Sunteți pe pagina 1din 57

Corporate Presentation

Private and Confidential

Unique, Distinctive, Disruptive

Unique, Distinctive, Disruptive

DECEMBER 2015

Television Production

Movies

ALT Digital - Digital B2C

Group Financials

Private and Confidential

Growth: Three-pronged Strategy

About Balaji Telefilms

Contents

Unique, Distinctive, Disruptive

About Balaji Telefilms

Unique, Distinctive, Disruptive

Private and Confidential

She has expanded her unmatched creative vision to


motion pictures and new media verticals

As the creative force behind the Companys success, she


believes in a hands-on approach in day-to-day creative
direction of each TV show and film. Routinely putting in
16-18 hours each day, she moves ahead with Indias
rapidly metamorphosing TV climate

Ekta Kapoor is credited with the revamping of Indias


television landscape. She pioneered an entire genre of
television content, heralding Indias satellite television
boom

Ekta Kapoor Joint Managing Director

His extensive relationship in the Indian entertainment


industry proved to be extremely beneficial for the
Company in its formative years and he continues to open
new frontiers for the Company

He has won a number of awards including the Filmfare


Lifetime Achievement Award, the Legends of Cinema
Award and the Dadasaheb Phalke Academy Award

Jeetendra Kapoor is a popular movie star throughout the


1970s and 1980s and has starred in more than 200
Movies in his 45- year career

Jeetendra Kapoor - Chairman

Board of Directors

Unique, Distinctive, Disruptive

His maturity as a seasoned actor has been visible in


numerous Movies such as Khakee and was nominated in
the category of Best Supporting Actor in various
renowned Bollywood Awards

His first movie with Kareena Kapoor titled Mujhe Kuch


Kehna Hai shot him to immediate stardom and bagged
him prestigious awards such as Filmfare Awards and Zee
Cine Awards for being the Best Male Debutant of the
Year

Tusshar Kapoor is a certified MBA (Masters in Business


Administration) from the Michigan University in the
United States

Tusshar Kapoor - Director

Her stellar work in building the Balaji brand made her


win several awards including CEO of the Year (Indian Telly
Awards), Businesswoman of the Year (The Economic
Times) and numerous Best Producer awards for their TV
shows

Works closely with Business Heads helping them


discharge their responsibilities

Since inception, Mrs. Kapoor has been hands on in the


Companys operational management and efficiency and
in controlling on set activity

Shobha Kapoor has been instrumental in transforming


the Company from its small beginnings in 1994 to Indias
largest TV content company

Shobha Kapoor - Managing Director

Private and Confidential

Currently, the Advisor and Management Consultant for


many domestic and International Groups

A Chartered Accountant and Fellow of the Institute of


Chartered Accountants in England and Wales, and the
Institute of Chartered Accountants of India

D.G. Rajan - Independent Director

Former Programming Head, COO, CEO of Star India, and


Founder/CEO of NDTV Imagine, later christened Turner
General Entertainment Networks.
He was Chairman of PROMAX India from 2005-2011 and
the only Indian representative on the board of PROMAX
Worldwide
He catapulted Star Plus to pole position in 2000 by
launching game changers such as Kaun Banega Crorepati
(KBC), Kyunki... Saas Bhi Kabhi Bahu Thi and Kahaani Ghar
Ghar Kii
He has a proven track record of leading, managing and
mentoring large, young creative and revenue teams in
the media and entertainment space

Sameer Nair - Group CEO

Board of Directors (contd)

Unique, Distinctive, Disruptive

Leverages the deep relationships he has built within the


marketing and advertising fraternity to work closely with
clients for senior level placements in the industry

Heads the Global Consumer Markets practice of Korn/


Ferry Internationals New Delhi office

Ashutosh Khanna - Independent Director

Experienced in multiple industry verticals, including


paper, engineering, construction and real estate

The Chairman of the Sarda Group of Companies and the


Chairman of the Governing Board of the Ecole Mondiale
World School

Pradeep Sarda - Independent Director

Unique, Distinctive, Disruptive

He is Director on Board and Chairman of Audit


Committee of M/s Maharashtra Polybutanes Limited and
M/s Oxides and Specialties Limited and is a Proprietor of
V.B Dalal & Co

An academic experience of more than 10 years as part


time lecturer in Accountancy, having worked with the
Dahanukar College of Commerce and Economics
affiliated to University of Mumbai.

