have
more trust in these companies.
3) Poaching of customer base by other companies.
4) Most people dont understand the need or are not willing to take Insurance policies in general.
People prefer short term investment rather than insurance.
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Debit-cum-ATM Card - With ICICI Bank Savings Account you will get a debit card
that you can use to withdraw cash from any ATM. One may also use your debit card
to directly make purchases through a Visa/MasterCard POS (Point of Sale) machine
available at most stores!
Money Multiplier Facility - Allow us to take care of your idle money by moving it
into high interest savings account earning.
Internet Banking - Banking could not have been more convenient. Just
Login with your user ID and password and make banking a hassle-free routine.
Customer Care - 24-hour Customer Care is always available to answer any query or
take your instructions. For Customer Care numbers
Mobile Banking - Transferring funds or getting to know your balance is as easy as
sending an SMS. For details on Mobile Banking, Standing Instructions - ICICI Bank
accepts and supports Standing Instructions.
Nomination Facility - You may nominate a person as beneficiary to your account
proceeds.
DD Call and Collect - Don't waste even a minute in a queue to collect a Demand Draft
or Pay Order. On the way to the branch, just call Customer Care, provide details of the
DD to be prepared and collect it ready and signed at the branch.
Wide network of branches and over 7300 ATMs to meet all your banking needs, no
matter where you are located.
Bank conveniently with facilities like Net Banking and Mobile Banking
Check your account balance, pay utility bills or stop cheque payments all via SMS.
Never overspend
Shop using your International Debit Card that reflects the actual balance in your
savings account.
Personalized cheques with your name printed on each cheque leaf for enhanced
security.
Take advantage of Bill Pay
An instant solution so you can pay all your frequent utility bill payments. Instruct for
payments over the phone or through the Internet.
Avail of facilities like Safe Deposit Lockers, Sweep-In and Super Saver facilities on
your account.
Free cash withdrawals at any other Bank's ATMs
Free Payable-at-Par cheque book, without any usage charges.
Free Insta Alerts for all account holders for lifetime of the account.
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2) SALARY ACCOUNT
ICICI BANKICICI Bank Salary Account is a benefit-rich payroll account for Employers and Employees.
As an organization, you can opt for our Salary Accounts to enable easy disbursements of
salaries and enjoy numerous other benefits too.
With ICICI Bank Salary Accounts your employees will enjoy the convenience of ---:
Having the largest network of ATMs at their command.
Free 24 hour Phone Banking.
Free Internet Banking.
All one would require to do is to send ICICI Bank an advice (in form of a cheque/debit
instruction, etc) for the total salary amount along with the salary details of the designated
employees in a soft and hard copy format and we will credit the respective employees'
accounts as per your statement of advice. Besides all of the above, employees will
automatically become ICICI Bank account holders with special benefits and privileges of 8-8
banking, Investment advisory and much more. ICICI Bank also has a special offering:
Defence Banking Services designed exclusively for the armed forces.
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(3) DREAM DEPOSITS IN ICICI BANKICICI dream for individual, for families, friends and relatives and for society at large too.
Some of dreams are need based, while some inspirational. The dreams that are close to us;
they mean everything... They all want to nurture them and if possible secure them so that we
can accomplish them under all odds. So be it
Our childs education, daughters marriage, owning a home, driving our car or
Planning our retirement, it is imperative that we secure them at all costs. To secure them, you
need to plan your finances prudently, based on your needs and aspirations at different points
in time. A plan that gives you the flexibility in terms of choices that suit your needs and an
assurance of a return that is safe and secure.
CURRENT ACCOUNT IN HDFC BANK
Get convenient inter-city banking and free cheque payments anywhere.
Free Collections of funds through RTGS and NEFT.
Free Payments through NEFT. Nominal charges for RTGS payments
Transfer funds across cities between HDFC Bank accounts at a nominal charge of
Rs.15 per transactions
Issue free Demand Drafts (DD) / Pay Order for values above Rs.100, 000.For
Demand Drafts up to Rs.50,000 a charge of Rs.40, Demand Drafts above Rs.50,000
and below Rs.100,000 a charge of Rs.25 will be levied.
Get a payable-at-par cheque book at a nominal price.
Register for Insta Alerts and receive updates on your account on processing of your
transaction.
Enjoy Doorstep Banking for your convenience and security. Cash and cheque pickups and cash deliveries can be arranged from your doorstep, through a reputed
agency.
Get 24-hour Phone Banking, Net Banking and Mobile Banking to check your account
balance and transaction details, find out the status of your cheques or stop cheque
payments.
(4) FIXED DEPOSIT IN ICICI BANK
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Access to safe-deposit lockers at all branches, no matter where your account is held.
Lockers are rented for one year, and rent is payable in advance.
