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Business
Global
Executive MBA
Family business centre
WHY Edhec?
EDHEC Business School stands out for its continuous interaction with the business world,
thanks to the relevance of its academic programmes and research, and their positive impact
on the economy and society as a whole. This belief is embodied in its EDHEC for Business strategy.
The EDHEC Family Business Centre employs training methods tailored to the specific needs
of family businesses and leverages a network of five campuses in Lille, Nice, Paris, London and Singapore
to assist current and future senior executives in France and abroad.
UNPARALLELED BUSINESS
RELEVANCE
A GLOBAL BUSINESS
EDUCATION
#2
#15
MBA
in Europe
EDHEC holds the Triple Crown of international accreditations (AACSB, AMBA and EQUIS)
for its outstanding academic programmes, its strong links with the corporate community, its impressive
global reach and its commitment to ongoing quality improvement.
Welcome
from the Dean
The EDHEC Family Business Centre was created in 2012 with the support of prominent families
and family businesses. Our mission consists in promoting the Family Business model and sustaining
its growth. To succeed in this mission, we develop research which is focused on application
and business relevance, training programmes meant for family business leaders to enhance learning
and to strengthen the commitment of the leaders, as well as dedicated events to favour networking
and the exchange of best practices among family business leaders.
FAMILY BUSINESS
FOUNDING MEMBERS
The EDHEC Family Business Centre was founded with the support of the Michelin Family
(through the company Mage-Invest), of the Mulliez Family (through the Association Familiale Mulliez)
and of the following corporations:
FAMILY BUSINESS
ASSOCIATE MEMBERS
contents
Welcome From The Dean . . . . . . . . . . . . . . . . . 01
Curriculum At A Glance . . . . . . . . . . . . . . . . . . . 10
Admission Process . . . . . . . . . . . . . . . . . . . . . . . . . . . 24
Edhec Campuses . . . . . . . . . . . . . . . . . . . . . . . . . . 25
04
2016/2017 Calendar . . . . . . . . . . . . . . . . . . . . . . 08
A Unique Programme
. . . . . . . . . . . . . . . . . . . . .
02
You will soon take charge! Leading a Business Unit, sitting on the Board or both.
You are elated and youve got great ambitions and new ideas for the family business
And you know that leading the growth and continuity of the family business is one of the most
difficult jobs in the world. When it comes to family businesses, filling the shoes of the all-powerful
leader is also far from easy.
Although you have seen the previous leaders struggle to balance family demands
and business requirements, the retiring generation will often be cherished as close to perfection
and you will always be judged on how you have integrated their vision and charisma,
their entrepreneurship spirit and their business acumen.
You may wish you had complemented earlier your on-the-job training with a stronger
academic background. Not only are you required to have a solid understanding of the key
management tools in finance, marketing and operations; you also need to feel comfortable in analyzing
and assessing the situation to develop new strategies and implement change; you need to be
familiar with the roles and responsibilities of Board members; you must understand the impact
of governance on performance.
EDHEC Family Business Global Executive MBA has especially been designed to help you achieve
these goals and more, with a particular focus on the key requirements of modern family businesses,
among which stand the Competitive Imperative, Leadership Excellence and Efficient Governance.
The programme has been carefully crafted by experienced faculty and Family Business experts to:
Moreover, you will do that with a group of people you can trust: people who have exactly
the same issues, the same objectives, the same needs to develop. You will all share remarkably similar
stories, yet in your own unique family business environment. We bet some of your fellow participants
may well become not only friends but your most trusted advisors through all your life.
EDHEC Family Business Global Executive MBA is a life-changing journey.
Is it for you? Are you ready? Lets meet and find out.
Sylvain Daudel
Director of EDHEC Family Business Centre
Programme Director
03
a unique programme
A transformational
journey over 15 months and 5 campuses
04
The ultimate goal for a family firm is to continue being so, i.e. to remain as a company
that successfully transmits itself to the next generation. In a more complex, more global, more competitive
and more uncertain environment, the modern family firm is confronted with a triple requirement:
Competitive Imperative, Leadership Excellence and Efficient Governance.