Over 40 years of experience in Audit and Direct Taxation


and also handled international assignments in internal
and operational audits in U.K, Portugal, Kenya, and
Indonesia

Mr. V. B. Dalal - Independent Director

Private and Confidential

He also works as an Independent Director in leading


companies across diverse sectors like Power, Solar
Energy, Telecom, Steel, Engineering Consultancy, Pharma

Currently the Chairman of ILFS Renewable Energy, one of


the largest renewable energy company of the Country

Mr. Arun Kumar Purwar joined as Independent Director


of the Balaji Telefilms Limited. on May 20, 2015

Arun Kumar Purwar - Independent Director

Was a Senior Equity Partner in one of the leading law


firms of India, Group Legal Counsel of Vedanta
Plc, Sterlite Group; Head of Legal (India Region) Standard
Chartered Bank, Senior Advisor of Bank of Baroda;
Executive Vice President and Head Legal & Compliance of
DCB Bank Ltd; Head Legal a new-generation private
sector bank (now HDFC Bank)

Over 30 years of experience in the service and


manufacturing industry

Mr. D. K. Vasal - Independent Director

Board of Directors (contd)

Executed over 15,000 hours of television content in


Hindi, Tamil, Telugu, Kannada, Malayalam and Bengali
entertainment across genres

Owning 19 modern studios and 31 editing suites - more


than any Indian company in Media Entertainment Sector

Strong presence in Hindi General Entertainment Channels


(GECs) and Regional GECs across India

Moved towards HD programming to enhance viewing


experience

Youngest entrant in motion pictures - quickly recognized


amongst the top 5 studios in film production in India

Expanding presence in Motion Pictures across genres and


budgets ALT Entertainment & Balaji Motion Pictures

Successfully launched Brand EK and Alt Digital Media


Entertainment Limited, the digital foray of Balaji Telefilms
Limited

Private and Confidential

Demonstrated ability to create high quality content

A leading entertainment house in India since 1994

About Balaji Telefilms Limited

Unique, Distinctive, Disruptive

Some of our past successes are Kahaani Ghar Ghar Ki, Kyunki Saas Bhi Kabhi Bahu Thi, Kasauti Zindagi Ki, Kahin Toh
Hoga, Kkusm, Kasamh Se, Bade Ache Lagte Hain, Kaahin Kissi Roz and Pavitra Rishta

Current programmes like Meri Aashiqui Tum Se Hi, KumKum Bhagya, Yeh Hain Mohabbatein and Naagin well
accepted by viewers, reflected in its strong TRPs

Gumraah, Savdhan and MTV-Webbed - examples of new, younger genres of content that has seen success

Serials broadcast across all channels including Star, Sony, Colours, Zee, Doordarshan, Channel V and Life OK

Entry of newer broadcasters and digital platforms - leading to more demand for variety and content

Unique, Distinctive, Disruptive

Past track record has been exemplary with a string of hit shows in Hindi and Regional television

Private and Confidential

Rich experience in entertainment and a proven ability in gauging the pulse of masses

TTelevision
l i i and
d Film
Fil has
h been
b
the
th foundation
f
d ti stone
t
off B
Balaji
l ji Telefilms
T l fil Li
Limited
it d (BTL)

About Balaji Telefilms Ltd. (contd)

7.01%
17.70%
26.93%

45,81,408
115,39,418
1,75,60,950

Institutional

Corporate Bodies

Public & Others

Unique, Distinctive, Disruptive

1.06%

6,92,729

Group CEO

Private and Confidential

47.29%

% of Total Holding

3,08,35,938

Number of Shares

Shareholding (as on 30th September 2015)

Promoter

Particulars

Key Shareholding

Growth: Three-pronged Strategy

Unique, Distinctive, Disruptive

11

t
t
t
t
t
t

Pipeline & Slate


Risk Averse
Co-prods
Profit Share
First Copy
Backend

Private and Confidential

EXPAND & GROW


CURRENT BUSINESS

Fiction, Format
JV & Co-prods
High Cost Fiction
Regional
IP Creation
Block Programming

TV Production

t
t
t
t
t
t

Movies

t
t
t
t
t
t

Unique, Distinctive, Disruptive

DIVERSIFY INTO NEW


OPPORTUNITIES

OWN Platform
SVOD + AVOD
Original & Curated Content
Young, edgy, disruptive, premium
Multiple Genres & languages
Share of Mobile & Online Video
Market

Digital B2C

A Three-pronged Strategy to Become a Diversified Media Major in


India

Television Production

Unique, Distinctive, Disruptive

Television revenues expected to expand owing to


demand from satellite channels for our premium
television serials

Kum Kum Bhagaya, Meri Aashiqi Tum Se Hi, Yeh Hain


n
Mohabbatein and Pavitra Bandhan are all amongst
the top programs

India is the worlds third largest television market in


terms of number of households

Private and Confidential

Improving realisation in Commissioned


programming

13

Commissioned programming is the key revenue


driver for the television division

Key Business Drivers - Television

Unique, Distinctive, Disruptive

/LIH2.
6WDU3OXV
79
6RQ\
&RORUV

.DODVK

.XFK 7R+DL 7HUH 0HUH

<H.DKDQ$D*D\H+XP

3\DU .R +R-DQH'R

1DJLQ )LQLWH6HULHV6DW6XQ 

 