Lockers can be hired by individuals, limited companies, associations and trusts. To use a
locker, one should hold a Savings or Current account with HDFC Bank
3.2 LOANS
(1) HOME LOAN IN ICICI BANKBuilding your own home is special. As one of the leading home loan providers, ICICI Bank
Home Loans is here to help you lay the foundation for your dream home. With the experience
of sharing the dream of millions of the customers, they offer most convenient home loan
plans to suit your needs.
ADVANTAGES
Simple documentation
Over 900 Bank Branches pan India for servicing of your loans
HOME LOAN IN HDFC BANKHDFC Bank brings HDFC home loans to doorstep. Over 3 decades of exclusive experience, a
dedicated team of experts and a complete package to meet all housing finance needs, HDFC
Home Loans, help you realize your dream.
The HDFC Advantage
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Most experienced and empowered personnel to ensure smooth & easy processing.
Car Loans from ICICI Bank are extremely convenient, flexible and quick. With more than
604 channel partners in over 1000 locations, we reach out to millions of customers and help
them realise their dream of possessing a car.
The minimum loan amount for taking a new car loan is Rs. 1,00,000. The maximum loan
amount will depend upon the price of the car, model variant, profile of the customer, etc.
Car Loans
Repayment tenure ranges from 1 year to 5 years for new car loans. You may change the tenure of
the loan before the loan is disbursed. The interest rate & EMI would change accordingly. The
repayment due dates for the loan are 1st and 15thof every month and would depend on the date of
disbursement. Payment due dates cannot be changed. One can make the Payments through postdated cheques (PDCs). Repayment option through Direct Debit Mandates is also available for all
ICICI Bank account holders. Option of repaying through ECS is also available in select cities.
Payments through cash or credit cards are not accepted. one may change the PDC's in case your
Bank Account is changed . However, we would require verification of signatures by new banker.
A nominal fee of Rs.500/- (Swap Charges) would be charged for exchange of cheques. A full prepayment of the loan is accepted. Part pre-payment is not allowed.
CAR LOAN IN HDFC BANKThe vehicle age at the end of Car N Cash Loans tenure should not exceed:
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FEATURES
No security/guarantor required
Faster processing.
Minimum documentation
Criteria*
Salaried
Age
23 yrs. - 58 yrs.
Net Salary
Eligibility
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2 Year
1 Year
VECHILE LOAN-
Reaches you through more than 180 locations across the country
Funding for trucks, buses, tippers, light commercial vehicles and small commercial vehicles.
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Products including funding for new vehicles, finance on used vehicles and top up on existing
loans.
FEATURES
Get flexible repayment options, ranging from 12 to 48 months available even at the
point of purchase.
Repay through post-dated cheques with easy EMIs.
Calculate your EMI.
Get hassle free loans
No need for a guarantor surety. A guarantor becomes a co-endorser and assumes
3) LOAN AGAINST SECURITY IN ICICI BANKYou dont have to sell your securities. All you have to do is pledge your securities in favour
of ICICI Bank. They will then grant you an overdraft facility up to a value determined on the
basis of the securities pledged by you. A current account will be opened and you can
withdraw money as and when you require. Interest will be charged only on the amount
withdrawn and for the time span utilized.
This facility is available against the following securities
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Demat Shares
Mutual Funds Units
Fixed Maturity Plans (FMP)
Exchange Traded Funds (ETF)
Insurance Policies
Savings Bonds
NSC/KVP (Demat form)
offered too!
You will have to pay interest only when you actually use the loan.
The securities that you may decide to pledge must be one of the following:
Equity Shares.
Mutual Funds (Equity, Debt, FMPs) up to 50% of NAV (Net Asset Value).
Gold ETF
Gold Deposit Certificates (GDC)
RBI Bonds - 8% Savings Bonds 2003 (Taxable)
Life Insurance Policies issued by LIC and select Private Insurance Companies.
National Savings Certificates (NSC)
KisanVikasPatra (KVP)
NABARD's Bhavishya Nirman Bonds
Non Convertible Debentures
3.3 CARDS
1
DEBIT CARD
A bank debit card is issued by the bank in the process of opening up of an account. It can be
also called an electronic check as funds withdrawn are drawn directly from the account. The
use of debit card has become popular all over the world and has taken form of voluminous
transactions. Debit cards are also used for withdrawing money from the ATM. These days the
banks have tied up with banks functioning all across and usually all debit cards can be used at
all ATMs barring the debit cards issued by nationalized banks.
N.G.ACHARYA AND D.K. MARATHE COLLEGE
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ICICI bank debit card is used by the customer for the purpose of withdrawal of money.
The customer can check for the balance in the account.
The customer can also use it for the purpose of withdrawing a mini statement.
The debit card is very convenient to use these days at merchant establishments for the
purpose of dining, shopping and also for the purpose of paying petrol bills or at
multiplexes.
