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Keyword Communications, Inc.

Fiscal Ledger
PROFIT AND LOSS STATEMENT

TOTALS
YEAR END

Oct 2000 Thru Feb 2001


Oct '00

Nov '00

Dec '00

2000

11/16/2000
Jan '01

Feb '01

Mar '01

Apr '01

May '01

Jun '01

Jul '01

Aug '01

Sep '01

Oct '01

Nov '01

Dec '01

TOTAL

Income
601 Advertising Revenues

22,338.50

24,054.80

19,251.30

88,797.70

15,121.05

26,325.43

0.00

0.00

0.00

0.00

0.00

0.00

680 Agency Discount

-1,038.90

-1,478.70

-794.40

-4,926.62

-886.95

690 Discounts and Allowances

-2,930.00

0.00

0.00

-2,930.00

0.00

0.00

0.00

0.00

80,941.08

14,234.10

24,033.07

14

23

670 Web Advertising Revenues

695 Cash Discounts


Total Income

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

219,041.88

-2,292.36

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

-13,032.55

0.00

0.00

-5,860.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

200,149.33

18,369.60

22,576.10

18,456.90

21

23

22

701 Printing Lanc B2B

3,737.85

3,688.53

3,769.06

14,912.17

3,727.01

3,895.65

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

37,447.00

702 Mailing Costs Lanc B2B

1,574.15

1,543.42

1,574.05

8,755.65

1,746.51

44.31

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

19,302.12

703 Postage Lanc B2B

0.00

0.00

0.00

0.00

0.00

704 Sales Commission

0.00

0.00

0.00

0.00

0.00

1,518.00

1,030.74

1,680.00

5,768.74

2,520.00

2,452.71

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

16,510.19

715 Editorial Cost Lanc B2B

900.00

850.00

1,350.00

5,526.96

2,250.00

750.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

14,053.92

720 Production Services

557.26

0.00

0.00

726.86

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

1,453.72

725 Photography Expense

207.50

150.00

0.00

357.50

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

715.00

730 I-MAC Lease

796.17

365.94

365.94

1,528.05

365.94

365.94

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

3,787.98

Number of Advertisers
Cost of Goods Sold

714 Prod Labor Cost Lanc B2B

770 Web Pages Expenses


Total Cost Of Goods Sold COGS
Gross Profit

0.00

0.00

0.00

657.18

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

1,314.36

9,290.93

7,628.63

8,739.05

38,233.11

10,609.46

7,508.61

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

94,584.29

9,078.67

14,947.47

9,717.85

42,707.97

3,624.64

16,524.46

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

105,565.04

Expense
6999 Uncategorized Expenses

0.00

0.00

0.00

0.00

0.00

100.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

100.00

801 Sales Salaries

1,680.00

2,329.26

1,680.00

8,937.63

2,520.00

3,052.71

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

23,447.97

805 Payroll Taxes

901.80

434.87

798.44

4,031.10

1,897.47

1,235.81

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

11,195.48

810 Sales Travel/ Entertainment

319.70

144.52

733.64

1,675.59

200.00

10.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

3,561.18

820 Sales Brochures & Supplies

125.08

31.80

0.00

1,701.71

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

3,403.42
86,797.33

901 Officers Salaries

5,312.00

5,312.50

5,312.50

34,530.75

10,968.75

6,767.08

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

904 Clerical Services

62.50

193.75

60.00

316.25

130.00

112.50

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

875.00

908 Payroll Prep Expenses

62.65

433.79

65.31

813.38

214.35

84.87

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

1,925.98

381.46

381.46

381.46

2,670.22

381.46

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

5,721.90

0.00

337.00

0.00

1,304.00

0.00

19.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

2,627.00

910 HMO/Dental/Life Insurances


911 Liability & Auto Insurance
920 Office Rent

1,275.00

850.00

0.00

2,975.00

850.00

850.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

7,650.00

921 Equipment Rent

756.30

0.00

0.00

756.30

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

1,512.60

923 Leased Vehicles

500.00

500.00

500.00

1,500.00

500.00

500.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

4,000.00

0.00

10.00

0.00

1,510.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

3,020.00

720.74

751.12

208.02

4,024.09

580.76

202.97

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

8,831.91

0.00

0.00

162.96

162.96

95.00

190.00

929 Office Supplies

374.68

977.56

92.33

4,034.32

67.75

128.86

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

8,265.25

930 Computer & IT

461.37

0.00

288.19

2,242.28

448.00

547.39

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

5,479.95

43.85

0.00

0.00

339.85

69.50

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

749.20

0.00

0.00

0.00

0.00

0.00

0.00

924 Auto Expenses


926 Telephone/Fax/Cell Expenses
927 Utilities

935 Due & Subscriptions


937 Charitable Contributions
940 Professional Fees

0.00

0.00

100.00

526.96

0.00

120.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

1,173.92

960 Office Equipment Repairs

0.00

114.48

72.61

337.10

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

674.20

990 Interest Expense on Loans

20.15

19.23

21.30

149.11

14.77

5.90

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

318.89

12,997.28

12,821.34

10,476.76

74,538.60

18,937.81

13,927.09

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

181,942.10

-3,918.61

2,126.13

-31,830.63

-15,313.17

2,597.37

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

0.00

-76,377.06

Total Expense
Net Income

-758.91

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