 

 

 

 

 

 

 

 

7LPH





















6WDU3OXV



5DWLQJV



14

Slot Leader

Private and Confidential

New Shows

* BARC ratings for the week 45 (7th-13th Nov 2015)













6RQ\
















/LIH2N














&RORUV


Unique, Distinctive, Disruptive















=HH


5DWLQJVRIVKRZVLQSDUDOOHOVORWV

8 daily soaps on-air, including 5 existing and 3 new shows


4 of the 5 existing daily soaps are slot leaders
1 new finite series of 36 episodes of 1 hr each on colors, opened at 4+ rating

&RORUV

0HUL$DVKLTXL7XP6H+L

6WDU3OXV

=HH

.XPNXP%KDJ\D

<H+DL0RKDEEDWHLQ

''

&KDQQHO

3DYLWUD%DQGKDQ'R'LOR.D

6KRZV

4 out of 5 existing daily soaps as slot leaders

24%

15

Zee TV

Private and Confidential

* BARC ratings for the week 45 (7th-13th Nov 2015)

A leading contributor to the GRPs of top GECs

Star Plus

20%

BTL's Contribution in the GRP's of Leading GECs

Unique, Distinctive, Disruptive

14%

Colors

Star Plus

Zee

13%

Colors

Life Ok

35%

Sony Pal

DD

Sony

Star

12%

Zee

7%

4%

Viacom

44%

5%

9%

Life Ok

19%

Revenue Share in FY15

Sony Pal

16

Private and Confidential

DD

Unique, Distinctive, Disruptive

Star network replaced Zee Network as the major contributor due to Nach Baliye -7 on Star Plus and
discontinuation of Jodha Akbar on Zee
The new shows from Q3 FY16 onwards will further strengthen the contribution of Colors, Star Plus, & TV and Sony
DDs contribution dropped down to 0% due to postponing the revenue realization to the last quarter of FY16

Sony

28%

14%

10%

Revenue Share in H1 FY16

Share of Different Broadcasters H1 FY16 & FY15

Private and Confidential

Unique, Distinctive, Disruptive

Various non-fiction ideas under negotiations with leading GECs

17

Nach Baliye was successfully aired on Star Plus and was concluded during the quarter

Naagin a finite series of 36 episodes of one hour programming on Colors on Saturday and
Sunday November 1, 2015

Yeh Kahan Aa Gaye Hum on &TV from Monday to Friday October 26, 2015

Kuch Toh Hai Tere Mere Darmiyaan on Star Plus from Monday to Saturday September 28, 2015

Pyaar Ko Ho Jaane Do on Sony from Monday to Friday October 20, 2015

Successfully launched four shows on various GECs

Key Operating Highlights

18

Private and Confidential

Unique, Distinctive, Disruptive

Chhayabani Balaji Entertainment Private Limited

A 50:50 partnership with Chhayabani Entertainment to make shows in the Bengla market

The future pipeline includes following shows


Star Jalsa

Music realty show of 1 hour on Sunday, to be telecast from 2nd week of March2016

Daily fiction show - 6 days/week (Telecast date to be decided)


Colors Bangla

Daily fiction 6 days/week, to be telecast 2nd week of December2015

3 days/weekly series of 1 hour programming each (Telecast date to be decided)


Zee Bangla

Daily fiction programing 6 days/week mythological love stories (Telecast date to be decided)
Marinating Films Private Limited

Balaji Telefilms bought a 51% stake in Mumbai based Marinating Films Private Limited

The company is focused on developing IPR based properties. The current IPRs include Television Style Awards (TV
awards), Box Cricket League (a celebrity based cricket league) and tele calendar (one of its kind calendar in the history of
Indian television industry)

The future pipeline includes:


Licensed the Box Cricket League Punjab regional rights to Xaam Media
Box Cricket League Season 2 - To be telecast in Q4 FY16
Indias Super Shopper One of a kind interactive game show on YouTube
Telly calendar Edition 2

The company has also Produced a fitness DVD with Sunny Leone, a famous Bollywood actress, for Times Wellness

Other businesses

The company is focused on developing both televised as well as ticketing events with IP ownership

In past, the company has produced Box Office Awards and Mothers Day Special event for Star Plus

At present, the company owns the IPR of Box Office Awards (A award show to facilitate the best works in the
Bollywood)

Private and Confidential

Unique, Distinctive, Disruptive

Balaji is also in the process of tying up with a leading e-commerce platform to sell the merchandise online

19

The fashion line is currently exclusively available on Best Deal TV in the TV commerce space

Brand EK
Balaji forayed into the fashion segment with Brand EK - By Ekta Kapoor, a premium and affordable brand for
apparels and accessories launched amidst fanfare at the Television Style Awards on Colors TV, giving the
consumers a chance to dress like their favorite stars