Online shopping is another facility available with the debit cards. Airline tickets, movie
tickets, and bill payments are at the customer convenience as it can be done from home or
from office through the debit card. To ensure that all payments are safe the customer has
to enter the internet banking id and password for the completion of the transaction.
There is a very high acceptance of the ICICI debit card due to very high customer base.
The ICICI debit card is accepted at 3.5 lakh merchant establishments and 3000 ATMs all
over India.
b.
c.
d.
e.
f.
g.
In case of loss of card the ICICI bank provides protection from any purchases made on lost
card after the intimation has been given to the bank. The bank provides a 24 hour helpline
number to help customers in case of need.
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establishments.
Easy shop gold debit card
the daily with draw able balance at any ATM is Rs. 50, 000 and purchase limit is of Rs.
50, 000.
There is a cash back facility available on the card which is valid all through the year.
Easy shop pro gold debit card
the daily with draw able cash balance is Rs. 50, 000 from ATMs.
2. CREDIT CARDS
ICICI CREDIT CARD-
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ICICI credit cards are rated as a top most credit card providing company among all over
India. The ICICI bank offers a plethora of credit cards complying with the varied
requirements and needs of the diverse segment of audiences in India. The bank at present
encompasses largest international balance-sheet among other Indian banks with widespread
horizons in the foreign market. The bank, at present holds fully owned branches,
representative offices and subsidiaries in almost 18 countries.
The Bank provides more than 50 ICICI credit card option all over India, which include:
Platinum Card: ICICI platinum card offers various top most facilities to its cardholders,
which comprise high cash or credit limit and up to Rs. 1 crore insurance for air accidents,
to name a few.
Titanium Credit Card: This ICICI bank credit card offers international lifestyle, around
25 percent discount in the major citys best restaurants and entrance to the Oberoi lounges
Visa Signature Credit Card-A card for the rarest of the rare A card with unique and
exclusive privileges that complement your refinement and style. Come experience the
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Gold Credit Card-A card to match your premium lifestyle with features like special
offers on air and train ticketing and rewards redemption against air miles.
Woman's Gold Card-the benefits of the best premium card made specifically for
specifically.
Purchase Card-The HDFC Bank Purchase Card is a credit card solution given to
corporate by HDFC Bank to facilitate quick payments for business expenses for corporate
and their employees. It helps the corporate manage business expenses and makes
purchase transactions smoother by eliminating the hassles of cash and cheque payments.
2
PREPAID CARDS-
Prepaid card is a common terminology used between banks and mobile service providers. A
web definition of prepaid card is a card that will work exactly like a credit card, except that
money must be deposited in it first for it to have any credit in the account.
ICICI Bank:
ICICI Bank is offering a complete range of prepaid cards providing payment solutions at
fingertips of the customer. ICICI Bank prepaid cards are a safe &convenient way for
associate payments, disbursements, gifting & small ticket transactions. Prepaid cards are
available on a VISA platform thus providing accessibility to over one lakh merchant
establishments & cash withdrawal from all VISA ATMs in India.
HDFC Bank
HDFC Bank is offering different prepaid cards for different uses.
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Forex plus card For secure and hassle free travelling experience.
Gift plus card For the freedom to buy the gift of their choice.
Food plus Card- For cumbersome meal vouchers.
Money plus Card For cash disbursements and administrative hassles.
3.4 INVESTMENTS
1
MUTUAL FUNDS-
ICICI
ICICI bank provides ICICI mutual funds. The complete name of the mutual fund is ICICI
Prudential mutual fund. There are various kinds of schemes available with the ICICI mutual
funds and there are certain advantages as well.
Advantages:
The ICICI mutual funds are managed by professional fund managers who monitor the
market very closely.
The mutual funds of the bank have a diverse portfolio of the stocks and equities which
results in the minimization of the risk.
The ICICI mutual funds provide consistent investment due to features like dematerialized
account statements, availability of NAV, easy subscription and redemption processes,
performance details through journals etc.
Provides huge liquidity with open-ended funds. Funds can be redeemed on demand and is
helpful during conditions of falling market.
The ICICI mutual funds also provide various tax advantages. It provides tax free dividends
and capital investments over a period of one year are also treated a tax free.
As there is a huge pool of money, large volumes of securities, stocks and bonds as well as
equities are bought at a time leading to cost reduction.
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Affordability The HDFC mutual funds are available in smaller units which make it
more affordable.
Flexibility The HDFC mutual fund offers systematic withdrawal plans, dividend
ICICI- IPO
Invest in IPOs Online
One can invest in IPOs online through www.icicidirect.com with same convenience of
investing in equities - hassle-free and with zero paper work. Also, get in-depth analyses of
new IPOs issues (Initial Public Offerings) which are about to hit the market. IPO calendar,
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recent IPO listings, prospectus/offer documents and live prices will help you keep on top of
the IPO markets.
The amount remains blocked in your bank account for the IPO application.
Earn interest on the earmarked funds.