Market
COMPETITIVE
imperative
Family business
Family
in business
EDHEC
Family business
global
executive
mba
Efficient
governance
Family
Leadership
excellence
self
Competitive Imperative
Efficient Governance
Leadership excellence
05
EDHEC Family Business Global Executive MBA will provide you with business fundamentals and
key managerial practices in the following areas: Microeconomics and Operations Management,
Analytical and Managerial Finance, Marketing Management with the world famous Markstrat
simulation, Corporate Strategy with visits to Family Businesses in Asia.
Phase 3
06
Kick-off Event
- Leadership
Assessment Centre
MBA Fundamentals 1
(2 weeks in Lille
and Paris)
Strategies
for Family
Businesses
(2 weeks
in Singapore)
MBA
Fundamentals 2
(1week in Paris)
Legal &
Financial
Engineering
(1 week in Nice)
Governance
& Leadership
Bootcamp
(1 week in London)
Family
Businesses
Corporate
issues
(1 week in Lille)
Electives,
Key Challenges
& Graduation
(1 week in Paris)
february 2016
may 2017
15
months
Starting in February 2016 with graduation
in spring 2017. To allow participants to
continue their work, the programme takes
place on a regular basis (every two months
approximately), each period on campus
being at least one week long to optimise travel
time. The first and third period both last
two weeks. There is a total of 9 weeks
on campus.
weeks on campus
To take advantage of the global nature
of the programme, and allow company
visits and international networking, modules
will take place alternately on EDHECs five
campuses in Lille, Paris, Nice, London
and Singapore. Readings will be done
in advance.
07
2016/2017
Calendar
module
dates
edhec campus
lille
paris
nice
2016
Module 1
Module 2
Module 3
Module 4
Module 5
singapore
london
2017
Module 6
Module 7
cost
The tuition fee for the EDHEC
Family Business Global Executive MBA
is 60 000 for 2016/2017
SCHOLARSHIP PROGRAMME
Thanks to our Sponsors, Applicants will be able to contest
for one of the Scholarships for the EDHEC Family Business
GEMBA Programme. Recipients will receive 15000 applied
towards the overall tuition fees of the programme. For more
information regarding the Scholarships, please contact our
Admissions Office.
Application deadlines
Due to our rolling admissions process, we strongly
recommend candidates to send the completed
application
to the EDHEC Family Business Global Executive MBA
Admissions Office, as soon as possible.
08
SINGAPORE
NICE
5
CAMPUSES
SINGAPORE
LONDON
LILLE
09
PARIS
curriculum
at a glance
February 2016
March
APRIL
PHASE 1
MBA
Fundamentals
(Business and
Managerial Practices)
MAY
lille
Operations Management
Organisational Behaviour
Microeconomics Essentials
PARIS
June
July
august
semptember
october
november
PHASE 2
GROWING
the Family
Business
(Strategy
and Financial
Engineering, Family
Firm Governance)
SINGAPORE
NICE
LONDON
december
january 2017
February
March
APRIL
PHASE 3
Ready
for Action
(Creating
your own Family
Business Agenda)
LILLE
PARIS
May
10
Phase 1
Business and Managerial
Practices Fundamentals
Core courses are offered on campus during the first three weeks;
they are grounded in the key management disciplines
Financial and Management
Accounting
Microeconomics
The Economics of Competitive Markets
Marketing Management
Understanding Marketing
Segmentation & Targeting
Positioning
Marketing Mix 1
(product & pricing strategies)
Marketing Mix 2
(communication & distribution strategies)
COURSE EVALUATION
Organisational Behaviour
off-campus work
Finance
Operations Management
11
Phase 2
Growing the Family Business
Singapore
Nice
London
12
Phase 3
Ready for action
lille
paris
Value-based Negotiation
Leveraging Digital Business
Three days will also be dedicated
to exploring key challenges like:
Perspective and prospective on
globalisation
International political analysis
Generation X and the rise of the Millenials
13
PARIS
Leadership Excellence:
your leadership
development programme
1. Assessment Centre
3. Coaching Sessions
4. Dialogue between
Coaching and Mentoring
5. Peer-Leader Exchange
14
Additionally, 2 workshops
will help participants consolidate
assertiveness, independence, self-regard
and self-actualisation.
