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cyclical recovery in global auto sales began in the spring of 2009 and
will gain momentum in the New Year. The emerging markets of
China, India and Brazil will lead the way, but mature markets will also
post gains in 2010, led by a double-digit advance in the key U.S. market.
Global car sales will continue to be buoyed by the ongoing massive and
synchronized monetary and fiscal stimulus, which has generated a global
economic recovery, including improving auto lending across the globe. In
fact, we estimate that auto loans across major markets bottomed in the first
quarter of 2009 and have improved consistently alongside a thawing in global
credit markets and falling interest rates. For example, auto loan rates in the
United States are currently at 4% less than half the level prevailing in late
2008. Improving access to credit and a return to 3% growth in the global
economy will enable 2010 car sales to recapture half of the ground lost
over the past two years, setting the stage for record volumes in 2011.
20
millions of units
18
United States
16
16
14
14
Western Europe
12
12
10
10
forecast
8
6
BRIC*
6
4
2
00 01 02 03 04 05 06 07 08 09 10
* Brazil, Russia, India and China.
China became the worlds largest auto market in 2009, surpassing purchases in the United States. Car sales in China
surged by more than 40% to 7.3 million units in 2009, driven by government incentives including a reduction in the sales tax
to 5% from 10% for small fuel-efficient vehicles with engines less than 1.6 litres. (If trucks and buses are included, purchases
in China exceeded 13 million vehicles compared with about 10.5 million in the United States.) In early December, China
announced that the sales tax for fuel-efficient models would increase to 7.5% through the end of 2010, but that incentives to
scrap older vehicles will jump to Rmb18,000 (US$2,600) from the current Rmb5,000. These measures will help lift car sales
in China by 20% to nearly 9 million units in 2010, enabling it to widen its lead over the U.S.
Purchases in China will also continue to be buoyed by rising household disposable income and a low penetration
rate. China has less than 40 vehicles per 1,000 people compared with a G7 average of more than 600 vehicles. Per
capita incomes have been advancing by 9% per annum over the past decade, and are now at US$3,600 a level that
typically leads to an extended period of rapid growth in car sales. For example, purchases in South Korea expanded by
27% per annum from 1980 through the mid-1990s roughly 4 times the pace of per capita income growth until
incomes reached US$10,000 per person.
With the exception of Russia, where car sales remained in hibernation throughout 2009, purchases in the other BRIC
nations India and Brazil climbed to record highs in 2009, and will post solid gains in 2010, as economic growth in
both countries exceeds 5% in the coming year. Sales gains are also expected to resume in Russia in the New Year, as the
Kremlin launches its own cash for clunkers program. Starting in January, the government will pay 50,000 rubles
(US$1,660) to new car buyers who replace their vehicles that are at least 10 years old with new Russian-made models. We
expect car sales in Russia to approach 1.8 million units in 2010, after slumping more than 40% this year to 1.6 million.