The amount is debited only when the shares are allotted to you.
No need to wait for your refund cheques/ ECS credits.
This facility is absolutely FREE.
To keep up with Indias growth story, a large number of companies look to tap the primary
markets to raise capital through Initial Public Offerings (IPO's). As most IPO's
are oversubscribed, the shares allotted to you are far less than what you apply for. In the
process, not only you run out of cheque leaves but the balance in your bank account also
takes a dip. However, the IPO Application through ASBA is an investor-friendly way to apply
for any IPO. The ASBA (Application Supported by Blocked Amount) is an interface which
ensures that your funds leave your bank account only when you are allotted shares in public
issues. Within this period, you will continue to earn interest on your savings account.
3
PURE GOLD-
ICICI --Reliability-24 Carat ICICI Bank Pure Gold is imported from Switzerland. This Gold
carries a 99.99% Assay Certification, signifying highest level of purity, as per international
standards.
Convenience-ICICI Bank Pure Gold is competitively priced based on daily prices in the
international bullion market. Currently, gold is available in 0.5g, 1g, 2.5g, 5g, 8g, 20g and
50g categories, subsequently other denominations will also be introduced. ICICI Bank Pure
Gold is available through select branches of ICICI Bank and internet banking. It is not
available through ICICI Bank ATM's
Some interesting aspects of ICICI Bank Pure Gold offer:
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It is available in tamper proof packaging that can be customized as per your requirement.
It is accompanied by 'ASSAY Certification' indicating the highest level of purity as per
international standards.
It is available throughout the year.
ICICI Bank Pure Gold can be purchased using the following modes of payment:
Cash, Credit card, Debit instruction to your account, ICICI Bank cheque, Non-ICICI Bank
cheque, ICICI Bank Net Banking
(1) BONDS
(i)
ICICI BANK BONDSBonds of ICICI Bank have been rated "AAA" by CARE and "LAAA" by ICRA indicating the
highest degree of safety for your money.
All Investment in ICICI Bank Tax Saving Bonds issued up to March 2005 is eligible
(ii)
GOVERNMENT OF INDIA BONDSICICI Bank Tax Saving Bonds Investment.
Low Risk Bonds.
Reasonable investment tenure.
Nomination facility available.
Cannot be traded in secondary market.
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(2) FOREX SERVICES IN ICICIICICI Bank's Foreign Exchange Services will help you organise your foreign exchange in the
most hassle free manner with best foreign exchange rates. Whether its Foreign Currency,
Travellers Cheques or Travel Card, ICICI Bank Foreign Exchange Services is a one-stop
solution to your foreign exchange requirement. Foreign Exchange Services offers a variety of
foreign exchange products like: ICICI Bank Travel, Card Travellers Cheques (American
Express), Foreign Currencies.
Senior Citizens Savings Scheme (SCSS) is a Government of India Product. 9% interest offered to
depositors. Since the product is offered by Govt of India, this product is one of the most Safest
Investment Option. Premature closure of account is possible after one year from the date of
opening the account.(Charges applicable).
N.G.ACHARYA AND D.K. MARATHE COLLEGE
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RECL
NHAI
Coupon/Interest rate/Yield
6%
6%
Rating
AAA
AAA
4.13%
4.13%
Tax Status
Taxable
Taxable
Tax Benefit
SEC 54 EC
SEC 54 EC
Minimum (Rs.)
10,000
10,000
Maximum (Rs.)
50 Lakhs in a Financial
50 Lakhs in a Financial
Slab)
NHAI
Tenor
3 Years
3 Years
Interest Date
30th June
N.A.
Put/Call/Premature
Encashment
time of Maturity
time of Maturity
Mode Of Interest
Annual
Annual
Other Features
Resident Indians
NRIs
Association of Persons (AOPs)
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of funds and shares, thereby giving a client ability to take prompt action
Multiple trading platforms: Transact with utmost convenience using a choice of
platforms - Internet, Mobile, LITS (Low bandwidth site), Branches or Call N trade in
regional languages.
Powerful Tools: Based on Web 2.0 and Ajax based technology, the portal offers the
ability to Personalise, Manage, Customise and Share. Ingenious tools like Advanced
Portfolio Tracker, Watch lists, Stock Alerts, Calculators, Stock Screeners, Interactive
charting, Technical Analysis etc and much more are a popular draw with our discerning
clients.
Trusted Research: Insightful research assistance & technical views facilitates ones
ability to take an informed trading decision. Independent Retail Research team provides
3.5 INSURANCE
1
LIFE INSURANCE-
ICICI --ICICI Life Insurance or ICICI Prudential life insurance is a joint venture of ICICI
bank and the prudential plc which is involved in the life insurance business in India. After
LIC this life insurance secures the second position among the largest insurances in India. It is
one of the largest private insurance companies. ICICI bank is a premier financial powerhouse
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whereas; prudential plc is one of the leading international financial service groups with its
headquarters being located at United Kingdom.