A limited liability partnership between BTL and Select Media Holdings in which BTL owns 51%

Event Media LLP

Other businesses

20

3 year run
completed
over 740
episodes

8 year run
completed over
1,600 episodes

BTL Shows Daily Soaps

Private and Confidential

8 year run
completed over
1,800 episodes

Unique, Distinctive, Disruptive

4 year run
completed over 750
episodes

7 year run
completed
over 1,700
episodes

21

2 year run
completed over 200
episodes

3 year run
completed over 700
episodes

Private and Confidential

BTL Shows Daily Soaps (cont'd)

Unique, Distinctive, Disruptive

5 year run completed


over 1,400 episodes

2 year run
completed over 400
episodes

3 year run
completed
over 600
episodes

4 year run
completed over
1,000 episodes

22

Private and Confidential

BTL Shows Other Genres

Unique, Distinctive, Disruptive

5 year run
most
acclaimed
serial

Private and Confidential

23

Unique, Distinctive, Disruptive

Regional: Malyalam
No. of yrs: 5 yrs
No. of Shows: 5
No. of Episodes: 1,748

Regional: Telugu
No. of yrs: 14 yrs
No. of Shows: 17
No. of Episodes: 5,619

Regional: Other
Regional(Marathi/Punjabi/Bengali)
No. of yrs: 2 yrs
No. of Shows: 8
No. of Episodes: 1,370

Regional: Tamil
No. of yrs: 9 yrs
No. of Shows: 7
No. of Episodes: 3,309

Regional: Kannada
No. of yrs: 12 yrs
No. of Shows: 14
No. of Episodes: 5,832

BTL Shows - Regional

Movies

Unique, Distinctive, Disruptive

Audiences acceptance for newer genre movies and


their ability to spend for a better cinematic
experience

Balajis content portfolio comprises of more than 20


films including 6-8 movies in next 12 months

New emerging platforms

Film catalogue monetised through television


syndication deals by providing digital content for
DTH satellite, music, IPTV & Video on Demand and
internet channels

Private and Confidential

Companys theatrical performance improved owing


to strong content driven by increasing number of
multiplex theatres with rising average ticket prices

25

Rapidly expanding number of multiplexes resulting


in growth opportunities and better reach

Key Business Drivers - Movies

Unique,
Uniq
Un
ique
iq
ue, Di
ue
Dist
Distinctive,
stin
st
inct
in
ctiv
ct
ive,
iv
e, D
Dis
Disruptive
isru
is
rupt
ru
ptiv
pt
ivee

26

content
creativity
leading to
better scripts
Setting up of
distribution
network in
Mumbai and
Delhi
territories
Long standing
relationships
within the
film fraternity

Strong

Satellite Syndication

Forward and Backward Integration

possible deals
for cable &
satellite
licensing
deals
including
music rights
Pre-licensing
deals help derisk the
Companys
revenues
assuring
returns

Exploring best

Business Essential

Robust Movie Slate


Private and Confidential

strong movie
pipeline
including
small, medium
and high
budget films
for the next
couple of
years

Building a

production
with leading
production
houses like
Sony
MSM, Phanto
m, etc.
Tying up with
well regarded
star casts and
directors
Creative
intelligence in
production

Co-

Unique, Distinctive, Disruptive

rights sold
closer to the
date of
release to
achieve
optimal value
Presence
across
large, mediu
m and small
budgeted
movies
Ability to
bundle the
package with
broadcasters
Leverage on
strong
industry
relationships
and
experience

Theatrical

Strategic Partnerships
Distribution and Marketing

27

Private and Confidential

A robust future movie pipeline is in place to make sure 6-8

releases every year

Half Girlfriend shoot to start from Q1 FY17

progress, expected to release in Q1 FY17

A Flying Jatt a super hero film, shooting in

FY17

Azhar a biopic, shooting in progress expected release Q1

Q1 FY17

Udta Punjab in post production stage - expected release

expected release Q4 FY16

Kya Kool Hai Hum 3 and XXX in post production stage -

expected release Q4 FY16

Great Grand Masti last leg of shooting underway

Movies Pipeline

Unique, Distinctive, Disruptive

28

Our IPRs

Private and Confidential

Unique, Distinctive, Disruptive

29

Our IPRs (contd)

Private and Confidential

Unique, Distinctive, Disruptive

30

Our IPRs (contd)

Private and Confidential

Unique, Distinctive, Disruptive

31

are not inventorised

Private and Confidential

Unique, Distinctive, Disruptive

Marketing and distribution expenses are charged to revenue in the period in which they are incurred and

net expected revenue

expected revenue. If net expected revenue is less than unamortised cost, the same is written down to

total revenue. At the end of each accounting period, balance unamortised cost is compared with net

