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PUBLISHING SEPTEMBER 2010 PUBLISHING SEPTEMBER 2010 PUBLISHING SEPTEMBER 2010 PUBLISHING SEP

Oxford Chinese Dictionary


A world

The largest, most up-to-date, most accurate, and most


authoritative English-Chinese / Chinese-English
dictionary ever published

Oxford Chinese
Dictionary
English-Chinese / Chinese-English
A landmark publication
The Oxford Chinese Dictionary is the culmination of a unique
and ground-breaking international project. It was created
through collaboration between Oxford University Press in
the UK; OUP China, based in Hong Kong; and FLTRP (Foreign
Language Teaching and Research Press), based in Beijing.

Pioneering technology and partnership


Using a web-based electronic dictionary compilation
system, more than 60 editors around the world worked
simultaneously on the dictionary, across 15 time zones, over
a period spanning six years. This unprecedented international
collaboration makes the Oxford Chinese Dictionary the most
up-to-date and accurate Chinese/English bilingual dictionary
in the world. It is also by far the biggest dictionary of its
kind to focus on the Chinese language, bringing this ancient,
vibrant, and important language vividly to life.

Oxford Chinese Dictionary


September 2010
Hardback | 2,064 pp | 258x188 mm | RA
978-0-19-920761-9
45.00

Unrivalled coverage
With the largest language research programme in the world, Oxford offers comprehensive coverage of core
and specialist vocabulary of Chinese and English supported by tens of thousands of real-language example
sentences to illustrate typical usage, including:

vocabulary from fast-moving areas such as computing, business, the media, and culture
key terms from specialized elds such as science, technology, and medicine
a wide range of literary vocabulary
thousands of everyday and colloquial expressions

Unmatched learning support


A dictionary should give you more than just the meanings of words. Oxford dictionaries always provide
practical help to make your language learning more effective and to ensure you use the language as well as
learn it. The Oxford Chinese Dictionary has a whole section of support material for learners of Chinese and
English, including:

sample Chinese and English letters and emails


information on telephone use and texting
chronologies of Chinese history and culture
features on particularly difcult aspects of the Chinese language such as kinship terms and measure words

Now get instant access to language resources wherever you are


Buy this dictionary and get 12 months access to Oxfords online Chinese/English dictionary service (based
on the Pocket Oxford Chinese Dictionary). This service includes regular updates of new words, audio
pronunciations, language learning help, and more.

The worlds most trusted dictionaries

Extensive coverage of specialist


and technical terminology
Tens of thousands
of examples
illustrate usage

Translations are
accurate and idiomatic
because all are
checked by native
language experts

Detailed cultural notes provide


a deeper understanding of
Chinese life, history, society,
and culture

The most up-to-date


vocabulary in English and in
Chinese

Pinyin headings take the user


directly to the required initial
syllable

An impressive work ... the accuracy of


translation/denition is of the highest
quality ... a superb reference work,
one that should wind up on the desk
of every English-Chinese and ChineseEnglish translator.
Professor Howard Goldblatt,
Chinese language specialist, teacher,
and translator

Pinyin and tones are shown for


all single-character and multicharacter entries, to help with
pronunciation

Clear signposting helps you


pick the right translation

Chinese single- and multicharacter entries are listed


in Pinyin and tone order for
easy lookup

Chinese language
worldwide growth
As the economy of China continues to
grow rapidly, the Chinese language is
seeing unprecedented growth in worldwide
business, culture, and international affairs.
In this new decade our ties with emerging economies like
China will become even more important and its vital that
young people are equipped with the skills which they need,
and British businesses need too, in order to succeed in a
rapidly-changing world.
Childrens Secretary Ed Balls, January 2010
Four new Confucius Classrooms have opened in Scotland this
year, as part of the Scottish governments plans to develop
cultural links between Scotland and China.
CILT Community Languages, Summer 2009
Mandarin has become increasingly popular in schools with one in seven now teaching the subject.
BBC News, 4 January 2010
Another trend has educators and policy makers abuzz: a rush
by schools in all parts of America to offer instruction in Chinese.
New York Times, 20 January, 2010

A major marketing campaign for the Oxford Chinese Dictionary


Advertising and reviews in leading publications
Major press campaign with reviews and features in national press
Advertising in the academic press, specialist language magazines, and professional publications

Direct mail campaign


Adoption mailing to over a thousand lecturers teaching Chinese Studies and Chinese Language and
Literature, supported by sales representatives calling in university departments
Extensive direct mail campaign to cultural organisations, societies, and associations, including Hanban,
the British Association for Chinese Studies, the Chinese Cultural Centre, and the London Confucius Institute

Display and inserts at key conferences and events


Major global launch events in UK, US, and Beijing
Display at key events including the London Language Show
Promotion to relevant associations and societies, for example the Institute for Translation and Interpreting

Publicity and events


Julia Hall | Tel +44(0)1865 353911 | julia.hall@oup.com
For more information on the UK marketing of this title, please contact bilingual-dictionaries@oup.com

The worlds most trusted dictionaries

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