The total asset that was held over by the company during 30th April 2008 is about Rs. 30000
crore. ICICI Life Insurance was the only private life insurance company that has received the
National Insurer Financial Strength rate of AAA according to Fitch ratings. This evidently
proves that ICICI Life insurance has the ability to meet its target towards the customers at the
time of Maturity or Claims. This has ranged itself with numerous products in order to meet
the various requirements of an Indian Customer during his/her life stage. Thus depending on
the present life stage and the requirements regarding the insurance, plans under ICICI life
insurance can be divided in to the following four types. They are
HDFC STANDARD LIFE INSURANCEHDFC Standard Life Insurance Company is one among the leading private insurance
companies in India. Wide range of individual as well as group insurance schemes is offered
by this insurance company. This company is a joint venture of Housing Development
Finance Corporation (HDFC) limited and the Group Company of the standard life in
United Kingdom. HDFC is one of the top housing finance institutions in India. The
percentage of equity held by HDFC stood up to 72.38% as on 31st December 2007.
Since HDFC Standard Life Insurance is a joint venture company, it has a very good financial
expertise that is required for the management of the long term investments of the policy
holder in a safe and efficient manner. There are various solutions for both individual as well
as group that can be customized easily according to the requirements. A complete flexibility
along with the low charging structure is offered under group solutions of this life insurance
company.
The track record of HDFC Standard Life Insurance is as follows. The gross premium
income according to 31st march 2008 was about Rs.4859 crores and the premium income of
new business was about Rs.2685 crores. Over 9, 59,000 lives were covered under the various
insurance plans of this insurance company by the end of 31st march 2008.
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The various plans under the Protection plans of HDFC Standard Life Insurance:
i) HDFC Term Assurance plan,
ii) HDFC Loan cover term assurance plan and
iii) HDFC home loan protection plan.
These helps are actually launched to ensure of the financial independence of the family in
case of any unfortunate death or critical illness.
HEALTH INSURANCE-
HEALTH INSURANCE IN ICICIThe ICICI Lombard Group Health Insurance is an insurance cover to a group with some
common qualities. The group may be of the employees or the companies, members of any
association or club or any co operative society. There are certain employers which provide the
medical insurance to their staffs.
The ICICI Lombard Group Health Insurance has certain beneficiary features such as:
The premiums paid under groups insurance are less than a standard single personal
insurance policy.
The discounts offered on this type of group insurance depend on the size of the group.
The group insurance is a fast and effective means to extend cover against risks to a large
mass of population.
These types of groups insurance are tools to cross sell the different products to different
members of the group.
The products of such insurance can be customized according to the size of the group.
The group insurances are flexible and render more benefits.
Certain additional benefits are also available on loading of extra premium charges.
HDFC HEALTH INSURANCE
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HDFC ERGO, one of the leading general insurance companies in the private sector has come
up with Health Suraksha Policy. This policy has been designed to offer optimum insurance
coverage for medical treatment. This policy covers all the pre and post hospitalization costs at
a premium that is very affordable.
The main features of the policy are as follows:
a. This policy offers superb health coverage at an affordable fee.
b. Individual and group health insurance policies are also available.
c. This is one such policy that also offers bonus to the insured for every claim made in a
single year.
d. This policy even offers coverage regarding the cost that is incurred during health checkup.
e. The policy holders are eligible to avail cashless claim service in the country in more then
4200 medical centres. This shows that the company has made a strong network of some
renowned hospitals so as to help the insured to get adequate health care.
f. The holders of HDFC ERGO Health Suraksha policy are eligible to income tax rebate
under section 80D of the Indian Income Tax Act.
g. All the claim procedures are easy and the documentation job is also very less in this
policy.
(3)TRAVEL INSURANCEICICI
The ICICI Lombard Individual Overseas Travel Insurance is a comprehensive travel
insurance policy which covers the unexpected medical and non medical expenses when the
insurance holder is travelling abroad. It also covers the benefits like loss or delay of baggage
or cashless hospitalization all over the world.
The key benefits of ICICI Lombard Individual Overseas Travel Insurance are:
N.G.ACHARYA AND D.K. MARATHE COLLEGE
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HDFC TRAVEL INSURANCEThe HDFC ERGO Travel Insurance renders the customer and his or her family with medical,
financial and other assistance during any emergency or outward circumstances while going
for an international trip. The ravel insurance is applicable for all like, business traveller;
leisure traveller etc. with this insurance the traveller is safe as it not only takes care of the
traveller but also of the baggage, passport, medical emergency etc.
The main features of HDFC Travel Insurance are:
N.G.ACHARYA AND D.K. MARATHE COLLEGE
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The policy is available for all ages starting from 3 months age to 70 years age.