Unamortised cost of films: The cost of films is amortised in the ratio of current revenue to expected

Films: Actual Cost

basis:

Items of inventory are carried at lower of cost and net realizable value. Cost is determined on following

Amortisation Policy on Inventory

ALT Digital - Digital B2C

Unique, Distinctive, Disruptive

33

Joyce Andrade
Head Operations
& CRM

Meenakshi
Mediratta
Head, Digital
Marketing

Sudarshan Kadam
Head, Alliances
and Partnerships

Ashish Bhansali
Digital Product
Head

Sunil Nair
Business Head

Nachiket Pantvaidya
CEO ALT Digital

Private and Confidential

Unique, Distinctive, Disruptive

5 years of experience in content programming and delivery operations, project management, product
operation across all connected platforms and Customer experience/ relationship management both offline
and online
Worked across digital media companies like Star India (Indya/MyStar), Zee Entertainment (Ditto TV) and Spuul

13+ Years Of experience in business development, content acquisition, digital distribution of games, videos
Senior roles in companies like Reliance Jio (Deputy General Manager), Walt Disney (Product Head) and Next
Education Pvt ltd (Deputy General Manager Business Development)

Digital media professional with over 12 years of experience in developing media and brand solutions
~9 years at Mindshare working across categories like FMCG, Airline, Telco, Financial services

Over 9 years of experience in leading digital technology products in corporate as well as startups
Led Video on Demand products for Star TV, Reliance Entertainment, nautanki.tv in the past
B.Tech from IIT Bombay 2006

10+ years of experience in the digital video space


Senior management roles across companies like One Channel (CEO), Reliance Jio (Vice President) and Star
India (as Head of Indya/MyStar) among others

An IIM Ahmedabad Alumnus with 20+ years of experience in Media & Entertainment
Before joining ALT, he was serving as Business head of Sony Entertainment Television
Nachiket has also served at the leadership positions in other organizations, including Business Head at Star
Plus, Head of Star Pravah and MD of Fox Television Studios, GM South Asia at BBC Worldwide, ED production
at The Walt Disney Company India

Supported by a Team with Strong Pedigree

Growth in broadband internet to accelerate


significantly in the future

The internet audiences viewing videos have


different set of characteristics and segments who
are willing to pay for accessing these videos on
mobile internet

Majority of available online is re-run or DIY, leaving a


big opportunity to offer original web-series for
internet audience

Led by an experienced, professional management


team with strong experience in media &
entertainment, Balaji is well positioned to create a
leading OTT platform

Private and Confidential

The content consumption is primarily through


streaming from apps and social media rather than
downloads

34

India has a large number of mobile internet


consumers who are spending money on the internet

Key Business Drivers - Digital

Unique, Distinctive, Disruptive

35

GOAL
5 YEARS

Digital
KEEP THE LIGHTS ON, foray into REGIONAL and NON-FICTION make
selective RISK-REWARD plays

SCALE moderately and become PROFITABLE

Private and Confidential

Unique, Distinctive, Disruptive

Build a Digital B2C business through own and curated content this will become the
core of the business in the future

Television

Films

Building a Digital B2C Business Emerged as a Critical Element of


the Strategy to Achieve the Goal

Private and Confidential

Business Model

Unique, Distinctive, Disruptive

37

Private and Confidential

Target group
Smartphone internet user, Youth, affluent, urban Indians and
Indians living oversees; YouTube and social media, lives in
urban and semi-urban cities globally with broadband
connectivity

Technology
Global best of breed technology to ride on the imminent
explosion of internet bandwidth in the country. Streaming
and offline viewing options. Delivered over multiple screens

Unique, Distinctive, Disruptive

Marketing & Distribution


Marketing dollars will primarily be focused on marketable
content, digital marketing and PR. Multiplier effect will come from
distribution deals with partners like Micromax, Sony Consumer
Electronics, Panasonic, Karbon, Snapdeal, Pay U, Speed Fetch /
Ozone Wifi, etc.

Revenue model
Primary source- Subscription based freemium approach
Secondary source- Advertisements, licensing & sponsorship

Content strategy
Edgy, large variety and volume of original content created especially
for the OTT platform. It will have aggregated content as well which
is never seen-before in India

Our Business Model Involves Launching a Digital Brand ALT Digital


Backed by Original Content D2C Using a Subscription Model

Broadcasting

Distribution
(Cable/DTH)

Distribution (Through ALT OTT platform)

38

Private and Confidential

Unique, Distinctive, Disruptive

Digital provides an opportunity to break this cycle and own the consumer as well as
the content IP

Content
production/aggregation

Digital value chain

Balaji currently operates in content production with no connect to the end consumer
and no IP ownership (which is owned by the broadcaster)