In India, car sales climbed to a record 1.4 million units in 2009, with gains accelerating sharply in the second half of 2009,
as GDP growth strengthened to the fastest pace since early 2008, and credit availability improved. Historically, about 80% of
overall vehicle purchases in India require financing. However, the global credit crunch led to a significant reduction in auto
loans through early 2009. Auto financing has begun to flow again in recent months, and combined with falling interest rates,
now accounts for about 75% of overall volumes in India. Prospects for strong sales gains have induced foreign automakers
Scotia Economics
Scotia Plaza 40 King Street West, 63rd Floor
Toronto, Ontario Canada M5H 1H1
Tel: (416) 866-6253 Fax: (416) 866-2829
Email: scotia_economics@scotiacapital.com
Global Auto Report is available on: www.scotiabank.com, Bloomberg at SCOE and Reuters at SM1C
2000
2008
2009e
2010f
39.20
16.36
1.27
14.55
0.54
46.64
19.77
1.55
17.35
0.87
49.53
19.36
1.61
16.71
1.04
52.17
15.85
1.64
13.19
1.02
49.96
12.57
1.45
10.30
0.82
52.73
13.88
1.53
11.50
0.85
13.11
3.57
14.75
3.38
14.57
3.29
13.54
3.09
13.40
3.71
12.33
3.15
Eastern Europe
Rus s ia
1.18
0.78
2.38
1.03
2.54
1.42
4.01
2.73
3.21
1.64
3.42
1.79
Asia
China
India
6.91
0.33
0.31
7.85
0.61
0.60
10.82
2.56
0.81
15.07
5.04
1.20
16.86
7.31
1.44
18.84
8.77
1.59
South America
Brazil
1.64
0.94
1.89
1.17
2.24
1.40
3.70
2.23
3.92
2.46
4.26
2.71
TOTAL SALES
North America*
Canada
United States
Mexico
W estern Europe
Germ any
2001-07
(m illions of units)
CANADA
Cars
Dom es tic
Trans plants
Im ports
Light Trucks
1,398
797
583
178
214
601
UNITED STATES
Cars
Light Trucks
15.5
8.3
7.2
NORTH AMERICAN
PRODUCTION*
CANADA
UNITED STATES
MEXICO
2006-07
2008
2009
Jan-Oct **
15.58
2.50
11.67
1.41
15.65
2.57
11.01
2.07
12.90
2.08
8.68
2.14
2010f
Annual e
1,449
741
421
261
320
708
1,450
745
424
260
321
705
1,525
775
450
270
325
750
10.3
5.3
5.0
10.3
5.3
5.0
11.5
5.8
5.7
8.53
1.50
5.53
1.50
8.53
1.43
5.60
1.50
11.10
1.90
7.20
2.00
*Includes transplants; light, medium and heavy trucks. **U.S. sales and North American production to Novemb er.
1994-05
Average
2006-07
1,446
1,635
1,642
1,449
1,450
1,525
ATLANTIC
102
114
127
112
112
116
CENTRAL
Quebec
Ontario
936
366
570
999
402
597
1,010
430
580
923
387
536
924
388
536
965
407
558
W EST
Manitoba
Sas katchewan
Alberta
Britis h Colum bia
408
42
36
166
164
522
44
41
243
194
505
46
48
232
179
414
43
45
179
147
414
43
46
180
145
444
45
48
196
155
CANADA
2008
2010f
Annual e
thousands of units
800
275
275
250
225
225
200
200
700
700
Ontario
600
600
500
500
175
British
Columbia
400
400
300
300
125
200
7980 82 84 86 88 90 92 94 96 98 00 02 04 06 08 10
60
60
Manitoba
50
50
40
40
150
Alberta
100
75
70
thousands of units
175
150
Quebec
200
70
thousands of units
250
125
100
Atlantic
50
50
7780 82 84 86 88 90 92 94 96 98 00 02 04 06 08 10
30
30
Saskatchewan
75
20
20
7780 82 84 86 88 90 92 94 96 98 00 02 04 06 08 10
TOTAL
Big Three
General Motors
Ford
Chrys ler
Japanes e
Honda
Toyota
Nis s an
Mazda
Suzuki
Subaru
Volks wagen
Hyundai
BMW
Mercedes -Benz
Other
2008
Jan to Nov
Units
% of Total
2009
Jan to Nov
Units
% of Total
2008
Nov
Units
% of Total
2009
Nov
Units
% of Total
849.2
266.5
167.0
47.9
51.6
100.0
31.5
19.7
5.7
6.1
697.4
169.8
90.7
47.7
31.4
100.0
24.4
13.0
6.9
4.5
51.2
15.0
8.4
3.4
3.2
100.0
29.3
16.4
6.7
6.2
50.7
11.1
5.7
3.7
1.7
100.0
22.0
11.4
7.3
3.3
420.5
114.1
153.9
53.4
67.2
9.2
11.8
49.5
13.4
18.1
6.3
7.9
1.1
1.4
346.4
88.1
117.1
52.8
59.8
7.7
10.9
49.7
12.7
16.8
7.6
8.6
1.1
1.6
24.0
6.1
8.3
3.2
4.1
0.7
0.9
46.8
12.0
16.2
6.2
7.9
1.4
1.8
25.8
5.9
9.3
3.9
4.6
0.4
1.0
50.9
11.7
18.4
7.7
9.1
0.7
2.0
34.3
52.2
20.3
18.1
37.3
4.0
6.1
2.4
2.1
4.4
30.0
66.4
20.9
17.8
46.1
4.3
9.5
3.0
2.6
6.5
2.5
3.7
1.7
1.3
3.0
4.9
7.2
3.3
2.6
5.9
2.6
4.2
1.7
1.4
3.9
5.1
8.3
3.4
2.7
7.6
*Source: Dealer sales from Motor Vehicle Manufacturers Association; latest data from The Glob e and Mail.