The entry ages for the policy are - Single Trip: 6 months to 70 years, Annual Multi Trip:
18 years to 70 years , Family Floater: 3 months to 60 years and Single Trip Asia
one.
To get this policy the applicant will not have to go through any medical examination.
The travel assistance even on international travels is assured for 24*7.
Low cost optimum coverage charges are available in this policy.
In this policy the option of online purchase is also available.
(4) HOME INSURANCE--ICICI HOME INSURANCEA home is a place, which provides you the warmth and peace that one looks forward to at the
end of a hard day's work. However, our home can also be threatened with burglary, damages
caused by natural and man-made disasters. To secure your home of any threat, it offers you
Home Insurance Policy, which will provide security to the structure and/or contents of your
home against unforeseen calamities.
SOME KEY BENEFITS ARE AS FOLLOWS
Comprehensive cover available, which covers both structure and / or contents of your
home
Coverage up to 5 years for contents and 10 years for structure
Cover against Fire and allied perils, Burglary & Theft and Optional cover for
Complete Protection: Avail of protection for both your home and its contents
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Optional cover: Along with extensive coverage, a low cost optional cover for
your home
Minimum Documentations: Minimum & uncomplicated documentation required for
this policy.
(5)MOTOR INSURANCE(i) ICICI CAR INSURANCEA comprehensive Car Insurance policy for your car that keeps it secure against damage
caused by natural and man-made calamities, including acts of terrorism. Avail of Own
Damage, Personal Accident and Liability cover all in one policy.
Car Insurance in India is governed by the India Motor Tariff, so the coverage for your vehicle
would be the same no matter which company you would buy it from. Moreover, Car
Insurance is mandatory and needs to be renewed every year. So choose the best car insurance
company in India.
KEY BENEFITS
Access to over 2700+ network garages for cashless claims servicing across India.
Avail NCB on renewals if no claim is made during the previous policy period.
Towing charges up to Rs.1, 500 in case of accidental damage (as per the policy terms
and conditions).
Transfer all No Claim Bonus (NCB) benefits when shifting your motor insurance
policy to ICICI Lombard GIC Ltd.*
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2.5% discount for ARAI approved anti theft device in your vehicle.
Avail add-on covers for items such as fog lights, music system and seat covers.
(ii) ICICI TWO WHEELER INSURANCEA comprehensive Two Wheeler Insurance policy for your two-wheeler that keeps it secure
against damage caused by natural and man-made calamities, including acts of terrorism. Avail
of Own Damage, Personal Accident and Liability cover all in one policy.
KEY BENEFITS
Access to over 2700+ network garages for cashless claims servicing across India.
Avail NCB on renewals if no claim is made during the previous policy period.
Transfer all No Claim Bonus (NCB) benefits when shifting your motor insurance
policy to ICICI Lombard.*
2.5% discount for ARAI approved anti theft device in your vehicle.
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Protecting and maintaining commercial vehicles is critical to ensure that daily operations
within your business run smoothly. The insurance policy provides coverage for any accidental
losses or legal liabilities involving your commercial vehicles. Here are some of the features
of the policy:
Large network: Cashless Claim Service over 1600+ authorized network of garages across
India.
Emergency assistance: This policy also provides services such as towing, ambulance,
claims assistance should your commercial vehicle undergo any severe accident.
Types of vehicles covered: HDFC ERGO provides covers to various classes of
commercial vehicles such as goods carrying vehicles - both private and public carriers,
trailers, and passenger carrying vehicles, miscellaneous & special types of vehicles.
Customer support: Avail of comprehensive customer support through the HDFC ERGOs
24x7 toll free helpline number, along with a simple claims procedure.
ii
Secure your prized vehicles with the HDFC ERGO Private Car Insurance Package Policy.
You can avail a host of discounts and cashless claims. Here are some of the features of the
policy:
Cashless Claim Service: Cashless Claim Service over 1600+ authorized network of
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Online convenience: Take maximum advantage of buying and renewing the policy
online.
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Benefits
The HDFC Demat has the following benefits,
An ICICI Bank Wealth Management service has helped a large number of customers to
manage their funds more efficiently. If you need some wealth management help then the
professionals of this reputed bank can work with you to develop the best available wealth
management portfolio. The bank further offers a wide array of wealth management products
and solutions that enables the customers to fulfil their financial requirements. These products
and services are aimed to provide immediate results. Being a unique customer of ICICI Bank
wealth management, one can enjoy a special banking experience and feel a sense of
privilege.
ICICI Bank wealth management solutions include fast access to ATMs, Money Multiplier
services, investment planning, portfolio construction and a range of other privileges. The
investment process of the bank begins with understanding of the customers. The wealth
management professionals of the bank make a thorough study of the financial background of
the customers, risk tolerance, existing investment pattern and investment objectives to make
the best approach. Moreover, they make an extensive risk profiling exercise that helps them
to evaluate the risk appetite and get a better understanding of their investment objectives.