Source: Avalon Research and analysis

Content production

Existing TV value chain

The Digital Value Chain Allows Us to Go Direct to Consumer

39

Private and Confidential

Unique, Distinctive, Disruptive

The Content will be Delivered D2C on Smartphones, Tablets and


Other Screens

Private and Confidential

Opportunity Canvas

Unique, Distinctive, Disruptive

2012
455

2011

338

32

42

23%

432

2013

54

41

Source: ComScore, Avalon Consulting Research and Analysis

Minutes
per
viewer
per
month

10

20

30

40

50

60

70

2011

1.86

2012

3.10

2013

3.71

2014

4.10

Unique, Distinctive, Disruptive

This is referred to as Over The Top (OTT) or


non-TV video consumption

0.50

1.00

1.50

2.00

2.50

3.00

3.50

4.00

4.50

31%

Online video views in India on PC (Monthly Average)


# billion

Private and Confidential

414

2014

59

Online video viewership in India on PC, unique users


(monthly average) # million

Online Video Consumption is Growing Rapidly

2013

55

42

Source: TRAI, Ericson study

100

200

300

400

500

600

700

2014

86

Broadband connections in India


# million

2016E

164

Private and Confidential

2015E

119

38%

2017E

227

2018E

314

2020E

Unique, Distinctive, Disruptive

2019E

434

600

Further Driven by Growth in Broadband Internet, Led by Growing


Smartphone Numbers

43

Private and Confidential

Source: BCG report India Digital @.Bharat, Avalon Research and Analysis

Data Discoverer

Active Aspirer

Social Shopper

23+ years
Rural
Net access via
mobile, internet cafes
Government
services, Entertainment
Low wallet

Professional Pro

Entertainment
Enthusiast

Late Learner

40+ years
Tier I-IV cities
Net access via PCs/Laptops
News and information
High wallet

Unique, Distinctive, Disruptive

Novel Networker

23 - 30 years
Tier II-IV cities
Net access via laptops
Social networking (Mostly
female)
Moderate wallet

23 - 40 years
Tier I cities
Net access via mobile
Social media, shopping
(Women)
Affluent

15 - 22 years
Urban and Rural
Net access via mobile
Social
networking, entertainment
Low wallet

23 - 40 years
Tier I cities
Net access via mobile
Use net for utility and
productivity function
Moderate wallet

23 - 40 years
Tier I-II cities
Net access via mobile
Heavy net users
(Entertainment)
Moderate wallet

The Internet Audiences Viewing These Videos Have Different Set


of Characteristics and Segments..

Source: Comscore, Ericson Study, Deloitte study on TMT

Video streaming

Private and Confidential

Tablets

Smartphones

70%
61%

54%

IM/ Chat

54%

45%

Emails

46%

Search
Download
music/video

Brazil

US

17

40%

32%

25%

27%

Unique, Distinctive, Disruptive

35%

36%

17%

Russia

24

Smartphone users spend maximum internet time


watching video

Music streaming
Social networking

The number of smartphone and tablet video viewers


has increased considerably

44

China

India is expected to follow global trends in rising OTT consumption with mobile powering growth

India

11

Banking

Source: Comscore

Mar 2014

15

Online games

Mar 2011

7 hrs of content

3.7 bn videos

59 mn viewers

Navigation

32

42

54

59

Video audience (hours/month/viewer)

Cloud storage

Unique viewers (mn per month)

Online video landscape

Bill payments

Video viewing on PCs has almost doubled in 3 years

...Who is Already Accessing Various Services on Mobile Internet

E-commerce

45

Source: Assocham-PWC study

2014

40

2015

65

Online shoppers (mn)

2x

Private and Confidential

2014

6,000

2015

10,000

Average annual spending on online


purchases (INR)

+ 15 Months

2015E

100

Unique, Distinctive, Disruptive

Source: Industry research

Beginning

PayTM went from 0 to 50 million


users in 15 months
50

Mobile Wallet Potential (mn users)

Internet users are becoming increasingly comfortable transacting online

.and Paying for it

Private and Confidential

Our Offerings

Unique, Distinctive, Disruptive

However, they are hungry for quality original content and not rehashed film and TV

47

Private and Confidential

as a subscription service
on a mobile app and other connected devices
under the ALT brand

content

Unique, Distinctive, Disruptive

Our plan is to be build a scalable and profitable D2C business by offering diverse original

material

This audience is willing to consume and pay for online services

devices

The audience is moving towards non traditional media like mobile and other connected

Our Plans are Built Around the Emerging Changes in the Viewing
Habits of Consumers

Broadband and smartphone growth will rapidly accelerate market development enabling us to offer

A skilled team is being assembled and a robust implementation plan is being executed to help realise