7. DRIVE: Leadership
Bootcamp in the UK
There are numerous models of Leadership
Training and our way to express our model
is through the simple acronym DRIVE
Development, Responsibility, Integrity,
Vision and Excellence.
15
innovative
teaching methods
STRATEGIC FOCUS
The emphasis throughout the programme is on
the Family Firm as a whole, rather than on individual disciplines.
Functional disciplines are covered during the first three
to four weeks, in order to harmonise levels of understanding.
Thereafter the emphasis is on strategic analysis and decision: sharing
a broad view of the business and understanding the interaction
with the overall context; creating value for the firms various
constituencies: the customer, the employees,
the family members and the shareholders.
16
17
Marie-Ccile Cervellon
MARKETING & CONSUMER
BEHAVIOUR SCIENCES
PhD McGill University
Geert Demuijnck
POLITICAL Philosophy
and Business Ethics
PhD University of Leuven
Stphane Dubreuille
FINANCE
PhD University of Lille 2
Philippe Foulquier
ACCOUNTING AND FINANCE
PhD University of Paris 10
18
Pierre dHuy
Innovation
Pierre is a Professor of Innovation at
EDHEC Business School. He contributes
to academic education programmes and
to executive education via the Advanced
Management Programme in Paris. Pierre
also leads international seminars offered
by EDHEC Executive Education and as
part of the MBA and Executive MBA
programmes.
Pamela Lirio
Management
PhD McGill University
Lionel Martellini
FINANCE
PhD University of California
Emmanuel Mtais
Strategy
IAE Aix-en-Provence & ESSEC
Christopher Ragan
MICROECONOMICS
PhD MIT
Christophe Roquilly
LAW
PhD University of Lille 2
Valrie Petit
Leadership
PhD CNAM Paris
Monique Valcour
Management
PhD Cornell University
Lorraine Uhlaner
Entrepreneurship
& Family Business
PhD University of Michigan
Lorraine is a Professor of Entrepreneurship,
Strategy, Family business, Corporate governance
and organisation behaviour. Her publications
and current research include the effect of
culture on entrepreneurship behaviour, the
responsibilities of owners in privately-held
firms She has created a number of programmes
to assist entrepreneurs and family businesses
among the Eastern Michigan University and the
European Family Business Institute in Rotterdam.
21
EDHEC
ALUMNI NETWORK
38 international clubs
22
23
ADMISSIONs PROCESS
application
2 Essays
2 letters of reference from individuals
qualified to comment about your professional
achievements and your career
INTERVIEW
gemba@edhec.edu
24
5 CAMPUSES
London
Lille
paris
Nice
SingapoRE
25
PARIS
16-18 rue du 4 septembre
75002 Paris - France
Tel.: + 33 (0)1 53 32 76 30
Fax: + 33 (0)1 53 32 76 31
LONDON
10 Fleet Place, Ludgate
London EC4M 7RB - United Kingdom
Tel.: + 44 (0)207 871 67 40
Fax: + 44 (0)207 248 22 09
SINGAPOrE
1 George Street
#07-02 Singapore 049145
Tel.: + 65 (0)6438 0030
Fax: + 65 (0)6438 9891
www.edhec.com
www.edhec-family-business.COM
EDHEC is one of the fifty business schools worldwide to hold
the Triple Crown of international accreditationsEQUIS,
AACSB and AMBAfrom the three international bodies
that certify the excellence of study programmes, faculty quality,
relations with the business community and commitment to the
local and economic environment.
Non-binding document
NICE
393 promenade des Anglais - BP 3116
06202 Nice Cedex 3 - France
Tel.: + 33 (0)4 93 18 99 66
Fax: + 33 (0)4 93 83 08 10
Photos : Herv Thouroude, Cathy Dubuisson, Antoine Belval, William Wilson Lewis III, Olivier Romualdo, Sabrina Godemert-Brunat
LILLE
24 avenue Gustave Delory - CS 50411
59057 Roubaix Cedex 1 - France
Tel.: + 33 (0)3 20 15 45 00
Fax: + 33 (0)3 20 15 45 01