A Visit To Industry - A Lovely and Lively Experience

Dr. BHANU PRAKASH.

K.

A Visit to Industry is a lovely and lively, wonderful and

scintillating experience to the Management Tyros and it is a
source of acquiring real knowledge, a practical perspective on
the world of work, an exposure on practical aspects as well as
challenges that industry face in real business scenario. It
sensitizes the students about the procedures, processes,
structures and Modus Operadi of operations of the industry. It is
nothing but learning and managing curve by observation.
An Industrial Visit is a live working environment, a rare
exposure to external perspective in order to facilitate students
with

breath-taking

technologies

and

innovative

industrial

trends. Industrial Visits provide conceptual as well as realistic

insights about various management concepts and also provides
first-hand information about how these concepts are put into
action.

Further, Industrial Visits bridges academia-industry

consortia, sensitize students to learn practically through

interaction and enable the students to apply their classroom
learning to a real-life situation while being mentored by a
variety of industry experts.

The Visit to the Industry is to be considered as one of the

most tactical methods of teaching provides insights about the
internal functional environment, gives clarity about practical
procedures and put concepts into action. Besides, the student
gains a perspective of what has been disseminated in class
rooms and get an opportunity to gain in-depth knowledge about
the field of their interest, helping them make the correct career
choice in future. Interfacing with the industry gives them a
chance

to

build

networks

and

hone

their

business

communication skills.
The aim of an Industrial Visit is to provide a brief idea to
students about the functionality of Management Concepts viz.,
POSDCORB to the real world experiences.

These prepare

students and make them confident in learning and managing

knowledge curves completely for their future career. Moreover,
these assist students to assess, evaluate, monitor and weigh
productivity, efficiency in specialized areas in information
technology, business analysis and research.
Industrial Visits to Software Companies empower the
students with the power of business intelligence, data mining
applications and analytics eg.,

1. IBM - Rational Software (A suite which helps students

improve productivity in code-centric, model-driven
and rapid application development, process portfolio
management, software configuration management
and management of software quality)
2. SPSS (Evaluate business processes analytically and
efficiently), Cloud based (such as SaaS, PaaS, IaaS,
MaaS, AaaS, etc.)
3. i-Think Software (Creation of Models to simulate
business processes and scenarios, and understand
the impact of different business decisions and their
possible outcomes)
4. SAP (A brief idea about the functionality of ERP in
business scenarios).
In a nutshell, an Industrial Visit helps students to evaluate
intra and inter performance of the Industry in broad functional
areas of Finance, Marketing, HR, Operations and IT over a
period of time besides adoption versus adaption, configuration
versus customization, quint-essential versus quality-driven,
process

versus

procedural,

functional

versus

operational

management philosophies.
Industrial Visit - A Plan into Execution
Dr. BHANU PRAKASH. K.

The planned phase of Industrial Visit consists of:

1. At first Placement Officer approaches the concerned

Industry and takes approval from the Industry
regarding :
- Date of visit
- Departments to visit and
- Duration of the visit.
2. After getting approval from the visited Industry the next
phase commences to consult the Tours & Travel
Agencies regarding the cost of conveyance, boarding &
lodging expenses, cafeteria, pantry etc.,
3. The immediate phase starts with beefing up Security
Measures as a part of

planning put into execution.

Importantly, taking Authentication Letters primarily from

parents, next to students, travel agencies as well as
visiting industries as to safeguard the students and the
Educational Institution which organizes the Industrial Visit.
4. A focus on plans, programmes and procedures
besides

vision,

mission,

objectives

&

Corporate

Social Responsibility of the Industry is imminent to the

Practicing Managers for their day-to-day affairs.
the

modus

operandi

of

the

Industry

Hence,

takes

into

consideration as a part of planned phase of Industrial Visit.

5. An Overview of Industrial Performance (Intra & Inter)
relating Finance, Marketing, HR, Operations & IT to be
collected, compiled, assessed, monitored and interpreted
over a period of time in order to suggest the policy

framework,

a plan into execution which is the

prime essence of any Industrial Visit.