48

Private and Confidential

Unique, Distinctive, Disruptive

Investors are willing to back such business models at attractive valuations

the opportunity and meet BTLs stated goals

The ALT business model will allow Balaji to reach the consumer directly while continuing to own its IP

our compelling content to them at a reasonable price

A small and growing segment of this audience is willing to pay for such content

looking for entertainment content outside TV to watch at their convenience

ALT is being built on a key emerging and rapidly accelerating trend the young, urban audience is

To Ride the Next Level of Growth

49

- Content pre-production

- Tech Development

- Team Set-up

- Announcement of ALT Digital

Q2 FY16

Private and Confidential

- Pre-Launch Marketing

- Beta Launch

- Promo Launch

- Content Production

- Tech Development

Q3-Q4 FY16

Launch plan - On Track to Launch by Q1FY17

Unique, Distinctive, Disruptive

Launch Marketing

Launch of ALT
APP, Website

Q1 FY17

Group Financials

Unique, Distinctive, Disruptive

107
155
25
(10)
34
2%

Depreciation & amortization expense


Finance costs
Other Income
PBT

Tax expense
PAT
PAT%

51

Private and Confidential

growth in H1 FY2016 over H1 FY2015

291
(23)

Other expenses
EBITDA
EBITDA%

1 Represents

146

1,091
414
27%

Cost of production of television serials


Gross Margin
Gross Margin%

Employee benefits expense

FY11
1,505
1,505

INR Mn
Revenue from operations
Other operating revenue
Total Revenue
Growth%

(9)
132
10%

71
265
123

349
(71)

149

866
315
27%

FY12
1,181
112
1,294

Standalone Financials | Income statement

33
133
9%

79
1
182
166

177
64
5%

75

1,092
258
19%

FY13
1,350
58
1,409

28
123
6%

76
3
102
151

211
127
6%

91

1,668
390
19%

FY15
2,058
39
2,097

54
148
12%

39
77
202

86
164
14%

60

915
281
24%

(H1)FY16
1,196
30
1.226
34%1

Unique, Distinctive, Disruptive

60
100
8%

55
12
179
160

190
48
4%

72

1,006
286
22%

FY14
1,292
23
1,315

52

INR Mn
Equity and liabilities
Shareholders' funds
Share Capital
Reserves and surplus
Current Liabilities
Trade payables
Other current liabilities
Short-term provisions
Total
Assets
Non-current assets
Fixed assets
Tangible assets
Capital work-in-progress
Non-current investments
Deferred tax assets (net)
Long- term loans and advances
Current assets
Current investments
Inventories
Trade receivables
Cash and cash equivalents
Short-term loans and advances
Other current assets
Total
4,070
130
3,939
282
192
74
16
4,352

317
7
476
10
212
2,100
69
316
54
785
7
4,352

3,969
130
3,838
266
175
73
18
4,234

857
300
1
202
1,761
15
506
47
532
15
4,234
Private and Confidential

FY12

FY11

Standalone Financials | Balance Sheet

1,187
35
364
97
1,500
14
4,434

259
618
15
345

4,172
130
4,042
261
200
30
31
4,434

FY13

1,451
51
590
65
1,220
121
4,699

230
2
666
57
247

4,300
130
4,169
399
318
2
79
4,699

FY15

782
103
674
31
1896
121
4,950

253
40
669
65
315

4,448
130
4,318
502
315
127
60
4,950

(H1)FY16

Unique, Distinctive, Disruptive

1,600
65
315
8
1,181
75
4,524

208
9
668
25
370

4,242
130
4,112
282
214
35
33
4,524

FY14

Private and Confidential

1,761

Investment in mutual fund units at the end of the year

53

(20)
(3)
(23)
19
21
3
43

(128)
1
298
170

Cash flow from investing activities


Purchase of fixed assets
Sale of fixed assets (including sale of land)
Others
Net cash flow from investing activities

Cash flow from financing activities


Dividend paid
Corporate dividend tax paid
Net cash flow from/(used in) financing activities
Net increase (decrease) in cash and cash equivalents
Cash and cash equivalents at the beginning of the year
(Less)/ Add fixed deposits in lien against bank guarantee
Cash and cash equivalents at the end of the year

107
(185)
(78)
138
(93)
(33)

(44)
(45)
(89)
65
(105)
(128)

2,099

(13)
(2)
(15)
7
43
(3)
47

(45)
512
(412)
54

FY12

FY11

INR Mn
Cash flow from operating activities
Profit/ (loss) for the year
Adjustments
Operating profit/(loss) before working capital changes
Working capital adjustments
Income- tax refund received/ (paid)
Net cash from/(used in ) operating activities

Standalone Financials | Cash Flow

1,186

(13)
(2)
(15)
43
47
90

(15)
2
(147)
(160)

166
(84)
82
15
121
218

FY13

1,451

(39)
(8)
(47)
60
4
64

(131)
254
123

151
35
186
(200)
(15)