2009
Jan to Nov
Units
% of Total
TOTAL
Big Three
General Motors
Ford
Chrys ler
727.3
478.9
171.0
148.8
159.1
100.0
65.9
23.5
20.5
21.9
671.5
422.1
144.5
159.6
118.0
100.0
62.9
21.5
23.8
17.6
56.4
38.2
13.1
12.7
12.4
100.0
67.7
23.2
22.6
21.9
52.3
31.3
9.3
12.2
9.8
100.0
59.9
17.8
23.4
18.7
34.0
4.6
19.5
2.9
2.3
4.1
1.4
2.6
156.1
46.7
60.5
25.5
13.2
3.5
6.6
21.5
6.4
8.3
3.5
1.8
0.5
0.9
154.6
39.5
70.3
21.1
9.6
3.9
10.2
23.0
5.9
10.5
3.1
1.4
0.6
1.5
11.1
3.1
4.5
1.8
1.0
0.2
0.5
19.6
5.5
8.0
3.1
1.7
0.4
1.0
13.2
3.0
6.8
1.4
0.5
0.3
1.2
25.3
5.7
13.0
2.8
1.0
0.7
2.3
Hyundai
24.7
3.4
31.7
4.7
1.9
3.4
2.8
5.4
Other Im ports
33.6
4.6
43.6
6.5
2.9
5.2
3.6
6.8
LIGHT TRUCKS
693.5
95.3
653.2
97.3
54.1
95.9
51.2
98.1
Japanes e
Honda
Toyota
Nis s an
Mazda
Suzuki
Subaru
2008
Nov
Units
% ot Total
2009
Nov
Units
% of Total
*Source: Dealer sales from Motor Vehicle Manufacturers Association; latest data from The Glob e and Mail.
2009
Jan to Oct
2008
Oct
2009
Oct
798.5
645.5
63.5
61.5
67.9
15.4
29.4
20.0
3.1
53.9
12.6
23.5
15.2
2.6
4.8
1.1
2.0
1.5
0.2
4.7
1.0
2.1
1.4
0.2
CENTRAL
Quebec
Ontario
535.6
255.5
280.1
449.6
218.4
231.2
43.2
19.9
23.3
43.2
20.0
23.2
W EST
Manitoba
Sas katchewan
Alberta
Britis h Colum bia
195.0
19.1
15.6
78.0
82.3
142.0
14.9
12.6
53.5
61.0
15.5
1.6
1.4
6.3
6.2
13.6
1.5
1.2
5.2
5.7
CANADA
ATLANTIC
Newfoundland
Nova Scotia
New Bruns wick
Prince Edward Is land
2009
Jan to Oct
2008
Oct
2009
Oct
670.4
622.4
62.5
62.2
46.9
12.7
17.2
15.3
1.7
48.0
12.7
18.0
15.4
1.9
4.4
1.2
1.6
1.4
0.2
4.4
1.3
1.5
1.4
0.2
CENTRAL
Quebec
Ontario
370.1
133.5
236.6
354.8
126.1
228.7
34.4
12.1
22.3
34.4
11.9
22.5
W EST
Manitoba
Sas katchewan
Alberta
Britis h Colum bia
253.4
22.4
26.7
127.6
76.7
219.6
22.7
25.9
104.1
66.9
23.7
2.2
2.6
12.3
6.6
23.4
2.3
3.0
11.0
7.1
CANADA
ATLANTIC
Newfoundland
Nova Scotia
New Bruns wick
Prince Edward Is land
TOTAL
CAR
Chrys ler
Ford
GM
Honda
Toyota
TRUCKS**
CAMI (GM/Suzuki)
Chrys ler
Ford
GM
Honda
Toyota
Others
2008
Jan to Nov
2009
Jan to Nov
2008
Nov
2009
Nov
1,973.1
1,343.7
162.5
161.8
1,129.5
202.6
106.8
334.1
283.7
202.3
744.2
105.4
72.8
195.8
210.1
160.1
105.7
17.3
9.9
31.4
29.4
17.7
82.2
9.2
7.1
22.2
23.3
20.4
843.6
119.1
251.1
190.5
100.0
78.7
71.3
32.9
599.5
88.4
174.4
139.7
27.1
28.9
130.2
10.8
56.8
2.9
25.4
12.0
4.2
3.2
6.7
2.4
79.6
18.4
25.1
18.9
0.0
2.2
14.5
0.5
*Production data from W ards Automotive Reports. **Light, medium and heavy trucks.