HDFC
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The wealth management programme will cater to individual needs taking into account
various factors such as customer's age, financial goals and risk profile. The investment
options offered include equity, mutual funds and debt instruments such as RBI Relief Bonds
and government securities. Said Aditya Puri, managing director, HDFC Bank: "The extension
of this programme to a wider base of customers fits in perfectly with our objective of
providing value by making exclusive services more accessible."
The basic product under the new offering for customers includes a net-based product which
will track a portfolio for any amount for an annual fee of Rs 10,000. The bank has also
launched an SMS-based product, which would not track any portfolio, but offer customers
daily market news related to both equity and debt. They were also entitled to preferential
treatment, with regard to the bank's various products. This was in the form of better rates for
products such as loan against shares or mutual funds. They were also entitled to better deals
on products of HDFC group companies such as housing loans from HDFC or equity broking
services from HDFC Securities.
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CHAPTER 4: COMPARASION
4.1 DIFFERENCE BETWEEN HDFC AND ICICI
a
b
HDFC designs its products for a niche market while ICICI markets to all customers.
HDFC has enjoyed the highest growth rate of banks in India at 30% pa whereas ICICIs
c
d
e
f
g
accessible to clients.
Both banks differ in their selected ways of raising equity.
ICICI has an internet banking platform that is by far superior to that of HDFC.
HDFCs NPA is 0.2% while ICICI has NPAs at 2.7% for advances.
ICICI Bank
ICICI is the largest private sector bank and 2nd largest bank overall in India. It was formerly
known as Industrial Credit and Investment Corporation of India. The bank has its presence all
over India and even abroad (Present in 18 countries) with more than 2000 branches and over
N.G.ACHARYA AND D.K. MARATHE COLLEGE
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5000 ATMs. It provides a host of banking services to both corporate and retail customers
apart from being fairly successful in life insurance (ICICI Prudential), venture capital (ICICI
Direct) and asset management. It is the largest home loan provider in the country. ICICI ranks
number one in providing credit cards in India. ICICI has a strong presence overseas and has
offices in 19 countries. ICICI has been notorious in employing goons for recovering its loans
from defaulters and has been pulled by different courts and consumer forums in this regard.
As far as differences between the two banks are concerned, both are equally popular
employing cutting edge technologies though ICICI seems to be ahead in aggressive branding
having Amitabh Bachchan as its brand ambassador.
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ATTRIBUTES
ICICI BANK
HDFC BANK
Business Loans, Loan Against
CARDS
ACCOUNT TYPES
BANK TYPES
Currency Card
Currency Card
Private
Private
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PERSONAL
LOANS
BUSINESS
Monday to Friday-9:00am-4:00pm,
Monday to Friday-9:30am-
HOURS
Saturday-9:00am-1:00pm
4:00pm, Saturday-9:30am12:30pm
INVESTMENT
PRODUCTS
Stock Invest
Service
SERVICES
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ICICI Bank
1) ICICI is Industrial credit and Investment Corporation of India.
2) ICICI bank was setup with an objective of providing middle and long term financing
to businesses in India.
3) ICICI bank is the third largest bank in India.
4) The bank has a network of 2,016 branches (31 March 2010) and more than five
thousand ATM machines in India.
HDFC Bank
1) HDFC stands for Housing development finance Corporation.
2) HDFC Bank was established in 1994 by Indias largest housing finance companyHDFC Ltd.
3) In January 1995 it started operating as a scheduled commercial Bank.
4) Revenue of 20,266.99 crore and profit of 3032.92 crore (2010).
5) HDFC Bank has 1,725 branches and more than four thousand ATM machines
installed, in over seven hundred cities in India.
4.5 ICICI BANK vs. HDFC BANK (Bank results season) India Earnings
Season 2012
With HDFC Bank reporting renewed confidence in growth and a global mantra of 30%
growth successfully met in a quarter of low expectations when ICICI Bank and SBI report
tomorrow and the weekend respectively we would also have the acceleration from a lowered
provision, ICICI Bank expected to continue reporting a credit growth of 18-20% and a 50%
jump in Net profit to $375 million for the quarter too.
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HDFC has a niche market while ICICI is all over the place.
HDFC has an unmatched growth record at 30% while ICICI has had swings on this front.
On a price to add book basis ICICI trades at 2 times while HDFC trades at 4.5 times.
ICICI has a lower PE ratio than HDFC. PE ratio of HDFC is at 19 that of ICICI stand at
11%.
Reach of ICICI bank and ATMs is much more than HDFC.
There is a huge difference in raising of equity in the two banks.
ICICI Net banking is far superior than that of HDFC.
HDFC has low NPAs at 0.2% of advances while ICICI has NPAs at 2.7%
of advances.