FY15

782

(39)
(8)
(47)
(33)
64
31

(101)
51
(50)

202
(56)
147
19
(103)
63

(H1)FY16

Unique, Distinctive, Disruptive

1,599

(26)
(4)
(31)
(85)
88
4

(12)
(40)
(51)

160
(40)
121
(25)
(99)
(3)

FY14

1 Represents

54

growth in H1 FY2016 over H1 FY2015

Private and Confidential

(4)
57
3%

Tax expense
PAT
PAT%

158

Other Income
54

107
-

Depreciation & amortization expense


Finance costs

PBT

184
380
3
-

1,355
567
29%

Cost of production
Gross Margin
Gross Margin%

Employee benefits expense


Other expenses
EBITDA
EBITDA%

FY11
1,922

INR Mn
Total Revenue
Growth%

Group Financials | Income statement

(9)
220
12%

211

272

71
1

200
501
12
1%

1,165
713
38%

FY12
1,878
(2%)

37
146
8%

183

184

80
1

140
337
80
4%

1,302
558
30%

FY13
1,860
(1%)

29
56
2%

85

110

83
3

152
287
61
2%

2,965
500
14%

FY15
3,465
(15%)

54
94
7%

148

76

43
-

91
133
115
9%

969
340
26%

(H1)FY16
1,309
(34%)1

Unique, Distinctive, Disruptive

60
(172)
(4%)

(112)

180

60
14

164
278
(218)
(5%)

3,851
224
5%

FY14
4,075
119%

55

INR Mn
Equity and liabilities
Shareholders' funds
Share Capital
Reserves and surplus
Current Liabilities
Trade payables
Other current liabilities
Short-term provisions
Total
Assets
Non-current assets
Fixed assets
Tangible assets
Capital work-in-progress
Non-current investments
Goodwill on consolidation
Deferred tax assets (net)
Long- term loans and advances
Other non-current assets
Current assets
Current investments
Inventories
Trade receivables
Cash and cash equivalents
Short-term loans and advances
Other current assets
Total
3,914
130
3,784
334
215
103
16
4,248

318
7
176
10
252
2,100
430
338
60
549
7
4,248

3,725
130
3,594
280
186
76
18
4,004

858
1
202
1,761
128
506
51
483
15
4,004
Private and Confidential

FY12

FY11

Group Financials | Balance Sheet

1,187
1,506
398
111
158
14
4,491

267
3
317
15
516
-

4,029
130
3,899
462
296
135
32
4,491

FY13

1,451
302
670
110
334
121
4,296

270
2
320
15
57
639
4

3,818
130
3,687
478
372
27
79
4,296

FY15

792
1,030
712
61
467
121
4,556

292
41
333
15
65
638
4

3,916
130
3,781
642
340
241
60
4,556

(H1)FY16

Unique, Distinctive, Disruptive

1,600
700
385
78
214
90
4,347

223
9
367
25
654
1

3,827
130
3,696
520
302
185
33
4,347

FY14

56

FY12
195
(183)
12
(141)
(47)
(176)

(46)
512
(266)
200
(13)
(2)
(15)
9
47
(3)
53
2,099

FY11
(15)
(42)
(57)
151
(124)
(30)

(129)
1
192
64
(20)
(3)
(23)
11
33
3
47
1,761

Private and Confidential

INR Mn
Cash flow from operating activities
Profit/ (loss) for the year
Adjustments
Operating profit/(loss) before working capital changes
Working capital adjustments
Income- tax refund received/ (paid)
Net cash from/(used in ) operating activities
Cash flow from investing activities
Purchase of fixed assets
Sale of fixed assets (including sale of land)
Others
Net cash flow from investing activities
Cash flow from financing activities
Dividend paid
Corporate dividend tax paid
Net cash flow from/(used in) financing activities
Net increase (decrease) in cash and cash equivalents
Cash and cash equivalents at the beginning of the year
Cash acquired on acquisition
(Less)/ Add fixed deposits in lien against bank guarantee
Cash and cash equivalents at the end of the year
Investment in mutual fund units at the end of the year

Group Financials | Cash Flow

(13)
(2)
(15)
50
53
104
1,186

(25)
2
912
889

183
(83)
100
(1,045)
122
(823)

FY13

(39)
(8)
(47)
32
73
4
109
1,451

(148)
246
98

85
56
141
(147)
(12)
(18)

FY15

(39)
(8)
(47)
(49)
109
60
792

(103)
735
632

148
(53)
95
(620)
(108)
(633)

(H1)FY16

Unique, Distinctive, Disruptive

(26)
(4)
(31)
(31)
104
73
1,599

(24)
(363)
(387)

(112)
(35)
(147)
635
(102)
386

FY14

Thank You

Unique, Distinctive, Disruptive

S-ar putea să vă placă și