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Oct 17, 2015, 01.01 PM | Source: PTI

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Consumers are winners in Amazon vs

Flipkart discount war
Flipkart, as part of its 'Big Billion Days' offer, said it sold 10 lakh products within 10 hours
of the first day of the sale. On Day 3, it claimed it had sold half a million mobile phones in
10 hours.

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Comments (1)

ith the onset of the festive

season, it's raining discounts

and even gold bars for customers of

Flipkart and Amazon as both these etailers are trying to woo shoppers with
best deals and grab market share.
Both firms have invested heavily on
bringing the best deals for customers
across categories like apparel, electronics and household items as well as on logistics to ensure
speedy delivery to ensure the customer experience doesn't suffer, analysts said. They added
that a significant chunk of the annual sales of e-commerce firms in the country comes during
the third quarter of the fiscal, which coincides with the festive season in India.
Flipkart, as part of its 'Big Billion Days' offer, said it sold 10 lakh products within 10 hours of the
first day of the sale. On Day 3, it claimed it had sold half a million mobile phones in 10 hours.
"While there were initial glitches, the Bengaluru-based company was better prepared for its
biggest shopping event of the year.
MOST POPULAR

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TOP NEWS

There will be difficulties when you have a sale the size of what is on the offer but we feel it has
been better managed this time," Greyhound CEO and Chief Analyst Sanchit Vir Gogia said. Even

Stocks in news: SREI, Hero,

Nestle, Lupin, SKS, HZL, Sasken

though this year, Flipkart has chosen to go app-only for the sale, the numbers have grown
significantly. Last year, Flipkart's website crashed during the maiden shopping event.

Flipkart vs Amazon: Who won the

Diwali online sale battle?

Amazon, on the other hand, has brought in next-morning delivery for late-night orders as well
as the chance to win a kg of gold every day for five days. It claimed that all top deals are getting
sold out in less than 30 minutes of going live. Interestingly, Snapdeal has started offering deals
on specific categories like electronics and apparels on specific days of the week.

'IndiGo promoters have to be

consistent on dividend policy'

"With the huge surge in sales volumes, over 5 million orders have already been shipped out of
Snapdeal until now," the company said in a statement. It has now announced a Monday Home
Sale on October 19.

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