PERFORMANCE
N.G.ACHARYA AND D.K. MARATHE COLLEGE
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HDFC Bank reported over 30 per cent y-o-y growth in net profit in the June '08 quarter. The
stability in earnings growth of HDFC Bank is much higher than that of ICICI Bank. The gap
in the profit growth between the two banks was not high till the March '08 quarter. But ICICI
started showing signs of a slowdown in its retail loan book in the March '08 quarter itself.
This was evident as HDFC Bank posted a growth of 39 per cent in its retail advances in
FY08, while ICICI managed to grow its retail advances by only 15 per cent (before
securitization). This shows that only better expense management helped ICICI to post high
profit growth in the quarter ended March '08.
Q1.
i ICICI
ii HDFC
iii others
Q2.
i ICICI
ii HDFC
iii others
Q3.
Which
ICICI
43%
33%
24%
43%
40%
17%
43%
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Q. 6
ii HDFC
iii others
i Industrial Credit And
Investment Company Of India
ii Industrial Credit And
Investment Corporation Of
India
iii Investment Credit And
Industrial Corporation Of India
i Housing development finance
company ltd
ii Housing developing financial
corporation ltd
iii Housing development finance
corporation ltd
i ICICI
ii HDFC
iii Others
Q.7.
i
ii
Q8.
i
ii
iii
iv
v
Oneself
Broker
Market Research
Friends/Relatives
An other
40%
20%
20%
17%
3%
Q10
i
ii
iii
iv
v
Financial Position
Current Market Position
Goodwill
Future Prospects
Any others
17%
37%
33%
10%
3%
Q11
.
i ICICI bank
ii HDFC Bank
iii Others
63%
30%
7%
i Yes
ii No
67%
33%
Q4.
Q5.
Q12
.
40%
17%
4%
90%
6%
20%
50%
30%
50%
43%
7%
Yes
No
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Q14
..
53%
13%
17%
17%
10%
24%
66%
Q15
.
i Yes
ii No
70%
30%
Q16
.
i
ii
iii
iv
v
Q17
.
i Debit card
ii Credit card
20%
33%
23%
13%
11%
47%
53%
i Yes
ii No
53%
47%
i Yes
ii No
60%
40%
Q18
.
Q19
.
Home loan
Car loan
Personal loan
Commercial vehicle loan
Loan against securities
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Q20
.
Q21
.
Q
22
Q23
.
Q24
.
Q25
.
i ICICI bonds
ii HDFC bonds
60%
40%
60%
40%
i Yes
ii No
45%
55%
i ICICI
ii HDFC
iii Others
50%
27%
23%
17%
i Yes
ii No
73%
27%
53%
17%
13%
5.2FINDINGS
1
It was found from the study that bank believes in quality service rather
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11 ICICI and HDFC credit deposit ratio is on the side though ICICI banks show a little
decreasing trend to the extent of 2.24 % over mar2007 _ mar 2008.
12 Both the bank investment deposit ratio is on the declining trend
13 Both the banks has shown better utilization of cash portfolio
14 ICICI bank Interest expenses to interest earned remains the same Over 2
Years where as HDFC shows reduction.
15 Other Income ratio remains fluctuation in both the banks.
16 Operating expenses to total income shows a decreasing trend in ICICI bank whereas it
was on the rising side in HDFC
17 Interest income to total funds shows rising mode in ICICI whereas In SBI
more or less it remains at the level; the ratio of interest expenses to total
funds shows an increase in Value in ICICI Bank whereas in HDFC interest
expenses shows a Rising mode.
18 The ratio of Non Interest income remains the same for ICICI for The past 2 Years whereas
in HDFC at shows a decline.
19 The stock witnesses some selling pressure in the coming days in ICICI Bank.
20 The continuation pattern negates immediate bearish momentum on
t h e s t o c k a n d i t s advisable to buy at declines. Short term investor can initiate a buy
above 500 with a target of 560 570
5.3 RECOMMENDATION
ICICI Bank and HDFC bank has to improve its brand image, i.e.it has to position itself in
and efficient training methods, which might be a little bit customized if needed.
It should more emphasize in advertising, as it is the most powerful tool to position and
5.4CONCLUSION
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Banking is also now being regarded as a versatile financial planning tool. Research indicates
that Indians have four basic financial needs during their life asset accumulation (such as
buying a house or
car), protecting their family, securing their childrens education, and provision for their
retirement. India being a country having a huge population of around one billion people with
only 32% of the banking population in India possessing banking the country has a vast
potential, which has been left untapped till now. Banking Company Banking advisors are the
lifeline and a very huge asset so each company try to recruit and select a potential force of
Banking advisors because this is the advisors who generate maximum business for the Bank.
Banking advisors provide a very strong support to the Bank and do all possible efforts to
generate huge amount of profit to the company and for him.
5.5 BIBLOGRAPHY
www.google.com
www.scribd.com
www.hdfc.com
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www.icici.com
www.comparasionbetween.com
www.comparecards.com
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