50
3.0
40
2.6
2.6
30
2.2
2.2
20
3.4
quarterly
3.0
Total
50
billions of dollars
40
Assembled vehicles
30
20
Total
1.8
10
10
1.4
1.4
1.0
1.0
-10
1.8
Cars
Trucks*
0.6
0.2
82 84 86 88 90 92 94 96 98 00 02 04 06 08 10
Millions of units, seasonally adjsted annual rates.
* Light, medium and heavy trucks.
-10
Parts
0.6
-20
0.2
-30
-20
-30
82 84 86 88 90 92 94 96 98 00 02 04 06 08 10
2009 data are January-October annualized.
25
Used*
15
15
New
CPI
-5
-5
-15
-15
79
80
82
84
86
88
90
92
94
96
98
00
02
04
06
08
10
20
18
18
16
16
14
14
12
12
1 Year
10
10
2 Year
4 Year
2
79
80
82
84
86
88
90
92
94
96
98
00
02
04
06
08
10
25
Used
15
15
New
CPI
-5
-5
-15
-15
79
80
82
84
86
88
90
92
94
96
98
00
02
04
06
08
10
Annual
1996
1997
1998
1999
2000
2001
2002
2003
2004
2005
2006
2007
2008
Net Incom e
After Tax
($ m il)
141
256
217
487
400
521
773
594
571
799
942
1089
808
Pre-Tax
Profit
Margin (%)
0.63
0.80
0.76
0.82
0.75
0.75
1.02
0.91
0.69
0.93
1.20
1.38
1.10
Inventory
Turnover
Ratio
7.05
6.82
6.33
6.83
6.79
7.06
7.48
5.30
4.98
5.35
5.16
5.05
5.00
Interes t
Coverage
Ratio
1.98
2.46
2.07
2.31
2.10
2.13
3.09
2.65
2.25
2.55
2.64
3.22
2.90
Debt/
Equity
Ratio
1.79
1.97
2.25
2.41
2.02
1.98
2.04
2.91
3.17
2.74
2.75
2.54
2.39
928
372
496
1084
1012
1.24
0.63
0.86
1.29
1.36
5.08
4.70
4.33
5.53
5.12
3.14
1.99
2.69
3.67
3.94
2.35
2.32
2.36
2.24
2.09
11.88
4.69
6.42
13.92
12.35
524
-68
1.00
0.10
6.37
4.59
2.41
1.10
2.44
3.57
9.56
-1.20
Definition of Ratios:
Pre-tax Prof it Margin: pre-tax income/sales
Inventory Turnover Ratio: sales/inventory
Return on
Shareholders
Equity (%)
2.45
4.26
3.91
9.58
6.46
8.37
11.28
10.14
10.49
12.90
14.37
15.08
10.62
30
num ber of bankruptcies
25
25
2009
20
20
2008
2007
15
15
10
10
0
Jan.
Feb.
Mar.
Apr.
May
June
July
Aug.
Sept.
Oct.
Nov.
Dec.